a study on human resource in ites
TRANSCRIPT
-
8/4/2019 A Study on Human Resource in Ites
1/87
APPENDIX - 1
-
8/4/2019 A Study on Human Resource in Ites
2/87
A STUDY ON HUMAN RESOURCES IN ITES
PROJECT REPORT
Submitted by
V.LAKSHMI
108001108021
in partial fulfillment for the award of the Degree of
MASTER OF BUSINESS ADMINISTRATIONIN
HUMAN RESOURCE
GUIDED BY
M.GOWRI SANKAR
H.O.D IN BUSINESS MANAGEMENT
MAHARAJA ARTS & SCIENCE COLLEGE
Submitted to
DIRECTORATE OF ONLINE AND DISTANCE EDUCATION
ANNA UNIVERSITY OF TECHONOLOGY
COIMBATORE 641 047
JUNE 2011
-
8/4/2019 A Study on Human Resource in Ites
3/87
APPENDIX - II
-
8/4/2019 A Study on Human Resource in Ites
4/87
BONAFIDE CERTIFICATE
This is to Certify that the project entitled A Study On Human
Resource In ITES is the bonafide record of project work done by Ms.V.Lakshmi , URN :
108001108021 Of MBA during the year 2011.
Signature Of the Signature Of the
DIRECTOR, DODE PROJECT GUIDE
Submitted for the Project Viva-Voce examination held on
Examiner : 1. Examiner : 2.
-
8/4/2019 A Study on Human Resource in Ites
5/87
APPENDIX - III
-
8/4/2019 A Study on Human Resource in Ites
6/87
DECLARATION
I affirm that the project work titled A Study on Human Resource in ITES being
submitted in partial fulfillment for the award of the degree of MBA is the original work
carried out by me. It has not formed the part of any other project work submitted for award of
any degree or diploma, either in this or any other University.
Signature of the Candidate
V.LAKSHMI
108001108021
I certify that the declaration made above by the candidate is true.
Signature Of the Guide
M.GOWRI SANKAR
H.O.D IN BUSINESS MANAGEMENT
MAHARAJA ARTS & SCIENCE COLLEGE
-
8/4/2019 A Study on Human Resource in Ites
7/87
ACKNOWLEDGEMENT
-
8/4/2019 A Study on Human Resource in Ites
8/87
APPENDIX - IV
-
8/4/2019 A Study on Human Resource in Ites
9/87
TABLE OF CONTENTS
NAME OF THE TOPIC PAGE NO
Abstract
List Of Tables
List Of Figures
List of Symbols, abbreviation and Nomenclature
Chapters
Chapter 1
SUMMARY OF INTERNSHIP TRAINING REPORT
1.1 Introduction
1.2 Profile of the Company
1.3 Organization Chart
1.4 Organization Layout
1.5 Production Department
1.6 Stores Department
1.7 Sales department
1.8 Personnel Department
1.9 Finance Department
1.10 Marketing department1.11 Learning Experience
1.12 Conclusion
Chapter - II
Introduction to the Study
2.1 Introduction
2.2 Objectives & Scope of the study
2.3 Research Methodology
2.4 Limitations of the study
Chapter III
Review Of the Literature
Chapter IV
Company Overview
Chapter V
Analysis and Interpretation
Chapter VI
Findings, Suggestion and conclusion
Bibliography
-
8/4/2019 A Study on Human Resource in Ites
10/87
ABSTRACT
BPO is becoming part of the new model for managing international growth. The benefits of
this model are clear: Management can focus more time and attention on building corebusiness, without the distraction of back-office operations and administrative issues. Also,
management can avoid having to invest in office facilities and computer systems, thereby
freeing up investment capital that can be used to better advantage elsewhere. Another benefit
is that local outsourcing firms can provide valuable in-country experience and really help new
entrants get things done more efficiently.
Business process outsourcing (BPO) is a broad term referring to outsourcing in all fields. ABPO differentiates itself by either putting in new technology or applying existing technology
in a new way to improve a process.
Business Process Outsourcing (BPO) is the delegation of one or more IT-intensive business
processes to an external provider that in turn owns administers and manages the selected
process based on defined and measurable performance criteria. Business Process Outsourcing
(BPO) is one of the fastest growing segments of the Information Technology Enabled Services(ITES) industry.
Few of the motivation factors as to why BPO is gaining ground are:
- Factor Cost Advantage- Economy of Scale- Business Risk Mitigation- Superior Competency
- Utilization Improvement
Generally outsourcing can be defined as - An organization entering into a contract with
another organization to operate and manage one or more of its business processes.
-
8/4/2019 A Study on Human Resource in Ites
11/87
LIST OF TABLES
1.2a Size and Growth of BPO in India
1.4 a. Global Market of BPO
2.4 a. Employee Development & Contribution
2.4 b. Impressive Growth Potential
2.4 c. Market Segmentation
-
8/4/2019 A Study on Human Resource in Ites
12/87
LIST OF FIGURES
2.2a. Outsourcing
3.1b. Performance management in human resources
3.1b. Total Life cycle Management
3.1.b.Business process performance and management system
-
8/4/2019 A Study on Human Resource in Ites
13/87
SYMBOLS, ABBREVIATIONS & NOMENCLATURE IN BPO INDUSTRY IS INCLUDED
Abbreviation and acronyms
It is a shortened form of a word or phrase. Abbreviation should be spelled out at first
use the abbreviation following in parentheses. This has to be followed both in abstract
and the main text.
Unit of measure:
A standard measure that is used to express amount and labels that can distinguish one
type of measurable quantity from other types these units can be represented in two
ways
Special Fonts:
In nonmathematical context, special fonts are used to render some items such as
program code and genetic sequences. These are rendered in the non proportional font
namely courier
Binomials:
A genus is a group of plants sharing a unique set of common characteristics. Which
have been given the same first name.
Cross References:
The copyeditor should ensure that all the reference given by the author in the list
should be cited.
Figures:
Illustration can play a major role in highlighting, clarifying and summarizing results
and data when words are not enough.
Tables:
A tables is a compilation of data in cells, laid out as rows and columns which is
identified by a number and a title tables are used when the data cannot be presented
clearly as narrative.
-
8/4/2019 A Study on Human Resource in Ites
14/87
Lists:
Lists can be presented in text either run-in or displayed. Items should be parallel in
construction. Different types of list are run-in list displayed list nested list and
definition
Equation:
Not all equation have to be numbered as a rule equation should be numbered only if the
author has introduced the numbering similarly it is not necessary for the author to refer
to every numbered equation in the text.
Notes:
Copyeditor has to ensure the style of notes either footmotes or endnotes as per the
journal
-
8/4/2019 A Study on Human Resource in Ites
15/87
CHAPTER 1
INTRODUCTION
-
8/4/2019 A Study on Human Resource in Ites
16/87
1.1 INTRODUCTION
Business Process Outsourcing
Business process outsourcing means examining the processes that compose the
business and its functional units, and then working with focused service
providers to both re-engineer and outsource these at the same time. BPO
involves the full transfer of responsibility for functions such as transaction
processing, policy servicing, claims management, HR, finance, and compliance
to the outsourcing company. The outsourcing provider then administers thesefunctions on their own systems to agreed service standards and at a guaranteed
cost. Some of the BPO contracts call for performance-based payouts, tying
vendor payments to business performance or overall cost savings.
Business Application Outsourcing
Company A (vendor) rents applications to Company B (user). Increasingly
corporations are renting applications like enterprise resource planning,
customer relationship management, messaging and collaboration, and e-
business. The outsourcer provides the mission-critical enterprise application
hosting and management. The goal is to relieve the corporation from day-to-
day management and lower the total cost of ownership (TCO). The outsourcer
hosts the software solution ensuring a preset level of performance and
reliability. This is also termed application service provider (ASP) service.
Business Process Off shoring
Business process off shoring is the transfer of business tasks (medical
transcription) or business processes (call centers) to a low-cost country like
India or the Philippines. The interaction is conducted over telecom networks
and the Internet. Off shoring typically include tasks like transaction or accounts
processing, credit card processing, call centers, translation, and transcription.
