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An Exploration into the Challenges to Engaging Stakeholder in Falls Prevention by Nicola Jane Bell A thesis submitted in partial fulfilment for the requirements for the degree of Master of Science (by Research) at the University of Central Lancashire March 2014

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An Exploration into the Challenges to Engaging

Stakeholder in Falls Prevention

by

Nicola Jane Bell

A thesis submitted in partial fulfilment for the requirements for the degree of

Master of Science (by Research) at the University of Central Lancashire

March 2014

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University of Central Lancashire

STUDENT DECLARATION FORM

Concurrent registration for two or more academic awards Either *I declare that while registered as a candidate for the research degree, I have

not been a registered candidate or enrolled student for another award of the University or other academic or professional institution

or *I declare that while registered for the research degree, I was with the

University’s specific permission, a *registered candidate/*enrolled student for the following award:

_______________________________________________________________ Material submitted for another award Either *I declare that no material contained in the thesis has been used in any other

submission for an academic award and is solely my own work or *I declare that the following material contained in the thesis formed part of a

submission for the award of _______________________________________________________________ (state award and awarding body and list the material below):

* delete as appropriate Collaboration Where a candidate’s research programme is part of a collaborative project,

the thesis must indicate in addition clearly the candidate’s individual contribution and the extent of the collaboration. Please state below:

Signature of Candidate _______________________________________________ Type of Award ___ Master of Science (by Research) _________________ School ___ Health ______________________________________

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ABSTRACT

Background

Falls are a serious and prevalent concern for older people aged 65 years and over.

Preventative interventions are available across localities to inform about and address

falls risk factors. Following a community based whole-system intervention (‘Steady

on!’) successfully piloted in East Lancashire (phase one), this study (phase two) sought

to explore the challenges that face stakeholders to engage in falls prevention.

Method

An interpretive instrumental case study design was used to examine the perspectives

of stakeholders. Secondary analysis of phase one data, combined with key literature

themes from phase two, informed the schedule for semi-structured interviews (N=11)

with older people aged 65 years and over (n=6) and universal frontline staff (n=5). Data

analysis included reduction, display and verification of emergent themes. Ethical

governance was approved by UCLan Ethics Committee and NHS East Lancashire.

Findings

Recognition of age and capability; fear of the future and of falling; experience of falling

and the nature of support accessed and offered are key areas where the attitudes and

beliefs predominantly negatively affect engagement with falls prevention. Enablers to

engagement are typically converse to the barriers. These themes are primarily

subjective factors and personal to the individual, more so than the structure provided

by the system, though the latter maybe more influential than is overtly recognised.

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Conclusion

Falls and falls prevention are complex phenomena to understand. The heterogeneous

nature of falls corresponds with an inconsistent approach to defining what a fall is.

With little or no commonality, providing falls prevention interventions suitable and

agreeable for a majority of stakeholders to engage with is challenging. Appreciation of

the process and contributory factors to Successful Ageing may assist in encouraging

stakeholders to engage in falls prevention, to enjoy a healthy and active older age.

Key Words

Falls, Prevention, Ageing, Experience, Support

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CONTENTS

Student Declaration Form ................................................................................................. 3

Abstract ............................................................................................................................. 4

Contents ............................................................................................................................ 7

Lists of Tables and Figures .............................................................................................. 10

Acknowledgements ......................................................................................................... 11

Abbreviations .................................................................................................................. 12

CHAPTER 1: INTRODUCTION ........................................................................................... 13

1.1 Background ............................................................................................................ 13

1.2 Rationale ................................................................................................................ 14

1.3 The Aim of the Study ............................................................................................. 15

1.4 Ethical Matters ...................................................................................................... 16

1.5 Chapter Summary .................................................................................................. 16

CHAPTER 2: LITERATURE ................................................................................................. 17

2.1 A Background to Falls and Falls Prevention .......................................................... 17

2.2 Policy Context ........................................................................................................ 19

2.3 Search Strategy ...................................................................................................... 19

2.4 The Evidence Base ................................................................................................. 22

2.5 Synthesis of Literature Evidence ........................................................................... 33

2.6 Successful Ageing .................................................................................................. 39

2.7 Chapter Summary .................................................................................................. 43

CHAPTER 3: METHODOLOGY, RESEARCH DESIGN AND METHODS ................................ 44

3.1 Ontology, Epistemology and Philosophical Paradigm ........................................... 44

3.2 Theoretical Perspective ......................................................................................... 44

3.3 Methodology ......................................................................................................... 45

3.4 Ethical Practice and Governance ........................................................................... 48

3.5 Research Design .................................................................................................... 48

3.6 Data Collection Methods ....................................................................................... 52

3.7 Data Analysis ......................................................................................................... 53

3.8 Data Protection and Anonymity ............................................................................ 55

3.9 Chapter Summary .................................................................................................. 55

CHAPTER 4: FINDINGS ..................................................................................................... 56

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4.1 Phase Two, Part One Outcome ............................................................................. 56

4.2 Phase Two, Part Two: Introducing the Cases ........................................................ 57

4.3 Describing the Data ............................................................................................... 60

4.4 Key Themes ........................................................................................................... 69

4.5 Case Synopses ....................................................................................................... 89

4.6 Chapter Summary .................................................................................................. 90

CHAPTER 5: DISCUSSION ................................................................................................. 92

5.1 Research Reflections ............................................................................................. 92

5.2 Interpreting the Findings beside Falls Prevention Engagement ........................... 94

5.3 Mapping the findings to relevant literature evidence .......................................... 99

5.4 Discovering the subjectivity of definition ............................................................ 101

5.5 A Paradox of Theory and Findings: Prevention versus Pride? ............................ 102

5.6 What can I sign up for? Where do I find out more information? ....................... 111

5.7 Limitations ........................................................................................................... 112

5.8 Chapter Summary ................................................................................................ 114

CHAPTER 6: CONCLUSION AND RECOMMENDATIONS ................................................. 118

6.1 Responding to the Research Question ................................................................ 118

6.2 Recommendations ............................................................................................... 121

6.3 Suggestions for Future Research ......................................................................... 122

APPENDICES .................................................................................................................. 124

Appendix I: A Shortened Report on the Phase One Evaluation Study ...................... 124

Appendix 2: Lexicon ................................................................................................... 148

Appendix 3: NHS East Lancashire Programme Manager Approval to Proceed ........ 149

Appendix 4: NHS East Lancashire Research and Development Approval to Proceed

................................................................................................................................... 150

Appendix 5: Approval of Phase One Study by UCLan Ethics Committee .................. 151

Appendix 6: Registration Approval for MSc Study (Phase Two), Incorporating Ethics

Committee Approval ................................................................................................. 152

Appendix 7: Ethical Considerations Applied to the Study ......................................... 153

Appendix 8: Information Sheet Provided to Participants – Older People ................ 155

Appendix 9: Information Sheet Provided to Participants – Universal Frontline Staff

................................................................................................................................... 157

Appendix 10: Sample Consent Form for Participants ............................................... 159

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Appendix 11: Interview Preparation and Schedule................................................... 160

Appendix 12: Extract from Phase Two, Part One Notes – Recording the Themes and

Codes used to Annotate Secondary Review of Phase One Data ............................... 162

Appendix 13: Early Image of Data Reduction following Part Two Analysis .............. 163

Appendix 14: Refined Image of Data Visualisation following Part Two Analysis ...... 164

Appendix 15: Example Exploring the Interpretation of ‘Support’ Theme ................ 165

Appendix 16: Case Participant Descriptions ............................................................. 166

REFERENCES .................................................................................................................. 172

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LISTS OF TABLES AND FIGURES

Table 1. Literature Review Inclusion and Exclusion Criteria ........................................... 21

Table 2. Overview of Older Peoples’ Perspective Literature .......................................... 30

Table 3. Overview of Frontline Staff Perspective Literature ........................................... 32

Table 4. Interpretation of Successful Ageing alongside Falls Prevention ....................... 41

Table 5. Sample Criteria/Case Boundaries ...................................................................... 51

Table 6. Overview of Interview Sample .......................................................................... 58

Table 7. Case One: Participant Stakeholder Descriptions ............................................... 59

Table 8. Case Two: Participant Stakeholder Descriptions .............................................. 60

Table 9. Indication of the Beliefs and Attitudes to the Barriers and Enablers to

Acknowledge and Value Falls Prevention ..................................................................... 104

Figure 1. Conceptual Framework Based on Synthesis of Literature Review .................. 33

Figure 2. Visualisation of the Study Design ..................................................................... 46

Figure 3. Conceptual Framework Following Secondary Review of Phase One Data ...... 57

Figure 4. Key Themes Identified from Phase Two Data .................................................. 69

Figure 5. Illustration of Key Theme ‘Ageing’ and Sub-Themes ....................................... 69

Figure 6. Illustration of Key Theme 'Experience' and Sub-Themes ................................ 78

Figure 7. Illustration of Key Theme 'Support' and Sub-Themes ..................................... 84

Figure 8. Conceptual Framework Following Secondary Review of Phase One Data ...... 93

Figure 9. Synthesis of Conceptual Framework with the Primary Findings ................... 100

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ACKNOWLEDGEMENTS

I would like to begin by thanking the participants for sparing the time to be

interviewed for this research.

I am grateful to UCLan and East Lancashire Primary Care Trust for commissioning the

accident prevention Knowledge Transfer Partnership; and to Yvonne Skellern-Foster

and Diana Hebden at East Lancashire Hospitals Trust for their expert guidance in all

things ‘falls’.

I am indebted to the Royal Society for the Prevention of Accidents and British Nuclear

Fuels Limited for funding this research.

Thank you to my Academic Supervisors, Dr. Beverley French, Dr. Christina Lyons and in

particular Dr. Karen Whitaker, for their continued guidance, advice, support and

encouragement with this study. It has meandered so.

Finally I wish to thank my family and friends for their patience and support during this

research, and for helping me stay focused and enthused to enable the work to be

completed.

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ABBREVIATIONS

LA Local Authority

KTP Knowledge Transfer Partnership

PCT Primary Care Trust

UCLan University of Central Lancashire

WHO World Health Organisation

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CHAPTER 1: INTRODUCTION

This first chapter introduces the Masters empirical research study, ‘Exploring factors

that affect stakeholder engagement in falls prevention’. It provides an overview of the

study, including relevant background information, the rationale for exploring falls

prevention and stakeholder engagement factors, and the aim and objectives for this

study.

1.1 Background

It is estimated that one in three people over the age of 65 years will experience at least

one fall in a year, rising to one in two people aged 80 years and over (O'Loughlin,

Robitaille, Boivin & Suissa, 1993). Falls prevention is, therefore, a valuable and

necessary health promotion activity for health and social care providers to engage in.

It helps reduce the avoidable costs which are associated with a fall (physical,

psychological and financial), the consequential injuries and provision of care (World

Health Organisation (WHO), 2007).

Many Primary Care Trusts (PCTs)1 and Local Authorities (LAs) have delivered falls

prevention interventions to raise the awareness of falls to older people in an attempt

to minimise the incidence of falls and injuries sustained. As part of a Knowledge

Transfer Partnership2 (KTP) project, NHS East Lancashire PCT and the University of

Central Lancashire (UCLan) recently developed an innovative brief intervention as part

of a unique primary prevention ‘whole systems’ approach to falls risk awareness. This

involves the engagement of different people (including older people, commissioners

1 PCTs ceased to exist from April 2013. For information about their equivalent, please visit http://www.nhs.uk/NHSEngland/thenhs/about/Pages/authoritiesandtrusts.aspx 2 Knowledge Transfer Partnerships – for more information visit www.ktponline.org

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and providers from statutory and third sector organisations) to work together towards

a common goal and incentive. The falls prevention intervention, ‘STEADY on!’, tested

in three electoral wards in an East Lancashire borough over six months, reduced

admissions to local hospitals due to a fall in the home by 21% (n=10) over the pilot

period. These findings are specific to the context and delivery tailored to East

Lancashire, however ‘STEADY on!’, has been developed as part of a transferable model

which can be applied in alternative settings. A report on the process of the ‘STEADY

on!’ design, delivery and evaluation is available in Appendix 1.

1.1.1 Lexicon

A number of terms are used throughout this thesis. These are defined in relation to

this study context in Appendix 2.

1.2 Rationale

This Masters study will build on the work of the KTP project mentioned above (termed

the phase one study), where ‘STEADY on!’ was developed and piloted. This was a

community based programme designed to raise the awareness of falls risks by

concurrently delivering two streams of work; one with older people (aged 65 years and

over) within local social and residential groups and the other to universal staff who

work at the frontline and interface with older people within the area.

The findings of the phase one evaluation indicated the successful translation of the

accident prevention model from one context and client group to another.

Furthermore, the findings were positive in relation to attendee satisfaction and

educational benefit, however, additional themes were identified during data collection

and analysis. These related to challenges and barriers to engagement with falls

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prevention in general. At its inception, the phase one study was a distinct, standalone

project with no plans to develop further phases. However, with funding from the Royal

Society for the Prevention of Accidents, the opportunity to pursue a second phase

study (this Masters) into these additional pertinent research themes was enabled.

1.3 The Aim of the Study

The purpose of this Masters study was to examine more deeply the challenges and

barriers implied in phase one by stakeholders, primarily older people aged 65 years

and over, to acknowledging and participating in a falls prevention programme. To

explore this, the research question posed was: “What are the challenges to engaging

stakeholders in falls prevention?”

Running a singularly successful pilot programme, as described in phase one, is a

worthy achievement. However, if the success and impact of the programme are to be

maximised and sustained, exploring the characteristics of older people’s attitudes and

beliefs towards falls and falls prevention, aspects which may discourage these

stakeholders from engaging, can assist in positively shaping this and other falls

prevention interventions.

1.3.1 Objectives

To achieve the aim for this exploratory study, a number of key objectives were

identified:

i. Complete a systematic examination of relevant literature regarding adherence

to and motivation for falls prevention.

ii. Explore beliefs and opinions of the stakeholders about what a fall actually is.

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iii. Identify barriers and enablers for stakeholders to acknowledge and value falls

prevention.

iv. Explore the opinion of stakeholders on opportunities and challenges to

participate in community approaches to falls prevention.

1.4 Ethical Matters

Approval was granted for the phase one study, incorporating acknowledgement of

future data use in further study by the phase one host organisation (NHS East

Lancashire) and the UCLan Ethics Committee (see Appendices 3-5).

This Masters project has also received separate approval from the UCLan Ethics

Committee (see Appendix 6).

1.5 Chapter Summary

This chapter has introduced the research study, described the context and explained

the rationale for the inquiry. The study aim and objectives have been stated. The next

chapter will review the research literature and provide an analysis of the evidence in

relation to challenges to adherence to and motivation for falls prevention.

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CHAPTER 2: LITERATURE

The previous chapter presented the background to this study and explained the aim

and objectives. In this chapter, the research evidence concerning the perspectives of

older people and staff working with older people on falls prevention interventions is

reviewed. This will provide insight into the existing knowledge relevant to the research

question, “What are the challenges to engaging stakeholders in falls prevention?” In

particular, understanding is pursued around what is known about motivation to

prevent falls and facilitators to intervention concordance. As the primary target

population for this study is those aged 65 years and over, an appropriate model of

‘Ageing’ will be reviewed. The policy framework and current guidelines pertinent to

falls prevention interventions are also introduced within this chapter, setting the

context within which falls prevention is currently being delivered.

2.1 A Background to Falls and Falls Prevention

A fall is defined as “an unexpected event in which the participants come to rest on the

ground, floor, or lower level” (Lamb, Jørstad-Stein, Hauer & Becker, 2005, p. 1619).

Research into falls incidence suggests that over a third of people over the age of 65

years will experience at least one fall in a year (O'Loughlin et al., 1993). Leading

charities in the United Kingdom (UK) argue that falls are the cause of the vast majority

of fatal and non-fatal accidents involving people over the age of 65 years (Age UK,

2010; Royal Society for the Prevention Accidents (RoSPA), n.d). Internationally, the

World Health Organisation (WHO) (2010) has indicated that falls are the second

leading cause of accidental or unintentional injury and deaths.

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It is widely acknowledged that there are many risk factors contributing to the

likelihood of an older person falling (Easterbrook, Horton, Arber & Davidson, 2001;

Rubenstein, 2006; Tinetti & Kumar, 2010). These include intrinsic (of or about the

person) and extrinsic (environmental) factors. The heterogeneous and dynamic

relationship between the risks suggests that the consequence of a fall can be equally

as varied. Furthermore, falls are a risk factor for serious injuries such as a fractured

neck of femur or even death from associated co-morbidities. Irrespective of the injury

sustained, the impact of a fall on the individual can be physical and psychological, with

additional social and financial costs to consider. Where a fractured neck of femur is

sustained, Parrott (2000) puts the cost at £10,000 per person to the NHS, rising to

£25,000 per year with on costs. Given that the personal and economic costs are so

high, it is important to understand how falls can be prevented.

Reflecting on the multiple and complex falls risk factors, there are a range of falls

prevention interventions provided to avoid or help reduce falls risks (Gillespie et al.,

2007; Stevens & Sogolow, 2008) These include exercise classes (for example balance

and strength, chair based, and tai chi); home or environment modification; medication

review; vision assessment; education and training; and health promotion marketing

(for example co-ordinated multi-media advertising campaigns). Delivered as single or

multifaceted programmes, these are provided to individuals or community groups as

primary or secondary prevention interventions. The opportunity to access these

programmes can vary between communities and across regions depending on local

provision (Gillespie et al., 2007). Sustained uptake and adherence to falls prevention

programmes and interventions is reported to be low, averaging between 10 – 50% of

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attendance maintained (Robertson, Devlin, Gardner & Campbell, 2001; Day et al.,

2002).

2.2 Policy Context

The Department of Health (DH) has indicated a need for action on falls and falls

prevention for more than ten years. In 2001, Standard Six of the National Service

Framework for Older People highlighted falls as an avoidable threat to the health and

wellbeing of the older population (DH, 2001) and suggested key action points. The

National Institute for Health and Clinical Excellence (NICE) (2004) validated this with

clinical practice guidance, further substantiated by additional best practice guidance

for health and social care professionals on falls and falls prevention interventions (DH,

2009). It is noteworthy that the NICE guidance (2004) is clearly directed solely towards

healthcare professionals, whilst five years on (2009a), the DH guidance is clearly titled

to include both health and social care professions. However, despite calls for

integrated work and action on falls, there is no definite requirement for either health

or social care bodies to take responsibility for the action, or to implement any of the

recommendations (Oliver, 2009). Provision is at the discretion of local health and social

care providers, according to their current priorities and assessment of need. The

impact of this uncoordinated provision may itself be detrimental to the wellbeing of

older people.

2.3 Search Strategy

To examine the relevant evidence base, studies relating to factors of engagement with

falls prevention initiatives were sought.

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The electronic databases Medline, Cumulative Index to Nursing and Allied Health

Literature (CINAHL), BioMed, and Social Work Abstracts Plus were searched for

literature. The Medical Subject Headings (MESH) terms ‘accident prevention’,

‘accidental falls’ and ‘patient compliance’ were both ‘exploded’ and ‘focused’,

identifying a breadth of relevant literature. To narrow further, free text searches of the

terms ‘barrier$’, ‘engag$’ and ‘challen$’ were applied to the search strategy with the

Boolean operators ‘AND’ and ‘OR’. A search filter for best match of qualitative

‘specificity’ and ‘sensitivity’ focused the search further. This yielded 57 papers, of

which the abstracts were read as an initial means to filter the more suitable papers,

according to inclusion and exclusion criteria (see Table 1). Where the abstract

warranted further reading of the full paper, the paper was first scan read to gain a

greater insight, keeping the aim of this literature review and research question in

mind, and applying the inclusion criteria. Irrelevant papers were disregarded and the

remaining papers read in detail, with stricter focus on the quality of each study.

Whilst systematic principles were initially applied to the search strategy, this

progressed to include some purposive selection of literature to further refine the

selection of papers that would be examined intensively for the literature review.

Aveyard (2007) discusses that searching for papers by author is a valid approach to

capturing relevant literature. Rather than selection bias (Greenhalgh, 2010), it is

argued that this enabled a richer quality of papers be used in the review. Using this

final filtering mechanism, the number of papers identified for inclusion in the review

was reduced to six. This was based on a familiarity with the names of Academics with

specialist interest in falls prevention which the researcher acquired from both prior

work experience and reading of relevant literature.

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Inclusion Exclusion

Engagement, compliance and adherence

to a falls prevention intervention

Studies related to a particular co-

morbidity or particular population groups,

e.g. adults Parkinson’s disease or with

learning difficulties

Community based interventions Acute healthcare setting/ Inpatient falls

Primary and secondary prevention

interventions

Falls risk factors

Frontline staff who work with older

people

Experience of a fall

Older people (typically aged over 65

years)

Impact of a falls prevention intervention

on falls rate

Studies based in a developing world

Non English

Table 1. Literature Review Inclusion and Exclusion Criteria

The search strategy focused on papers discussing the risk factors to falling, not where

falls were a risk factor to an injury. For example, a common injury sustained by the

elderly following a fall is a fractured neck of femur, therefore the fall is the risk factor.

However this was not the required focus for this study. In addition, community based

studies took precedence over residential setting (nursing homes or long-term care

facilities). Papers discussing the effectiveness of interventions were plentiful but not

included here as this study is not concerned with the statistical measurement of

intervention impact. The assumed effectiveness of interventions may be relevant to

whether an individual chooses to sustain participation in an intervention, but the

statistical measure of effectiveness does not offer this same qualitative insight.

Although non-health databases were searched for relevant literature, suitable papers

discussing the practice of falls prevention with non-health personnel were not

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returned. As such, this summary of the literature includes only the perspectives from

practicing health professionals on falls prevention interventions.

2.4 The Evidence Base

The findings are presented in two sections according to the participants involved: older

people and health professionals. The literature was critiqued and guided by the suite

of resources available from the Critical Appraisal Skills Programme (CASP) (Public

Health Resource Unit, 2013). The use of a tool is recommended to provide systematic

structure to the review of research and help make sense of the evidence complexity

(Aveyard, 2007).

Six studies from western, developed countries were suitable and selected for review

(see Tables 2 -3). Older people formed the participant group for four studies, of which

the gender of these participants was predominantly female, aged over 65 years. The

remaining two studies sampled health professional participants for their views on falls

prevention interventions. The occupation roles included primary and secondary care

physicians, care co-ordinators and home health (community) nurses.

Data were mainly collected through semi-structured interviews and focus groups, the

exception to this being one verbally administered survey. Participant observation

during falls prevention interventions was not recorded as used. The principal

methodology for the studies was Grounded Theory (Glaser & Strauss, 1967) whereby

data analysis takes the form of constant comparison as themes emerge and are

validated. However, in one study (Whitehead, Wundke & Crotty, 2006) a form of

numerical analysis was applied to the qualitative data, providing a statistical

illumination of the findings.

