do you need a chief customer officer: 11 questions

© All Rights Reserved. 2010 J.Bliss. CustomerBLISS www.CustomerBliss.com

Do you need a Chief Customer Officer?

Find out:

Answer 11 questions

© All Rights Reserved. 2010 J.Bliss. CustomerBLISS www.CustomerBliss.com

1. There is someone in our company who clarifies what we are to accomplish with customers?

YES there is  

NO there is not

© All Rights Reserved. 2010 J.Bliss. CustomerBLISS www.CustomerBliss.com

2. There is a clear process to drive alignment for what will be accomplished?

YES there is  

NO there is not

© All Rights Reserved. 2010 J.Bliss. CustomerBLISS www.CustomerBliss.com

3. We have a roadmap for the customer work and know where progress will be measured?

YES there is  

NO there is not

© All Rights Reserved. 2010 J.Bliss. CustomerBLISS www.CustomerBliss.com

4. Clear metrics exist for measuring progress which everyone agrees to use?

YES there is  

NO there is not

© All Rights Reserved. 2010 J.Bliss. CustomerBLISS www.CustomerBliss.com

5. There Is Real Clarity of Everyone’s Roles and Responsibilities in Managing Customer Profitability

YES there is  

NO there is not

© All Rights Reserved. 2010 J.Bliss. CustomerBLISS www.CustomerBliss.com

6. People readily participate and care about the customer work?

YES there is  

NO there is not

© All Rights Reserved. 2010 J.Bliss. CustomerBLISS www.CustomerBliss.com

7. Appropriate Resources are allocated to impact those things most important to customers?

YES there is  

NO there is not

© All Rights Reserved. 2010 J.Bliss. CustomerBLISS www.CustomerBliss.com

8. There is an understandable process for people to work together.

YES there is  

NO there is not

© All Rights Reserved. 2010 J.Bliss. CustomerBLISS www.CustomerBliss.com

9. The customer objectives and work are considered attainable.

YES there is  

NO there is not

© All Rights Reserved. 2010 J.Bliss. CustomerBLISS www.CustomerBliss.com

10. A process exists for marketing achievements to customers and internally.

YES there is  

NO there is not

© All Rights Reserved. 2010 J.Bliss. CustomerBLISS www.CustomerBliss.com

11. Recognition and reward is wired to motivate customer work.

YES there is  

NO there is not

© All Rights Reserved. 2010 J.Bliss. CustomerBLISS www.CustomerBliss.com

More Resources

Chief Customer Officerby Jeanne Bliss

www.customerbliss.com

Jeanne@customerbliss.com