Most of this work can be sent without the need for in-person interaction. The
off shoring of support functions is still relatively new. The off shoring wave
-
8/4/2019 A Study on Human Resource in Ites
17/87
began with IT/software services in the 1980s and accelerated in the 1990s with
the Y2K hysteria. With the global economic slowdown, off shoring has vaulted
to the forefront as an effective cost-cutting technique that takes advantage of
labor price differentials and favorable skill/performance ratios.
1.2 PROFILE OF THE COMPANY
I5 is a full-service Business process outsourcing (BPO) partner offering services that
cater to the publishing, finance, accounting, marketing, and design requirements of its
clients. I5 was started in 1995 as a service provider to the STM (science,technology,and
medicine) publishers and continues to leverage its strengths in technology, production, and
process management to provide the best-of- breed solutions and services.
I5 is rated as "#1 service provider" by all its clients consistently and continues to keep its
focus on delivering the best in a most cost-effective manner with 2200 employess. To give
it a proper perspective, consider the fact that I5 produces more than 1.5 million typeset
pages per year. And that is just for its STM publishing clients!
I5 has a very professional and modern infrastructure with 5 units in chennai that supports
the professional needs of employees, but is also focused on the security and integrity of a
customers content even though it is being processed in a different country. I5 has four
separate offices in Chennai, India, which are self sufficient with their own dedicated
servers and user workstations that are connected via a structured local area network (LAN).
The servers and central network equipment are housed in dedicated server rooms which
have restricted and controlled access to ensure security.
The four office buildings are also interconnected via high-speed fiberoptic cables. To
provide full redundancy and ensure business continuity, the buildings are connected via a
wireless radio link. To provide global connectivity, each building has its own dedicated
Internet line. Based on a customers requirement, I5 can provide VPN, MPLS, or dedicated
IPLC connections to various customers locations.
-
8/4/2019 A Study on Human Resource in Ites
18/87
Electric power backup for each building is provided in the form of generators. An array
UPS (uninterrupted power supply) with sufficient battery backup enables the work to
continue without any system downtime due to power failure.
1.3 ORGANISATION CHART
The typical organization structure of a BPO service provider is a pyramidal
one. The figure below depicts a simplified organization hierarchy, the roles and
responsibilities at each level and the competencies required at each level.
Top
Management
Manager
Team Leader / Quality Analysts
Agents
Board of Directors
Sharad Wasani
Chairman & Managing Director, Founder
A chartered accountant from the UK with more than 40 years of experience, he had
pioneered the publishing outsourcing activities in India. He had earlier been associated with
companies such as ICI, Metal Box, and Macmillan Publishing Services, India. He spent
http://www.sps.co.in/aboutus.asphttp://www.sps.co.in/aboutus.asp -
8/4/2019 A Study on Human Resource in Ites
19/87
more than 20 years with Macmillan India and was the Vice Chairman and Managing
Director. He is one of the co-founders of I5 along with Springer Verlag, Germany.
He continues to lead I5 into the future with his keen insight and knowledge of the
publishing industry. He is based at Bangalore, India.
Balasubramanian, R
Fulltime Director (Technical)
An engineering graduate with an additional accountancy degree from ICWA, India and an
MBA from IIM, Bangalore, one of the leading management institutes in the country. He
spent more than 15 years with organizations such as Hindustan Aeronautics, SPIC, and
Coats Viyella in various senior roles before joining I5 in the initial phase.
He spearheads the systems, technology, MIS, and operations initiatives at I5. He is based at
Chennai, India.
Biren Wasani
Fulltime Director (Commercial)
An accountant by training, he was associated with a number of companies in UK before
relocating to India. He has been in various roles looking after accounting, finance, and
general management.
He leads the sales and marketing initiatives at I5 for all the markets and offerings. He is
based at Chennai, India.
Leadership Team
Dayalu, S
CFO & Company Secretary
An FCA, ACS, and AICWA from India with more than 15 years of experience. He is
responsible for finance & accounting, taxation, payroll, and corporate
governance/compliance of I5.
http://www.sps.co.in/aboutus.asphttp://www.sps.co.in/aboutus.asp -
8/4/2019 A Study on Human Resource in Ites
20/87
Shanmuga Sundaram, K.B.S
Associate Director
An engineering graduate in printing technology from the University of Pune with more
than 15 years of experience in various domains including printing, marketing and e-
publishing. Based at Chennai, he is currently heading a client account managing a team of
about 600 staff. He plays a multi-functional role ranging from production to administration.
He has a passion for change and is leading several innovative projects from the production
arena.
Venkatesan, M
Associate Director
An engineering graduate in printing technology from the University of Pune. He has more
than 15 years of experience in newspaper ,magazines, and periodical typesetting. He takes
care of new businesses which include magazine and journal production, books, indexing,
advertisement creations, and data conversion. He also serves as a visiting faculty in Anna
University for printing and publishing academic requirements.
Vivek, V
General Manager - Operations
An engineering graduate in printing technology from the College of Engineering Guindy,
Anna University. He has 15 years of experience in the prepress and publishing field and
has worked with Kasturi & Sons (P) Ltd, a leading newspaper and magazine publisher,
before joining I5 in 2004. He manages production operations for one of the customer
accounts and is based at Chennai, India.
Venkateswara Rao, P
General Manager - Operations
A printing engineer from the University of Pune, having more than 17 years of experience
in e-publishing and printing industry. His experience includes working at Reserve Bank of
India Currency Printing Press in managerial cadre. Presently he is responsible for Springer
journals production at I5, Chennai.
-
8/4/2019 A Study on Human Resource in Ites
21/87
Gokula Prasad, N
Senior Manager Human Resources
An astute and dynamic HR professional with exhaustive experience of more than 16 years
in talent acquisition, retention, employee engagement, performance management systems,
and so on. He is a postgraduate in economics and a postgraduate diploma holder in
personnel management and industrial relations, with a master in philosophy degree in
general management. He has won various accolades such as Kaizen, GEM, and On The
Spot Excellence in recognition of his contribution as an HR professional.
ORGANIZATION STRUCTURE OF I5
The typical organization structure of a I5 is a pyramidal one. The figure below depicts a
simplified organization hierarchy, the roles and responsibilities at each level and the
competencies required at each level.
-
8/4/2019 A Study on Human Resource in Ites
22/87
1.4 ORGANISATION LAYOUT
The publishing industry produces a variety of publications, including magazines, books,
and newspapers. It also produces greeting cards, databases, calendars, and other published
material, excluding software. Although mostly producing printed materials, the publishing
industry is increasingly producing its material in other
formats, such as audio, CD-ROM, or other electronic media.
This report focuses on three markets: books, newspapers, and periodicals. All are
editorially based. The report only deals with printing purchased by these market segments.
Newspapers employ the largest number of workers in the publishing industry. With a staff
of reporters and correspondents, newspapers report on events taking place locally and
internationally.
Despite the local nature of most newspaper reporting, the newspaper industry is dominated
by several large corporations that own most of the newspapers in the country. It also is
becoming common for companies to buy several newspapers in a single region, called
clustering. In this way, newspapers can be managed and produced more efficiently. For
example, advertising sales agents can now sell advertising space for multiple newspapers,
which also share the same printing plant.
Book publishing is also dominated by a few very large companies, primarily based in New
York City. However, some mid-size and small publishers across the country are thriving,
particularly those that specialize in certain subjects. Textbooks and technical, scientific,
and professional books provide nearly half of the revenues of the book publishing industry.
The other half consists of adult tradewhich is what is typically found in a bookstoreand juvenile, religious, paperback, mail-order, book club, and reference books.
Magazine, or periodical, publishers run the gamut from small one or two-person shops to
large media conglomerates that may publish dozens of magazines. There are two types of
magazines business-to-business, called trade, and consumer magazines. Trade
magazines serve a particular industry, profession, or service, while consumer magazines
are written for general audiences.
-
8/4/2019 A Study on Human Resource in Ites
23/87
Although the content and formats may vary, most publishers follow similar steps to
produce their publishable material. First, editorial departments must acquire the content, or
material, to be published. Some publishers have a staff of writers, reporters, and editors
who research and write articles, stories, and other text for the publications. Book publishers
have authors. Photographers and artists are also brought in to supplement the stories with
photos and illustrations as needed. Other publishers purchase their material, which may
also include photos and artwork from outside sources, mainly independent freelance
writers, photographers, or artists. When this is done, the publishers obtain the legal right to
publish the material from the content providers prior to publication.