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2.4.1 Studies of Older Peoples’ Views

Yardley, Donovan-Hall, Francis and Todd (2006) explored the perceptions of older

people (n=66) on advice available about falls prevention. This was with a view to

establishing a communications strategy for approaching falls prevention in a positive

and helpful manner, to avoid negative responses and help address the low uptake rate

of falls prevention interventions. The use of different media formats aided the

discussion around forms of suitable communication. An insight into personal acuities

of falls emerged through a sometimes ambiguous discussion of falls prevention

messages. For example, there appeared agreement that falls prevention advice is

required but denial that the message was relevant to them as older people.

Furthermore, a frequent comment was that falls prevention was ‘just common sense’

which contrasted with another view that there should be more falls prevention advice

available. Participants appeared unclear about what information they wanted and

uncertain that they would always apply the advice to themselves because it was “not

needed, not wanted and not helpful” (Yardley et al., 2006, p. 513).

The views of community based participants from a wide range of socio-economic

backgrounds, including those who had and had not previously experienced a fall were

gained. Yardley et al., (2006) noted that the invitation for older people to participate

had to be adapted to encourage ‘younger’ participants (those closer to lower age

range rather than the higher bracket) to take part in the study. Thus, the study

changed from initially covering the adapted invitation points, before addressing the

primary focus.

This insight offers perhaps a ‘finding’ in itself; ‘younger older people’ do not wish to

associate themselves with falling. Kohli (2007) submits that the distinction between

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‘younger old’ and ‘older old’ is linked to the proportion of the lifespan spent in

retirement (taken to be aged 65 years). In chronological terms, ‘younger old’ fits those

65-74 years, whilst ‘older-old’ 74-85 in age (Moody & Sasser, 2012). As humans live

longer, Phillips, Ajrouch and Hillcoat-Nalletamby (2010) suggest that further

differentiation is needed to distinguish health and activity status. The impact of this

segmentation of life stages in such a way, however stringent to the actual age, may

impact on the engagement of older people collectively in falls prevention, as appears

the case in the Yardley et al. (2006) study.

To facilitate the uptake of falls prevention interventions, Dickinson et al. (2011)

explored older peoples’ preferences and experiences of falls prevention interventions

to understand what older people felt they needed. An equal number of facilitators and

barriers were identified, of which two were directly contrasting themes:

‘knowledge’/‘lack of knowledge’ and ‘experiencing benefits’/‘perceived lack of

benefit’. The remaining facilitating factors supporting older people to take up falls

prevention interventions were accessibility, appropriate level/type of activity, high

quality facilitation and appropriate design of intervention. Elements which were found

to inhibit uptake were poor availability, health issues, lack of time and language. Both

the supporting and preventing factors included practical issues as well as those

regarding intervention perception. For example, the accessibility and availability of

interventions are practical aspects, whilst opinion about the benefits experienced is

personal to the individual. Overall, subjective issues appeared to be more prominent

than objective, practical factors.

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Dickinson et al. (2011) sampled participants purposively (n=187) through their

attendance at a range of falls prevention interventions. The sample included those

who had withdrawn from an intervention and were recruited with this in mind to gain

insight from an opposing viewpoint. Participants had mixed experience of falls, and a

third were of South Asian or Chinese descent. This ethnically diverse sample enables a

cultural insight into falls, essential for representation of Britain’s multi-cultural society.

Falls are not incidents that only affect the white population of Britain, but may affect

any older person from any background or heritage.

Simpson, Darwin and March (2003) invited older people who were ready for discharge

from hospital back into the community to discuss the precautions they were prepared

to take to prevent a fall. Three specific areas of importance arose. Regarding the first

area of ‘taking care’, actions that constituted ‘taking care’ and beliefs behind those

actions were presented. These included avoiding activities that may be perceived as

risky and taking more time to complete activities to reduce the falls risk. The remaining

two themes were intervention specific, relating to exercise and a home safety check

consecutively. ‘Willingness to exercise’ incorporated an awareness of balance exercise

to prevent falls (understanding what the exercise entailed and the importance of

exercise) and also the barriers to exercise (where exercise is thought to exacerbate

pain or injuries, or the exercise is inappropriate for older age). The third key area was

‘having a home safety check’. This included how older people attributed safety within

their home and to their behaviour, and their concerns over the interventions available

based on previous experience and general wariness.

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Although this study may be categorised as an acute based study, it has been included

here as it explicitly states that all participants (n=32) were imminently due to return to

live in the community. The sample were identified through a ‘Concern about Falling’

interview survey; those scoring as ‘concerned’ about falling were asked to participate.

This has the potential to influence the findings as the participants may have already

thought about falls prevention more than those who weren’t concerned about falling.

The random, impartial nature of falls does not differentiate between those who are

concerned about falling, and those who are not. Falls can happen to anyone however

concern may be a factor that makes participants more receptive to interventions.

The attitudes to falls and injury prevention of older people who had attended the

emergency department as a consequence of a fall were assessed by Whitehead et al.

(2006). These findings are presented as a count of frequency of the surveyed themes

(n=60 unless otherwise stated). Relating to exercise, the most frequently occurring

barrier was older people not having enough time to participate (28.3%). Study

participants also felt that they were active enough (25%), or that they ‘can’t do’ the

exercise (20%) and transport issues were a problem for 18.3%.

For findings concerning a medication intervention, a desire to have proof of the

benefits was indicated by 18.3% of the older people, and 10% were worried about the

potential side effects of preventative brittle bone medication. For those to whom this

specific question was relevant (n=17), when asked about reducing psychotropic

medications to reduce falls risk, an equal number indicated that they were concerned

about not sleeping (29.4%) or would only be willing if they were supervised/advised by

their GP (29.4%).

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The concluding element of this study involved thoughts on a home safety assessment

by a health professional. A third of the older people felt that their home was already

safe enough, whilst 28.3% of participants had already had at least one safety

assessment. The authors indicate that the majority of these latter participants would

not have another home safety assessment, though the exact response rate is not

quantified. This may suggest that older people do not place much value onto home

safety assessments.

Whitehead et al. (2006) identified participants through applying criteria to the sample

in a larger randomised control trial investigating the implementation of a falls

prevention programme within an emergency department (Whitehead, Wundke, Crotty

& Finucane, 2003), though the criteria are not outlined in the paper. From this frame,

participants were then purposively and conveniently recruited to this study if they

were older people who had attended the emergency department as a consequence of

a fall. The older people (n=60) all returned to live within the community following

treatment. This is an anomalous study as it themed participant responses and then

quantified the qualitative engagement factors. This enabled data analysis to be

converted from thematic to descriptive prevalence allowing the significance of each

theme to be statistically gauged. This does not distract from its value – the themes

identified bear relevance to this study, especially as it is presumed the participants

would have a vested interest in future engagement to prevent further falls.

2.4.2 Studies of Health Professionals’ Views

Fortinsky, et al. (2004) and Chou, Tinetti, King, Irwin and Fortinsky (2006) approached

their research on falls prevention from a different perspective. Both were concerned

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with the viewpoints of health professionals on falls and the barriers to addressing falls

prevention in practice. Explicitly, Chou et al. (2006) wanted to identify the specific

obstacles and enabling factors to integrating falls prevention into primary health care.

The findings were categorised into three sections, relating to the physician, logistics

and systemic factors, and physician perceptions of older persons’ reasons, further split

into both barriers and facilitators to uptake. More barriers than facilitators were

identified. Obstacles comprised: a lack of general awareness of falls and falls

consequences, competing priorities to identify or address other illnesses, time and

transport requirements to attend interventions and a lack of reporting of falls.

Enablers included physicians linking falls prevention to other geriatric morbidities, for

example increasing dizziness and osteoporosis, and family members attending with

older people increasing the intervention uptake. This insight offers an alternative view

of the barriers to be addressed and the facilitators to be promoted if physicians are to

encourage engagement with falls prevention interventions.

From a sample frame of 212 primary health facilities (practice size ranged from one to

five physicians), Chou et al. recruited 18 participants; a small sample though it is stated

that thematic saturation was reached by this point. The lack of response, despite up to

six attempts to contact physicians to participate could again be reflected upon as a

relevant finding by the authors: the priority placed on falls prevention by healthcare

professionals against other workload and time pressures.

Addressing factors within clinical practice, Fortinsky et al. (2004) explored the extent to

which health professionals applied recent falls prevention education to patient

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consultations with the purpose of gauging the barriers encountered. A total of 33

participants were interviewed.

Fortinsky et al. (2004) distinguished between the physician directly intervening in the

patient’s care and the physician referring the patient on to an external programme of

falls prevention. Obstacles from each outlook were discussed. The most frequent

reported barrier to successfully intervening with falls prevention was patient

compliance. There was some overlap noted in this (patient compliance was also noted

as an issue when physicians wanted to refer the older person) whilst other factors

were strategy specific. For example when referring a patient to a falls prevention

initiative, availability of an appropriate physician was noted as a barrier but this was

not highlighted if the consulting physician was actually intervening. When asked what

tactic would be taken if a target to reduce falls of patients was introduced, personnel

provided three responses. These were: a knowledge of falls incidence would prompt

action; understanding of local protocol to intervene or refer to prevention

programmes; and consideration of factors influencing patient compliance.

Table 2 provides an outline of the literature reviewed regarding older peoples’

perspectives. Table 3 summarises the literature from the view of frontline staff.

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Author,

Date

Aim of Study Methodology,

Method

Main Findings/Themes Discussed Strengths, Limitations

Yardley et

al., 2006

To establish what

older people view as

good/bad

approaches to falls

prevention

communication

-Qualitative,

Grounded theory

-Focus groups, face to

face interviews

-Unaware/misunderstanding of

advice

-Advice perceived as good but

irrelevant to the participants (older

people), good/useful only to other

people who might need it

-Advice mostly ‘common sense’,

obvious

-Increased falls risk/falling seen as an

inevitable consequence of ageing

-Views taken from cross section

of community members

-Team review of data analysis to

agree codes

-Changed interview schedule to

attract more participants

-Potential bias: token of

appreciation of participation

given to service user

Dickinson et

al., 2011

To identify barriers

and facilitators to the

uptake of falls

prevention

interventions by

older people

-Qualitative,

Grounded theory

-Focus group or semi-

structured interview

- 12 key facilitating/barrier themes,

some the antithesis of the other inc.

knowledge/lack of knowledge;

accessibility-availability/lack of

accessible and available intervention,

benefits, design, activity, time and

language

-Large, mixed ethnicity sample

size

-Topic guide developed with

steering group

-Sessions took place directly

after a falls prevention

intervention

Simpson et

al., 2003

Examined

precautions older

people are prepared

to take to prevent

falls, including

utilising an

intervention

-Qualitative,

Grounded theory

-Semi-structured

interview, face to face

-Three main themes with sub-themes;

-Taking Care; actions and beliefs

-Willingness to exercise; awareness

and barriers

-Having a home safety check;

attribution of safety and concern

about intervention

-Small sample

-Interview schedule guided by

literature review

-Interviews not audio recorded

-No respondent validation

-Author discussion of

analysis/coding

Table 2. Overview of Older Peoples’ Perspective Literature

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Author,

Date

Aim of Study Methodology,

Method

Main Findings/Themes Discussed Strengths, Limitations

Whitehead

et al., 2006

Assess the perceived

barriers and

understand the

factors that motivate

acceptance &

undertaking of falls

preventions

strategies by older

people

-Small part of larger

RCT

-Interviews – face to

face

- Responses coded,

counts and

percentages used to

summarise codes;

-Statistical analysis of

codes using SPSS

-Attitudes to falls and prevention

-Barriers including time, availability,

accessibility of interventions

-Acceptance of a falls prevention

strategy, incorporating

behaviour/lifestyle change

-Provision of information

-Descriptive statistical

illumination of qualitative data

-Small sample

-Chi-square & t tests

Table 2. Overview of Older Peoples’ Perspective Literature (continued)

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Author,

Date

Aim of Study Methodology,

Method

Main Findings/Themes Discussed Strengths, Limitations

Chou et al.,

2006

Investigate barriers &

facilitators to

integrating falls

prevention into

primary care

-Qualitative,

Grounded theory

-Semi structured

telephone interviews

-3 key themes with sub-themes;

-Physician factors

-Logistic and systemic factors

-Physicians perceptions of patient

factors

-Recent falls outreach provided

-No relative importance given to

themes

-Low response rate; small sample

-Data analysis triangulated

Fortinsky et

al., 2004

Views of health care

providers on extent

physicians address

falls prevention and

the barriers

physicians perceive

from older people

-Structured interview

survey administered

via telephone or face

to face

-Cross sectional

-Intervention – Lack of patient

compliance (unwilling to make

sacrifices; unwilling to change;

stubbornness; vanity; bad habits)

-Referral - Physician availability

and co-operation; Service

availability

-Provider knowledge – of

incidence, protocols;

-Patient knowledge - to facilitate

compliance

-Four types of health professional

included:

1.Emergency department physicians

2. Hospital based discharge

planners/care co-ordinators

3. Home health agency nurses

4. Office-based primary care

physicians

-Small sample size

-Recent falls education given to

providers

-Participants reporting ideal

behaviour

Table 3. Overview of Frontline Staff Perspective Literature

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2.5 Synthesis of Literature Evidence

The different methodologies, contexts and aims of the research literature make direct

comparison across the studies unachievable. However, four broad themes were

identified; ‘Knowledge’, ‘Communication’, ‘Beliefs and Attitudes’, and ‘Interventions’.

The themes emerged from the perspectives of both types of sample groups: older

people and healthcare staff, and characterise an intricate weave of person-centred and

system based issues, as discussed below. The nature of each theme may directly inhibit

engagement, promote engagement or vary, depending on its composition and other

influencing factors. The relationship of the four themes is illustrated in Figure 1.

A Venn diagram shows the interconnectedness of each theme. The figure also suggests

the complexity of the challenge to engaging stakeholders in falls prevention.

Knowledge and

Education

Communication

Attitudes and Beliefs

Intervention

Figure 1. Conceptual Framework Based on Synthesis of Literature Review

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2.5.1 Knowledge and Education

What is known and understood about falls, their incidence and impact appears to be

lacking for staff (Fortinsky et al., 2004; Chou et al., 2006), whilst awareness of the

different prevention interventions available seems absent amongst both older people

and staff alike (Dickinson et al., 2011; Fortinsky et al., 2004; Yardley et al., 2006). This

poses as a distinct barrier to engaging both parties in falls prevention because they are

not aware of the negative consequences to be able to make an active decision about

whether to do anything about their personal situation or that of their patients.

Furthermore, if knowledge of falls prevention interventions is minimal, the

understandable result is that their uptake is low due to a lack of awareness about their

existence.

Whitehead et al. (2006, p. 541) propose that the provision of information as part of a

‘consciousness raising’ process may encourage uptake of exercise and home safety

assessment. If more falls prevention information were available, the issue would

change from being a lack of available knowledge to then becoming a choice of

concordance made by the older person. Put simply, the barrier would move from being

external provision to internal decision. It must be recognised though that there may

then be other system barriers, such as access, time and location, in addition to the

individual knowing about is potentially available, which impact on the engagement

with the interventions.

The use of specific training about falls and falls prevention is discussed by Fortinsky et

al. (2004) and Chou et al. (2006). Engagement in falls prevention may be encouraged

by educating staff on an official basis, especially if staff are to be formally recognised

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for their learning efforts. However to adopt a similar approach for older people would

be inappropriate. Dickinson et al. (2011) suggest that a form of social marketing might

encourage more effective dissemination of falls information. As a profile raising and

information providing exercise, this would potentially enable a broad delivery to the

public whilst giving a targeted reach into older populations.

2.5.2 Communication

As with most aspects of communication, the tone of the information provided and how

it is pitched when delivered can have a great impact on how the message is received

and acted upon. The study by Yardley et al. (2006) focused predominantly on this

matter, involving participants from a range of socio-demographic backgrounds. The

interpersonal skill of the health practitioner in communicating with the older person

about falls, falls risks and interventions is significant in how well and to what extent

the prevention message is received. Inter-personal skills, tacit knowledge and

empathy to the circumstances, principles and situation of older people will affect their

response to the preventative information. Yardley et al. (2006) describe this as the

quality of facilitation.

An obvious challenge to understanding risks and uptake of interventions is the

language in which they are delivered. This was recognised by Dickinson et al. (2011) as

one third of the UK based study participants were from South Asian and Chinese

descent, and a total of six languages (including English) were spoken. One study

commented on the type and design of media, stimulating responses from participants

through sharing examples of materials (Yardley et al., 2006). The type and format of

the media, for example leaflets or video messages, received mixed response,

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potentially affecting the engagement with the shared information. This could be true

for both the English and non-English speaking and literate populations.

2.5.3 Beliefs and Attitudes

A prevalent view from the older people was that components of falls prevention

information were useful, but they were not applicable to themselves (Simpson et al.,

2003; Yardley et al., 2006). This perspective is problematic, as a failure or aversion to

recognise ones ageing and therefore increased susceptibility to falling will hinder

acceptance of advice and engagement with a preventative programme. ‘Healthy

ageing’ is a contemporary phrase, identifying the delicate balance required to maintain

independence whilst providing a level of support to promote wellbeing as a person

gets older. An aligned term, ‘Successful Ageing, is explored further in section 2.6.

An additional view was that older people felt they were already taking care of

themselves and were ‘safe enough’ with the precautions they were making

(Whitehead et al., 2006, p. 541). This, coupled with the opinion that most falls

prevention is just ‘common sense’ (Yardley et al., 2006, p. 514), are distinct challenges

to overcome, if older people are to be encouraged to consider heeding advice and

undertaking a preventative intervention. The advantages of following preventative

strategies must be clear and apparent. Where the issue is ‘having time to participate’

(Dickinson et al., 2011, p. 179), this viewpoint should be offset with the benefits that

the intervention could bring. These may include short and longer term advantages

which may not automatically come to mind in relation to falls, for example the social

elements of exercise groups. If older people do not recognise and understand the

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benefits, it will be harder to emphasise the importance to make or find the time to

participate.

Linking both of these considerations is the issue of reporting of falls. The standard

estimate of falls incidence may not be a true reflection of the number of falls those

aged over 65 years sustain. This is due to a number of reasons, not least the

embarrassment, shame and denial older people (and younger people too) feel when

admitting to a fall (Chou et al., 2006, p. 121). For older people, where both pride and

independence are at stake, overcoming the discomfort of admitting to and sharing

details of a fall are important considerations for health professionals.

2.5.4 Interventions

The availability of an intervention posed a barrier to uptake in some studies, and it was

noted that across localities, equity in provision was not present (Whitehead et al.,

2006; Chou et al., 2006; Fortinsky et al., 2004). If interventions are not provided then

older people cannot be referred to them; an obvious barrier to uptake and

engagement. Coupled with this, an issue of access to services was recognised

(Fortinsky et al., 2004). Access is described in terms of being allowed to attend a

session (i.e. being referred by a health professional where self-referral is not an option)

and also by the physical location of the intervention and whether the older person can

get to it. In addition, interventions located within health settings were associated with

treatment and perceived negatively. Yardley et al. (2006) concluded that older people

want the positives of falls prevention to be represented. Delivering interventions in

local community and leisure centres would credit this, and simultaneously address

issues of local access.

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The studies by Dickinson et al. (2011), Simpson et al. (2003) and Fortinsky et al. (2004)

recognised that interventions have to be appropriate to the health of the older person.

Concern that the intervention would exacerbate another existing condition or that

simply the older person would not be able to participate due to poor health was

evident from both the perspective of the older people and health professionals.

Simpson et al. (2003) went on to point out that older people have to be willing to put

the effort in to participating in the intervention. This point is inextricably linked to the

‘Beliefs and Attitudes’ of older people; if the benefits of the interventions are not

either known or appreciated then it may be reasonable to expect that the older person

declines to put the effort in. As Dickinson et al. (2011) acknowledged, a distinct barrier

to uptake of any intervention is a lack of understanding of the range of benefits that

the intervention may provide. These include the probable positive impact on other

areas of health, such as social, physical and psychological wellbeing.

Health professionals may have a preference for referring older people whom they are

treating or caring for, to a particular form of falls prevention intervention. This may be

based on their previous experience or knowledge of the intervention having particular

outcomes. The choice of intervention should be made with the needs of the older

person in mind, and not to fit with the outlook of the professional. Fortinsky et al.

(2004, p. 1525) differentiated between the health professional directly ‘intervening’

with a falls prevention intervention, and the health professional ‘referring’ the older

person on to another agency or group for the intervention. The option of refer or

intervene may be due to what is available locally, and how accessible it is for the older

person, as discussed above. As with all areas of healthcare, one person cannot be a

specialist of all areas of practice. However, if a basic awareness of interventions and

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their benefits was known, this may assist in bridging the gap between prompt

intervention and referring to an external or additional professional. Provision of locally

specific knowledge of the interventions may also help the older person knowing what

they are going to be doing and perhaps more importantly, why they are going to be

doing it. Accordingly, the link and connection between the themes ‘Knowledge and

Education’, ‘Attitudes and Beliefs’ and ‘Interventions’ starts to gain clarity.

‘Communication’, though not explicit, will similarly play an important part.

2.6 Successful Ageing

As this study is primarily considers people aged 65 years and over, the model of

Successful Ageing has been reviewed and included in this chapter to complement the

literature evidence. In addition, falls are presented in the literature from a health care

perspective, which predicates falls as an illness leading to an intervention. Successful

Ageing is therefore introduced as a guiding model for the philosophical approach to

the study; as wellness, not illness.

To age successfully involves a healthy journey through older age; a life that is actively

lived to the point where life ceases (Ouwehand, Ridder & Bensig, 2007). The notions of

‘ageing well’, ‘healthy ageing’ and ‘active ageing’ have grown increasingly as public and

preventative health considerations (DH 2004, 2006, 2008, 2009b, 2009c, 2010; WHO,

2002). Rowe and Kahn (1997) introduced the phrase ‘Successful Ageing’ in

gerontological respects, to refer to the maintenance of a person’s ability as their age

increases (Stroebe, 2011). At a broad level, successful ageing distinguishes itself from

pathological ageing, where illness or disease influences the life-course of the

individual. Where ageing is non-pathological (continues without disease), ‘successful’ is

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further separated from ‘usual’ ageing by the low risk of pathological development

combined with high functionality of the individual that is upheld (Rowe & Kahn, 1997).

At a more detailed level, there are three components which must be attained and

maintained to afford the outcome ‘Successful Ageing’. These are: the absence and

avoidance of disease and risk factors for disease; maintenance of physical and

cognitive functioning; and active engagement with life (including maintenance of

autonomy and social support). This vies away from the assumed and stereotypical

consequences of getting older whereby there is an automatically anticipated decline in

physical fitness, cognitive acuity and general health and wellbeing. Rowe and Kahn

(1997, p. 434) further propose that ageing characteristics, such as fitness, acuity and

wellbeing, may be age related, but are not age dependant. With regards to falls and

falls prevention, this could translate that whilst some falls risks may increase with age,

they are not caused by ageing itself.

