WAHBoomers.com Presents

17 Tips for Making Your

Website Credible

Before We Begin

You can be the most professional, reliable and trustworthy person in the world, but if your website doesn’t convey that, you’re going to go nowhere and fast.

Tip #1

You don’t need to spend a million bucks, but a professional logo and website design goes a long way.

Tip #2

• People want to know who they’re doing business with.

• Always include an “About Us” page.

Tip #3

•Include a Privacy Policy on Your Website.

•Give people the confidence to share information with you.

Tip #4

•Use a real photo and your full name on your website.

•The Internet is no longer anonymous.

Tip #5

• Include a full mailing address and contact information on your website.

Tip #6

•Showcase any media coverage, interviews or awards you’ve won.

•Take pride in accomplishments

Tip #7

• Nobody’s perfect, but always proofread and edit your content before publishing.

Tip #8

• Use a secure server for your shopping cart.

Tip #9

• Respond to all website inquiries in a timely manner.

Tip #10

Join credibility-boosting organizations and display their logos on your website.

Tip #11

• Date stamp your content. It shows you as a credible and up-to-date source of information.

Tip #12

•Keep your Copyright statement up-to-date.

•There’s nothing worse than seeing Copyright 2004!

Tip #13

•Reduce spam complaints.

•Use a confirmed opt-in process for your mailing lists.

Tip #14

• Collect testimonials from your customers and publish them regularly.

• Testimonials are invaluable social proof.

Tip #15

•Collect and publish more in-depth periodic case studies to showcase your expertise and help prospects learn about your product.

Tip #16

• Seek out and publish endorsements from influential people in your niche.

Tip #17

•Be confident in your products and others will be too.

•Offer a solid money-back guarantee.

What’s Next?

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