After the story or article is written, the manuscript is reviewed to check that the information
it contains is accurate and then edited to ensure that it uses correct grammar and a writing
style that is clear and interesting. Editors and publishers develop captions and headlines
and design the pages and the covers.
The sale of advertisements, including classified advertising, is the major source of revenue
for magazines and newspapers. Advertising sales agents work with clients and advertising
agencies to sell space in the publication. While most commercial advertisements are
produced by advertising agencies, small advertisers may require the help of the copywriters
and graphic artists of the publishers advertising department staff to create an
advertisement.
When complete, all of the contentmanuscript, photos and captions, and illustrations and
any other artwork, including advertisements is collected at one location and, with the
help of desktop publishing software, the pages are laid out. Most publishers have art and
design staffs that perform this prepress operation; other publishers usually contract out
their prepress to companies in the printing industry, along with the actual printing of the
publication.
Newspaper publishers usually own the printing plants that print their newspapers. Over the
years, this type of printing operation has become highly automated and the skills needed to
produce a newspaper are changing with the technology.
Publishers publicity, marketing, and circulation departments are responsible for promoting
a publication and increasing sales and I. Market Overview circulation. Book publishers, in
-
8/4/2019 A Study on Human Resource in Ites
24/87
particular, promote new books by creating elaborate publicity campaigns involving book
signings and public appearances by the author. Getting the publication to the readers is a
function of the distribution department. Major book publishers often have large warehouse
operations, where books are stored and from which they are delivered as needed.
Newspapers and magazines, however, distribute each issue only once. Immediately after
they are printed, newspapers are folded, filled with inserts, bundled, and wrapped. The
newspapers are then transported to distributors, who deliver the newspapers to newsstands
and individual carriers. Another major function of the department in newspapers is making
sure that the newspaper is delivered on time at readers doorsteps.
Magazines are mailed to subscribers after printing or shipped to retail distributors. Many
magazines and some newspapers contract out their distribution. Much of the publishing
industry is venturing online. Newspapers, in particular, and some magazines have extensive
websites that are updated around the clock as news breaks. These websites may have their
own writers and editors to supply content, but, for the most part, they reformat material
developed by the print publications regular staff. Books are also beginning to be
reproduced electronically, so that they can be read on hand-held readers or on computers.
Computerization, in particular digital technology, is having a significant impact on the
publishing industry. Digital photography eliminates the need for film processing and allows
for easy manipulation of images. Electronic mail also allows advertisers to send their ads
directly to the publishers production department for insertion. In the latest print
technologies, computers use lasers to burn images and text into the printing plate,
eliminating the need to produce a film negative of each page.
Types of E publishing Content
The demand for e publishing content is driven by the surge in digital storage means and use
of internet for information search, business and entertainment. E publishing content has
four basic aspects- editorial, interactive, visual appeal and accessibility to the user and an
infinite range of subjects to be addressed.
An OECD report (2005) points to the variety of subjects which topped e book sales across
countries. In France it was literature, Germany and Japan read non fiction, in UK it was
-
8/4/2019 A Study on Human Resource in Ites
25/87
scientific and technical books, South Koreans focused reference books and Australians on
educational books
The top e publishing content types are summarized below:
Scientific, Technical and Medical (STM)
The use of electronic journals, publications, archives and datasets have become popular
across various disciplines for research. STM publishing includes scientific, technical,
medical subjects as well as social sciences, humanities and arts.
A 2002 study by Morgan Stanley revealed that scientific publishing was one of the fastest
growing media sectors. By 2003, seventy five percent of scholarly journals were available
online (Cox and Cox) According to the EPS Market Monitor, the global market for STM
publishing and information services grew by 7.0% from? $8.7 billion in 2003 to $9.3
billion in 2004
Reports indicate that 50%-80% researchers in biological, physical sciences, law and
engineering use online sources. The customers include academic institutes, medical
institutes, practitioners and corporates.
Legal, Tax and Regulatory (LTR)
Legal, Tax & Regulatory topics constitute the other subject for high value publishing
content. According to Electronic Publishing Services Ltd (EPS), Asian markets will
dominate intellectual legal and tax publishing, law firm advertising and marketing services.
EPS expects the sectors compound annual growth rate through 2006 to increase to 4.5%,
spurred by growth in international markets.
Education and Training
Creating educational aids for schools and colleges is another major segment for content
creation. Instructional design focuses on high quality digital content to facilitate class room
teaching. The categories range from pre kindergarten to senior high school and colleges.
-
8/4/2019 A Study on Human Resource in Ites
26/87
A 2003 study EPS market study on revenues generated in education and training content
publishing in America and Europe were estimated to be $ 23.9 billion.
Keeping in perspective the technological changes and the manner in which information is
sourced and viewed, this sector has tremendous business potential in developing countries
of Asia and Africa. Established international publishing giants are hoping to capitalize on
growth in new markets like China and India.
Travel
User behavior is indicative that more and more people and access the net for travel
information and online bookings. The travel portals and website have increasing e business
transactions. Market research firms estimate that nearly one third of travel bookings were
made online in USA during the last year. Travel providers are targeting the college students
in the USA for online bookings. This trend is expected to further increase and also pick up
globally.
On the Indian internet scene, five new online travel portals are soon to be launched and the
travel business is expected to draw major venture capital investments. (Businessworld, Feb
2006)
Providing updated, relevant and interesting travel content to a global diverse audience is an
emerging content segment. Consumer created content is becoming a practice in the travel
world.
Finance and market research
Relevant and quick information is what business needs.
There is an increasing practice of selling reports, sections and data by web based
companies to academic researchers, business organizations and news agencies. The reports
are sourced from different specialty and general publishers on different industry sectors,
country profiles, global markets, technologies, economic and financial sectors etc.
Firms like marketresearch.com, ecnext.com and mindbranch.com are selling customized
information to users as well as personalized inputs on industry trends etc.
-
8/4/2019 A Study on Human Resource in Ites
27/87
News
News and weather search is the most important topic searched on the internet. Newspaper
web sites attracted 32% more users in 2004 over the previous year (World Association of
Newspapers).
As newspapers and magazines go online, the quality of content and analysis will determine
viewer ratings and success.
Entertainment & Sports
US online consumer spending on sports and entertainment sector has recorded phenomenal
increase. The main components contributing were music, dating sites and game purchases.
(EPS)
As internet and other forms of media move towards overlapping zones, the demand for
entertainment and recreational content for different age groups, gender and community
profiles is expected to increase substantially.
Health Care
According to the Journal of Medical Internet Research, e-health is an emerging field in the
intersection of medical informatics, public health and business, referring to health services
and information delivered or enhanced through the Internet and related technologies.
The need for reliable, factual, easy to understand, medical jargon free information will be
the focus for content providers. As health tourism becomes an important component of
diversifying economies, medical and health service related content will be sought for.
Advertising
As internet companies try to reach out to new markets, the content for online advertising
becomes a potential business area. For example, India has a $35 million online advertising
market, of which search engine marketing constitutes about $6 million, expected to double
by year end.
-
8/4/2019 A Study on Human Resource in Ites
28/87
Other niche segments for content inputs includes online classifieds, jobs, retail, industry
trading.
According the new report launched by India-Reports on ePublishing, India is a major book
publishing country. With more than 15,000 publishing houses generating content in more
than 24 regional languages, India is a huge market. Post the IT boom, the traditional
publishers in India have entered the ePublishing market with various products. Today the
Indian publishers produce a large amount of ePublications.
But the adoption of eBooks by Indian consumers is still at a nascent stage. Consumers in
India have taken to the use of Internet, PCs, mobile phones, handheld communication
devices, yet eProducts like e-Papers, e-Reports or e-Journals are far more popularly used
that than eBooks.
The availability of better and user-friendly devices and robust e-reading infrastructure in
the future would ensure the growth of this medium. There are some fundamental
constraints that need to be overcome and behavioral aspects that need to change before
eBooks can become popular in India:
Internet penetration is relatively low, ease of connectivity and secure payment
options are issues Credit card penetration (usage) is low; concept of online purchase is still not
popular
Indian readers are not used to or comfortable with reading on screen or on small
devices
Apprehension of piracy inadequate DRM policies and enforcement; users can
avail pirated copies of eProducts.