Rowe and Kahn (1997) anticipate that the characterisation of Successful Ageing will

help to further define criteria for ageing successfully, and subsequently contribute to

developing suitable initiatives to promote ageing with lower risk and higher function.

Falls prevention interventions, as mechanisms to reduce factors and risks to falling,

and any consequential effects, support the delivery of the ideal of Successful Ageing.

From this point of view, it could be assumed that engagement with falls prevention

would be instinctive. Components of the Successful Ageing model may be mapped to

the intention and interventions of falls prevention. This is summarised in Table 4. To

note, the translation to falls prevention is derived from a number of sources: prior

knowledge gained through working on previous falls prevention projects such as

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‘STEADY on!’; theory and understanding gained from reviewing the literature;

application of the researchers’ logic and perception.

Rowe and Kahn’s (1997) Successful Ageing Component

Translation to Falls Prevention

Low probability of disease and disease related disability

- Staying healthy - making informed lifestyle choices - Engaging with activities to reduce risk of falls - Avoiding actions which increase the risk of falling

High cognitive and physical functioning capability - including self-efficacy

- Applying reasoning to understand and comprehend the potential benefits of falls prevention - Remaining orientated and reacting appropriately to extrinsic risk factors - Believing in one’s own ability and resources to reduce the likelihood of falling

Active engagement with life - interpersonal relationships including support - productive activities

- Recognising the reciprocal value of social interaction and activity on health and wellbeing - Utilising support channels for aid with activities of daily living as required, especially higher risk chores and transport to appointments - Accepting advice, encouragement and assistance regarding interventions - Appreciating increased productive activity is linked to lower age (years) as appears functioning to a higher physical level

Table 4. Interpretation of Successful Ageing alongside Falls Prevention

Deliberating on Successful Ageing, Bowling and Dieppe (2005) suggest the concept is

enigmatic and one which is not yet singularly defined. It is ambitious to imagine a life-

course comprising of no illness or disease to affect the progression through ageing, as

advocated by Rowe and Kahn. Bowling and Dieppe (2005) suggest that three

alternative perspectives on Successful Ageing exist. The biomedical, focusing on the

absence of disease; psychosocial, highlighting the life satisfaction, autonomy and

independence, coping and self-esteem; and lay-views incorporating accomplishments,

sense of purpose, productivity and contribution to life.

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Once again, it is proposed that to age successfully could incorporate the on-going

active prevention of falls as part of a lifestyle choice, with ultimately no fall being

experienced. Thus, correlating to falls prevention at a simple level, this encompasses

all three proposed substitute perspectives of Successful Ageing: biomedical, as no

physical injury is sustained; psychosocial, as independence is maintained through

continued mobility, impacting positively on self-esteem; and lay-views, productivity

and contributions to life are not thwarted by the ill-effects of a fall.

Both of the models of Successful Ageing introduced above promote ageing through the

life course as optimistic, constructive, and confident. This encompasses a range of

facets of wellbeing comprising all aspects of life – social, physiological, psychological. In

essence, the components of the models of Successful Ageing described above. It is

proposed that no individual would choose to age in any particular negative manner.

‘Life is for living’ and therefore to choose to age with an undesirable social,

psychological or physiological condition is suggested as unlikely. It is acknowledged

that, for some, the circumstances they find themselves in are neither of their choosing

nor desire, for example, an illness or a disease of the body or mind – the pathological

ageing Rowe and Kahn describe. Ageing successfully advocates for adaptions to

behaviour as a means to both attain and maintain maximum enjoyment and

satisfaction from life effectively (Phillips et al., 2010). It implies a quality of life that is

more than reasonable; it is comfortable, agreeable and satisfying.

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2.7 Chapter Summary

This chapter has provided a review of the evidence base and current thinking regarding

stakeholder perspectives on reasons for and challenges to engaging with falls

prevention. Four key themes were identified: ‘Knowledge and Education’;

‘Communication’; ‘Attitudes and Beliefs’; ‘Interventions’. These themes form a

preliminary conceptual framework which could explain some of the issues facing

stakeholders in relation to engaging with falls prevention. By contrast, an exemplar

model of Successful Ageing has been introduced, which poses the ideal for

stakeholders to engage with falls prevention to assist in securing a fit and positive

journey to older age. This research intends to further understand the challenges to this

ideal, through probing into the four themes identified in the evidence synthesis

through qualitative exploration.

Building on this, the next chapter provides detail on the methodology applied to the

research study, and explains the theoretical perspective of the researcher which

underpins the approach taken.

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CHAPTER 3: METHODOLOGY, RESEARCH DESIGN

AND METHODS

This study examined the challenges to engaging stakeholders in falls prevention using

qualitative research methods. Following a structured review of relevant literature, this

chapter will now outline the philosophical aspects and methodology which shaped the

design of the study. A detailed description of the methods undertaken and how the

findings were analysed will then be presented.

3.1 Ontology, Epistemology and Philosophical Paradigm

The theoretical perspective takes into account the philosophical principles of reality

which underpin the researcher’s viewpoint during a study. This includes their

ontological and epistemological position, though it is challenging to categorically

differentiate and separate the two topics. Throughout many texts the terminology is

used interchangeably and as Crotty (1998, p. 10) points out, the issues tend to merge

together. As such, it may be said that the two are inextricably linked (Denzin & Lincoln,

1998). Ontology is the study of what is understood; epistemology, how knowledge is

understood (Crotty, 1998; Creswell, 1998). These two positions create a philosophical

paradigm of understanding, which informs the methodology used within a research

study (Crotty, 1998).

3.2 Theoretical Perspective

Qualitative research lends itself to being subjectivist and idealist. Subjectivism is the

individual interpretation and experience of a situation (Silverman, 2010), whilst

idealism takes the view that what is real is limited to how the individual mind

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understands what is going on around it (Crotty, 1998). An individual’s reality is

therefore specifically linked to their knowledge and experience, constructed according

to how they apply it. This offers the opportunity for examination of individuals’

understanding of a concept, in particular, discovery of the breadth of what is known

and how the concept has come to be interpreted.

Building on the basis of subjectivist and idealist beliefs presents a more classical

research paradigm embedded in interpretivism (Blaikie, 2007). This concept suggests

that humans socially construct their world through perception and interpretation

(Snape & Spencer, 2003). [Snape & Spencer are the authors of the chapter] Each

person will individually view their world and interpret what they see depending on

their experiences, interactions, activities and situations they find themselves in. In the

research capacity, this includes not only how participants interpret and construct their

worlds, but the interpretation of the researcher as they study the participant within

the context of the research study. This is particularly central to the processes of data

collection and analysis. The researcher needs to be clear about their own perspective

and how this may impact on the bearing of the study.

3.3 Methodology

This research was concerned with exploring the challenges to engaging stakeholders

with falls prevention. An interpretive inquiry using qualitative research methods was

designed to build upon existing evaluation work completed as part of a Knowledge

Transfer Partnership (KTP) project (reported in Isaacs, Whittaker, Lyons & Burton,

2011, see Appendix 1). The phase one work, which took place from 2010-2011,

provided the background to this study and offered a critique of a pilot falls prevention

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programme (‘STEADY on!’), designed for older people and universal frontline staff in

East Lancashire. This evaluation did not provide an insight into participants’

understanding of what a fall is, how they perceived personal risks and whether it was

worthwhile taking or offering preventive action. This meant the earlier phase one

work did not offer an understanding into participants’ readiness to access and engage

with a specifically designed falls prevention programme. The subsequent research,

phase two, was therefore designed as an interpretive study, to enable the examination

of the participants’ perspectives, their experience of falls and falls prevention. This

phase of the study took place 2012-2013. Figure 2 provides a visual outline of the

study design.

Figure 2. Visualisation of the Study Design

To provide insight and facilitate the understanding of the issues in this research, a case

study approach was taken. According to Grbich (1999), the case study approach is a

useful method of both designing and managing the research focus, whilst Denscombe

(2007) recommends that it is appropriate to focus the research design on instances of

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a particular ‘thing’ to provide an in-depth account of the investigated phenomena.

Stake (1995, p. 86) describes a case study as “not a methodological choice but a choice

of the object to be studied”. Older people are particularly vulnerable to falls and suffer

increased risk and injury from them. As such, they were of primary interest as the

phenomenon of engagement into falls prevention is investigated.

More specifically, Stake (1995) suggests the use of an instrumental case study design

where the study of a case is applied to understand a specific phenomenon. Broadly,

stakeholders are the case being considered to explore engagement with falls

prevention. The stakeholders are contributory to appreciating the challenges in the

acknowledgement and appreciation of falls prevention.

Explicitly in this research, the primary case is the older person aged 65 years and over,

who is studied to gain their understanding of the challenges to engaging such

stakeholders in falls prevention. This is supplemented by the view of an additional,

secondary case, that of the universal frontline staff who work with older people. Each

of the two cases were supported by data from multiple individuals, whose

characteristics formed a bounded system (Stake, 1995). The cases were shaped by

specific contributions and combined features which became, in effect, a whole; a

classification with limits. The bounded systems for these two cases were based on

sample and inclusion criteria, presented in Table 5 and explained in section 3.5.3.

Many authors acknowledge the spectrum of depth and opinions on the strategy, use

and application of case study research (Silverman, 2010; Grbich, 1999; Ragin & Becker,

1992; Schwandt, 2007). In particular, the generalisability of case studies is questioned.

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In response, it is hoped the design and depth to this study will assist in understanding

stakeholders’ opinions to engaging them, and others like them, in falls prevention.

3.4 Ethical Practice and Governance

The proposal for this work was reviewed and approved by the Faculty of Health &

Social Care Research Ethics Committee, University of Central Lancashire. Approval was

also granted by NHS East Lancashire PCT through their Research and Development

Manager, and the programme manager of the East Lancashire Community Health

Services (Appendices 3-6).

The research took place under the supervision of an experienced team of academic

staff at the university. Regular contact between the research student and supervisors

was maintained throughout the study. Ethical considerations (Beauchamp & Childress,

2009) were discussed thoroughly prior to the design of the study and data collection. A

summary of these is provided in Appendix 7.

3.5 Research Design

The ‘STEADY on!’ evaluation may be classified as a pre-work to this research, a phase

one of the study, for which the second phase employed a two part design. Part one

involved the re-examination of data collected for the ‘STEADY on!’ project, with the

new research question as primary focus. Part two comprised of empirical research with

phase one participants to further explore themes emerging from phase one, and to

probe more specifically about barriers and enablers to engaging with falls prevention.

For clarity of procedure in this section, the methods for each part will be explained

separately as part one informs part two (see section 3.3 and Figure 2).

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3.5.1 Context and Setting

The earlier KTP project which developed the community based falls prevention

intervention, ‘STEADY on!’ served as background for this study and set the context for

further investigation. The KTP project took place within three electoral wards of the

East Lancashire borough of Hyndburn. These wards had a significant population of

older people with relatively poor socio-economic status, and a higher number of

ambulance call outs to falls episodes.

3.5.2 Phase Two, Part One: Secondary Review of Phase One Data

This work involved secondary examination of data previously collected during the

STEADY on! evaluation. Corti and Thompson (2004, p. 332) suggest secondary analysis

“allows for both reinterpretations and new questions of the data”. In essence, the

reuse or review of data gathered at an earlier time for a different focus. [Corti &

Thompson are the authors of the chapter] Heaton (1998) highlights that secondary

analysis does not prevent further collection of primary data to supplement the

emergent themes from the reanalysis. As a member of the phase one study, the

researcher appreciated the context of phase one data collection whilst simultaneously

understanding the new focus for this phase two study. Absolute ‘analysis’ of the data

was not performed; however a thorough re-examination of the data was completed

through the lens of the phase two methodology and research objectives. See Appendix

12 for an excerpt from this process.

The phase one study had a target population and sample of older people and frontline

universal staff (N=31). The data were scrutinised with the new research question as

the primary focus. Data included field notes and observations recorded during

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attendance at the pilot falls prevention sessions as an observer-participant (n=12) and

transcripts of semi-structured interviews (n=31) with older people (aged 65 years and

over) and health/social care professionals.

Observations of the falls prevention sessions being delivered to the two target groups,

universal staff and older people, were taken. Consideration was given to

facilitator/attendee interactions, delivery methods and demonstration of resources.

Interviews focused on capturing local intelligence regarding the perception of content,

subsequent awareness of falls risk and alterations in falls related behaviours following

attendance at a ‘STEADY on!’ session. The data was therefore relevant and provided

context and insight to this study, which had a different but related and meaningful

focus.

3.5.3 Phase Two, Part Two: Target Population and Sample

The target group included previous attendees at a STEADY on! falls prevention session,

either as an older person or a frontline staff member of a universal service, and who

had previously participated in the evaluation of the pilot programme (N=31).

The sample was both purposive and convenient; the reason for the initial inclusion of

each participant being their previous contribution to the phase one study. Therefore,

access to and contact with the sampling frame were already established. The sample

were also relevant to the research question, illustrating features of the population

under study. In addition, to access the depth of data required for case study research,

participants from the phase one sample who had been more substantial data sources

were further purposively identified to participate in phase two contributing sufficient

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data to capably examine and address the research question (not withstanding

opportunity and a willingness to participate). ‘Judgement sampling’ (Bowling, 2009, p.

208) further categorises purposive sampling to include, where selection is made based

on the participant’s knowledge which may be valuable to the research study. Although

talking more broadly about purposive sampling, Stake (1995) argues this is acceptable

as it maximises what might be learnt, especially within the boundaries of practical

issues associated with research - time, access and resources.

Silverman (2010) discusses critical thought being put into the criteria of the study

population. Stake (1995, p. 2) explains a case as a “specific, complex and functioning

thing”. Stake continues by incorporating Smith’s “bounded system” into his description

of a case, where clearly defined limits or features which make the case distinctive are

identified. It is suggested that this may be subtly linked to the “parameters” of the

sample Silverman (2010, p. 141) mentions. As such, the sample criteria/case

boundaries for this study are presented in Table 5.

Older people Frontline staff

Aged 65 years and older Work for a health or social care, voluntary, statutory or charitable organisation

Reside with the Hyndburn locality Work directly at the frontline with older people aged 65 years and over

Those who self-select to attend services provided within the Hyndburn locality

Provide services to older people within the Hyndburn locality

Previously attended a ‘STEADY on!’ session

Previously attended a ‘STEADY on!’ session

Participated in the phase one study Participated in the phase one study

Table 5. Sample Criteria/Case Boundaries

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Sample sizes of four participants per case were originally anticipated, with a

recognised gender bias towards the female population due to the demographic of the

‘STEADY on!’ sessions and phase one study.

3.5.4 Part Two: Recruitment

Contact was made with a sample of phase one participants via telephone and a short

introduction to part two of study was provided. If participants were happy in principle

to proceed, an information sheet (Appendices 8 - 9) about the study was sent out to

the participant. No less than one week later, a second telephone call was made to ask

if the participant had received the information and if they had any questions. The

participant was then asked if they were happy for an interview appointment to be

made for a time and location convenient to them. At the time of the interview

appointment, the participants were asked if they had any further questions about the

study before signed consent was obtained (Appendix 10). Participants were reminded

that they were free to withdraw from the study at any time, without giving a reason.

3.6 Data Collection Methods

Semi-structured follow up interviews with participants were the method of data

collection. Broad questions were used to introduce areas for discussion, as Legard,

Keegan and Ward (2003, p. 148) call “content mapping”, and then a number of probing

questions were used to “content mine” to get deeper into the participants’

understanding of topics (Legard et al. are the authors of the chapter). Based on the

conceptual framework developed from the literature review and part one secondary

review of phase one data, an interview schedule was proposed (Appendix 11). This was

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used during the interviews not a regimented agenda, but a prompt sheet for the

researcher to ensure all core themes were addressed.

A conversational style of interview was adopted by the researcher which, coupled with

the prompt sheet, provided the semi structure whilst also allowing freedom to

navigate the discussion based on responses by the participant. Therefore, in-depth

interviews were conducted, which are most useful as a means of gaining and

representing information from the case (Stake, 1995). The interviews lasted between

30 and 100 minutes each. With permission, all interviews were audio recorded and

then transcribed verbatim. The audio recordings were then all destroyed. To

supplement the interview data, field notes were maintained and recorded within a

short time frame of the interview concluding. These were used as the basis for the

case descriptions, as per the standard for case study reporting (Creswell, 1998).

3.7 Data Analysis

Data were thematically analysed following a process described by Miles, Huberman

and Saldaña (2014). Throughout and after collection, data were reduced, displayed and

verified. Reduction involved selective transcription of both hand written notes made

during interview and audio recordings. When transcribed, the data was segmented,

coded and allocated to categories using colour blocking, post-it notes and flip chart

paper. This was an iterative process which allowed further reduction of the data until

solid themes emerged across all the cases. To achieve this, each transcription was read

and re-read, the detail analysed and key phrases highlighted. This facilitated

confirmation and validation of themes and concepts. Appendices 13 – 15 provide

examples of notes made throughout this process. Appendix 13 shows reduction of part

two data; Appendix 14 provides an early visualisation of the part two analysis;

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Appendix 15 displays a ‘notes extract’ exploring an emerging theme. The grounded

theory principle of theoretical saturation (Glaser & Straus, 1967) was drawn upon to

help determine the point at which to draw the search for additional themes to a close.

The process was iterative, with feedback and guidance on the direction of analysis

pursued with supervisors at regular intervals.

3.7.1 Analytical Style and Reasoning

It was originally anticipated that the research would be approached using combined

deductive and inductive methods. Deductive reasoning involves theoretical

explanations being generated in advance of the data collection, whilst inductive

reasoning allows a theoretical proposition to develop out of the data (Mason, 2002).

The phase one study and examination of the literature for this study led to the

identification of broad themes or challenges to engaging stakeholders in falls

prevention. The conceptual framework was developed and used deductively to guide

part two data collection and analysis. This analytic style was suitable to a point and

served as a valuable learning experience for the researcher. However, through

discussion with the research team it became apparent that whilst the data fit the

conceptual framework in the broadest sense (see section 5.1), the data had more

depth and complexity. It required re-analysing using inductive methods to facilitate a

more rigorous and quality research study, out-with the confines of using the

conceptual framework. The analysis process was restarted afresh without

preconceived themes and concepts from previous stages of the study guiding the

process, but rather the data providing the emergent story.

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3.8 Data Protection and Anonymity

All data were stored in accordance with the University of Central Lancashire policies

which are compliant with the Data Protection Act (1998).

Any material which identified study participants was kept separate from study

transcripts, which contained a coded reference to the participant. Paper based

research data was kept in locked cabinets whilst electronic data was stored on a

password protected computer or password–protected, encrypted USB stick. All audio

recording were destroyed once transcribed.

Throughout the thesis, pseudonyms are used to refer to study participants, their family

members, and professionals involved in their care. These names have no

socioeconomic or other reference purpose.

3.9 Chapter Summary

This chapter has described the interpretive theoretical perspective and methodological

principles of case study research which guided and shaped the approach to this study.

Building on an earlier evaluation study (phase one), the design of the study (phase

two) was defined as comprising two parts. Phase two, part one involved secondary

review of phase one data. Phase two, part two included empirical data collection using

in-depth semi structured interviews. The target population, sampling and recruitment

methods were described, together with consideration of ethical and legal obligations

and the process of data analysis undertaken. The findings from this analysis are now

presented in the following chapter.

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CHAPTER 4: FINDINGS

The previous chapter presented the case study methodology used to guide this study:

an exploration into factors that may affect stakeholder (older people and frontline

staff) engagement with falls prevention. The methods by which data were gathered

were discussed and the data analysis process described. In this chapter, the findings of

the empirical research which formed part two of the study are presented. These

sought to address three objectives:

i. Explore beliefs and opinions of the stakeholders about what a fall actually is.

ii. Identify barriers and enablers for stakeholders to acknowledge and value falls

prevention.

iii. Explore the opinion of stakeholders on opportunities and challenges to

participate in community approaches to falls prevention.

The cases are first introduced, followed by an overview of the findings and then a

comprehensive exploration into the key themes and sub themes identified. Where

data are presented, all personal identifiers have been removed. If individuals have

been referred to by name, these have been changed in accordance with the data

protection policy to protect anonymity at all times. The use of italics denotes a quote

from a participant.

4.1 Phase Two, Part One Outcome

Supplementing the conceptual framework of four themes developed during the

literature review, part one concluded with a potential fifth theme emerging (Figure 3).

The distinct need for follow-up interviews with participants was also recognised. This

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would enable a more focused inquiry into the research, by assisting in clarifying and

further exploring related issues which were mentioned but not probed in the STEADY

on! study.

4.2 Phase Two, Part Two: Introducing the Cases

As per the study design, the stakeholders are separated into two cases. Case One:

older people aged over 65 years and Case Two: universal frontline staff who work with

older people.

The characteristics of the two cases studied are provided below. The socio-

demographics of both case participants’ (N=11) are summarised in Table 6.

4.2.1 Describing the Older People’s Case: Case One

The older people aged over 65 years (N=6) are mostly female (n=5). In one instance a

participant’s husband also consented to joining the interview. The Case One

participants (referred to as Stakeholders 1 - 6) range in age from 75 to 84 with a mean

age of 80, and all indicate they are of White-British ethnic origin. Two participants

made no disclosures of falling, whilst the other four had experience of between one

and an uncountable number of falls within the previous 12 months.

Intervention

Communication

Knowledge and Education

[Support]

Attitudes and Beliefs

Figure 3. Conceptual Framework Following Secondary Review of Phase One Data

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Case One - Older People Case Two - Universal Frontline Staff

Participants 6 Participants 5

Sex Female

Male

5

1

Sex Female

Male

4

1

Ethnicity White British 6 Ethnicity White British 5

Organisations Represented 5

Age

75-79

80-84

3

3

Work roles

Review Assessment and Support

Officer

Occupational Therapist Support

Volunteer

Scheme Manager

1

1

1

2

Table 6. Overview of Interview Sample

This remained unchanged since the phase one study. Four of the six participants reside

in sheltered/ supported accommodation. One participant owns their accommodation,

the remainder all rent. All participants are mobile, albeit one with a frame and two

using walking sticks as mobility aids. Table 7 offers individual description of the Case

One participants. Further descriptive narrative is provided in Appendix 16.

4.2.2 Describing the Universal Service Staff Case: Case Two

Five organisations and four job roles are represented by the universal frontline staff

participants (N=5). One participant is male, the remaining four female. The staff have

worked with older people for between 18 months and 25 years. No staff have changed

roles since phase one of the study. The participants in this case work with older people

aged over 65 years on a daily basis (n=4) or weekly (n=1) basis providing health and

social care and support both in the older peoples’ own homes and community settings.

All participants have previously attended STEADY on! training sessions.

