find a job online

Find a Job / an Employee through Social Media

Nataliya Nikolaeva

Introduction

• http://hh.ru/ (HeadHunter).

• a place for publishing resumes

• a pack of other facilities

Introduction

• http://livehh.ru/

• to form and strengthen company’s reputation

• to extend business connections

• to share rapidly the information

• the main tool - blogs linked with CVs on the main site

http://hh.ru/

Objectives of the site

• to give people searching for jobs new tools to show

themselves

• to enable HR managers find employees judging by their

publications, participation in professional discussions; to

create corporate blogs and promote them

• to provide a convenient platform for communication

• to involve employees of the company deeply into

corporate culture

How does it work?

• Blogs – good both for the companies and applicants

• Communities (32) (http://livehh.ru/communities)

• Favorites

• It is on Twitter, Facebook, Linkedin and e-mail

How does it work?

Other services

• http://career.ru/

• http://edu.hh.ru/

• http://www.planetahr.ru/

• http://ka.hh.ru/

(“career consultant”)

Corporate Blogs: Why Are they Important?

• choosing personnel is very hard

• choosing a job is very hard

• employers and applicants search for

each other independently

• people are tired of boring descriptions and CVs

• a lot of negative information about a company from anonyms on the sites not related to the company

• corporate blogs unite employers and applicants providing informal communication

• place pictures of their workplace

• do polls and competitions

• tell about events visited by the employees

• tell about their achievements

• answer the questions of the applicants

Corporate Blogs: What Can Companies Do?

Corporate Blogs: How Do Companies Benefit?

• attract perfect employees

• narrow target audience

• share information about the company among acquaintances

• get feedback, contact

• form HR brand

Conclusions

• HeadHunter Live is a great tool for showing your company and

yourself from the best side and for establishing effective

business communication

• Concerns mainly Moscow and St Petersburg need to

extend to other cities