Good interfaces or devices for eBooks are not available in India Users want content in their local/regional languages.
No concrete strategies or benefits from the Government to encourage
ePublishers or e-Readers
Inadequate marketing of eBooks by publishers, hampered by low revenues. It is
interesting to note that while the readership of printed newspapers is increasing in India
today, elsewhere in the world especially in the US, there is a decline in such readership
figures. US newspaper houses are skeptical and threatened by the popularity of the
online medium and may even need to close down in the future.
-
8/4/2019 A Study on Human Resource in Ites
29/87
To address the regional eBook requirement, publishers are developing software computing
solutions for regional languages. For example, all fonts for varied languages are packed
into a PDF book, which can be opened by the user in the language of their choice.
This is the only option to read regional books; however, there are still issues with regional
language compatibility on PCs or mobiledevices. As there are not many options for native
fonts on a mobile device, e-Users will probably only view garbled text on their screens.
The ePublications market is in its nascent stage in India and is poised for rapid growth in
the future.
1.5 PRODUCTION DEPARTMENT
I5 has the expertise to handle STM, non-STM, HSS, and academic journals. Its journal
production processes include FTP download, acknowledgement, alerts, and so on either
completely or semi-automatically. Journal-specific style and language requirements for
each journal are maintained in a document management system (DMS). Innovations such
as auto edit, auto reference structuring, auto pagination, and auto image processing help
improve quality and efficiency.
-
8/4/2019 A Study on Human Resource in Ites
30/87
I5 offers end-to-end solutions for magazine production designed to meet the clients
requirements in a quality-driven, cost-effective manner. I5 provides comprehensive layout
and advertisement designing to meet the unique requirements of the magazine production
process. I5 has requisite experience in developing customized workflows to improve the
turnaround time and to reduce the costs.
I5 currently provides these services for more than 40 magazines. The expertise in I5 covers:
Advertising creation
Advertising archiving/management
Integration of various parts and processes of the editorial workflow
Global remote access to the content by authors, designers, and publishers Multi-user, simultaneous content editing in the same layout
Editing in a layout view or without any layout
Targeted search inside the current and previous issues
Web Editor for remote editorial offices
Web-based administration
I5 has specialized services for creation and delivery of education and trade eBooks. I5 is
familiar with all the leading formats, such as ePub, OeB, Lit, and so on. The eBook
services rendered at I5 include:
1. Scanning Services for scanning and digitization of print books for conversion
into eBooks.
2. Conversion Conversion services of content into appropriate eBook format as
per the customer requirements.
3. Testing Services for testing the integrity of the eBooks4. Format conversion eBook format conversion services for clients who need to
convert their books from one format to another.
KNOWLEDGE PROCESS OUTSOURCING
I5 provides a wide range of world-class services and solutions to the worlds leading
publishers. These solutions are not "one size fits all" type, but are customized according to
the needs of each customer. The technology and operations teams apply their extensive
-
8/4/2019 A Study on Human Resource in Ites
31/87
experience and knowledge for the development of appropriate tools, technologies, and
production processes for each customer.
I5 production services incorporate the complete range of premedia and prepress services
from copyediting to delivering files to printers and data warehouses.
Composition Services
I5 provides composition services for both print and electronic media. I5 uses industry
standard composition tools namely Advent, Arbortext 3B2, LaTeX, Quark X Press, Adobe
InDesign, and FrameMaker. The quality and reliability of its services are reflected in the
fact that it produces more than 1.5 million pages annually. I5 also has extensive expertise in
Java, Apple, and VBS scripting and has achieved maximum automation. I5 has knowledge
and expertise in managing all the different workflows. Some of the composition services
are:
Typesetting from manuscript or author supplied files
Data capture and conversion
Editing services including technical editing, copy editing, and substantive
editing
Design and graphics services, including scanning, file conversion, redrawing
and relabeling of artwork
MathType and ChemDraw file handling
Electronic content delivery
Editorial Services
I5 has a large team of editors who are well versed with copy editing, technical editing, and
substantive editing. I5 editors are proficient in a variety of widely accepted style standards
and adhere on to the client-specific or author-specific style guidelines. I5 editors prepare a
style sheet for every project they handle, and the style sheet is approved by the clients
editor before implementation.
http://www.sps.co.in/publishing_kpo.asphttp://www.sps.co.in/publishing_kpo.asphttp://www.sps.co.in/publishing_kpo.asphttp://www.sps.co.in/publishing_kpo.asp -
8/4/2019 A Study on Human Resource in Ites
32/87
Copy Editing
I5 editors have experience in handling a variety of content in different domains. Some of
the content types handled routinely by our editors are:
1. Academic and scientific
2. Commerce, marketing, and management
3. Finance and trade
4. Humanities and social sciences
5. Linguistic
6. Mathematics
7. Medical and health related
Technical Editing
I5 editors ensure consistency in all style aspects and usage of terms. The editors also
interface with authors and publishers for any clarifications. The editors pay special
attention to:
1. All typesetting issues
2. Table layouts
3. Aligning equations
4. Complex lists
5. Floats such as figures, boxes, and schemes
Substantive Editing
I5 editors are trained to look into the documents concept, intended use, audience, content,
organization of the content, design, and style. This activity is entirely analysis based for alllevels document, paragraph, sentence, or word. Some of the parameters taken into
account are:
1. Sentence complexity
2. Conciseness
3. Clear and logical development of ideas
4. Use of jargon or technical terms appropriate for the intended audience
-
8/4/2019 A Study on Human Resource in Ites
33/87
Artwork/Illustration Services
I5 design studio addresses the requirements of end-to-end illustration and design solutions
for books, manuals, journals, websites, brochures, catalogs, advertisements, dictionaries,
encyclopedias, and reference works.
I5 can provide services from design conceptualization to final output/product stages. I5
design studio facilitates quick revisions to honor the deadlines. Some of the activities
undertaken by its studio are:
1. Graphic reproduction
2. High-end color scanning
3. Image retouching and manipulation
4. Relabeling and redrawing
5. Digital proofing
6. Art rendering
7. Technical and medical drawing
8. Animation graphics
9. E-books
10. Illustrations
Preflight Services
I5 has expertise to generate industry standard PDF/X (X-1a and X-3) files and can
perform preflighting on native files of QuarkXPress, Adobe InDesign, and FrameMaker.I5
uses Enfocus PitStop Professional for checking PDF files and also has XML quality tools
for checking and error correcting the final output. I5 pays special attention to the following
points during the preflight accuracy checks:
1. Missing fonts
2. Linked files
3. Color gamut
4. Image resolution
5. Ink and trap settings
http://www.sps.co.in/publishing_kpo.asphttp://www.sps.co.in/publishing_kpo.asphttp://www.sps.co.in/publishing_kpo.asphttp://www.sps.co.in/publishing_kpo.asp -
8/4/2019 A Study on Human Resource in Ites
34/87
XML Services
I5 provides a full spectrum of XML services to address the demands for digital formats and
online publishing requirement for content repository and multi-device capabilities. I5 has
the capability to manage XML-based workflows. Some of the salient features of XML
services offered by I5 are:
1. Customized XML, MS-Word, or TeX/LaTeX-based editing tools
2. Customized style sheet according to customers DTD
3. Specialized quality control tools
4. XML-based templates in Arbortext (3B2) and LaTex/TeX
5. Delivery of XML at page proofs, revisions, issues, or at any other stage6. Generation of XML files based on publishers DTD
7. Conversion from one DTD to another
8. Typesetting from XML files including auto-pagination in 3B2
9. Providing solutions in other formats such as HTML and ASCII
Media Services
I5 recognizes the importance of media which is fast becoming as important as print instead
of being an optional add-on. At I5, media and print production are closely integrated. The
media, print, and technology teams collaborate at a pre-production stage. I5 also uses the
XML-first workflows for both print and media. Along with the authoring tools, media
production at I5 is a highly automated and tightly controlled process:
1. Assessments I5 has experience in developing content for Diploma, EZTest,
ExamView, TestGen, and so on. I5 has a large pool of inhouse and external subject matter
experts (SMEs).
2. Flash animations - Flash is the most popular choice for content enrichment with
animation and online rendering. The I5 team includes instructional designers, developers,
and programmers to any instructional animation needs.
