ai24: put time on your side

C: 0M: 46Y: 73K: 0

C: 0M: 79Y: 100K: 11

C: 0M: 69Y: 100K: 4

PMS: 173

Put TimeOn Your Side


Whole herd management solutionswith both rumination monitoring and heat detection capabilities we can’t put more hours in your day, but we can put more time on your side!

Whole herd management solutions



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Recordsruminationinformation

beforeclinical signs of illness

Info stored forat least one year

Reduction in rumination maybe an early disease indicator

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Attach collar Collect data Assess data Take action

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Rumination and activity information on the cows in the herd is collected in order to determine their normal activity level. Once this base level has been established, the control unit identifies cows that are displaying above average or below average activity.

Information is recorded and monitored in the neck tag every two hours and stored for 24 hours. When the cow or heifer passes under the ID station (at least once every 24 hours) the tag is triggered to send data back to the control box. For cows, the ID station should be mounted at the parlor exit and for heifers, it should be mounted near watering stations.

Research has shown that it’s just not a cow’s steps that help identify estrus and illness. Rubbing movements between cows, body movements and unusual behavior like additional head and neck movements are indications of estrus, while monitoring rumination is your earliest detection of illness.

The system enables the user to view each cow’s rumination and activity history in a graphical display for at least one year.

How does it work?

{It’s easy. Just listen to your cows.

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that’s right for youChoose the system

that’s right for youChoose the system

H-Tag®

• 99% tag read rate & 85-90% true heat detection rate

• Easy and secure attachment with safety buckle – can transfer among cows if needed

• Unique cow motion sensor (three-dimensional acceleration meter)

• Separate data storage in two hour intervals

• Eight year lifetime with six year graduated warranty

• Ideal for heifers

• Proven on herds of 50, 500 or 5000

• Reduce drug use

Heatime®-HR Processor• Supports up to 1000 H or HR tags

• 1 year data history

• Report print outs

• Multi-language display

• Touch screen for easy use

• Expanded reader flexibility

HR-Tag®

• Identification, activity monitoring and rumination in one tag

• All the great features of the H-Tag

• Built-in microphone records and analyzes rumination time, chewing rhythm and time between feed boluses

• Unprecedented insight into individual cow health status

• Identify potentially sick cows, distressed cows or nutritional problems before milk production drops

• Reduce drug use

• All the great features of the HR Processor

• Robust reporting and graphing capability

• Large herd service capability

• Multiple herd/site management capability

• Remote communication tools

• Supports multiple users and clients

Heatime® for PC

Proven accurate• The system’s Heatime® software focuses on movements and information

related to a cow’s rumination and estrus

• The system quantifies all of a cow’s rumination with its built-in microphone. It also quantifies all of a cow’s movements such as walking, running, lying, standing up and head movements. This makes it more accurate than any other system on the market.

• Rumination data provides insight into herd health – especially important for pre and post fresh groups

• 99% tag read rate

• 85-90% true heat detection rate

• Proven coast to coast and worldwide on herds of 50, 500 and +5000 cows

• Available data backup ensures you’ll never lose data

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Proven accurate on over 15,000 farms worldwide

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Proven profitableReduce average days open

• Reduced labor, drug and semen costs

• Increased pregnancy rates

• More of herd confirmed pregnant

• Less time spent in headlocks, more time making milk

• Quick return on investment

Proven results & easy to use

Let Semex & ai24™

Listen to your cows & take control of your herd

put time on your side

• Find sick cows faster before production drops

• Treat cows sooner

• Inseminate on your schedule

• User friendly

• Reports for easy management

• Target the cows that need your time

• Ideal for modern dairies

• Semex’s trained Genetic Consultants work with your team offering:

• Mating Program

• Customized Genetic Selection Tool

• Value based genetic solutions and consultation

• Coast to coast representation

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Reduce average days open

Displays make managing your herd easy

• Simple to use for easy staff training

• Display available in English, Spanish & 12 other languages

• Reports for easy management

• Identify low activity cows sooner

• Data back-up availabe - never lose data

• One click to identify cows that might be sick or are in heat

Easy to useDisplays make managing your herd easy

“The rumination monitoring is a cutting-edge tool. The activity monitoring combined

with rumination monitoring gives us a very skilled set of eyes

watching the herd at all times. .”

GOLDEN OAKS DAIRY700 COWSWAUCONDA, ILLINOISAI24™ CUSTOMER SINCE 2011

DUPPENGEISSER DAIRY 1100 COWSPERRY, NEW YORKAI24™ CUSTOMER SINCE 2010

MAJESTIC VIEW DAIRY LLC900 COWSLANCASTER, WISCONSINAI24™ CUSTOMER SINCE 2010

Ron Ikeler, Herdsman, and Pete Dueppengiesser, Owner, of Dueppengiesser Dairy Company and Ransom Rail Holsteins, Perry, New York

Sarah Johnsen & Amanda Buschor, Majestic View Dairy LLC, Lancaster, Wisconsin

“ai24™ gives us the best possible reproductive strategy,” says Pete

Dueppengeisser. “The heats that ai24™ gives us are 100% accurate.