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Case One: Older People

Participant Age

(years)

Living

Arrangements Additional Detail

Phyllis 75-79

Alone in sheltered

accommodation

flat

*Diabetic, uses a walking stick for bad hip

*Has never, touch wood, fallen.

*Leads an active lifestyle, out everyday

*No domiciliary/homecare support

Penny 80-84

Alone in sheltered

accommodation

flat

*Physical disability since childhood, also

suffers arthritis

*Fallen within 18 months

*Gets by with her carer, son and some

very good neighbours

*Recently bought a walking stick

Paige 75-79

Independently in

privately owned

home

*Suffers arthritis in most joints

*Recent knee replacement-awaiting

second

*A number of falls within 12 months

*Uses some home adaptations

Pattie 75-79

Alone in sheltered

accommodation

bungalow

*Hard of hearing, suffers a number of

ailments

*Has pendant alarm kept at bedside

*Receives domiciliary care daily

*History of falling-3 within past 6 months

Peggy,

Percy

80-84

80-84

Private residential

first floor flat

* Percy suffered a stroke 18 years ago,

now walks with stick and home

adaptations

*Both mobile and active in community

*No falls themselves for a long, long time-

often help neighbours who fall

Table 7. Case One: Participant Stakeholder Descriptions

All indicate that although falls are a particular issue for their client groups, they had

not received any other training on falls prevention prior or post the STEADY on!

session. Table 8 offers individual description of the Case Two participants. Further

descriptive narrative is provided in Appendix 16.

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Case Two: Universal Frontline Staff

Participant Role Additional Detail

Simon Day centre Volunteer

*Retired engineer, volunteers 1 day/week

*Duties include conversing, mobilising and

generally assisting older people

*Speaks of personal and professional issues

with falls prevention

Sandra Review, assessment and

support Officer

*Worked with older people for many years

*Often involved after a fall has occurred-

speaks of the impact of falls

*Experience in completing falls risk

assessments

Sally Sheltered accommodation

Scheme Manager

*In role for over 10 years

*Witnessed physical and psychological

effects of falls

*Likes to ensure the most appropriate

support given to older people (tenants)

Susan Sheltered accommodation

Scheme Manager

*In role for 25 years

*Wishes to develop good relationships with

older people (tenants)

*Co-ordinates speakers at residents

request-falls prevention never suggested

Sarah Occupational Therapist

Support

*Community based for almost 10 years

*Describes feeling lumbered with falls

prevention

*Most frequently sees older people post-fall

Table 8. Case Two: Participant Stakeholder Descriptions

4.3 Describing the Data

Proceeding the interviews and preceding the in depth analysis, the data were

examined collectively. A number of general but salient descriptive points were

identified, as listed, and further detailed below.

i. There appears no common agreement about what constitutes ‘a fall’

ii. Resignation to accepting and expecting falls as part of ageing is mooted

iii. The outlook upon falls and the future differs depending on falls experience

iv. A prevailing focus on extrinsic falls risks is noted

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v. Falls prevention is challenging – there are no easy answers to engaging people

i. There is no common agreement about what constitutes ‘a fall’

According to the literature, a fall can encompass a slip or trip which results in a person

descending to the ground. However, as Sandra and Phyllis illustrate, there are various

perceptions of what a fall is.

Sandra – It’s when they’ve actually hit the ground and they’ve fallen and can’t

get back up again. A lot of them, if they do manage to get back up again they

don’t somehow class that as a fall – they’ve just stumbled.

R 1– So a stumble isn’t a fall?

Sandra – Not in their view, no

R – What if they slipped out of a chair to the floor?

Sandra – They wouldn’t class that as a fall either…they have to have physically

fallen over and hurt themselves [pause] and need some help.

For Sandra, the essence was being hurt and needing help. However Phyllis, when asked

the same question, “What do you class as a fall”, offered a different, slightly broader

perspective.

Eee, well, having not done it I don’t really know what it’s like. The man across

here, he fell, had to get the ambulance for him. There’s a few here who’s fallen

in their flats….. they just end up on the floor. Now they might slide too. Yes, I

think that’s like a fall.

Although an ambulance is mentioned, unlike Sandra, Phyllis doesn’t refer to being hurt

or needing help. Rather, the principle of ‘being on the floor’ is the fall identified.

1 R denotes researcher dialogue

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ii. Resignation to accepting and expecting falls as part of ageing is mooted

There appeared an inference or assumption that as people age, falling is an analogous

part of the ageing process. Some participants explicitly stated this; the older you are,

the more you may fall (Phyllis). Others, like Susan described their thinking more

delicately.

It’s like Betty2, living at home, gradually getting older, getting slower, and as we

all grow older, changes happen, and well, this is how it is now. You know so I

wonder if they ever think there is anything that can be done because this is how

my life is.

The participants didn’t consistently provide or identify a reason as to why they or

others had fallen – they just didn’t know why and therefore the cause of the fall was

unknown. This relates to the ‘accidental’ nature of falls, something that wasn’t planned

or done on purpose; it happened by chance. This gives a mixed feeling about what can

be done to prevent falls, if there isn’t always a reason for them to happen.

I fell outside of the door here. You know, for you, it might sound strange but I

can’t tell you how or why I did it. (Penny)

R - What do you think you do to prevent falls?

Peggy – Well I don’t know, because I try but they just happen. I mean, I fell out

of bed not so long ago [voice alarmed] …. (Peggy)

Through expecting falls to happen, the sentiment has a two-fold perspective. For the

older people, this involves the privacy of falling, the embarrassment, the frequency

and the resignation or submission to falling. The issue is too personal or so inevitable

that it’s not worth addressing. Pattie was talking about a recent experience of a fall.

2 Arbitrary name

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R – Have you thought about contacting anyone in the NHS about your fall?

Pattie – No .... [shakes head]

R – Can I ask why that is?

Pattie – Well, I just think they must happen to everyone – what can they do

R – So you don’t feel there is anything that can be done?

Pattie – No

For the universal staff, as Simon discusses below, an acknowledgement that older

people fall more than is widely recognised, however there is not the capacity, the

answers, or the resources to direct action to preventing them, again, resigning them to

the inevitability of falls.

I think there were some figures given about admissions to hospital resulting

from falls but I couldn’t remember them. But I also think they’re far more

frequent than people realise. And people don’t admit to it either, do they?...... I

think it’s a hell of a lot more prevalent than people realise. [Pause] …. It’s all

very complex when you start to think about it, isn’t it? (Simon)

iii. The outlook upon falls and the future differs depending on falls experience

People of any age can fall, however the nature of the interview, the resilience inferred

and attitude towards falls changed negatively if the person had experienced a fall. For

some this wasn’t necessarily indicated in what they said, rather their tone and

demeanour in the way they spoke about their experience.

Phyllis – I’ve just been lucky up to now.

R – How do you mean lucky?

Phyllis – Well, I don’t do anything special if that’s what you mean, I just have

nay fallen up to now [laughs]. (Phyllis)

Phyllis takes a lighter hearted view having not experienced a fall. As Simon suggests, I

don’t think you actually think about falling unless you’re a regular faller.

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The physical and physiological impact of falling are only really understood when they

have been experienced first-hand, as Percy and Sally offer insight to.

I never thought about it, never fell, never thought about it, and then well, it

started to happen, you see, and then I had to start trying to avoid it because

well, it hurts, yes, it hurts!! (Percy)

When someone falls it just really knocks their confidence… after that I think they

are more cautious, they take more notice. But they become, you know, a bit

complacent if they haven’t fallen. (Sally)

iv. A prevailing focus on extrinsic falls risks

Generally the participants gave the impression of a lack of understanding about what

the range of falls risks are and what can be done to try and prevent falls occurring.

I don’t think people understand. I mean my husband; he was always a

sportsman, looked after himself and then went right unsteady on his feet. He’d

always been fit [pause] we didn’t understand why he should be like that. I

couldn’t understand what the problem was. I thought he wasn’t trying. That

was hard, and I were younger then too, I didn’t know about falls myself.

(Paige)

The practical side of falls prevention, altering and adapting the physical environment

was appreciated and discussed more by all participants. For the older people, it was

about their home space: no clutter; few rugs; keeping it tidy. The predominant

approach identified involved taking personal care, implying a sense of personal

responsibility.

R - Anything that would make you more likely to engage with falls prevention?

Penny – I can’t think of anything… It’s just a case of be careful, as careful as you

can be!! (Penny)

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Peggy – We’re very careful.

R – Can I ask what you mean by careful?

Peggy – Always look where we’re going, same outside. You’ve got to…. you’ve

got to be careful with what you’re doing. (Peggy)

Universal staff are obliged by the requirements of health and safety legislation to

address these external risk factors that presented as physical hazards.

Some of them did have welcome rugs at their front doors, and they were made

to move them. I told them all to move them because obviously, if there’s a fire

or whatever and they come and trip over the mat or other residents are walking

down the corridor and the mat has moved out, then that’s a potential hazard

for other residents as well. (Sally)

When probing further, as with Sally, intrinsic risk factors such as medication and co-

morbidities were not generally recognised nor appreciated as being risk factors to falls.

R – You’ve mentioned environmental falls risks, such as carpets. What about

other falls risks?

Sally – What do you mean? (Sally)

Using the services of the local NHS was the most frequently described falls ‘service’,

but this was usually when the participant was referring to a period after a fall had

occurred. For practical and environmental risks, occupational therapy and local ‘handy-

man’ type services were mentioned in both a prevention and reactionary context by

the universal staff who had worked with older people for a lengthy time and had

responsibility for health and safety as well. It was frequently mentioned that until the

‘STEADY on!’ project, the participants hadn’t been aware of the local community falls

prevention service offered by the Primary Care Trust. Even though other agencies were

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mentioned in that session, such as the local charitable and council agencies, fire

brigade, pharmacists, opticians and so forth, these were not recalled during the

interviews for this study.

R – Where would people go to find out more about falls prevention?

Phyllis – No one ever talks about it. No one ever talks about it here, anyway. So I

don’t know where you would go about it. (Phyllis)

R - If you or your colleagues wanted to find out more about falls prevention,

where would you go?

Simon – The manager first…. And then where would he go? The internet?

R – And the older people in your care?

Simon – Probably the carers they have at home, or their sons or daughters.

Relatives if they have any. (Simon)

v. Falls prevention is challenging – there are no easy answers to engaging

people

Appealing to people to participate and learn about falls prevention is, as Simon says, a

difficult thing…. switching people onto it. There is a fine line between what should be

shared, what could be shared, and how to go about it. As he continues,

If you are there, you’re boring them; if you talk about what might happen,

you’re frightening them. You’ve got to work out in between what you want to

do. (Simon)

The individual participants all referred to personal preferences about how they like to

have information delivered to them.

Pattie – Well I read lots, I like reading, keeps my mind going.

R – So you would read information about falls prevention then?

Pattie – Well that would be alright, wouldn’t it, if you had it? Have you got it? I

mean I did when I got the cancer, I had lots to read; what to do, what not to do ,

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it were right helpful… and there were numbers on if you had any queries, you

could ring that number. I mean what more do you want?

(Pattie)

Similarly, Penny mentions how I can always refer back to them, you know, written

things…. You can go back and read it again, double check, if the need arose. Memory is

going too [laughs].

Yet Paige offers the view that showing them [people], like you did [the STEADY on!

session]…. you can learn a lot, was preferable over leaflets. Simon supports the latter

with the following appraisal of leaflets.

You can give leaflets out until you’re blue in the face and you might get

something like 25% read it and understand it, 25% read it and don’t understand

it and 50% who won’t even bother reading it. (Simon)

Sally offers a view with a compromise between leaflets and a session.

You can try meetings and hopefully, hopefully people will come. But like I said

before, not the younger ones. I don’t think they see it as a major thing. It’s not

relevant to them. Perhaps like leaflets or something if they had one through the

door they might read it, it might just make them think about it. (Sally)

4.3.1 Data Summary

From this descriptive review of the data, it appears as though the participants all know

something about falls. More seems known about what it is to fall, having experienced

or witnessed it at some point in their lives (if not in their recent or older years). Less is

conveyed about the hazards and risk factors to falling, and the help and assistance that

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are available to try and prevent falling. Identifying strategies to engage stakeholders in

falls prevention is perplexing.

Within this descriptive array, a number of emerging themes are identified. As detailed

in the previous methods chapter, these were abstracted, conceptualised and

considered against the breadth of data and the framework developed following the

literature review. The analysis was honed to specific focuses of understanding and

concepts, thereby reducing the data. Data display techniques were used to aid this

process, and furthermore to draw conclusions and verify the suggested concepts into

key themes and sub themes. See Appendix 13-15 examples of this in relation to the

dataset.

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4.4 Key Themes

The detailed, in-depth data analysis presented three key themes; ‘Age’, ‘Experience’

and ‘Support’. Figure 4 illustrates the order in which these will now be examined.

4.4.1 Ageing

This theme explores aspects

associated with getting old

and how the self-concept a

person upholds can impact on

their attitude to falls and

prevention.

‘Younger Old’ or ‘Older Old’ Person

The participants of Case One implicitly identified themselves as a sub-group of the

elderly population: the ‘older old’ ones, those a little less mobile and perhaps more

frail. This was borne out by Case Two participants explicitly introducing the phrase

Age

'Younger Old' or 'Older Old' Person

Acceptance and Capability

Image and Identity

Fear

Figure 5. Illustration of Key Theme ‘Ageing’

and Sub-Themes

Age

Experience

Support

Figure 4. Key Themes Identified from Phase Two Data

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‘younger old’ ones when they referred to those within their care who were more

active, independent and nearer 65 years in age than their counterparts.

A Case One participant, despite managing to get out every day, spoke about the new

ones [residents] in here [the residential complex].

Some of them have cars, so they go out in them. They’re [the new residents]

more independent, younger - out and about more. (Phyllis)

Without overtly positioning herself as an ‘older old’ person, the conjecture is made

towards there being a difference in the participant’s personal situation when

compared to others. Conversely, Case Two participants were distinctly clearer in their

differentiation across the elderly population. Speaking about a line dancing session

that used to be available, Sally split the resident dancers into a few of the older ones

that are active…and a lot of the younger end. Similarly, Sandra discussed the high

proportion of quite elderly people over 80 in their care; ….quite an older age end really.

Although collectively known as ‘the older generation’ which in health service terms

generally indicates all people aged 65 years and over, older people themselves appear

to identify a spectrum of older age which is split into these two distinctive subgroups;

the ‘younger old’ and the ‘older old’

Acceptance and Capability

Acknowledging that falls are something that an individual may be more susceptible to

because of their age, requires the person accept the fact that they are getting older.

For many people, but perhaps a ‘younger old’ person in particular, this is a prospect

that they may not wish to face or concede because, as Pattie states, life is not likely to

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get better than it is, or has been, only worse. The self-perception and acceptance of

ageing is personal to each individual: it is about how a person realises and admits that

they are ageing, and beyond that, what it means to them in how they continue to live

their life.

Case Two participants recognised this in an objective manner when thinking of those in

their care, but subjectively when thinking of their own personal circumstance.

I think that if I was a little infirm I don’t think I’d always want to have to ask

someone to help me. It’s the independence of at least trying to do something

for yourself and then you go past your boundaries. And then you might fall. But

these people in here are quite good at it. If they want to go somewhere, they’ll

ask you… very few of them try and stand on their own, let alone go anywhere

on their own. (Simon)

Here, Simon introduces one of the issues with accepting a decline in age and ability –

the need to rely on other people for sometimes the simplest of things. It may seem

easy to talk about knowing ones limits and those of others, to appear accepting of

what age means you can or cannot do as indicated above when speaking about how

the older people are good at it. However, when thinking specifically about how this

impacts directly on his own life, the thought becomes harder for Simon as he

recognises the quandary between accepting his situation and taking preventative

assistance, and becoming more dependent on others.

Toying with acceptance of ageing was a subtle but constant theme throughout Case

One. The mantra life’s too short was mentioned by Pattie, together with there’s plenty

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out there worse than me [speaking about age-related comorbidities]. She then went on

to acknowledge her limitations.

I want to do the top of me cupboards but I know I can’t reach, so I don’t do. I’m

bound to fall if I were to [laughs].

The nature of Pattie’s quote suggests recognition of the hazard, her situation and an

outcome she wishes to avoid. Despite wanting to do something, she is resigned to not

doing it because she is accepting of her age and ability. The joviality though is perhaps

a way of coping with this predicament.

Recognising and accepting that an individual is ageing creates a parallel requirement

for recognition that the older person is perhaps not as physically or mentally capable

as they once were. Paige emphasised this point when speaking about her history of

falling.

What really scares me is that I can’t get up. I can’t get to my knees to get myself

up. When you’ve got bad knees you can’t go on your knees…… see I’ve not the

strength in my arms. I suppose I have arthritis everywhere.

What is described is a medical condition which severely impacts on the individual’s

ability to get herself off the floor once fallen. The effect is on her physical self, being in

a virtually immobile position, but also mentally, as she mentioned being scared.

For those working with older people, as per Case Two, a different perspective on

capability is given. The viewpoint has a lesser expectation of what the older people are

able to do, and an assumption that this is where the role of the worker is to step in.

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Everyone here is conscious of the type of people we get here, as they are

themselves. They [the older people] might try and do more if they were on their

own but here, they’re not allowed to move without our assistance.

(Simon)

Within this quote, the type of people indicates that a distinction is made in age,

mobility and general capability. The phrase “not allowed to” is also quite striking in this

extract. Having observed the environment in which the care takes place (non-

residential), the action is not as severe as it sounds. It is intended as a caring address to

ensure that none of the older people come to any harm, through falling or otherwise.

However this could potentially have a paradoxical effect of learned helplessness, which

is again inferred in the quote, “They might try and do more if they were on their own”.

This intimates socialisation into the older peoples’ role of being cared for.

Both acceptance and capability can form a substantial part of how an older person

sees themselves, how they wish the outside world to see them, and how the outside

world actually receives them.

Image and Identity

Whether intrinsically accepted or not that an individual is getting older, the external

image that a person wishes to uphold to the rest of the world may be an important

one, and one that supersedes engaging with falls prevention initiatives. Pattie

discusses a recent fall and how she felt about it:

And I were in a shop… and whoosh, down I went… Hurt me knee then. I mean

they [the shop people] were nice but oh [pulls face] it were awful, I were

horrified. (Pattie)

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Sandra made a personal reference to the initial reaction she felt from experiencing a

fall in her personal life.

Pre interview, discussed jogging with Sandra – she mentioned she had slipped

whilst out jogging last week – no harm or injury but she was thankful no one

around to see – embarrassed. (Field Notes)

From the position of both cases here, reference is made to both the personal and

public impact of the fall: how the individual feels within themselves and suggesting

how they feel they may be perceived. It is acknowledged that this is viewed across

both Cases and therefore a wide age spectrum.

Discussing an older resident, Sandra introduced another example about the use of

walking aids and their impact on image and identity.

One lady at the moment, she’s always been in very good health but her health’s

not as good lately. In fact she’s been quite poorly and I wanted to put a referral

through for a frame for her because she’s not as steady as she used to be. She’s

absolutely adamant it’s an ‘old ladies’ thing and she’s not having it. She’d

rather just sit in her chair than having something to support her to keep her

steady..… Her family have had the same argument with her. They wanted to

take her out last week in a wheelchair, you know, just take her out, build her

strength up, mentally and physically. And she wouldn’t let them take her out in

[the local town] in the chair. She said, “If you take me out, take me to a place

where nobody knows me”. She’s 70-odd as well, so she’s not 21 and not

wanting to be seen with this frame or that chair!

There are a number of factors which are highlighted here: the recent onset of poorer

physical health leading to deterioration of physical capability which is recognised by

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others, family and formal support personnel but a resistance to accept this changing

situation by the lady herself. It appears that her image is of most concern to the lady:

how she is seen by the external world and what that says of her and her circumstance.

She does not want to be seen as an ‘old lady’, despite her age and state of health.

There appears to be an emotional aspect to adjustment to her physical situation which

she could be resisting. It could further be suggested that she is prepared to forego

some aspects which may contribute to her enjoying a better quality of life, such as

using the support system around her to get out and about into her local town which,

as suggested in the quote, would be beneficial to the lady’s physical and mental states

of health. The bold refusal to have a frame to assist her mobility even in a closed and

private home environment amplifies the complexity of how the image the lady holds of

herself is a barrier to her engaging with falls prevention. This could be further

unravelled to the self-concept the lady holds about herself, how accepting she is of her

current situation and how she can assert control in this small area to maintain being, at

least to herself, the person she is in her mind’s eye.

Once a fall has occurred, depending on the severity of injury suffered, an unknown and

unfamiliar future may become a prospect. For this and other reasons, when older

people fall they do not always share the fact they have fallen with anyone. As Paige

said about a fall experienced in the garden and alone,

Paige – I felt silly… They said I should have gone [to hospital] as soon as I’d done

it, but well, I felt silly.

Researcher – Is that why you didn’t tell anyone?

Paige – No, no, no. I just don’t tell people things like that. No, I just kept it to

myself.

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This last statement is interesting because Paige goes on to talk about other ailments

suffered, to the point where “sometimes I think that they think you’re neurotic, what

with everything” when going to the Doctor to discuss them. All Case One participants

spoke about co-morbidities, some of which would have an increased bearing on

susceptibility to falls, and yet no one had recalled having been asked by their doctor

about falls or advised about falls prevention.

Case One participants didn’t particularly share why they don’t talk about their falls,

because as Penny explains, it’s not the usual thing you share with your friends….. you

just don’t. Case Two participants appeared quite clear about the reasoning. Susan

stated that no, the majority of older people don’t share the number of falls they’ve

experienced, and highlighted two points in particular when asked further about this.

They don’t want to be seen as vulnerable, and they fear losing their

independence in the community.

This insight from the Case Two perspective emphasises fear in relation to support and

dependency in particular.

Fear

Before a fall, the consequences are not known, but it is anticipated that falls are not

pleasant experiences for anyone of any age, as Simon points out:

It’s everybody’s health and safety if you can prevent somebody falling over,

banging their heads or breaking bones. And especially when you’re older and

your bones are more brittle, aren’t they, it saves an awful lot of pain….. Stop the

pain, because if you hurt yourself, it hurts.

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Falling can cause physical pain, from a bruise through to a broken hip. If pain is feared,

it could be assumed that people may endeavour to avoid the possibility of

experiencing that pain. The ‘fear’ could push people into trying to prevent falls as

much as they possibly could, through learning about what they could do and

interventions available. However, at times, quite the opposite occurs, as Simon

explains.

If someone comes along and says.. “We’re here to talk to you about falling”..

Everyone moans and groans, “Oh, I don’t want to know anything about that…”

You know, because it’s a frightening thing as well as anything else…… It’s hard,

hard without frightening people. You could frighten people…. It’s a difficult

thing, switching people on to it.

