listen engage tweet 2013

Twitter

#GHACSM

2013

Welcome The Chamber-Grand Haven, Spring Lake, Ferrysburg

@GHAChamber

Paige Brockmyre, Web and Social Media Consultant, NeXt I.T. @maddogsocial

Shawn Willson, V.P Sales, NeXt I.T.

@nextit

Why should you care?

Social Media SEO

Social Media SEO

Twitter 2012 Analysis Frozzo Social Media Marketing Agency

Twitter 2012 Analysis

Why Tweet? 1) Develop and promote your brand 2) Interact with your customer base 3) Track what people are saying about your

company and brand 4) Create buzz around upcoming events 5) Help individual employees act as liaisons to the

public 6) Promote other content you’ve created,

including webinars, blog posts or podcasts 7) Develop direct relationships with bloggers and

journalists for potential PR placement

How to Listen

Screenshot for searching

Twitter Stream

Search #

Suggestions

Discover #

Trends

LIVE

Favorites

Home Screen View

#Discover

LIVE

#Discover View

Public Tweets

Trends

5 Queries

Suggested

How to Engage?-Interactions

Screenshot of Engaging – live demoMention

Connect View

LIVE

Engage-MentionsConnect View

Mentions

LIVE

Tweet

Keywords

Live Link

Tweets

Twit Pic

LIVE

Twitter Conversation

Customer Service

Marketing PR

64% Users are more likely to purchase from businesses that answer their questions on Twitter-Hubspot

Tweeting for Marketing

Tweeting for PR

Tweeting for customer service

Claim your @Username

Thank You!

Paige Brockmyre, Web and Social

Media Consultant, NeXt I.T. @maddogsocialShawn Willson, V.P Sales, NeXt I.T.

@nextit

DM us for Small Business Web Packages, Social Media Consulting and IT