It’s there every minute of every day, and it’s 100%

reliable. The support we’ve gotten from Semex

is outstanding.”

“During a six month time frame we increased our pregnancy

rate by 4%,” says Sarah. “We’re getting more cows pregnant.

We’ve been at 62% pregnant and 12% open after 150 days – the

number of pregnancies has gone up. Once this system is paid off, it’s paid off. You don’t have to keep buying it – it will save us $17,000 or more every year.”

“People ask us about getting rid of shots and debate other

systems out there,” says Amanda. “We were convinced

that this is the better system and the support we get from Semex

is hard to beat, and we know the battery life is 7-10 years.

I wouldn’t want to try anything else.”

Ethan Heinzmann, Herdsman, Golden Oaks Dairy, Wauconda, Illinois with Nate Janssen, Dairy Operations Manager

Don’t just take our word for it Now, studies from three respected North American Universities are backing up what is being seen in the field. Recently, at the American Dairy Science Association (ADSA) annual meeting held in New Orleans, USA, three separate studies conducted at California Polytechnic State University, University of Guelph and University of Wisconsin-Madison using Semex’s ai24™ Heatime® system were presented, showing the effectiveness of installing activity monitoring systems.

Here is a summary of their abstracts as presented at ADSA.

California Polytechnic State University, San Luis Obispo, California, USAAt California Polytechnic State University, they looked at the impact

of installing a Heatime® system with rumination tags (HR-Tags) and

integrating into the reproduction protocol at Cal Poly Dairy. They

used the system to continuously monitor cow activity and rumination

levels over a five-month period. Heatime® was used to flag cows that

were suspected to be in heat. Additionally, they used the system

to identify animals that need to be checked for sickness due to low

activity levels. At the end of the five-month period, the pregnancy

rate had increased to 22%, an 8% increase from the start of the

study. The study concluded that Heatime® with HR-Tags was an

effective tool that helped to increase pregnancy rates at Cal

Poly Dairy.

University of Guelph, Guelph, Ontario, CanadaA trial at the University of Guelph looked at the effectiveness of

activity monitoring in three commercial Holstein dairy herds in

Ontario, Canada. The study was conducted over a one year period

where the herds were divided in two, with half of the herd being

monitored by the Heatime® system. The other half of these herds

were primarily bred with a timed AI system. The study utilized 1,060

cows, and recorded 3,235 AI breedings during the study period. The

results from this study show that a breeding system using primarily

activity monitoring can yield the same pregnancy rates to that of

herds relying heavily on timed AI protocols, with no significant

difference between the systems. The final results of this study are

due to be published this Fall, and will include a much deeper analysis

into factors that affect the performance of activity monitoring

systems and any cost saving that can be achieved through the

reduction of drugs and labor in timed AI protocols.

University of Wisconsin-Madison, Madison, Wisconsin, USA The third study was conducted at University of Wisconsin-Madison.

This study looked at how effective the Heatime® system can predict

the timing of a breeding. For the study, cows on a large 900-cow

commercial Holstein dairy in southwestern Wisconsin, were given

an injection of GnRH from 35-49 DIM (Days In Milk), followed by

injection of PGF2, seven days later. Forty-eight hours after the PGF

injection, cows were monitored for the presence using progesterone

testing and ultrasound every eight hours for 120 hours. The trial

used 42 cows for the analysis, and found that Heatime® correctly

identified whether or not the cow ovulated 88% of the time. They

also found that peak activity occurred on average 67 hours after the

PGF injection, and cows were subsequently bred approximately 10

hours later. The University of Wisconsin-Madison trial shows that

Heatime® can be used as an accurate tool to predict the timing of

breeding.

References: Use of an activity monitoring system as part of the Cal Poly dairy breeding protocol. T. Nutcher* and S. Henderson, Department of Dairy Science, California Polytechnic State University, San Luis Obispo. Herd reproductive performance with an automated activity monitoring system versus a synchronized breeding program in 3 commercial dairy herds. R. C. Neves*, K. E. Leslie, J. S. Walton, and S. J. LeBlanc, University of Guelph, Guelph, ON, Canada. Assessment of an accelerometer system (Heatime®) for detection of estrus and timing of insemination in lactating dairy cows. A. Valenza, G. Lopes*, J. O. Giordano, J. N. Guenther, and P.M. Fricke, Department of Dairy Science University of Wisconsin-Madison, Madison.

C: 0M: 46Y: 73K: 0

C: 0M: 79Y: 100K: 11

C: 0M: 69Y: 100K: 4

PMS: 173



877-545-ai24 (2424) | www.semex.com

ai24: put time on your side

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