10 easy ways to a bigger audience[1]

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Presentation sponsored by The Poynter Institute

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  • 1.10 free ways to increase your online audience
    APSE June 2009
    Pittsburgh, Pa.

2. One.More. Click.
What audience is all about:
3. Whos your marketing department?
Its
YOU!
4. 5. 6. 1. NETWORK AND PROMOTE!
The well-known
and the more obscure
7. Networks and aggregators
Facebook.com (fan pages, too)
MySpace.com
Twitter.com
LinkedIn.com
MiGente.com
Hi5.com
BlackPlanet.com
Flickr.com
Pictopia.com
YouTube.com
Fark.com
Digg.com
Reddit.com
Del.icio.us
MediaTakeOut.com
Drudge Report
8. Photos
Videos (mogulus.com)
Art elements (word clouds, wordle.net)
Games (quizzes, http://www.mystudiyo.com/create)
Chats (CoverItLive.com)
2. Creation Station
9. 10. Unmute your audience!
3. Comment Control
11. 4. Find the hidden e-mail lists
12. 5. Give Community Bloggers a VoiceChron.ComHamptonRoads.ComYour.hub.com
13. Meet your audience face to face!
6. Citizen Jane Projects
14. 7. Find the Fanatics!
15. WeatherSpotters
16. Columnistsmustbebloggers,too.
8. Blog it!
17. 9. Multimedia: The Big Tease
18. 10. Know your metricsKyle Tuckers audience:
19. And one last thing:
DIY!
20. One.More. Click.
What audience is all about:
21. Credits:
Poynter-McCormick Change Leaders Fellowship Program
The Poynter Institute
McCormick Foundation
The Virginian-Pilot, PilotOnline.com
Deb Markham, producer, HamptonRoads.com
PilotOnline.com