People don’t want to know about what ‘might happen’ to them. Speaking in a different

context, about the value of ‘good company’ in a social setting, Pattie makes a similar

observation:

That’s what you want though, company like that to make your day. Or else you

come home and you start thinking about all those poor souls less off than you,

all those things that could go wrong. It’s not what you want, it’s not good for

you.

There seems to be a crux where the causes of fear appear head to head and in conflict

with one another. The fear of falling and wanting to do all to prevent the fall, set

against frightening thoughts of what might happen, the ‘what if’ and not wanting to

dwell on the negative prospect.

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Theme Summary: Age

In the Case of Older People, ‘Ageing’ is a prominent theme, with acceptance of age

seeming pivotal in older peoples’ reconciliation with the need to engage with falls

prevention. As the effects of ageing occur, continuing to live the life that the person is

used to may no longer be possible. Both Cases acknowledge that older people can be

subtly categorised into ‘Younger Old’ and ‘Older Old’ people through the capabilities

and image displayed. Case One participants infer quite subjectively that acceptance of

age and as such, their identity is relevant when thinking about falls prevention, and

how its engagement is perceived by others. Case Two seemed more objective in their

appreciation of age, and mindful of the need and benefit of falls prevention to the

older population. Despite acknowledging falls as a risk, the connotations of engaging

with falls prevention appears synonymous with being old, and in particular, an ‘Older

Old’ person. For this reason, whilst falls prevention may be recognised at some level, it

does not appear fully acknowledged or truly valued.

4.4.2 Experience

The experiences of falling described by

the participants appeared to impact on

their engagement with falls prevention.

This section explores this proposed

relationship depending on whether the

stakeholder has fallen or not and based

on the fall, where the responsibility for

the experience lies.

Experience

The Fallen

Reason and Blame

Taking Care - Taking Risks

The Lucky

Figure 6. Illustration of Key Theme

'Experience' and Sub-Themes

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The Fallen

Over half the participants (of both Cases) described situations where they themselves

had fallen. The circumstance and type of fall varied, with different consequences and

injuries for each (corroborating the heterogeneous nature of falls), but the overall

experience had altered the attention the participant has since paid towards trying to

prevent another fall; increased vigilance.

In a discussion about her experiences of falls, Penny described how a stumble shook

me up and following in the incident she has tried to avoid it [the cause, though

unknown], not to make the same mistake again. When probed, the cause of the

stumble couldn’t be ascertained, but the legacy of the incident is a more wary,

cautious person who doesn’t want to experience the same or worse again.

If you know what’s happened, what might happen, you think right, I’ll be more

careful next time. (Penny)

Pattie highlighted the importance of watching what you’re doing more, in reaction to a

recent fall.

I’m more observant of things. I mean, since I hurt me leg tripping over that

suitcase. I’m watching out for things like that. I’m looking making sure there’s

nothing in my way. I observe more, I can say that! (Pattie)

And in another recent instance,

I was getting off the bus last week – I thought the bus had stopped but he

hadn’t so I went down then. Bruised me back and me bottom…... I don’t know

why I jumped up to go when I shouldn’t have. I won’t do that again.

(Pattie)

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Whether the experience is a stumble, a trip or an outright unforeseen descent to the

floor, having a fall can heighten the awareness of the person about hazards and risks.

Taking Care - Taking Risks

Some Case One participants indicated that the experience of falling could determine

and influence how they ‘take care’ of themselves in their approach to falls prevention.

Pattie recalled an example of this about a falls risk which she was unaware of until an

incident occurred.

Well, you see, you know those stoppers, the rubber ones on the end of your

stick. No one ever told me you had to change it. And I were in a shop and I lent

on the stick and whoosh, down I went. I didn’t know you need new ones every

now and then. I know now.

However Percy suggested that he was automatically quite risk aware.

We don’t allow anything to remain on the floor for any length of time. Just in

case we trip up or something. I’m very careful on that one.

And when we’re ‘hoovering’, we have a cylinder hoover, and the wire goes

along the floor. We’re both very conscious of the wire being on the floor.

In this, the household chore of ‘hoovering’, which may present a hazard and

accentuate the risk of falling, is reduced by the specific attention paid to where the

hoover wire is laid.

For those who have not experienced a fall in a particular situation, to some, they might

appear to be risk-takers. Penny references the way that other residents just don’t see

things the same, they’re just not interested. They don’t think falls will ever happen to

them. The intimation is that the other residents are taking risks, though perhaps not

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deliberately, but risk taking all the same, and won’t listen to reason as to why they

shouldn’t.

The way they go up and down those stairs… I don’t think they think it [falling]

would ever happen to them… and off they trot! (Penny)

Depending on experience, and other associated factors, people have different

perspectives on what the hazards are, what the risk is to them and how they should

then approach the ‘risky’ situation. Some may choose to apply practical common

sense.

Any information [about falls risks] is always helpful. Makes you sensible. I don’t

know where some people get their ideas from but they need a bit of common

sense from somewhere. A bit of common sense, yes. (Peggy)

Peggy is referring to using sound judgement in practical matters, and paying attention

to the obvious. That is, if something appears risky or is a known hazard, then behaviour

is changed to reduce the risk. However the sense applied may be different, depending

on individual perspective, experience and known capability as Penny describes;

No two people are quite alike. I’ve definitely found that out in here. Some

people do things that I think, well, I’d be on the floor, or falling down the stairs,

hurt myself anyway. But they just carry on doing it. It doesn’t seem to worry

them, the risk.

The key feature of this data is the apparent indifference of some people for what the

participant clearly views as a falls risk. Although only speaking with knowledge of her

own situation, she infers that using common sense is challenging for some with respect

to preventing falls.

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Reason and Blame

When a fall has occurred, the cause of the fall is often sought. As it is rarely an

intention to fall purposefully, the reason for falling is considered, often with the

assignment of blame to the source.

Blame attributed to pavements by Case One is a recurring example of this. This

environmental ‘hazard’ is seen as beyond the responsibility of the individual but a

repeated cause of falls.

We’re doing everything we can here in the house, you know so we don’t trip.

We can’t do anymore. Going outside we could trip, but we can’t do anything

about that, because it’s the pavements. (Peggy)

It is implied that if a fall were to occur outside, it wouldn’t be due to an individual or

personal reason, but because the pavement is a hazard that couldn’t be avoided.

Peggy recognises that some actions can be taken to avoid falls, but some risks are

beyond individual control. The reason for the fall seems clear to the person and blame

is apportioned accordingly.

Phyllis also directly refers to pavements, though has never fallen over. Speaking about

if she were to fall;

I don’t think it would be anybody else’s fault, it would be me. Unless you fall

outside or something like that, broken pavements or something like that, which

there’s a lot of them about.

There is inferred a line of accountability for falling on a pavement which is separated

from the statement about personal responsibility for other falls causes.

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The Lucky

In some situations, it is hard to say why some people have the misfortune of

experiencing a fall, and others don’t. For Phyllis, Peggy and Percy who hadn’t

experienced a fall, they referred to themselves as being lucky. Phyllis then went to on

to explain that having not done it, I don’t really know what it feels like. So, having not

had the experience of a fall, she couldn’t explain or understand how a fall would

change, if at all, her approach to preventing falls.

However, Phyllis did indicate an understanding of the potential significance of falling,

mentioning:

The man across here [points], I know he fell so warden got the ambulance to

him. There’s a few in here who fall, just fall in their flats. But lucky I haven’t.

This is the second comment by Phyllis about being lucky not to experience a fall.

Another,

Phyllis – The older you are, the more you may fall. I’ve just been lucky up to

now.

R – How do you mean, you’ve been lucky?

Phyllis – Well, I don’t do anything special if that’s what you mean, I’ve just nay

fallen up to now [laughs, pause] touch wood [touches mantelpiece].

This final statement of not doing anything special may or may not alter depending on if

a fall is experienced and what the consequences are.

Theme Summary: Experience

This theme very much focuses on the Case One perspective of falls and prevention,

based on falls they have experienced or managed to avoid. Humans learn through

experience and alter their behaviour accordingly, depending on a number of factors,

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such as ability, the hazard and risk. Those who have fallen seem more amenable to

engaging with falls prevention, where it is available and/or known about. Where

possible, a reason for falling is preferably sought, perhaps to distract from it being a

self-caused incident which reflects on the person (see ‘Ageing’). For those who haven’t

fallen, fortune is suggested to play a role, and acknowledgement of the value of falls

prevention interventions is lacking. Where falls were experienced and described, the

definition of a fall was different, participant to participant.

4.4.3 Support

The provision and

nature of help to assist

older people to prevent

falls appeared to affect

their ability to engage

with a programme or activity to help avoid falling.

Patronising or Protecting; Pro-action or Reaction

When support is given, it is typically provided with the best of intentions. However this

may not always be how it is received by Case One. The sentiment of trying to do the

best for the person may be taken as demeaning; the individual may feel their

capabilities and personal situation are being overlooked.

R – Do you discuss falls with your family?

Penny – No, no

R – If you needed to, do you feel you could talk to them about falls?

Penny – Well, no…. My daughter’s a fair way away in Newcastle, so I couldn’t

ask her. But she’s one who could really help, because strange as it sounds,

Support

Patronising or Protecting; Proaction or Reaction?

Trust

Limitations and Focus of Formal Support

Figure 7. Illustration of Key Theme

'Support' and Sub-Themes

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because she’s a nurse, or was…… [Mimics daughter’s voice] “Mum, don’t do

this, mum, don’t do that”. And I think, well, what do you think I’ve been doing

these past 80-odd years? [Mimics] “But mum, you’re not getting any younger”

[Laughs]…… It would depend what she told me to do, dear [note of conviction in

voice]. (Penny)

As a nurse, the daughter may or may not have an educated insight into fall and

prevention strategies. But the manner in which Penny remembers other forms of

advice offered to her by her daughter infers that despite perhaps offering it with the

best of intentions, it wasn’t received in that way. The older person would be hard

pushed to take it on board – almost in a push-back, resilient manner, depending as she

says, on what she told me to do. The words ‘told me to’ are very directive, they

eliminate any form of choice and don’t necessarily portray the intentions meant.

When a fall has been experienced, the efforts taken to try and prevent another fall in

response to the situation are a reaction. Anticipatory action is the initiation of trying to

prevent any fall occurring in the first case, i.e. being pro-active to preventing a fall. This

could be before any fall caused by any risk is experienced or following one fall, to try

and prevent a second.

It appears that often it is only in reaction to a fall that any action is taken. Support to

prevent a first fall is not sought nor automatically offered, as conveyed by Pattie.

R - If you wanted to find out about falls prevention, where would you go?

Pattie – I don’t know, I only know you who has talked to me about it [laughs]. I

mean if I were to fall again, I would go to the doctor but that would be after the

fall, not about stopping it …… Mary [the warden], she’s lovely, absolutely lovely.

Really lovely, very helpful….. I mean, if anything ever happens she comes and

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asks you, talks to you. She sits down and has a conversation about it, tries to

help you. I mean Mary could put something on the wall for us to read [about

falls prevention] when we go to the centre, couldn’t she.

There are a number of key points made here. Firstly, Pattie recognises that going to

the doctor after the fall doesn’t assist her in trying to stop the fall in the first place.

Secondly, whilst the warden is warmly acknowledged as being a ‘lovely lovely person’,

the conversation about falling again takes place after the event, and not as a pre-

emptive measure to prevent it happening in the first place. And thirdly is the self-

realisation of a means to share to falls prevention message as a proactive measure

which dawns on Pattie in the moment, having had the opportunity to talk about falls

prevention in the general sense with somebody.

Trust

When individuals interact, especially about something which may be deemed as very

personal, such as falling, they want to be confident that they can trust and rely on the

other person.

R – What is it that makes your residents come and talk to you?

Sally – Trust. It’s trust. When you’ve been here as long as I have. Your residents

come in, you go through everything, they know that you’re here for them. Every

single person in this building know that I’m here for them… They confide in me

about their families, if they’ve any health issues, any problems like that so yeah,

it’s based on trust.

R – So they always tell you when they’ve fallen?

Sally – I’ll never know that [laughs] but probably not. (Sally)

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Sally indicates that trust is not something quickly granted; time taken to build the

relationship and therefore the trust must be considered. Similarly, Susan discusses the

starting point of gaining trust and the process of developing confidence in the

relationship.

I think if we could engage them more …… and they begin to trust the person

that comes in, then their fears [about the future] might be lessened. That yes,

this person is coming in, and yes, my fears were unfounded, that this is about

keeping me in the community and keeping me safe. (Susan)

The notions above of keeping me in the community and keeping me safe link back

around to fears about how the future may change post fall. This may include moving

out of the community, potentially losing independence, but ultimately the knowledge

that falls prevention is about helping the older person to avoid possible harm from

falls.

Limitations and Focus of Formal Support

All the participants could relate to falls either through personal experience or

knowledge of a family member, neighbour or colleague who had been affected. Falls

are a widespread and prevalent issue with varying degrees and types of impact on

individuals, organisations and social communities. Yet no one agency or organisation is

taking the responsibility for tackling falls in a sustained manner.

I mean definitely the NHS did [take a lead] at one time, a few years ago. And

that was really beneficial. And I think we worked as a team then, it was like a

breath of fresh air. It was like the first time I felt we all really engaged – as

social care and NHS working together, integrated…. But now we have this

disjointed approach. We think the GPs will see to it, they think we will.

(Susan)

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Whilst staff may have a professional duty to support older people in their care, this

care has its limitations on two fronts. Firstly, staff can advise older people and support

them in that way as much as they like, but they cannot force the older people to

actually do anything that they are advising. Older people living in their own homes

have the independence and autonomy to take whatever risks of falling, and heed or

ignore any advice or use any intervention at their own choice. For staff to go against

the wishes of the older people would be to breech the jurisdiction of their role.

Describing an older person whose health has noticeably declined over a period of a

month, with an increased risk of falling, Sandra comments;

She’s never let me get in contact with any of her family, even now. If I’ve said,

can I ring your son, you’re not well, she’ll say “no don’t bother, they’re

working”. You’ve obviously got to go by their wishes. So I say, well please, you

tell your son.

Sandra is keen to ensure the most for the older person’s wellbeing but is limited to the

action she can provide towards achieving this with the family.

Secondly, as mentioned in ‘Ageing’, is capability. Case Two speak of the environmental

risk assessment they are tasked to complete for health and safety legislative reasons.

However, beyond that, without the instruction to apply further falls prevention actions

or activities, the time and workload of the staff is focused to other things.

When I go in the flats to do support plans and that and see things, like rugs,

wires, I point it out like “that’s a trip hazard”. I make a point so they are aware

of it. Some of them move ‘em. Some of them choose not to, which it’s their flat,

they can do that you know, it’s up to them. (Sally)

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Theme Summary

Support is usually given with the best of intentions; however how the support is

received can be in contrast to the aim and purpose. This could be due to pride, linking

back to the earlier theme of ‘Ageing’; in particular the capability and image/identity

sub-themes. As such the support may unintentionally be patronising to the recipient.

Both Cases appeared more familiar with reacting to falls, rather than trying to prevent

falling from the outset. This suggests a greater acknowledgement and valuing of falls

prevention post-falls experience, complementing the findings in the earlier

‘Experience’ theme. Case Two participants inclined towards a greater knowledge of

extrinsic falls risk factors and more so than intrinsic. Where known about, preventative

interventions were therefore weighted similarly, with environmental adjustments

being more familiar to Case Two than initiatives or classes aimed to the individual or

personal risk factors. As so few interventions were known about, the opportunity to

get involved was lacking. Where preventative advice or interventions were known and

shared, the autonomy of the older person influenced their uptake.

4.5 Case Synopses

Case One: Older People

A seemingly more personal and raw impression was provided by Case One

participants, possibly due to the effect or potential effect of falls resounding more with

them. They provided a detailed insight to ‘Ageing’, referring to how engaging with falls

prevention impacted upon them. The ‘Experience’ of a fall featured prominently in the

extent to which older people seemed to acknowledge or value prevention: those who

had fallen more were more likely to compared to those who had not. The perspective

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given about ’Support’ inclined towards it being most frequently about reaction to a fall,

and help following the fall, rather pro-active prevention of a first fall.

Case Two: Universal Frontline Staff

Although able to comment on and show passion for falls prevention (and empathy to

those who have fallen), the discussion was more detached from Case Two members.

Views were given on ‘Ageing’ in a supporting but supplementary manner. Insight from

participants who had witnessed and supported older people through the aftermath of

a falls ‘Experience’ provided additional confirmation of the compelling and heightened

need for preventative interventions. Some examples of environmental interventions to

‘Support’ older people to reduce the risk of falls were highlighted; notably other non-

environmental interventions were mostly unknown. Limitations on the permitted

remit and role of Case Two staff were also noted.

4.6 Chapter Summary

In this chapter the findings of the part two empirical data analysis have been

presented. This includes the introducing the Case participants, the descriptive data and

key emergent themes, defined as ‘Ageing’, ‘Experience’, and ‘Support’. These are each

supported by between three and five sub-themes.

Each key theme is interwoven with previous and subsequent themes and sub-themes,

indicating a complex system of factors which have been presented in an

uncomplicated manner. What is especially noted are the individual perspectives of

reasons both supporting and dispelling engagement provided by Case One, versus the

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wider infrastructure of society and system perspective of Case Two to help prevent

falls. The findings are now explored further and discussed in the next chapter.

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CHAPTER 5: DISCUSSION

This qualitative study set out to explore factors affecting stakeholder involvement with

falls prevention. Specifically, the objectives were:

i. Complete a systematic examination of relevant literature regarding adherence

to and motivation for falls prevention.

ii. Explore beliefs and opinions of the stakeholders about what a fall actually is.

iii. Identify barriers and enablers for stakeholders to acknowledge and value falls

prevention.

iv. Explore the opinion of stakeholders on opportunities and challenges to

participate in community approaches to falls prevention.

In the previous chapter the data findings were presented following in-depth data

analysis. This chapter opens with reflections on the process of analysis taken, as this

informs the reasoning for the interpretation of the findings against the literature

evidence. The findings are then broadly discussed in the context of falls prevention

engagement, before the literature, theory and findings are drawn together in the order

of the research objectives1. The limitations of the study are then acknowledged and

their significance discussed. This chapter builds towards the explicit consideration of

the research question in the final chapter.

5.1 Research Reflections

As discussed in Chapter 3, five themes (four derived from the literature review and a

fifth emergent theme from the secondary review of phase one data) formed the basis

1 Objectives are indicated throughout the chapter in italics underneath section headings

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of the semi-structured interview schedule (Appendix 11). This was a starting point for

each interview conversation; an avenue through which to probe for more detailed

thoughts and opinions.

The five theme conceptual framework (Figure 8) remained prominently in mind as data

analysis commenced, framing a deductive approach to analysis. The theory was

presented, hypotheses generated, data collected and an attempt to confirm the

finding fit the theoretical proposition was made.

Certainly some of the data fit the conceptual framework; however this could almost be

expected as the literature evidence speaks volumes around such facts of unavailability

and inaccessibility of interventions, style of communication of the messages and the

provision of education to further knowledge. The spread of themes could have

remained very broad with a degree of support for each, but without adequate depth to

each, and equally not truly utilising the depth of detail the data were providing.

Whilst said that a deductive approach was taken initially, an eye for newly emerging

themes was kept as planned. Opting to pursue the deductive more stringently in the

first instance was not a wasted exercise as it helped to clarify and strengthen the value

of the data. As such, analysis of the data recommenced but with a tactical difference –

Intervention

Communication

Knowledge and Education

[Support]

Attitudes and Beliefs

Figure 8. Conceptual Framework Following Secondary Review of Phase One Data

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be inductive and seek out the conceptual theory from the data, themes and patterns

emerging.

5.2 Interpreting the Findings beside Falls Prevention Engagement

Ahead of exploring the research objectives in detail, the following section provides

further insight to the understanding and alignment of the findings to the broad

concept of falls prevention and engagement.

5.2.1 ‘Ageing’ and Falls Prevention Engagement

‘Ageing’ is a multifaceted theme, presented as the first and dominant within the

findings. The classification by both Cases of ‘Younger Old’ and ‘Older old’ people

implies certain differences between the two, not least the relevance and association of

falls prevention. Inclusion into one group or another may be as prescriptive as number

of years, but independence, mobility and lifestyle also appear to be important factors.

If you are an ‘Older Old’ person, due to physical and psychological abilities, the

appropriateness of falls prevention is considered higher. When describing what a fall is

though, ‘Ageing’ characteristics did not feature as part of the justification to why a fall

was defined in a certain way.

‘Acceptance’ of ageing may influence the choices the person makes about how to

continue to live their lives. This may include adapting their lives to address areas where

they are perhaps a little less capable and incorporate strategies to cope with and best

approach situations. Falls prevention is an example of this, with older people being at

increased risk of falling but there being a number of interventions available to reduce

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the risks, which often have other beneficial effects for other areas of physical and

social health and wellbeing.

‘Acceptance’ is easy to say, but harder to undertake; and harder still to be truly

accepting, especially where a decline in ‘Capability’ is noticeable. Acceptance can

enable acknowledgement of limitations in a range of activities and lifestyle choices. If

hazards are identified, then action can be taken to reduce or mitigate associated risks.

Correspondingly for falls prevention: if ageing is accepted and a higher risk to falling

acknowledged then falls prevention interventions may be valued, helping to identify

hazards and potentially reduce the risk of falling.

The investment of time in a falls prevention programme or suffering a fall may impact

on the ‘Image and Identity’ of the faller, young or old, and of either Case. However in

Case One, it appears to signify a decline in capability of the older person to both

themselves and the rest of society. This may be over a short or longer time frame,

depending on the circumstances and consequences of the fall. That is, the image of an

active, mobile and independent individual who is challenged and changed

detrimentally. This may be due to the apparent negative connotation of what both

falling but also taking action to prevent falls suggests about the individual.

Acknowledgement and engagement with falls prevention, a least publically, is

therefore lacking. Furthermore, it could be suggested that due to negative

stereotyping, even if community falls prevention interventions were more widely

available and publicised, their uptake would potentially also be lacking.

The positive association of being proactive to prevent falls in an effort to keep well

seems vastly overlooked, certainly by Case One. It is suggested in the findings that this

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may in part be due to a ‘Fear’ of what a fall symbolises about the person; vulnerability

and an uncertain future of dependence on others. A fear of falling was also mooted by

some who had experienced a fall, and as such any preventative advice was welcomed.

However there seems to be a crux where the causes of fear appear head to head and

in conflict with one another. The fear of falling and wanting to do all to prevent the fall,

set against frightening thoughts of what might happen, the ‘what if’ and not wanting

to dwell on the negative prospect.

Ageing can ultimately affect every area of life; changing social activities, lifestyle

choices and independence through its effect on physical and mental health. A person’s

individual ‘Attitudes and Beliefs’ can impact on their choices and behaviours, and

inform their decision about how to engage with falls prevention. The dominance of the

‘Ageing’ theme is proposed as falls are evidenced and anecdotally recited as a

significant issue to the older generation, and Ageing is a process which affect everyone

and in many different ways.

