about wamli
DESCRIPTION
Wamli Supplier BookTRANSCRIPT
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by wamli.com
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We are WamliA shopper’s paradise, with a little ‘geek’ thrown in.
Anook FigurineAnooki
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was born here
LOVELY DUBAI
The storystartshere!and our products are our voice
Map Fridge MagnetLuckies
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Wamli was born here. Lovely Dubai
Wamli was born on 12.12.12 in lovely Dubai, United Arab Emirates.
A small team of geeks created a social e-commerce platform from scratch. The entire development happened in-house.
The inspiration behind the products on Wamli can be found in the founders’ personal col-lection that lays around Wamli’s office, Happy House. This in-house art gallery of sorts is a result of numerous international travels, and a constant quest to discover geeky, chic and design based products.
Wamli is part of a major story that is current-ly being written; a story of discovery and outreach, fueled by emotions and an unusual intrepid attitude attempting to take the world by storm.
That story starts here, and our products are our voice.
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A socialplatformredefine the online shopping experience
Happy Pill CAPSLFCTRY
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Wamli created a platform where shopping is no longer an action, it’s an experience.
It’s about creating a destination for discov-ery and social interaction around the great-est element of the site: its unique products.
It’s about shopping with friends, not alone; telling you what they think about the items you want, and about the items they buy.
It’s about finding people who have the same taste as you.
It’s about connecting with your favorite brand, sharing your thoughts, and creating a direct line of communication with them.
It’s about interacting on a more personal level.
“Follow” friends. And see all their activities through a live feed.
A birthday is coming soon. Check your friend’s “wants” list and see the products they like.
Wondering about product quality? Check out the comments from those who bought it.
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Aggressivemarketingwith complete brand awareness
Megaphone Whiteen&is
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We push andaggressively market all our brands
Facebook page & ads - facebook.com/mywamliWe heavily market our products through our own Facebook page, and also through daily Facebook ads which ensure our desired target audi-ence is always reached.
Google adsWe use Google ads to market our products on a daily basis, by choos-ing our target audience through advertising on specific websites and ensuring our SEM is always optimized.
Twitter @mywamliWe use twitter to create personal relationships with the online communi-ty, adding credibility to our account as genuine people behind the brand, and not just as another marketing tool. The result: increasing amount of brand enthusiasts who advertise Wamli and its products willingly.
Instagram @mywamliInstagram is our another medium where we aim to market our products to those members who are much more mobile dependent. Updates about our new products and events are posted daily.
Homepage banners & email newsletter Our newest products are always advertised on our prime location banner on wamli.com homepage and included in our weekly newsletters.
Special events and blogs - wamli.com/blogPart of our aggressive brand building strategy is to always blog about the amazing products we sell on Wamli by offering original scenarios worthy of being mentioned and voiced throughout the online community.
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Show some lovefor the guys behind the brand
Morning Mug / Monday MugThe Cottage Industry
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Wamli is in l veWe value personal relationships, which is why traveling all the way to meet the people behind the brand is important to us.
And what better way to show our customers how amazing the people behind those cool brands really are than blogging about the whole experience!
with all the brands it features on the site.
As it is with its members,
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Unique loyaltyprogramwith addictive game elements
1…10 Sheep StickerHu2
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Wamli’s loyalty program creates hype around buying products and sharing them on all social media platforms while enforc-ing strong brand interaction and call to action.
It’s about setting up a platform where users willingly market the products through their personal social media accounts
It’s about compensating returning visitors and customers in a fun and entertaining way.
It’s about creating brand ambassadors and brand collaborators.
Wamli Coinsare Wamli’s own currency. You can use your accumulated Wamli Coins to buy your favorite products on Wamli.com.
eXperince Points (XP)is a weighted point system that measures how active eachmember is. As the number increases, the use becomesmore experienced and earns greater rewards.
Powersare special services granted to its wielders. This includes[but is not limited to] buying products with Wamli Coins, free shipping worldwide and concierge services.
XP
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Superior retail spacegrade-A designed brand pages for optimized product exposure
Race CarAtypyk
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...
We focus on making sure the brand is always valued on its uniqueness and exclusivity.
Each brand is presented with its own page, includ-ing an introductory description.
All of its product are displayed in big clear images
(size 310px x 403px), which can also be found in the featured section of our home page
image (sizes are 475px x 400px), on our live feed, and our blog.
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Testimonialsand the voice of the online community
Pencils and PersonalityThe Cottage Industry
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“Super cool, It’s a very creative concept”
“OMG you guys have cash on delivery”@DevinaDevicha
“YAYYY that was super quick!!! Just received my package from wamli”@FifiProsper
@WeirdJourno
“Been looking at the stuff at wamli... and now I want all the things”@Deedz_A
“Coolest shopping experience in dubai”@lailsss
“The Chat on wamli site is the most amazing thing I have discovered”
@Mystique_16
@danielmarcevans“Wamli was awesome”
“Awesome Stuff”@MaliZomg
“*Gamers Salute*”@Sparkileptic
“Loving the look of wamli”@LeithMatthews
“Easy as pie really. Picked an item, paid with coins and doneNo hassles. Liked the clean experience. Would do it again.:)”
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Wamli in the presscheck out press.wamli.com
Canvas Camera StrapRoberu
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Major magazine citations include:- Harper’s Bazaar- Arabian Computer News- Time Out Dubai- Gulf News- 7Days- Inspired Living
Major online article citations include:- Forbesmiddleeast- tbreak- arabcrunch- wamda- kippreport- ameinfo- kyodonews (Japan)- dnaindia (India)- zawya
Wamli is always mentioned in the press, with over 80 press features in its first 3 months.
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Contactsget in touch with the Wamli team
F1 Plastic Tag Set SymbolFlight001
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The Happy House Villa No. 2 19B - Al Yosh Street,
Jumeirah Third, P.O. Box 214456 Dubai, United Arab Emirates
[email protected] www.wamli.com
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No products were harmed in the making of this book.
Front CoverOpen Door Sign StickersHu2
Back CoverMr. P Bookend BlackPropaganda
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. . . don’t openand you will be history