3. eLearning/Online Education I5 also provides extensive eLearning / Online
Education related services. These services are discussed in a separate section. Please, visit
the section to discover more.
http://www.sps.co.in/publishing_kpo.asphttp://www.sps.co.in/publishing_kpo.asphttp://www.sps.co.in/publishing_kpo.asphttp://www.sps.co.in/publishing_kpo.asp -
8/4/2019 A Study on Human Resource in Ites
35/87
4. Companion CDs/DVDs I5 provides its services for creation of cross-platform
companion CDs or DVDs to go with your publications.
EBook Services
I5 has specialized services for creation and delivery of education and trade eBooks. I5 is
familiar with all the leading formats namely ePub, OeB, Lit, and so on. Some of the eBook
services at I5 are:
1. Scanning I5 can provide services for scanning and digitization of print books
for conversion into eBooks.
2. Conversion I5 can convert content into appropriate eBook format as per the
requirements of the customer.
3. Testing I5 also provides services for testing the integrity of the eBooks.
4. Format Conversion I5 provides eBook format conversion services for clients
who need to convert their books from one format to another.
5. Delivery I5 has eBook Store and eBook Library platforms for delivery of
eBooks to end consumers.
Project Management Services
I5 provides extensive project management services, especially for books and journals. I5
currently provides complete project management services for more than 140 publications.
I5 services include:
1. Liaison with publishers, authors, editors, and production houses
2. Control of copy editing services
3. Author liaison
4. Typesetting services
5. Conversion into eBooks
http://www.sps.co.in/publishing_kpo.asphttp://www.sps.co.in/publishing_kpo.asphttp://www.sps.co.in/publishing_kpo.asphttp://www.sps.co.in/publishing_kpo.asp -
8/4/2019 A Study on Human Resource in Ites
36/87
1.6 STORES DEPARTMENT
Department stores may be the bedrock of retail and form the all-important
anchor of many shopping centers and malls. But today, retailers need to work
not only harder, but smarter, to remain profitable. To survive, they need to
perfect merchandising and marketing strategies and to target high-value
customers.
Our retail solutions provide department stores with the flexibility they need to
succeed. We help stores maximize customer service and profits and meet
changing consumer demands amid increased competition and complex supply
chains. Our merchandising solutions include price optimization, categorymanagement, assortment planning, promotions and marketing.
From loyalty and customer relationship management to workforce
management solutions, we help you provide seamless service to
customers.
In addition to basic POS and WFMS services, we assist by
implementing next-generation customer touchpoints like personal
shopping assistant, kiosks and digital signage.
1.7 SALES DEPARTMENT
BPO Sales solution spans the entire order-to-cash cycle, including service offeringssuch as transactional and rule-based services, knowledge-based services and judgment-
based services.
Our Offerings
Customer Support
Order Validation
Discount Validation
Holds Management Order Booking
-
8/4/2019 A Study on Human Resource in Ites
37/87
Billing Material Collection
Invoice Consolidation
Invoice Presentation
1.8 PERSONNEL DEPARTMENT
1. Brand equity: People still consider BPO to be "low brow",
thus making it difficult to attract the best talent.
2. Standard pre-job training: Again, due to the wide variety of
the jobs, lack of general clarity on skill sets, etc, there is no
standard curriculum, which could be designed and followed.
3. Benchmarks: There are hardly any benchmarks for
compensation and benefits, performance or HR policies.
Everyone is charting their own course.
4. Customer-companies tend to demand better results from
outsourcing partners than what they could actually expect
from their own departments. "When the job is being done
10,000 miles away, demands on parameters such as quality,
turn around timeliness, information security, business
continuity and disaster recovery, etc, are far higher than at
home. So, how to be more efficient than the original?
5. Lack of focused training and certifications
Given this background, the recruiting and compensation
challenges of HR departments are only understandable.
Process Maintained By HR Department :
-
8/4/2019 A Study on Human Resource in Ites
38/87
Provident Fund: As per the statutory guidelines, the
employee is required to contribute a percentage of his basic
salary and DA to a common fund. The employer for this fund
contributes as well. The employee can use the amount
deposited in this fund for various personal purposes such as
purchase of a new house, marriage etc.
1.9 FINANCE DEPARTMENT
The Accounting Division of the Finance Department is a service
department providing accounting, financial and purchasing services
to all County departments and funds. The Accounting Division
maintains a system of accounts to accumulate, classify, and report
-
8/4/2019 A Study on Human Resource in Ites
39/87
on the financial activities of the County's various funds and
departments.
The system provides for the proper accounting of assets, liabilities,
revenues and Other duties performed by the Accounting Division
include internal audits; financial forecasting; development of fiscal
policies; the design and implementation of accounting and financial
reporting systems; preparation of the Comprehensive Annual
Financial Report (CAFR); the maintaining of a property and
equipment (fixed assets) inventory; issuance of bonds; servicing
and accounting for the County's long and short term debt;
facilitating the annual budget process; providing for centralizing
purchasing of all materials, equipment, supplies, and services
required by all departments and funds; and providing a centralized
accounts receivable function which is responsible for invoicing,
-
8/4/2019 A Study on Human Resource in Ites
40/87
monitoring and collecting all funds due for goods and services
provided by all I5 departments and funds.
1.10 MARKETING DEPARTMENT
(1) Analyzing and planning outsourcing
It is obvious that BPO will bring opportunities accompanied with
risks to an outsourcing company. So before the make or buy
decision, it is very critical to take an all-sided analysis. In this stage,
the analysis, which is normally based both on performance and risk
factors, firstly focuses on current business process if available. Thus
a comparison can be made between the pre-outsourced and
outsourced process.
(2) Selecting service providers
In this stage a set of evaluation criteria must be defined to select
prospective BPO service provider. These criteria typically include
cost, quality, IT capability and financial stability. After listing the
evaluation criteria in a hierarchical way, decision method like AHP
or expert system can be adopted to evaluate potential providers.Then a formal request for proposal (RFP) which take the above
evaluation criteria listing as a part initiates the process.
Thus the client and the prospective service providers enter into
interviews, not only regarding price, but also skill, culture and
commitment matching. Finally a service provider can be selected
-
8/4/2019 A Study on Human Resource in Ites
41/87
according to the evaluation criteria based on comparison, RFP
responses and interviews.
(3) Contracting and negotiating
In this stage, the strategy and major solutions of BPO are settled;
problem resolution procedures are established; to assure continued
process improvement incentives as well as punishments even rules
for termination of contract before its legally specified end are
defined. Whats more, service level agreement (SLA) has been
widely used as a reference for performance measurement.
(4) Transferring activity
The details related to transferring business activities like timetable
for transfer, human resources handling are mostly described in the
outsourcing contracts. Since the control of business process is now
reassigned to service provider, how to properly integrate the
outsourced processes into the outsourcing company and define their
interfaces should be paid great attention to.
(5) Managing ongoing supplier
After the adaptation period, outsourcing company now changes its
role from operational management into a more strategic one
(monitoring the BPO activities and performance) and forms a
management team in charge of coordination. Generally, because the
-
8/4/2019 A Study on Human Resource in Ites
42/87
methods used by the management team to supervise BPO activities
are scheduled by the contracts (such as regular reports delivered by
service providers, periodical meeting) and lack of effective
technical support and analysis methodology, this phase is always
confronted with many problems.
(6) Ending Contract
At the end of an outsourcing contract the outsourcing company has
three options: to renegotiate the contract with the same supplier, to
change supplier or to in-source the activity again. The two first
options highlight the cyclical nature of BPO while the last one
corresponds to its termination.
1.11 LEARNING EXPERIENCE
Mushrooming of small players
Attractive growth rate of the I5 has resulted in many reckless start-ups. Several
companies from unrelated sectors without the required expertise entered the industry
lured by the healthy potential of the industry. These small companies are now finding it
difficult to survive in this capital-intensive industry. In a dire strait, some of the players
are taking huge cuts in their billing rates, which in turn threaten to de-stabilise the
entire industry by reducing margins to unsustainable levels. They also portray a
negative picture of the industry as a whole because of their inability to deliver on time.