5.2.2 ‘Experience’ and Falls Prevention

The theme ‘Experience’ is led by Case One data, supported notionally by Case Two.

Those who have ‘Fallen’ suggest actions they have since taken to try and prevent

falling again. It could be said that, having fallen, they acknowledge their personal risk

of falling more, and hence place value into what falls prevention can offer. The method

of prevention is personal to the individual, including them ‘Taking Care’ more. Beyond

this and addressing environmental risk factors, participants knew little about falls

prevention interventions to accommodate this. Associated with this, opportunity to

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participate in local community falls prevention was minimal. If interventions are not

available or known about, it reasons that engagement with them will be negligible.

One of the biggest indicators of risk of falling is, poignantly, a history of experiencing a

fall; with each fall, the risk increases if suffering a more serious injury.

Exploring the connectedness of the themes, a high risk of falling could be due to an

illness or condition which impacts on ability, or simply through natural ‘Ageing’

processes. ‘Ageing’ can also notably reduce the ‘Capability’ to react to hazards,

thereby for example, increasing the risk of a fall occurring or the ability to manage the

fall. Where Case One highlighted whose engagement in falls prevention through using

a frame or a walking stick to provide extra support, a link between ‘Capability’ and

‘Acceptance’, perhaps even just acquiescence of ‘Ageing’ and situation is suggested.

Apportioning ‘Blame’ to the cause of a fall, or seeking a ‘Reason’ to why the fall

occurred seemed important to some. This could be to divert the attention away from

the older person, thus deflecting or postponing the need for the older person to

acknowledge and engage in falls prevention. For ‘The Lucky’ who hadn’t experienced a

fall and those who saw falling as fate, falls prevention was only casually acknowledged.

As such, it is unlikely that it is valued. Without appreciating the potential benefits, it is

feasible to suggest that community falls prevention interventions, where available,

may not be attended.

5.2.3 ‘Support’ and Falls Prevention

‘Support’ can take a variety of forms including verbal prompts, hints and tips to

prevent falls, through to physical assistance towards participating in a falls prevention

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activity. Support can also be provided by a range of people, such as family, paid carers,

or professional statutory personnel. This theme is primarily upheld by Case Two data,

with additional Case One perspectives.

The intention of ‘Support’ as a means of ‘Protecting’ those from falls is taken by some

participants in this study to be ‘Patronising’. This may be so if the ‘Capability’ of the

individual is thought to be challenged. To be receptive of support to help prevent falls,

the older person’s acceptance, or at least acknowledgement of their own personal

situation and risk of falling must be recognised. The communication style and

interpersonal skill of the individual is suggested as being an important consideration to

achieve the best outcomes for the older person and supporting individual alike, as

indicated in the ‘Communication’ element of the proposed conceptual framework

(Figure 8.). In addition, the sometimes directive ‘Support’ offered by Case Two, though

perhaps not quite be patronising, doesn’t fit with the image of a protective, supportive

and empathetic individual. Whilst the support/instruction may be given with the best

of intentions, it therefore may not be received or acted upon, especially if there is little

‘Trust’ between the older person and staff member.

A ‘Focus’ held by Case Two participants providing formal support was to address

environmental falls risks. Though beneficial to be working towards reducing these falls

risks, both Cases appeared to lack awareness of intrinsic risk factors. The knowledge

and education about the intrinsic risks and preventative intervention seemed wholly

unknown. This links and corroborates findings regarding the inconsistency and

hesitancy with which participants spoke about falls prevention contacts and services.

Unlike for example, fire prevention issues where a single organisation is renowned as

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the point of contact, the same cannot be said for falls prevention. However it is only

when a fall occurs, and especially when an injury results, the NHS are involved. For the

primary prevention of falls, that is prevention of a first fall occurring as opposed to

prevention of subsequent falls, the NHS are not consistently approached. Nor do they

presently have the imperative, capacity or resources to regularly and equitably provide

the interventions (Oliver, 2009).

Some Case Two participants discussed the ‘Limitations’ of their role in formal support.

They could advise older people on falls risks and how they might best try to prevent

falls but only with the consent of the older person could any action actually be taken.

This is good practice for the older people to remain independent and autonomous in

their lifestyle choices. The use of communication skill and encouragement from a

‘Trusting’ relationship may positively influence the ultimate decision taken by the older

person to prevent falls.

The chapter will now address and discuss each research objective in turn.

5.3 Mapping the findings to relevant literature evidence

Objective i. Complete a systematic examination of relevant literature regarding

adherence to and motivation for falls prevention.

It is suggested that the emergent findings from the phase two empirical data provide a

deeper insight into of the conceptual categories identified in the literature review;

particularly ‘Attitudes and Beliefs’ and ‘Knowledge and Education’. The emergent

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Age

Experience

Support

Intervention

Support

Attitudes and Beliefs

Communication

Knowledge and Education

category from the secondary review of phase one data is also reinforced in the phase

two findings in the theme ‘Support’. This is illustrated in Figure 9.

At the outset of the study, it wasn’t the intention to focus on the ‘Support’ and

‘Attitudes and Beliefs’ themes portrayed in the conceptual framework. The themes of

‘Knowledge and Education’, ‘Communication’ and ‘Interventions’ are present in the

findings but to a much lesser extent. Their presence is acknowledged indirectly,

through the manner in which they are not known about, addressed or considered by

participants. For example, with ‘Interventions’, the lack of familiarity and awareness

with falls prevention interventions highlights an issue in itself; that interventions are

not known about, irrespective of whether they are available or accessible to

stakeholders. This is informed by and impacts on the ’Knowledge and Education’; what

is understood by participants about falls prevention is not comprehensive and there

are few learning opportunities available. Furthermore, without experience of

interventions, the ’Communication’ style, pitch, tone and materials are not known to

be recognised for being appropriate, poor or otherwise.

Primary Findings

Figure 9. Synthesis of Conceptual Framework with the Primary Findings

Conceptual Framework

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It must also be acknowledged that the research interviews may not have probed deep

enough to gain an absolute picture of the Case perceptions with regard to all themes.

Whilst in-depth interviews were performed, follow up conversations with participants

were not conducted. These may have been useful to gain further data to solidify and

consolidate the interpretation further.

5.4 Discovering the subjectivity of definition

Objective ii. Explore beliefs and opinions of the stakeholders about what a fall

actually is.

The biomedical stance on Successful Ageing suggests that life expectancy is optimised

by the absence of disease and disability, both mentally and physically and not

influenced by extrinsic factors (Rowe & Kahn, 1997; Bowling & Dieppe, 2005). A fall in

itself is neither a disease nor disability, but can be the precursor to injury or illness.

To determine what a fall is, consideration is given to why the fall occurred, where the

fall happened, and who, if anyone, witnessed the fall. These factors all contribute to

the distinction as to whether the individual determines whether they did actually fall,

or indeed, the incident was some other mishap. Offering any number of reasons for

falling, or calling the ‘fall’ by another phrase avoids the negative connotation and also

distracts from what might be the failing of the health of the older person. The use of

rationale to explain the fall is intriguing as Rowe and Kahn (1997) suggest that high

cognitive functioning indicates Successful Ageing. However, to use reason to mask a

potentially low physical functioning - a weakness or susceptibility to falling - starkly

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contrasts the ideal of Successful Ageing. Not admitting when a fall has occurred then

becomes an antecedent to the challenge of engaging stakeholders in falls prevention.

The subjectivity of defining a fall adds to the complexity of engaging stakeholders in

falls prevention. If older people understand a fall differently, the challenge of

developing a falls prevention intervention to complement the variety of falls

definitions is extremely demanding. To then provide these falls prevention

interventions is unachievable in today’s healthcare economy. These challenges are

referred to as issues of availability and accessibility of the theme ‘Intervention’ as

highlighted in the literature (Whitehead et al., 2006; Chou et al., 2006; Fortinsky et al.,

2004).

5.5 A Paradox of Theory and Findings: Prevention versus Pride?

Objective iii. Identify barriers and enablers for stakeholders to acknowledge and

value falls prevention.

Older people have autonomy to act to prevent falls as best they see fit, within the

boundaries of resources and policy direction provided by society. This appears feasible.

However there is a distinct paradox between what appears as feasible and the

narrative portrayed in the research findings. The data present a realisation of the

potential consequences of falling, but a lack of application to preventative action. This

is due to a majority of ‘Attitudes and Beliefs’ factors which are pertinent to the

individual. The unlikeliness of wanting to exacerbate health decline has been stated, as

potentially would be the case should a fall occur. Falls may lead to post-fall syndrome,

which includes increased dependence, loss of autonomy, confusion, immobilization

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and depression (WHO, 2012, p. 20). Falls prevention is reiterated as being part of the

process of successful ageing, and yet it does not appear widely or routinely engaged

with.

The findings from this research study uncover a strong emphasis on the subjective

influences of the ‘Attitudes and Beliefs’ surrounding ‘Ageing’ and ‘Experience’ for both

Cases to acknowledge and value falls prevention. These themes recognise the

individual perspectives about ageing and falls as a factor in the extent of engagement

with preventative interventions, combined with the focus of ‘Support’ available.

The Successful Ageing theory suggests that engagement with falls prevention as a

means to prolong a healthier life should be automatic. Yet the reality interpreted from

the data suggests there are subjective factors which influence a person’s likelihood to

engaging with falls prevention. A précis of these is provided in Table 9. Of note is the

presence of some enablers as the reverse of the barrier presented. For example, lack

of experience of a fall may be a barrier to engagement but conversely, to have

experienced a fall is an enabler. Similarly fear of falling is an engaging factor, yet fear of

the association with falls prevention is a threat to participation. Irrespective of this,

reasoning assumes that before a subject can be valued, it must first be acknowledged.

If a subject is not known about or recognised, then it’s worth cannot be appreciated.

This section therefore proceeds as such, splitting objective iii into two. Firstly, the

barriers and enablers into expressly acknowledgement of falls prevention are explored

(section 5.5.1). This is followed by the barriers and enablers to specifically valuing falls

prevention (section 5.5.2).

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Barriers Enablers

To Acknowledge

Falls Prevention

- Self-concept of age and ability:

falls prevention not applicable

- Fear of what this means next,

the future: denial of situation,

ignorance of risks

- Support limited to extrinsic risk

factors: intrinsic issues are

overlooked

- Boundaries of formal support:

only so much can be done,

beyond the role/ remit

- Appreciation and acceptance

of age and ability: comfort in

self-concept

- Fear of falling, fear of the

future beyond a fall: to want to

find out more

- Support to recognise what can

be achieved, what is available

- Experience of a fall:

comprehending that something

may have prevented it, or

reduced the likelihood

To Value

Falls Prevention

- Lack of acknowledgement of

falls prevention: if not

acknowledged, can it be valued

- Reaction: a fall must be

experienced before falls

prevention is valued

- Experience of a fall: knowing

what happening, the

consequence and trying to avoid

a repeat

- Support to appreciate the

potential benefits: the links to

and positive impacts on other

areas of health and wellbeing

Table 9. Indication of the Beliefs and Attitudes to the Barriers and Enablers to

Acknowledge and Value Falls Prevention

5.5.1 Acknowledging Falls Prevention

Attitudes and beliefs are rooted in the psychological and sociological understandings

an individual interprets based on their personal traits and life experience. They bring

the unique subjectivity to whether a person chooses to engage with falls prevention or

not.

Bowling and Dieppe (2005) indicate that the psychosocial elements of Successful

Ageing include social integration and reciprocal participation in society. The labelling of

older people in to ‘younger-old’ and ‘older-old’ sub-groups is differentiated by both

study Case groups; a distinction made by the public and professionals alike. It affirms

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the crude statutory years of age which govern when a person is officially identified as a

pensioner though is a more discerning way of categorising older people (Stuart-

Hamilton, 2012). The impact of this could instil a very negative connotation of frailty

which supersedes the individual’s assumed value to and worth in society. This may

lead to a detrimental segmentation of the sub-groups which conflicts with the ideal of

Successful Ageing, and with fallers being attributed to the ‘older-old’ sub-group,

despite actual physical age, emphasises a disliked association. As such, engagement

with interventions is likely to lessen, rather than be promoted.

Both Simpson et al. (2003) and Yardley et al. (2006) found that whilst older people

found elements of falls prevention information useful, they didn’t feel it was relevant

to themselves. The true cause for this dismissal may differ for each individual older

person, however the inherent categorisation of falls as something that happens to the

‘older-old’ sub-group could be a very significant reason and inhibit engagement with

falls prevention.

The idea of self-concept encompasses how, or indeed if, an individual has accepted

ageing and the impact it has had on their capability (Gana, 2012). [Gana is the author

of the chapter] Furthermore it influences their perceived image of themselves and the

identity they portray to the rest of the world. If the portrayal is deemed negatively,

less engagement is likely. Fortinsky et al. (2004) indicate that specifically pride and

willingness are obstacles to a patient’s uptake of a direct falls prevention intervention.

Therefore issues of sacrifice, behaviour changes and matters of vanity may affect an

individual’s choice of and compliance with falls prevention interventions.

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Stroebe (2011) questions why individuals are resistant to encouragement, despite

action being in their own self-interest. The quandary feels very applicable to falls

prevention. Participation in an intervention of the individual’s own volition would offer

the greatest benefit in return (Simpson et al., 2003) though engagement on any level

appears lacking. As Dickinson et al. (2011, p. ) point out; individuals must ‘find the time

to participate’. If the benefit of the falls prevention initiative is not recognised then it

will not be prioritised. Again, if something is not first acknowledged, then reason

dictates that there will be little value put on its worth, and little attempt to engage.

Acceptance of ageing and the associated changes in physical and psychological

capability can affect the approach taken to falls prevention. Each person’s passage

through ageing is heterogeneous, travelled most usually along a meandering path of

time and events. It is a different experience for different people (Moody & Sasser,

2012). Individual perceptions of ageing are fusions of experience and self- concept on a

continuum, influenced by the company kept and social context lived. The older person

will therefore see themselves through their own internal lens but equally will hold an

external identity to their family, friends, and peers in general. Successful Ageing in the

psychosocial sense, builds on the ability to use past experience to cope with the

present situation. This psychosocial strength then impacts on the ability to adjust to

physical changes in older age. When a person of any age falls a sense of

embarrassment may be felt (Chou et al., 2006). It could be said that the stronger the

individual is psychologically and the more comfortable with their age and ability, the

more likely they are to acknowledge their risk to and history of falling. Indeed,

character traits of stubbornness and a wish for ignorance in the face of uncertainty

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may prove to outweigh the ideal for Successful Ageing and lead to no discussion about

falls or falls prevention. Human nature works in contrary fashion to the theory offered.

The model presented by Rowe and Kahn (1997) explains the rationale for preventative

and proactive action to be taken to aid the desire of ageing successfully. The findings

suggest that this is an ideal, because there is an additional trigger which intervenes

when illness or injury is involved; fear, and the stark reminder of the individual’s

morbidity and mortality (Settersen, 2006). [Settersen is the chapter author] Fear is a

reaction brought on by a sense of threat, danger or a continuing or worsening

unacceptable situation. Fear may push people into limiting their actions or make other

attempts to prevent falls. Fear may also have the reverse effect though: rather than

act as a ‘pull’ towards preventative action, the inclination is to ‘push’ away and deny

the situation that is faced. Thus, acknowledgement of falls as an issue, and falls

prevention as a good and beneficial intervention are repelled. It may be ignorance or

purely denial, but when confronted with a fear-provoking future individuals choose not

to recognise the need for falls prevention intervention.

Overall, a lack of knowledge about falls prevention interventions was noted. This was a

theme identified in the literature; ‘Knowledge and Education’. Where examples of

initiatives were discussed, the focus was on extrinsic risks and preventative action. This

was most apparent from the universal staff who appeared attentive to the risk factors

related to statutory Health and Safety Executive legislation. A wider understanding and

appreciation of additional risk factors and preventative interventions was not present.

This is in-line with the findings discussed in the literature review (Fortinsky et al., 2004;

Dickinson et al., 2011; Chou et al., 2006; Yardley et al., 2006).

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In addition, formal support staff, as provided by paid carers and domiciliary staff and

volunteers to charitable organisations, are limited by the boundaries of their job roles.

Indeed they are in position to care for and support older people, but the scope and

depth of their work remit is prescribed by their employers. Ensuring the health and

safety of people in their care, especially in communal areas of residential building is a

statutory requirement and links very much to extrinsic falls risks factors. However

intrinsic factors are not covered in legislation, and as such, staff education is not

compulsory. This is similarly reported by Oliver (2009). From a support perspective,

this is very limiting. If staff are not aware of the range of falls risks and interventions

available then there is little possibility of these being communicated to the older

people they are working with.

Rowe and Kahn (1997) proffer the use of external support and relations to enhance

Successful Ageing. With regards to falls prevention an older person may seek advice

from a channel of support, however if they are not knowledgeable about falls or

prevention then this is a challenge. The older person may seek out the advice from

another source, or may not bother to, in which case the opportunity is missed.

A limitation of Rowe and Kahn’s (1997) Successful Ageing model is the focus on the

individual to seek support as a unilateral ‘pull’ as part of the third facet of the model,

active engagement with life. The model does not provide for the ‘push’ of support to

the older person, nor the exchange of requests and offers of support, be it

information, physical assistance, company, guidance or advice. To satisfy the

requirements of Successful Ageing and to align falls prevention with this, it is

suggested that support and social engagement are diffused to allow reciprocal

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exchange of the individual seeking, and surrounding peers, informal and formal carers

to offer in the collective interest of the older person.

5.5.2 Valuing Falls Prevention

It can be problematic convincing people that they may be susceptible to health risks

(Stroebe, 2011). As discussed, Case One especially do not want to be thought of as

vulnerable, and even if they recognise a weakness, taking action and changing

behaviour accordingly is another step. Each individual is guided by their own

independent experience, situation and ambition (Forshaw, 2002). This includes the

decision made about the value and benefit of taking the preventative action.

Furthermore, this includes the judgement made about the cause of a fall, based on

experience and acceptance of situation may influence what the cause of the fall is

attributed to: a ‘reason’ or simply ‘fate’.

Correspondingly, Yardley et al. (2006) found the view that falling is inevitable and

cannot be prevented. Furthermore, the opinion that falls prevention is ‘common

sense’ prevailed (Yardley et al., 2006, p. 513), whilst Simpson et al. (2004, p. 158)

highlighted ‘taking care’ as a strategy to prevent risks for older people and universal

staff alike. Whitehead et al. (2006, p. 541) reported that participants felt that they

were ‘safe enough’. These sentiments are all maintained in this study, as found in

‘Experience: Taking Care – Taking Risks’. The sense is taken that attendance at a

specific falls prevention intervention is deemed unnecessary. Little or no value is put

on the benefit the intervention may give to the older person, either to prevent falls or

to enhance another aspect of life, such as social wellbeing.

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Poignantly, a sense of ‘in hindsight’ is accentuated after the event, i.e. after a fall has

taken place, when individuals may acknowledge the limitations of their physical and

psychological capabilities and propose how they might have done things differently or

taken preventative action. Ironically at this point, in some cases, is too late to reverse

the impact of the fall, other than to try and take the learning forward towards helping

prevent another.

Considering the ‘Support’ theme in reference to valuing falls prevention, the

knowledge and education of staff and older people has been discussed. Without or

with little understanding or opportunities to learn about falls prevention, the support

offered, whilst meaningful, isn’t specific nor attuned to falls, falls risks and

interventions available. In addition, the pitch and tone used to communicate the

importance of falls prevention to older people may not be appropriate. Conveying the

falls prevention information with integrity and in a fitting manner; respecting of its

value to be given to the recipient may influence the decision to partake (Dickinson et

al., 2011). If an older person hears the same message about the benefits from a

number of different sources, they may start to take heed of the advice.

It could be though that falls are deemed too great a challenge to tackle; universal staff

have too many competing priorities to address with the older people they serve, and

little time to fulfil their duties in. Falls prevention gets pushed from the forefront of

actions (Chou et al., 2006) with staff perhaps thinking that another staff member, from

either their profession or another, will pick up and deal with the risk and the matters

presenting. There may be an inclination to deal with the fall issue only after the fact

and in reaction, not preventatively. This challenge is about the system valuing the

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benefit that falls prevention intervention can bring to the older generations health and

well-being, and branches out to impact on the dominance of resources invested in

reacting to health care issues, versus those available for preventative action.

As with many of the findings in this study, one theme may be examined in isolation,

however to gain the truest perspective on the challenges, a rounded view should be

taken. Each theme is influenced by the prior theme, and in turn impacts on the

subsequent. For example and as stated earlier, a key factor in stakeholders valuing falls

prevention is their acknowledgement of their age, circumstance and risk to falling. For

universal staff and older people alike, knowing about falls, their risk factors and

preventative action is a pre-requisite for appreciating and participating to gain their

true value and benefit to the person.

5.6 What can I sign up for? Where do I find out more information?

Objective iv. Explore the opinion of stakeholders on opportunities and

challenges to participate in community approaches to falls prevention.

The findings of this research study indicate a dearth of awareness by participants of

both Cases of any community falls prevention approaches. By its very nature this is a

significant challenge; if an intervention is not known about, the opportunity to

participate equally unknown and not fulfilled (Yardley el at., 2006).

If universal staff are not aware of the scale of falls within their communities (Chou et

al., 2006; Fortinsky et al., 2004) then the likelihood of the provision of falls prevention

interventions to communities is small. This echoes back to the acknowledgement of

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falls and falls prevention but from a different viewpoint: that of the staff and

potentially social infrastructure. Staff could be provided with a directive to create falls

prevention interventions which are available and accessible to communities. At

present, and as Oliver (2009) recognises, there is no set instruction to deliver this, only

best practice guidance which suggests a range of falls prevention interventions

however these are constrained by fiscal resources and in completion with a host of

absolute deliverables.

Where falls prevention is addressed in communities, this study has intimated that the

boundaries of professional support restrict the focus of prevention for falls. Attention

is most directly related to the legislated health and safety actions, encompassing

environmental hazard reduction and risk prevention. Providing or facilitating more

holistic community falls prevention appears mostly out of their supporting remit. It is

hoped that moral inclination and professional acuity would direct universal and

community staff to at least comment, if not act on other risks identified. However the

parameters of influence of the staff and ethics of older peoples’ personal choice must

be recognised throughout. As such, the issue of engagement is referred back to as

being one of personal choice for older people, and directed by organisational policy for

frontline staff.

5.7 Limitations

Supplementary to limitations noted throughout this study report are additional aspects

which may be critiqued for their significance. That is not to comment on the quality of

this research in isolation: there are factors to be reflected on and considered in all

research projects.

