1 social media 2.oh how i wish this had a more clever title
TRANSCRIPT
1
Social Media 2.Oh how I wish this had a more clever title
2
Ryan Hill
BSA Marketing Team
Nathan Johnson
BSA Public Relations
Social Media Guidelines
• A Quick Review of the BSA Social Media Guidelines
3
Keeping it Positive
• Digital Community Contract– For the About section of your Facebook page, you should use the
guidelines set forth on the BSA National Council Facebook About section in its Digital Contract.
4
Facebook Filters
• You can set filters to block some objectionable content from appearing on your page.
5
NOW FOR THE FUN STUFF
6
Choosing the Right Photo
• For all events, take multiple photos
• Make sure you have multiple angles of events
• Consider the elements of the photo carefully – are all safety regulations being followed? Are uniforms correct? How is the lighting? How is the framing?
• Think about how the photo will appear on a laptop screen or a mobile phone screen.
• Screengrab a photo from a video.
7
The Group Shot
8
The Group Shot
9
The Group Shot
10
The Group Shot
11
The Action Shot
12
Extreme Sports Scene
13
More Extreme Extreme Sports Scene
14
Extremely Extreme Extreme Sports Scene
15
Making the Photo the Right Photo
• Get some type of photo-editing software
• Crop, crop, crop• Adjust lighting• Adjust color• Scale the Photo to fit Facebook
optimum sizing (currently 403x403 for a normal post and 843x403 for highlighted post)
16
Original
17
18
Cropping
19
Final Version
20
Original
21
Cropping
22
Final Version
23
24
25
26
27
28
29
30
31
32
What’s on Instagram?
33
The “Selfie” or “Selfy”
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48