Margins under pressure
With increasing competition and subsequent price dips, the margins of ITES companies
have come under tremendous pressure. Moreover, most of the players in the industry
are working in low margin areas. More than 60% of the KPO business coming to India
is voice related. Barring transcription, voice has the lowest margins among KPO
business. With the BPO business increasingly getting commoditised, moving up the
-
8/4/2019 A Study on Human Resource in Ites
43/87
value chain is a sensible option before the industry. Vendors can move up the value
chain vertically. For example, for a credit card customer, the low end processes would
include services such as data entry and processing of applications, but the higher value
jobs would include processes such as credit evaluation and fraud detection. Vendors
can also move horizontally, that is expand services portfolio by moving into
sophisticated areas such as accounting, certain engineering services, consulting etc.
The ITES industry currently employs more than 171,000 professionals compared to a
25,000 in 1999. However, India is running out of the supply of good quality managerial
talent. There have been recent cases of mid-sized companies losing KPO orders for not
being able to demonstrate a competent team that can manage a large workforce. High
level of attrition further complicates the problem. At least 60,000 of the 171,000
workforce change jobs every year. The supply of skilled manpower to the industry
needs to expand at a fast rate to keep pace with the rapid growth of the industry. In
order to create a big pool of qualified personnel, there is a need to encourage private
institutions to provide training to people interested in joining this industry.
1.12 CONCLUSION
The researcher has studied the complete overview of Scientific Publishing Services
pvt ltd, at Chennai for the past four months.
A happy healthy employee will positively contribute to the organization goal.
Company that provides lot of benefits to the employee will retain the exiting
people in the organization attracts new talents for the organization, and looking
forward to create many new clients in future.
Hereby I conclude from my research that the growth level of I5 is extra ordering in
kpo services and Im happy to know more about the process of the company.
-
8/4/2019 A Study on Human Resource in Ites
44/87
CHAPTER II
INTRODUCTION TO THE STUDY
-
8/4/2019 A Study on Human Resource in Ites
45/87
2.1 INTRODUCTION
ANALYSIS OF HR ROLE IN BPO INDUSTRY
Provident Fund: As per the statutory guidelines, the employee is required to
contribute a percentage of his basic salary and DA to a common fund. The employer for
this fund contributes as well. The employee can use the amount deposited in this fund
for various personal purposes such as purchase of a new house, marriage etc.
-
8/4/2019 A Study on Human Resource in Ites
46/87
Gratuity: Gratuity is one of the retrial benefits given to the employee in which
the employer every year contributes a particular amount. The fund created can be used
by the employee for the purpose of long-term investment in various things such as a
house etc.
Group Medical claim Insurance Scheme: This insurance scheme is to provide
adequate insurance coverage of employees for expenses related to hospitalization due to
illness, disease or injury or pregnancy in case of female employees or spouse of male
employees. All employees and their dependent family members are eligible. Dependent
family members include spouse, non-earning parents and children above three months
Personal Accident Insurance Scheme: This scheme is to provide adequate
insurance coverage for Hospitalization expenses arising out of injuries sustained in an
accident. It is applicable to all the employees of JFWTC and covers total / partial
disablement / death due to accident and due to accidents.
Subsidized Food and Transportation: The organizations provide transportation
facility to all the employees from home till office at subsidized rates. The lunch
provided is also subsidized.
Company Leased Accommodation: Some of the companies provide shared
accommodation for all the out station employees, in fact some of the BPO companies
also undertakes to pay electricity/water bills as well as the Society charges for the
shared accommodation. The purpose is to provide to the employees to lead a more
comfortable work life balance.
Recreation, Cafeteria, ATM and Concierge facilities: The recreation facilities
include pool tables, chess tables and coffee bars. Companies also have well equipped
gyms, personal trainers and showers at facilities.
Corporate Credit Card: The main purpose of the corporate credit card is enable
the timely and efficient payment of official expenses which the employees undertake
for purposes such as travel related expenses like Hotel bills, Air tickets etc
Cellular Phone / Laptop: Cellular phone and / or Laptop is provided to the
employees on the basis of business need. The employee is responsible for the
maintenance and safeguarding of the asset.
Personal Health Care (Regular medical check-ups): Some of the BPO'S
provides the facility for extensive health check-up. For employees with above 40 years
of age, the medical check-up can be done once a year.
-
8/4/2019 A Study on Human Resource in Ites
47/87
Loans: Many BPO companies provides loan facility on three different
occasions: Employees are provided with financial assistance in case of a medical
emergency. Employees are also provided with financial assistance at the time of their
wedding. And, The new recruits are provided with interest free loans to assist them in
their initial settlement at the work location.
Educational Benefits: Many BPO companies have this policy to develop the
personality and knowledge level of their employees and hence reimburses the expenses
incurred towards tuition fees, examination fees, and purchase of books subject, for
pursuing MBA, and/or other management qualification at India's top most Business
Schools.
Performance based incentives: In many BPO companies they have plans for ,
performance based incentive scheme. The parameters for calculation are process
performance i.e. speed, accuracy and productivity of each process. The Pay for
Performance can be as much as 22% of the salary.
Flexi-time: The main objective of the flextime policy is to provide opportunity
to employees to work with flexible work schedules and set out conditions for availing
this provision. Flexible work schedules are initiated by employees and approved by
management to meet business commitments while supporting employee personal life
needs .The factors on which Flexi time is allowed to an employee include: Child or
Parent care, Health situation, Maternity, Formal education program
Flexible Salary Benefits: Its main objective is to provide flexibility to the
employees to plan a tax-effective compensation structure by balancing the monthly net
income, yearly benefits and income tax payable. It is applicable of all the employees of
the organization. The Salary consists of Basic, DA and Conveyance Allowance. The
Flexible Benefit Plan consists of: House Rent Allowance, Leave Travel Assistance,
Medical Reimbursement, Special Allowance
Regular Get together and other cultural programs: The companies organizes
cultural program as and when possible but most of the times, once in a quarter, in
which all the employees are given an opportunity to display their talents in dramatics,
singing, acting, dancing etc. Apart from that the organizations also conduct various
sports programs such as Cricket, football, etc and regularly play matches with the teams
of other organizations and colleges.
Wedding Day Gift: Employee is given a gift voucher of Rs. 2000/- to Rs. 7000/-
based on their level in the organization.
-
8/4/2019 A Study on Human Resource in Ites
48/87
Employee Referral Scheme: In several companies employee referral scheme is
implemented to encourage employees to refer friends and relatives for employment in
the organization.
Paid Days Off
Maternity Leave
2.2 OBJECTIVES & SCOPE OF THE STUDY
Succession planning is an essential part of corporate strategy in most IT organizations.
While the design of the succession chart looks good on paper, it has often been found
that the planning process fails to meet requirements at the time of filling a key position
that has just been vacated. It is not an easy task dealing with the ever-changing
equations of the leadership pipeline. According to a report by US-based business
research firm Cutting Edge, while many companies have succession plans, very few
follow through with the rigorous implementation required. In fact, 70 percent of
succession plans fail due to bad execution.
Succession planning has to ensure that the right people with the right skills are in the
right place at the right time. It can be done in three ways: role-based, individual-based
and team-based. The first is about identifying key positions, the second focuses upon
key people, and the last involves replacing a section of people or resources.
Reviewing talent
One of the challenges in all organizations is planning for HR needs. It is essential to
adopt a disciplined approach to match HR resources with the anticipated needs of an
organization. This includes aligning the succession planning process with business
strategy.
The purpose of the talent review is to figure out the talent required to implement the
business strategy and constantly strengthen the talent pool. The talent review and
planning process helps us identify talent for emerging roles in the organization, says
Bijay Sahoo, vice-president (talent engagement and development) and head of HR, I5
Technologies. Commitment from the top management is another key factor for
-
8/4/2019 A Study on Human Resource in Ites
49/87
ensuring the success of succession planning. Sahoo reveals that in I5, the chairman
(Azim Premji) and vice-chairman and CEO (Vivek Paul) give enormous importance
and their personal time for talent review and planning, and personally supervise the
development and implementation of the talent plan for key roles.
According to Sahoo, the other essential factors are: (a) accountability, as the succession
planning programme requires ownership at all levels in the organization. Each manager
should be responsible for assessing and developing the talent in his or her team. (b)
Constant attention, as it can be tempting to overlook the need for succession planning in
the face of more immediate needs.