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Using the design principles of an instrumental case study, an examination of a

perspective on a subject to gain deep insight into the subject itself, the sample size is

small. Case study design does not necessarily require a large sample; according to

Stake (1995), the depth of perspective of the Case is important. However others

suggest that findings should hold some generalisability and the potential for wider

significance (Mason, 2002).

Examining the sample further, a purposive strategy was taken to recruit participants.

Although having been contacted by letter and telephone for this phase two study and

therefore reminded of the subject of the study, it must also be acknowledged that

each participant visually recalled the researcher at interview as someone associated

with falls and falls prevention. This was due to the participant-observer and role of the

researcher in the evaluation of the phase one study of ‘STEADY on!’. This may create

both benefit and bias to the study. The benefit is based upon the previous meeting

between the researcher and participant as a positive trust building encounter which

would enable a more frank interview to take place. The bias could potentially be two-

fold. Firstly, as described above, the researcher as a reminder which may have

stimulated or influenced the responses given by participants (Bowling, 2009).

Secondly, as previously attendees of a falls prevention intervention (‘STEADY on!’,

Appendix 1), it is reasonable to assume that the stakeholders could have more

knowledge and insight into falls prevention compared to those who have not received

any falls prevention education or previously engaged in an intervention.

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Related to this point however, when types of falls prevention interventions were

considered during the interview conversations, the majority of the participants’

understanding was limited to that of the one type they had experienced (‘STEADY

on!’). Therefore, any further discussion about type, access, availability,

appropriateness of falls interventions was restricted in the first instance, and then

influenced by the information provided by the researcher in response to participants’

questions.

When presenting the findings in context, the application of a single exemplar model,

whilst sufficient to fulfil the requirements of this academic award, is constraining on

the overall direction of discussion and conclusions of this thesis. Further cross

examination and application of appropriate frameworks would enrich the quality of

the discussion and augment the value of the study in a holistic sense.

5.8 Chapter Summary

This chapter has explored and interpreted the findings of this study against the

research objectives set, using the literature evidence and Successful Ageing theory to

inform the discussion.

A systematic review process identified key literature relating to older people and

frontline staff perspectives on falls prevention. Adherence to falls prevention initiatives

may be firstly based on their being an intervention available and accessible. Without

information and interventions, people cannot know they exist or further their

knowledge and education on falls risks and prevention strategies. The manner in which

falls are communicated about should be suitable and appropriate to the audience,

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enticing them to adhere and motivating them to participate. This is particularly

relevant due to the range of attitudes and beliefs about falls and falls prevention that

are held by both older people and universal frontline staff. Successful Ageing theory

was introduced as an idyllic model for approaching the journey to older age.

No common agreement about what constitutes a fall was indicated by the participants.

The variation was noted both across and within each Case, with many describing

caveats based on personal experience to justify their opinion of what a fall is. This was

dependent on the circumstances leading up to the ‘fall’, where or who blame for the

fall might be apportioned, who was around to witness the fall, and whether the

individual could get themselves up after the fall. The opinions of what a fall is are

therefore personal to the individual. Although it may be suggested that a fall is simply

when a person unintentionally ends up on the ground, the context preceding and

outcome following the ‘fall’ alter this view.

Inadvertently, this objective is the most fulfilled following the approach taken to the

research question. Synthesis of the literature accentuated a more system based focus

of reasons for stakeholders to have the opportunity to be aware and furthermore

realise the value of falls prevention. However the findings from this research study

uncovered a stronger emphasis on patient specific factors to address if and when

stakeholders acknowledge and value falls prevention.

The barriers stakeholders face in acknowledging falls prevention are related to self-

perception of their age, ability, fear and the focus of support they receive. Falls are

generally thought of as synonymous with being ‘old’; an image and realisation that

most individuals do not want to portray or admit. It could then be argued that if

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people are not prepared to acknowledge falls prevention, then this in itself is a barrier

to them appreciating the value of it. A further challenge for stakeholders to appreciate

the value of falls prevention is that generally it is only when individuals have

themselves experienced a fall that they value and wish to engage with falls prevention.

This has a certain irony, for although the outcome of valuing falls prevention is

desirable, the cause for this effect, i.e. the experience of a fall, is not.

The focus of support received presently appears to be weighted to the environmental

aspects of falls prevention. As such the intrinsic elements relating to the individual’s

personal state of health and wellbeing are overlooked and therefore rarely

acknowledged.

Enablers to acknowledging falls prevention incorporate some of the reverse of the

conclusions for the barriers. Fear of falling may increase the likelihood of an individual

acknowledging of falls prevention; the experience of falling may alert individuals to

thinking about what could be done to prevent falls. Recognition of what precautions

could be taken and the interventions may be available may be highlighted or sought.

Accordingly, this may heighten the willingness to value and engage with initiatives to

prevent falls. With the right support and caring intention balanced with appreciation of

the individuality and independence of the older person, falls prevention may be

acknowledged for what it has to offer. Consequently, it may be valued for the benefits

it may bring in preventing falls and the parallel impact on other areas of health and

wellbeing.

Unfortunately, the findings of this research study indicate a dearth of awareness by

participants of both Cases of any community falls prevention approaches. By its very

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nature this is a significant challenge; if an intervention is not known about, the

opportunity to participate is equally unknown and not fulfilled.

The boundaries of professional support suggest that the focus of prevention for falls is

most directly related to the legislated attention to health and safety, encompassing

environmental hazard reduction and risk prevention. Providing or facilitating more

holistic community falls prevention appears mostly out of their supporting remit.

The final chapter will now draw the study conclusions together and offer

recommendations for their use.

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CHAPTER 6: CONCLUSION AND

RECOMMENDATIONS

In order to answer the research question, “What are the challenges to engaging

stakeholders in falls prevention?” a qualitative research study was undertaken. In the

previous chapters, literature evidence relevant to this study has been presented, the

methodology and methods used to approach the study have been defined, the findings

shared and most latterly the implications of the data discussed. This final chapter will

summarise the conclusions drawn from the study and propose recommendations for

the application of the research and suggestions for further research.

6.1 Responding to the Research Question

What are the challenges to engaging stakeholders in falls prevention?”

A fall is commonly referred to as an accident – an unforeseen or unplanned event or

incident that occurs without intention or purpose. People don’t set out to fall on

purpose and yet there appears an obscurity surrounding the cause of falls and what

can be done to try and prevent them.

Engaging stakeholders in preventing falls would seem a sensible option, given the

potential for injury and associated dependencies that may occur. The Successful

Ageing ideal depicts a motivation for an older age of continued independence, free

from disease and social contentment. Gaining engagement in falls prevention would

therefore seem straightforward: stakeholders should want to get involved to minimise

their falls risk potential and thus promote the likelihood of realising their aim.

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However there is a certain irony that develops between what is the theorised

approach to Successful Ageing, and what actually happens when falls prevention is

promoted, as demonstrated in the present study. There are challenges to both

individuals and society surrounding the interpretation of falling: what a fall means;

how it may be prevented; why falls prevention should be engaged with. Attitudes and

beliefs about both falls and ageing are extremely complex. As separate challenges

(‘falls’ and ‘ageing’) and in combination (‘falls and ageing’), these appear as the biggest

challenges to engaging stakeholders in falls prevention. How individuals and society

perceive falling and ageing are misaligned to the assumed aim of ageing successfully,

with a resulting cyclical effect. Put simply, (1) people don’t want to age, or be

associated with ageing; therefore they shy away from anything associated to ‘ageing’.

(2) Falls are related to ageing therefore falls prevention is avoided. (3) This may result

in an increased likelihood of a fall (dependant on lifestyle and co-morbidities). (4) As

such, when if/when a fall occurs, the outcome is the opposite of the original intention

(1). Therefore, the personal and societal approach to Ageing is identified as one of the

challenges in truly engaging stakeholder in falls prevention.

Ironically, experience of a fall is suggested from the data in this study as an enabler to

engagement. Using the simple cycle described above, when (4) occurs, allowing for the

physical circumstances of the individual, the inclination and motivation to participate

in falls prevention is increased. The realisation of the potential consequences of a fall

drives the individual to get involved to try and reduce the likelihood of a further fall. In

this sense, experience fits with the Successful Ageing model as it is the individual who

seeks the support for their own health and wellbeing.

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However support to engage in falls prevention is fragmented and inconsistent: it must

be available when an individual pursues it whilst also exist to seek out those who may

need it. At this point the wider factors of falls prevention being known about;

intervention being available and accessible and the manner in which they are

communicated to older people become relevant. The precedence given to falls

prevention by organisations and society impacts on the priority regarding support for

falls prevention. If the significance of support on falls prevention was promoted, then

engagement may well be improved. The lack of profile, the lack of support for falls

prevention is consequently identified as a barrier to its engagement.

True appreciation of the challenges in falls prevention engagement is important to

facilitate a greater understanding of what effective practices in stakeholder

engagement are. That said, the conclusions stated here are based on the finding of this

study which was not without its limitations; most notably methodological factors such

as sampling strategy, sample size and participant demographic. These factors have

been presented and discussed in Chapter 3. However, these factors satisfy the

requirements for Case Study methodology, their impact on generalisability (see section

5.7) must be again emphasised and considered when appraising the conclusions.

A number of key recommendations will now be outlined which may assist in the future

delivery of falls prevention, which again must be regarded and assessed against the

same limitations as noted for the conclusions.

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6.2 Recommendations

The findings of this study highlight the need to address the current format of falls

prevention delivery and for alternative approaches to improve engagement to be

tested. The following recommendations are proposed for consideration and have

application in three capacities.

6.2.1 Policy

- Development of a national strategy for falls prevention, which sets standards for falls

prevention knowledge and incorporation into practice by organisations who work

principally with older people.

- A single organisation to take the lead on responsibility for falls prevention with multi-

stakeholder engagement, rather than a devolved, assumed and ad hoc approach. For

example, at present the Health and Safety Executive legislate regarding environmental

accident prevention in the workplace and public/civic areas. This existing remit could

be examined as an opportunity to include broader, intrinsic risk elements in their

portfolio. Other national public service organisations, such as the NHS or adult social

care providers could similarly be identified as well situated to undertake this role.

- Organisations could think beyond their statutory duties and consider the holistic care

of their wards, based on evidence (falls rates) and feedback (soft intelligence) of what

affects their residents (falls).

- To oblige all organisations delivering a health, social or wellbeing service to older

people to educate their staff to a minimal standard in falls prevention, to include

intrinsic and extrinsic risk factors, local interventions available and source(s) of further

information.

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6.2.2 Education

- Emotional elements of ageing included in falls prevention training.

- Falls prevention included holistically in the curriculum of health and social care

programmes, particularly Successful Ageing, public health and care of the elderly

education.

- Curricula guided by agreed minimum standards for knowledge and practice.

6.2.3 Practice

- The development of comprehensive falls prevention interventions which incorporate

empathy to individual and society attitudes and beliefs on ageing and falls, including

self-image and recognition of circumstance and social situation.

- An increase in the availability of falls prevention interventions.

6.3 Suggestions for Future Research

It is recommended that additional qualitative research be carried out in this research

field. In particular, suggestions include:

- Further detailed investigation into the relationship between ‘Attitudes and Beliefs’

and falls prevention, to gain more insight to the barriers to engagement with falls

prevention these factors bring.

- A deeper exploration into the nature of ‘Support’ and how it impacts on engagement

and facilitation of falls prevention, by the formality of provision (paid or voluntary, by

organisation or family). As a unique finding in this study, this factor requires much

greater research into the links with falls prevention engagement and the extent of the

barriers and enablers it may convey.

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- It may also be worthwhile examining the impact of a single falls agency operating

within a pilot area which takes responsibility for coordinating and delivering falls

prevention for a period of time. This would test the suggestion that a single

information and intervention coordination centre would assist in raising the profile of

falls prevention within a locality to both older people and universal frontline staff,

through various communication and educational means.

- Where the recommendations above are tested or implemented, evaluation of their

impact, including costs, efficiencies, effectiveness and benefits should always be

incorporated into the work stream from the outset.

- Finally, it may be sensible to apply different research designs capable of answering

questions about the impact of interventions and the impact methods of engagement

have with interventions. These may include mixed method approaches, to include a

measure of the extent of impact, thus capturing what is inclined to work and why.

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APPENDICES

Appendix I: A Shortened Report on the Phase One Evaluation Study

STEADY on!

Evaluation of a Whole Systems Approach

to Community Falls Risk Awareness

Nicola Bell

Dr. Karen Whittaker

Dr. Chris Burton

Dr. Christina Lyons

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Abstract

This paper reports on an evaluation of a community based falls risk awareness

programme pilot. An innovative accident prevention programme was developed from

the KTP first stage theory-led evaluation findings (Whittaker et al., 2010), where five

themes (whole systems working, incentivisation, social marketing, learning theory and

promoting behaviour change) explained the success of a child accident prevention

intervention.

A process of knowledge translation enabled the learning from one context (children’s

accident prevention) to be transferred to a different context (older people’s fall

prevention). The falls prevention programme was delivered using a two-stream

approach involving front line staff providing universal services to the older population

and to older people in the community. Older people aged over 65 years and providers

of universal services (from health, social care, third sector and voluntary groups) were

identified and consulted with, contributing to the programme design. A series of

engagement events were held with the two participant groups, with social marketing

principles used to disseminate a branded message (based on the mnemonic ’STEADY’)

and tools reminding participants of the falls risks.

The aim is to make falls everyone’s business through integrating it within service

provision whilst concurrently embedding it into commissioning.

Following a pilot, the five themes identified as critical to the child accident prevention

intervention success were all positively evident in the ‘STEADY on!’ evaluation.

There is clear indication to support whole systems development of the programme.

Tailoring the message and materials whilst simultaneously raising the profile of falls

prevention in a socially acceptable manner contributes to capturing interest, marketing

and incentivising ‘STEADY on!’ across communities and organisations alike. How the

message is delivered to the participants encourages an active interest in the session.

The culmination of the four preceding themes promotes behaviour change; the

attention and action to minimise falls risks.

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Key words

Older people, falls, prevention, community, frontline staff, whole system

Key points

What is known about the topic

There are a number of risk factors associated with the likelihood of an older person

falling.

• Multi-method approaches appear to have some success in altering practices.

• Existing research has focused on measuring interventions, aimed at secondary

prevention.

What this paper adds

‘STEADY on!’ is an evidence-based, multifaceted community based falls risk

awareness raising programme.

The programme is a primary prevention intervention, socially acceptable to older

people and universal frontline staff alike.

‘STEADY on!’ is effective in raising the profile of falls risks and simple prevention

practices.

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Introduction

A fall is defined as “an unexpected event in which the participants come to rest on the

ground, floor, or lower level” (Lamb et al, 2005, p 1619). Falls are the cause of the vast

majority of fatal and non-fatal accidents involving people over the age of 65 years

(RoSPA, 2010; Age UK, 2010). The Department of Health (DH)(2009) identify falls as a

significant public health challenge, and the World Health Organisation (WHO)(2010)

has indicated that falls are the second leading cause of accidental or unintentional

injury deaths worldwide.

Current estimates are that one in three people over the age of 65 years will experience

at least one fall in a year (O'Loughlin et al., 1993). It is widely accepted that

complications from injuries increase with age. The implications of falls are wide

ranging creating human and growing financial costs to individuals and the NHS. For

example, where a fracture is sustained there is a minimum cost of £10,000 per patient

to the NHS, rising to £25,000 with additional and social care costs for a year (Parrott,

2000). Nationally, the population of those aged over 65 years is set to grow, estimated

at a 56.5% growth between 2010 – 2030 (Cheshire, 2005). It is evident falls is a growing

and expensive problem for communities.

Usually, no single risk factor causes a fall. There are often many contributing reasons

that increase a persons’ susceptibility to fall. These can be split into three categories;

extrinsic (environmental), intrinsic (personal) and behavioural risk factors. The dynamic

interaction between these factors makes the development of a specific intervention

difficult. Moreover, the heterogeneous relationship of risks and injuries confounds

efforts to develop interventions to reduce falls.

Interventions

There are a number of approaches to falls prevention to consider. Single focus

interventions have been much discussed as to their effectiveness compared to

multifaceted interventions that combine two or more components (Campbell and

Robertson, 2007; Hill-Westmoreland, 2002; Petridou, 2009). Chang et al. (2004)

concluded that whilst an exercise programme may be effective, single focus

environmental modification or education alone did not offer any significant benefit.

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According to Petridou et al., (2009), a single focus exercise alone intervention can be

up to five times more effective than a multi-focused approach. However this is only

applicable to short duration, low intensity, lower age and small sample programmes.

The limiting variables of this study are not suitable for replicating and sustaining across

a wider community. Overall, single focus interventions are often resource intensive

and their availability is often limited to smaller, high risk, secondary prevention

populations.

As falls are the result of several causes, a multifaceted intervention would seem a

rational approach to reduce several risk factors simultaneously. Reviews of evidence

point towards this strategy being the most effective (McClure, 2008; MacCulloch 2007;

Gillespie et al. 2003). Chang et al. (2004) identified a multifactorial assessment of risk

(comprising of drugs, vision, environmental hazards and orthostatic blood pressure)

coupled with a fall risk management programme as the most effective for reducing

both rate and risk of falls in older people. Similarly, Campbell and Robertson (2007)

concur that multifaceted interventions are effective for individual patients, and further

suggest that at a community level, multi-component programmes are as effective as

targeted single focus interventions. McKay and Anderson (2010) report that accurate

assessment, combined with targeted multi-disciplinary and multifactorial interventions

may achieve a substantial reduction in risk. Furthermore they suggest that early

assessment and intervention with ‘at-risk’ individuals is an emerging best practice. The

indication is towards community-based multifactorial initiatives with various

approaches and facets. There are undoubted issues to feasibly implement this;

resource constraints may impede the true spread of programmes. Still, given inevitable

pressures on public spending, to tackle multiple factors with the assumed more

effective strategy would seem the most appropriate approach to take (Campbell and

Robertson, 2007).

Engagement

McClure et al. (2005) recommend the involvement of the local community to optimise

how fall prevention is embedded. This said, most interventions target health care

personnel, encouraging practitioners to assume responsibility. DH guidance (DH 2006,

2009) encourages partnership working between existing services to work towards the

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common goal of preventing falls, although as Oliver (2009) comments, there are no

‘must do’s’ legislated for falls prevention. Different approaches and incentives are

recommended but not specified. The WHO (2007) highlights the latter point of

providing incentives and training for health and social care professionals. They argue it

is important to raise awareness of risks, best prevention practice and increase the skills

of the workforce to be able to advise on relevant healthy lifestyle practices.

Following consultation with a range of relevant practitioners and lay people, Yardley et

al. (2007, p233) developed a list of recommendations to be applied to falls

programmes. Three of these are promoting the immediate benefits of the programme

that fit with a positive self-identity, utilising a variety of forms of social encouragement

and addressing confidence in self-management of falls. All efforts should be focused

on raising awareness of risks to facilitate sustained behaviour change to reduce risks,

though Yardley et al. (2007) further acknowledge that a balance must be made in

keeping the intervention person-centred whilst maintaining the public profile of falls

prevention.

The programme

The STEADY on! programme was developed as part of a Knowledge Transfer

Partnership (KTP), tasked with translating best practices of accident prevention from

one context to another. An innovative accident prevention programme was developed

from the KTP first stage theory-led evaluation findings (Whittaker et al., 2010), where

five themes (whole systems working, incentivisation, social marketing, learning theory

and promoting behaviour change), under the direction of a transformational leader

explained the success of a child accident prevention intervention, ‘Action on Child

Accident Prevention’ (ACAP). A consultation and development process (reported

elsewhere) took place to translate the learning from the children and family

perspective to the new target audience; older people and falls. The aim is to make falls

everyone’s business through integrating it within service provision.

The programme was delivered using a two-stream approach involving front line staff

providing universal services to the older population and also to older people living in

the community. People aged over 65 years and providers of services (from health,

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social care, third sector and voluntary groups) were identified and consulted with,

contributing to the programme design. A series of engagement events were held with

stakeholders develop the learning sessions. A branded message and tools (based on

the mnemonic ’STEADY’) was used to disseminate the message, reminding and

prompting participants of the falls risks.

The evaluation study

The aim was to examine the short and medium term impacts of ‘STEADY on!’, a

community based falls risk awareness programme. It primarily considered to what

extent the falls prevention awareness message has been raised and how it had been

received.

Methods

Two target groups were identified from the pilot site; older people and universal staff

who attended a STEADY on! pilot session. Older people from the local community

were aged 65 years and over and either lived in or attended social groups within the

pilot area. Universal frontline staff included those from health, social care, voluntary,

statutory and charitable organisations who worked within the pilot site and with older

people.

The sample was initially opportunistic, governed by the success of turnout for each

session. Once in attendance the sample for the study was both convenient as the

attendees were it situ, and purposive. The session was delivered to all attendees

however criteria were applied for evaluation inclusion (see Table 1). Various attempts

were made to engage non-English speakers through black and minority ethnic

organisations, including one Asian Elders men’s group, however to overcome the

language gap was beyond the scope and resources of the pilot.

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Table 1. Study Inclusion and Exclusion Criteria

Inclusion Criteria Exclusion Criteria

Older

People

Over the age of 65 years.

Older people who self-select to attend

services provided within the Hyndburn

locality.

Non English speaking and

reading

Non-residents of the

Hyndburn locality

Universal

Frontline

Staff

The staff included in the study have a

front line working role with older

people involving direct contact with

older people, working through

voluntary or statutory organisations,

such as the third sector organisation

‘carers link’ or services provided by

the NHS district nursing team.

Practitioners who do not

provide any services in the

Hyndburn locality.

Upon arrival at the session, the purpose of the pilot and the evaluation was explained

and an information sheet distributed. Attendees were informed that participation in

the evaluation was completely at their own choice and discretion. If they agreed in

principle to participate, a contact sheet was completed. This was not taken as consent

but as an expression of interest to be followed up. Once contact details had been

taken, the facilitator commenced the delivery of the session.

For those who gave consent to be followed-up for interview, contact was made by

telephone three weeks later. Participants were reminded of the study purpose and

verbal consent was re-confirmed. An interview was then arranged for a time, date and

venue convenient to the participant. Written consent was obtained at the beginning of

the interview.

Qualitative data were collected through observations and semi-structured interviews.

Observations of the sessions being delivered to the two target groups, universal staff

and older people, were taken. This included interactions between attendees and the

session facilitator and response to the delivery methods and demonstration of

resources. Interviews focused on capturing local intelligence regarding the perception

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of content, subsequent awareness of fall risk and alterations in falls related behaviours

following attendance at a ‘STEADY on!’ session.

Table 2 provides a summary of the participant types and indicates the data collection

mode. Observations of all 12 pilot sessions were recorded and 31 semi-structured in-

depth interviews were held (N=31). Table 3 shows the format of the interviews

undertaken.