Planning the process
The bench strength of current and future leaders gives a competitive edge to every
organization. At I5, the succession planning programme is called Talent Review and
Planning (TRP), and it is the most critical part of the organizations leadership building
and talent management process. Once our business strategy for the year is finalized,
we identify the critical roles to execute it. We review the talent available for those roles
internally as well as externally. We plan for the succession of existing critical roles,
including that of the CEO, and identify employees who are ready to take over the roles
immediately and over the next 1-2 or 2-3 years, informs Sahoo. He adds that the
company does developmental planning for each identified internal candidate in terms of
job rotation, training, coaching and performance counseling. They also keep track of
potential external candidates, and establish touch points for attracting them at the
appropriate time.
The respective SBU heads and the SBU HR heads do the TRP for the top three levels oftheir business. This contributes to the TRP at the I5 Technologies level, where the
chairman and vice-chairman, along with the HR head, get involved in talent planning
for the top three levels. Next is the implementation of the talent strategies by
developing and reviewing the action plan.
At Infinite Computer Solutions (ICS), which has a global headcount of 1,800,
employees have also taken up higher roles without a change in designation, with
-
8/4/2019 A Study on Human Resource in Ites
50/87
support from functional heads and senior management teams? A skill-gap analysis is
done of the candidates, and requisite training provided to make them able successors.
Clear focus
It is a known fact that while most management is interested in developing a pool of
successors for key positions, they find it a difficult task to ensure the success of their
efforts. Succession planning can get very complicated. Organizations must therefore
have a clear focus.
The training difference
Organizations are less vulnerable to leadership crises when theres a shadow group of
successors who are able and available to step into their shoes. Training plays a key role
in succession planning. It is imperative to strategies, design and implements
programmes to train future leaders.
I5 has its lifecycle leadership development programmes, which are synchronized with
the roles employees play at different stages of their corporate life. These include the
New Leaders Programme, I5 Leaders Programme, Business Leaders Programme and
Strategic Leaders Programme for different leadership positions that an employee will
assume in the organization.
Most organizations do skill-gap analysis of the selected candidates. A schedule is
drawn for the prospective individual to acquire the knowledge, skills and competencies
within a time-frame, says Sunder Rajan, general manager, HR & administration, ICS.
He adds that the training could be through internal programmes or on-the-job (local as
well as global) to gain cross-functional or cross-geographical exposure for better
maturity of the expertise that would enhance the confidence level of the person.
Just-in-time succession
Then there just-in-time succession, which maps existing competencies of the staff to fill
an important position. Succession planning software uses competency analysis which
lets companies understand the demand side of the equation with what their staff has to
offer. Succession planning is not an issue of a position; you can plan for two or three
-
8/4/2019 A Study on Human Resource in Ites
51/87
years, but by that time the to-be-successor may have already left the organization;
consequently it is not relevant. Instead of looking at a job to fill, organizations should
profile it in terms of competencies, go to the data bank, and find whose competency
profile matches the job, advises Stephen Martin, president of ITAP Europe. The key to
this is competency development across the organization; ITAP has done succession
planning for many global organizations through competency development.
Whatever be the methodology, measuring the effectiveness of a succession planning
programme is critical to every organization, irrespective of its size. After all, it is more
than just the passing of power and responsibility it is about survival and continuity.
Inspite of all these benefits, the attrition rate in BPO industry is very high, why? What isthe reason for an employee to leave? These and many more are the questions that need
immediate attention from the industrial gurus.
2.3 RESEARCH METHODOLOGY
2.4 LIMITATION OF THE STUDY
-
8/4/2019 A Study on Human Resource in Ites
52/87
CHAPTER III
REVIEW LITERATURE
-
8/4/2019 A Study on Human Resource in Ites
53/87
HR professionals all over the world, working is Call-Center or Contact Center
or BPO industries are breaking their heads to formulate Retention Strategies
but nothing is working in their favor. The average attrition rate in this sector is
still 35-40%. No perks, no rewardsjust nothing is working.
Before proceeding further, lets see why people are leaving? Why there is high
attrition rate.
Why people are moving?
When there are so many benefits associated with BPO industry. when there
are so many privileges for the BPO employees than what makes them to
change the company/industry?? Is it only MONEY that matters or anything
else as well?? After taking exit-interviews and analyzing the trend I am able to
list out following reasons for a BPO professional to change his/her job.
No growth opportunity/lack of promotion
For higher Salary
For Higher education
Misguidance by the company
Policies and procedures are not conducive
No personal life
Physical strains Uneasy relationship with peers or managers
Lets also see as what are the various benefitsthat have been extended to
people working in this sector.
Employee Benefits Provided By Majority of the BPO Companies
A part from the legal and mandatory benefits such as provident-fund and
gratuity, below is a list of other benefitsBPO professionals are entitled to the
following:
http://www.bpoindia.org/research/bpo-in-india.shtmlhttp://www.bpoindia.org/research/bpo-in-india.shtml -
8/4/2019 A Study on Human Resource in Ites
54/87
1. Group Medical-claim Insurance Scheme: This insurance scheme is
to provide adequate insurance coverage of employees for expenses
related to hospitalization due to illness, disease or injury or pregnancy
in case of female employees or spouse of male employees. All
employees and their dependent family members are eligible. Dependent
family members include spouse, non-earning parents and children
above three months
2. Personal Accident Insurance Scheme: This scheme is to provide
adequate insurance coverage for Hospitalization expenses arising out of
injuries sustained in an accident. This covers total / partial
disablement / death due to accident and due to accidents.
3. Subsidized Food and Transportation: The organizations provide
transportation facility to all the employees from home till office at
subsidized rates. The lunch provided is also subsidized.
4. Company Leased Accommodation: Some of the companies provides
shared accommodation for all the out station employees, in fact some of
the BPO companies also undertakes to pay electricity/water bills as
well as the Society charges for the shared accommodation. The purpose
is to provide to the employees to lead a more comfortable work life
balance.
5. Recreation, Cafeteria, ATM and Concierge facilities: The recreation
facilities include pool tables, chess tables and coffee bars. Companies
also have well equipped gyms, personal trainers and showers at
facilities.
6. Corporate Credit Card: The main purpose of the corporate credit card
is enable the timely and efficient payment of official expenses which
the employees undertake for purposes such as travel related expenses
like Hotel bills, Air tickets etc
-
8/4/2019 A Study on Human Resource in Ites
55/87
7. Cellular Phone / Laptop: Cellular phone and / or Laptop are provided
to the employees on the basis of business need. The employee is
responsible for the maintenance and safeguarding of the asset.
8. Personal Health Care (Regular medical check-ups): Some of the
BPO'S provides the facility for extensive health check-up. For
employees with above 40 years of age, the medical check-up can be
done once a year.
9. Loans: Many BPO companies provide loan facility on three different
occasions: Employees are provided with financial assistance in case of
a medical emergency. Employees are also provided with financial
assistance at the time of their wedding. And, The new recruits are
provided with interest free loans to assist them in their initial settlement
at the work location.
10. Educational Benefits: Many BPO companies have this policy to
develop the personality and knowledge level of their employees and
hence reimburse the expenses incurred towards tuition fees,
examination fees, and purchase of books subject, for pursuing MBA,
and/or other management qualification at India's top most Business
Schools.
11. Performance based incentives: In many BPO companies they have
plans for, performance based incentive scheme. The parameters for
calculation are process performance i.e. speed, accuracy and
productivity of each process. The Pay for Performance can be as much
as 22% of the salary.
12. Flexi-time: The main objective of the flextime policy is to provide
opportunity to employees to work with flexible work schedules and set
out conditions for availing this provision. Flexible work schedules are
initiated by employees and approved by management to meet business
commitments while supporting employee personal life needs .The
factors on which Flexi time is allowed to an employee include: Child orParent care, Health situation, Maternity, Formal education program
-
8/4/2019 A Study on Human Resource in Ites
56/87
13. Flexible Salary Benefits: Its main objective is to provide flexibility to
the employees to plan a tax-effective compensation structure by
balancing the monthly net income, yearly benefits and income tax
payable. It is applicable of all the employees of the organization. The
Salary consists of Basic, DA and Conveyance Allowance. The Flexible
Benefit Plan consists of: House Rent Allowance, Leave Travel
Assistance, Medical Reimbursement, Special Allowance
14. Regular Get together and other cultural programs: The companies
organizes cultural program as and when possible but most of the times,
once in a quarter, in which all the employees are given an opportunity
to display their talents in dramatics, singing, acting, dancing etc. Apart
from that the organizations also conduct various sports programs such
as Cricket, football, etc and regularly play matches with the teams of
other organizations and colleges.
15. Wedding Day Gift: Employee is given a gift voucher of Rs. 2000/- to
Rs. 7000/- based on their level in the organization.
16. Employee Referral Scheme: In several companies employee referral
scheme is implemented to encourage employees to refer friends and
relatives for employment in the organization.
17. Employee Stock Option Plan: Now, the actual question, why people
are leaving? What types of retention strategies are required? What is
expected from HR Professional and how they can address this issue?
Retention - A Big Challenge
Fundamental changes are taking place in the work force and the workplace that
promise to radically alter the way companies relate to their employees. Hiring
and retaining good employees have become the chief concerns of nearly every
company in every industry. Companies that understand what their employees
want and need in the workplace and make a strategic decision to proactively
fulfill those needs will become the dominant players in their respective
markets.
-
8/4/2019 A Study on Human Resource in Ites
57/87
The fierce competition for qualified workers results from a number of
workplace trends, including:
A robust economy
Shift in how people view their careers
Changes in the unspoken "contract" between employer and employee
Corporate cocooning
A new generation of workers
Changes in social mores
Life balance
Concurrent with these trends, the emerging work force is developing verydifferent attitudes about their role the workplace. Today's employees place a
high priority on the following:
Family orientation
Quality of life issues
Autonomy
To hold onto your people, you have to work counter to prevailing trends
causing the job churning. Smart employers make it a strategic initiative to
understand what their people want and need -- then give it to them.
-
8/4/2019 A Study on Human Resource in Ites
58/87
CHAPTER IV
COMPANY OVERVIEW
-
8/4/2019 A Study on Human Resource in Ites
59/87
I5 JOB FLOW
Job Flow Chart (Journal Production)
Step 1: Manuscript downloading and input Quality control
Checking the manuscript for completeness and liaison with author to get missing
elements, copyright transfer agreement and color change form.
Step:2 Sending the files for the Typesetting-Login Department
Input is received in three stage manuscript in page proof, corrected proof at revision
stage, final correction at issue stage. All manuscript are checked and checked for the
completeness and usability and logged into a tracking system
Step 3: Pre editing department
A pre editor indentifies every component of the article, places them in appropriate tag,
generates XML and validation the same
Step 4: Copy editing department
Reviewing the manuscript for language and tone consistency and adding the tag for
formatting, copy editing for style grammar and punctuation.
Step 6: Online author correction
Online proofing is an initiative from I5 to deliver PDF proof via internet. The proofs
are hosted in I5s Website; author and editor can download the proof using the link
which will be sent once the article is ready. Reminder will be sent to author as per
customers deadlines. Both author and editor can incorporate their correction on the
same file. It eliminates email delivery problems like spam and blocked attachment.
Step 7: Issue line up/Imposition
-
8/4/2019 A Study on Human Resource in Ites
60/87
Inserting article folio, Front matter, cover, back matter and advertisement print PDF
and online deliverable creation for web hosting
Step:8 Despatch and backup
The role of Despatch department is to check and deliver erroe-free electronic files for
both print and electronic media. All the electronic files are stored in CD?DVD using in
house developed tool for further usage
Stages Of Typesetting:
Module III- Data Processing and data Transfer
Conversion
Majority of the files are supplied in MS word. These files are then converted into
RTF/LaTex. Tex (tau epsilon chi) is a computer language designed for use in
-
8/4/2019 A Study on Human Resource in Ites
61/87
typesetting math and any other technical material. During conversion all structures
originally available is retained. If the supplied files are poorly structured/hardly
convertible, they are captured/keyed.
Input activities(Login and Workflow)
Majority of the article are received via FTP and very few articles through courier in CD
using word2Tex converter Ms word documents are converted into LaTeX .
Output activities
Despatch
The role of dispatch department is to check and deliver error-free electronic files for
both print and electronic media in the entire process all the high-resolution print PDFs
are checked electronically using pitstop tool, mark up language files are validation
trough an in-house tool, and grapic files are connected into the desire format
Page proof
Low-resolution
Compression image
XML
Revision
Low resolution PDF
Compression image
XML
Issue
High-resolution PDF
Compression Image
XML
Backup
-
8/4/2019 A Study on Human Resource in Ites
62/87
Al the electronic files are stored in CD?DVD using in-house developed tool for further
usage.
Dataset application
Function: The in-house tool automatically creates a directory for each dataset and
copies the low-res PDF file, figure,XML file,parses the files and generates an error
report.
Uploading application
The function of uploading application is that it scans the uploading path in regular
intervals and starts uploading to the files to the customer FTP site
Module IV-Technical Editing
2.4.1 Copy Editing
2.4.1.1 Basic copy editing
The main objective of a copy editor is to ensure that the text is cleaner and correct in
terms of spelling, grammar and syntax. The task of a copy editor is to edit a manuscript.
Levels of editing
Light editing
Its a level 1 editing or formal editing it should be performed on the manuscript that is
error free.
Medium editing
Medium editing is also known as level 2 editing or substantive editing. should be
performed on the manuscript of average quality.
Heavy editing
It is also known as intensive editing. Editors should mark and query manuscript as well
as develop and maintain auxiliary amount of research to clarify or correct statement of
fact.
Work flow of copy editing
-
8/4/2019 A Study on Human Resource in Ites
63/87
Copyediting can be done hardcopy or online, Using a copy editing tool. In I5 we
primarily use an in-house develop tool for online copyediting. There are some
journals/articles that are copyedited on hardcopy due to workflow requirement
Input file for the copyeditors is a structured doc/tex file from the pre-editing department
This file is copyedited using in-house developed tools. Copyediting may include style
mark-up alone or may also include language editing as is the requirement of the
publisher or the article.
Step involved in copy editing
I5 uses an in-house developed tools for online copy editing we have a well developed
LaTeX based tool for editing article with numerous equation and also a word based tool
for editing text article
Looking from type setter point of view
While copy editing an article the following points are important, identifying the various
elements of the front matter, Identifying all the heading levels, sorting the list,
identifying the figures, tables, equation, box ,schemes and quotation appropriates
queries to the author whenever required.
Looking from authors point of view and end user point of view
Reading the manuscript completely is essential, without marking or changing anything
Elements of a journal
A journal comprises three parts front matter, body matter and back matter
The front matter of a journal includes the cover page, editorial group from the
publishers front, journal title, and copyright detail if any, table of contents, graphical
abstract announcement and advertisement
Front matter: The front matter of an article includes:
Category/Article type
This describe in very general term, the nature of the article, Examples included entries
such as original, original articles, editorial and latter to the editor announcement events
briefs experimental brief reports, technical note erratum and corrigendum.
-
8/4/2019 A Study on Human Resource in Ites
64/87
Running Heads
There can be a left and a right running head it is present at the top of each page of the
article either centered or set at the corner the publisher wil mention what should form
the running head.
Digital object identifier(DOI)
This is like the thumbprint of an article. No two articles can have the same DOI
number.
Article title:
This the title of journal article and compulsory for all article types
Author names must appear on each manuscript. Presentation of author names is as per
publisher requirement.
Corresponding author:
Generally, Only one author is designated in the publication as the corresponding author
for variations please check publisher requirement.
Author contact information:
This refers to the corresponding authors e-mail, telephone, fax and URL.
Author address/affiliation:
This entry indicates the affiliation of the authors listed. Every author must have an
affiliation the means of the city and country should generally be in the language of the
publication.
Present address:
In some case an author may give a present address different from that given in the
affiliation ways of handling this should be as described in the publisher requirement
Footnotes:
-
8/4/2019 A Study on Human Resource in Ites
65/87
Information supplied in the form of footnotes in the front matter are types of article
notes example include comments about prior presentation of the content or the naming
of editorial responsibilities
History
The only possible entries are received, revised, and accepted, although an entry is
published it should not be in the manuscript during copyediting.
Abstract
This presents a summary of the research done in the article an abstract is compulsory in
certain articles types and optional in others an abstract may be single paragraph long or
may have multiple paragraphs. Since abstract are o