Table 2. Type and Source of data collection

Data collection Data source Number

Observations n=12 Programme sessions 12

Interviews n=31 Older people 14

Universal staff 17

Table 3. Format of the interviews

Participant Interview Type N

Older People Face to Face 14

Universal

Staff

Face to Face – Individual

Face to Face – Paired

Telephone

8

6 (3 x 2)

3

Total n = 31

Data Analysis

Qualitative data were analysed following a process described by Miles and Huberman

(1994) whereby after collection, data were reduced, displayed and verified. This was

an iterative process which allowed reduction of the data until solid themes emerged

across all the cases. To achieve this, each transcription was read, and re-read, detail

analysed and key phrases of note highlighted and coded, initially according to the

concepts and themes identified in the ACAP Whole systems working model. Additional

themes were then identified, examined and explored.

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Ethical practice and governance

The proposal for this work was reviewed and approved by the Faculty of Health &

Social Care Research Ethics Committee, University of Central Lancashire. As the project

fulfilled the NHS criteria for evaluation, approval to proceed was granted by NHS East

Lancashire PCT through their Research and Development Manager, and the

programme manager of the East Lancashire Community Health Service. All data were

stored in accordance with University of Central Lancashire policies which are compliant

with the Data Protection Act. To preserve the identity of participants all names have

either been changed or removed.

Findings with Discussion

Table 4 presents an overview of the sample demographics.

Table 4. Interview participant sample

Older People Universal Services

Participants 14 Participants 17

Female 14 Organisations 8

Age 60-64

65-69

70-74

75-79

80-84

85-89

90-94

Other

0

1

1

4

6

0

2

0

Work roles Fire Safety Officer

Paramedic

Social Worker

RASO

Podiatrist

Community Matron

Occupational Therapist

Volunteer

Care Assistant

Senior Carer

Training Manager

Scheme Manager

2

1

1

1

1

1

1

1

1

2

1

4

Ethnicity White British

Asian British

13

1

Ethnicity White British

Asian British

16

1

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Themes

The interview findings are presented against the themes (Table 5) which the accident

prevention model was developed against, as identified in the child accident prevention

programme evaluation.

Table 5. Description of 5 key programme themes

Theme Description

Whole Systems

Working

Strategy for accident prevention shared and implemented across

all organisations and interested parties in a given locality.

Social Marketing Techniques used to raise the perceived importance of accident

prevention across key organisations and individuals

Incentives Financial incentives in the form of subsidised equipment, to affect

behaviour change

Learning Theory Facilitating an increase in knowledge as a precursor to behaviour

change

Promoting

Behaviour

Change

Facilitation of a change in behaviour that is commensurate with

best practice

In addition, these features operated under a transformational leader who provided a

vision and direction programme. In the KTP falls project, direction was most notably a

work-plan. This detailed the vision to be delivered; the translated accident prevention

programme for older people.

Whole System Working

This theme involves all parties collectively thinking about the way a programme is

delivered; not just focusing upon their own remit, but working towards a shared goal.

Sharing of resources

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Local residential communities and social groups were contacted to host older peoples’

sessions. Partner agencies were willing to provide facilities for the staff training

sessions and welcomed outside organisation attendance.

Expressing an interest

Uptake of the programme by stakeholders was very positive. A single round of

advertisements secured over subscription to the pilot sessions, indicating a high level

of interest in falls prevention and demand to provide training. It appeared that

attendees, through talking about the sessions, endorsed the programme amongst their

peers generating additional requests to attend the training.

It was advertised on a social leaflet. Doug saw it [neighbour], said it would do

me good. (OP. H)

Organisational space

Leadership allowed universal staff autonomy of their time and activities; the freedom

to choose to attend. Some organisations upheld a direct command for staff to attend

the training; however, practitioners had the autonomy to make their own decision to

attend.

I heard about the training via an advert up on the notice board – it wasn’t

mandatory but I wanted to gain more information about falls and how to

prevent them.

(P. P)

Universal staff welcomed the opportunity to meet with other organisations that have

similar, if not overlapping responsibilities and values towards older people.

It’s nice to know there are other people out there that are dealing with falls. It

weren’t just the responsibility of the ‘x’ team that had took it on, because

honestly, I thought it was. (P.N)

Workers want and need to be encouraged to build relationships with other

professionals again. (P. J)

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Practitioner J further commented on the disappointment that more team members

had not attended the training. I don’t think they didn’t want to attend but couldn’t due

to work loads and commitments. A clear reflection on the busy the schedules of

workers and the expectation and demand put upon them. This supports the imperative

to work together to address a common issue, assisting in preventing something as

simple as falls.

Involvement

As practitioners met at the sessions, opportunities to share their experience and learn

from each other arose. Collaborative efforts towards the identified shared goal (falls

prevention) were appreciated and belief was evident in the concept of collective effort

producing a greater reward or impact.

There were all sorts of people there at the training, so people are coming at it

[fall prevention] from every angle. (P. J)

Sharing of information produces a positive outcome as knowledge of local services is

communicated between practitioners. This raises the awareness of local systems to

help fall prevention and other areas of health need, as Practitioner P discussed.

I didn’t realise that there are people who you can get more advice and support

from if you know a person is at risk of a fall or has just had a fall and needs

additional support in the short term.

Social Marketing

Social marketing is the application of marketing concepts to achieve a specific socially

desired outcome (National Social Marketing Centre for Excellence, 2005).

Tailoring

Adapting the style to suit a particular audience or situation is called tailoring (Graham

et al., 2006). The ethos of the programme, ‘falls prevention is everyone’s business’

was congruent with many opinions of universal staff. When asked Whose responsibility

do you feel falls are?, universal staff replied;

A combination of everyone pulling together, it has to be. It can’t all be put on

the one person’s shoulders. (P.E)

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However, older people felt they were more personally responsible for managing their

falls risks, as illustrated when asked the same question.

You can’t say the NHS, it’s up to people themselves to be sensible at it.

(OP. L)

The differing perspectives of practitioners and older people highlights the value in

approaching the learning needs separately. It supports the decision to deliver a two

stream approach, tailoring the delivery to the audience.

Materials

To accompany the two perspectives, different types of promotional materials were

produced. These included a diary sticker and workplace posters for universal staff, tea-

towels for older people, and posters and prompt cards for community locations. The

purpose of these materials was to promote awareness of the campaign and remind

participants of the content of the session (the ‘STEADY’ message). The provision of

these materials was well received and they were widely used.

It [tea- towel] is very good. I mean, as I say, my little friend Penelope, she has it

on the wall so she has all the information there. Her memory is not very good.

(OP. I)

It [the sticker, affixed to diary front] is just there and to hand. We take our

diaries everywhere. (P.A)

This evidence supports the appropriateness of using a diary sticker for universal staff,

as it emphasises the importance of a diary to practitioners. In addition, participants

noticed the presence of the messages in community locations, such as Practitioner 1

who saw one of your posters in Asda the other day.

The simplicity of the ‘STEADY on!’ message was recognised as being communicable to

ethnically diverse populations. The tea-towels attracted attention from families and

across cultural boundaries. For example, during the pilot phase and whilst on GP

premises there was specific interest in the imagery used on the tea-towels.

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Attraction of young Asian children to the tea-towels via use of cartoons, turning

to show parents and family the tea-towel, sharing the message across

generations of families. (Field-notes)

Profile raising

To local populations, ‘steady’ was a word synonymous with preventing or acting to

prevent a fall occurring, without mentioning the ‘fall’ word.

It’s something I might say you know, to someone walking too fast; slow down,

STOP, don’t go running off, you might fall. (OP. G)

The programme raised awareness of falls risks and simultaneously increased the

profile of the community falls team.

I just learnt that they [falls team] existed. (P. N)

Furthermore, the merits of the ‘STEADY on!’ project were positively acknowledged by

local GPs and health/social care managers. Although they did not attend any of the

sessions, they endorsed the delivery and dissemination of the ‘STEADY’ message. As

one local stakeholder commented, I can see the value of the programme for the local

community, definitely.

Incentives

To complement and marry with social marketing, incentivising involves identifying and

using factors which encourage engagement with a programme.

Individual

Completion of the programme entitled attendees to receive a number of ‘STEADY on!’

materials and tools. These tools could be viewed as a partial incentive and reward for

attending. This is an example of how social marketing and incentivising begin to

overlap, as older people and universal staff who haven’t attended the programme

request materials and awareness starts to spread. In addition, all universal staff who

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completed the session received a certificate of attendance in support of their personal

professional development.

Researcher witnessed a number of certificates shown on the walls of workplace

environments. (Field-notes)

Displaying the certificates too shows attendance and sense of value in the training

undertaken. Similarly, a number of staff and older people individually asked after their

sessions if they could have additional materials to take away with them for colleagues

and relatives. This emphasises the value placed on the training delivered and the

requirement for wider promotion of falls prevention.

I doubled up and took two lots of extras for two other schemes as well.

(P. O)

Marketing the sessions with NHS branding and community falls team logo provided

recognition that the training would be supported and delivered by experts in the field.

This also offered assurance to external organisations that their existing practice was

allied to that of the experts. As a provider of domiciliary care firm discusses,

P - We do most if it anyway, almost all of it.

R - How did it make you feel if you came away thinking you did most of it

anyway?

P - It made us feel good because we know we were doing it right, we’re doing

something right. (P. I)

This evidence emphasises the value the practitioner places on wanting to deliver best

practice in the correct manner. Other practitioners commented on the session’s

usefulness because falls are so relevant to their clients’ situations. The motivation to

attend the training is to be able to provide an enhanced service to older people.

It’s good to go and get more knowledge on problems that are relative to the

people you work with. If you can get that and bring it back to work, it’s adding

to the skills you offer them. (P. E)

Organisations

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Although provided free to all organisations, the staffing cost must be realised by the

training providers as staff attending must have their work responsibilities covered by

other staff. This is illustrated by Practitioner I, a provider of domiciliary care.

Desirable as it’s free and short and sweet. Even when free, when we release

someone to go training, we have to pay for their time and someone to cover

their work…. we haven’t got all that much money ….. So free, and short, we can

live with that. For 3 hours or a full day, I would have gone, and no one else.

Unless you have to, HSE [Health and Safety Executive] or something. That’s

different.

As pointed out, because falls prevention isn’t mandatory, part of the appeal of the

training is the minimal additional burden to organisations who wish to send staff.

There are few demands by comparison to some training courses; time reduced for

travel and no fee, even to non-NHS organisations.

Towards the pilot end, focus turned to the financial commitment required for the

programme. Pilot costs had been budgeted; these were extrapolated and finances

calculated to rollout the programme across a wider footprint. At an organisational

level, the stimulus to invest in the programme is supported by the relatively small

investment cost for programme delivery, matched against the escalating costs of falls

as injury severity increases.

Learning

Facilitating an increase in knowledge about falls risks acts as an antecedent to

behaviour change.

The session

The use of interactive delivery methods encouraged two-way exchange between the

session facilitator and attendees. Participants from both types of audience were

delivered the key ‘STEADY’ learning points using a memory tray game. This was

intended to stimulate the memory of ‘STEADY’ risks through visual association to

items. Practitioner A referred to the tray as all the gizmo’s she brought before recalling

four of the six key ‘STEADY’ risks.

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They were helping you weren’t they, yes. They were putting into your head

what to do like, yes, and helping you to get things. (OP. F)

The sessions were intended to be active and fun: an enjoyable approach to delivering a

serious message.

Clients have fed back that they both enjoyed and learnt from the sessions. …..

And the banter, they remember that. It helps the topic stick in their minds.

(P. E)

Engagement and positivity

Where some older people were attending a regular social group where ‘STEADY on!’

was featured as the guest presentation, some negativity was noted upon the

announcement of fall prevention being the topic.

I thought we were having a quiz; I wouldn’t have come if I’d know it was falls!

(OP. 2)

However as the session progressed, those who had protested increasingly engaged,

with positive comments being passed at the end.

Pessimism gone by end; comments that everyone had learnt something and

very much enjoyed themselves (Field-notes)

Thank you, that’s been really helpful (OP. 3 to facilitator)

In addition to this point researcher field-notes recount that a number of universal staff

attendees looked a little apprehensive upon entering the session. However, as all

sessions progressed, a sense of positivity was witnessed as all attendees engaged with

the programme and expressed a willingness to act.

Most cases I see are due to falls and poor carers. It’s such a shame. But it’s

wonderful that we now have this for falls..... I’ve told my friends and family as

well. (P. C)

Older people enjoyed the opportunity to openly talk and discuss falls within a safe and

unassuming environment, whilst staff welcomed the insight and guidance into helping

those that they commonly work with.

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Well everyone was together in a group, talking about the same thing. It felt like

someone was caring, someone was concerned. If you don’t see anyone, no one

ever does anything. I feel happier because someone’s bothered and I could pick

up a phone. You don’t feel as alone. (OP. N)

This demonstrates the value the older people felt by having NHS taking the time to

address and discuss a significant matter with them. The inclination is that a positive

impression has been made by the local NHS, both for the time taken to speak to older

population and to address the subject itself.

Promoting behaviour change

By bringing different organisations together to learn, the same key messages about

falls risks are disseminated. Concurrent delivery of the key messages to older people

enables a reinforcement of facts and repetition was an aid to remembering the

knowledge learnt.

R - Have you ever heard of fall prevention from any other sources?

OP - Yes, I have a girl who comes to do my nails [pointed to feet]. She comes

from Burnley and I had it [reminder card] on the table….I had it on the table and

she said, oh, I was going to give you one of those. .... She’s called ‘Rose’, ... from

Caremart, yes, Caremart. (OP. K)

This is an example of whole systems working: Caremart are a non-NHS agency

providing a low-cost toe nail cutting service to clients. When ‘Rose’ commented to

‘Older person K’ on the presence of the reminder card, it highlighted the ‘STEADY’

message. The message delivered was consistent; i.e. ‘STEADY’, and it’s repetition from

a different source brought falls awareness to the attention of the older person again.

Desire to do the right thing

Practitioners with similar values based on improving the wellbeing and health of older

people welcomed the training as a means of learning to be able to do more for their

clients. As Practitioner E commented:

Before the training I just hoped the GPs would pick up on the falling and refer

the person appropriately. Now we can take it into our own hands and have

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more direct contact. There’s someone there if I need it, and assistance for the

service user.

The inclination and willingness to act, coupled with the value of having the contact to

do something meant a lot to Practitioner E. Similarly for Practitioner F who wouldn’t

have thought to refer on to anyone else as the client in question had called an

ambulance out that had attended many times. Practitioner F concluded, adding:

It’s good that there is another option; I thought everything was in place that

needed to be there.

This also indicates the importance of having a telephone number for the programme

to be most successful. A single access point is required to ensure that both universal

staff and community members have a point of contact to act on reducing falls risks.

I think your phone number’s your lifeline.....it makes me think, right, this is

where I go now. That there’s somebody at the end of it [the telephone line].

(P. N)

Falls prevention action

Participants described how they had taken action on falls risks and made changes to

their behaviour to minimise falls risks following a ‘STEADY on!’ session.

Practitioner M described how the session had prompted the team to address the

question ‘Do you Fall?’ as highlighted at the training in a team meeting.

At the first team meeting after the training, asking the question became an

agenda item. .... We should ask it but not many people actually did. Our team

leader wanted the implementation of routinely asking the question..... now the

question, ‘Do you fall?’, we ask it more.

Likewise, older people discussed examples of preventative behaviours since the

session.

Oh, yes, a light bulb.... I remember stairways and hallways and thinking I had

one less thing to think about because I’ve no stairs. I came back and checked my

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bulbs and then I had to call someone because the main one up above the front

door had gone. (OP. L)

Older person C talked about preventative changes using the campaign title, ‘STEADY’.

This again supports both the social marketing strategy to use this word in association

with falls, and the learning through the repeated, consistent, positive message.

I talked to myself, tried to do what I’d heard, seen. It was a good afternoon,

what we learnt, made me more alert. I always try to get myself steady.

(OP. C)

Conclusion

The five themes identified as critical to the success of the child accident prevention

programme were all positively identified and evident in the ‘STEADY on!’ evaluation.

There is clear indication to support whole systems development of the programme.

Sharing resources, allowing organisational space, expression of interest and

involvement in the sessions all substantiate the ethos to work together towards a

common goal.

Tailoring the message and materials whilst simultaneously raising the profile of falls

prevention in a socially acceptable manner contributed to capturing interest and

marketing the ‘STEADY’ message across communities and organisations alike. Building

on this, the raised awareness of the programme will both contribute to and draw upon

whole systems working.

Providing motivating factors for attendance and involvement in a programme does not

always have to be financial, but incentivising nonetheless. Promoting the benefits of

attending the programme through social marketing strategies can be reason enough

for individuals; for organisations, the sharing of resources through whole systems

working enabled the programme to be delivered free of charge to attendees.

How the message is delivered to the participants encourages an active interest in the

session. Local information is shared, enhancing learning beyond the formal ‘STEADY

on!’ key messages. Networking is an incentive for universal services to attend,

allowing professional relationships to develop. It can be seen that the five themes start

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to come together and overlap as a wholesome framework working towards a common

goal.

The culmination and collaboration of the four preceding themes promotes behaviour

change; the attention and action to minimise falls risks. Older people are prompted to

be more self-aware whilst universal services apply the knowledge learnt when working

with older people. ‘STEADY on!’ provides a reminder/checklist of common falls risks

whilst also providing a telephone contact for gaining further help and information,

enabling action to be taken when risks are identified. Behaviours are altered, allowing

people to move from the position of reacting to risk factors once a fall has occurred, to

being pro-active and addressing the risks factors to prevent the fall before it has a

chance of happening.

References

AGE UK (2010) Stop Falling: start saving lives and money Age UK Accessed April 2011

Available at http://www.ageuk.org.uk/Documents/EN-

GB/Campaigns/Stop_falling_report_web.pdf?dtrk=true

Campbell, A. J. & Robertson, M. C. (2007) Rethinking individual and community fall

prevention strategies: a meta-regression comparing single and multifactorial

interventions. Age & Ageing, 36, 656-62.

Chang, J. T., Morton, S. C., Rubenstein, L. Z., Mojica, W. A., Maglione, M., Suttorp, M. J.,

Roth, E. A. & Shekelle, P. G. (2004) Interventions for the prevention of falls in older

adults: systematic review and meta-analysis of randomised clinical trials. BMJ, 328.

Cheshire, H. (2005) Health Survey for England: the Health of Older People. Chronic

Diseases. In: Craig, R. M. J. (ed.). The Information Centre.

DH (2006) A New Ambition for Old Age – Next Steps in Implementing the National

Service Framework for Older People. Crown for the DH

DH (2009) Falls and Fractures: effective interventions in health and social care. Crown

for the DH.

Gillespie, L.D., Robertson, M.C., Gillespie, W.J., Lamb, S.E., Gates, S., Cumming, R.G.,

Rowe, B.H., (2009) Interventions for preventing falls in older people living in the

community. Cochrane Database of Systematic Reviews, Issue 2. Art. No.: CD007146.

DOI: 10.1002/14651858.CD007146.pub2

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Graham, I. D., Logan, J., Harrison, M. B., Straus, S., Tetroe, J., Caswell, W. & Robinson,

N. (2006) Lost in Translation: Time for a Map? The Journal of Continuing Education in

the Health Professions, 26, 13-24.

Hill-Westmoreland, E. E., Soeken, K. & Spellbring, A. M. (2002) A meta-analysis of fall

prevention programs for the elderly: how effective are they? Nursing Research, 51, 1-

8.

Lamb, S. E., Jørstad-Stein, E. C., Hauer, K., & Becker, C. on behalf of the Prevention of

Falls Network Europe and Outcomes Consensus Group. (2005) Development of a

common outcome data set for fall injury prevention trials: The prevention of falls

network Europe

MacCulloch, P. A., Gardner, T. & Bonner, A. (2007) Comprehensive fall prevention

programs across settings: a review of the literature. Geriatric Nursing, 28, 306-11.

McClure, R., Turner, C., Peel, N., Spinks, A., Eakin, E. & Hughes, K. (2008) Population-

based interventions for the prevention of fall-related injuries in older people. Cochrane

Database of Systematic Reviews, CD004441.

McKay, C. & Anderson, K. E. (2010) How to manage falls in community dwelling older

adults: a review of the evidence. Postgraduate Medical Journal, 86, 299-306.

Miles, M.B. & Huberman, A.M. (1994) Qualitative Data Analysis. An Expanded

Sourcebook. 2nd Ed. Thousand Oaks: Sage Publications.

National Social Marketing Centre for Excellence (2005) Social Marketing Pocket Guide

DH: National Social Marketing Centre for Excellence.

Oliver, D. (2009) Development of services for older patients with falls and fractures in

England: successes, failures, lessons and controversies. Archives of Gerontology &

Geriatrics, 49 Suppl 2, S7-12.

O’Loughlin, J.L., Robitaille, Y., Boivin, J.F. & Suissa, S. (1993) Incidence of risk factors for

falls and injurious falls among community-dwelling elderly. American Journal of

Epidemiology, 137, 342–354.

Parrott, S. (2000). Economic cost of hip fracture in the UK. Centre for Health Economics,

University of York.

Petridou, E. T., Manti, E. G., Ntinapogias, A. G., Negri, E. & Szczerbinska, K. (2009) What

works better for community-dwelling older people at risk to fall?: a meta-analysis of

multifactorial versus physical exercise-alone interventions. Journal of Ageing & Health,

21, 713-29.

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ROSPA (2010) Older Peoples’ Home Safety: Advice and Education. [Online] Accessed

April 2011 Available at

http://www.rospa.com/homesafety/adviceandinformation/olderpeople/default.aspx

Whittaker, K., Isaacs, N., Burton, C. & Lyons, C. (2010) A Realistic Evaluation of the

Action on Child Accident Prevention Programme (ACAP). Preston: University of Central

Lancashire.

WHO. (2007) WHO global report on falls prevention in older age [Online]. WHO.

Available : http://www.who.int/ageing/publications/Falls_prevention7March.pdf

WHO. (2010) Falls: The Key Facts [Online]. WHO. Available:

http://www.who.int/mediacentre/factsheets/fs344/en/index.html [Accessed 19.05

2011].

Yardley, L., Beyer, N., Hauer, K., McKee, K., Ballinger, C. & Todd, C. (2007)

Recommendations for promoting the engagement of older people in activities to

prevent falls. Quality & Safety in Health Care, 16, 230-4.

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Appendix 2: Lexicon

Engagement: The practice of being alert, involved and actively paying attention to

something or someone. With regard to this study, it is the aptitude or process of

gaining and occupying a person’s awareness and effort in a falls prevention

intervention (described below).

Falls Prevention Intervention: This term refers to the deliberate action or product of

involving someone or something in an attempt to minimise the risk of falling over. It is

used here to refer to all possible falls prevention services and activities; direct (to the

person) and indirect (of their environment); delivered in groups, as education or

training; the provision and use of aides and adaptions, and sources of personal (family

and friends) and professional assistance for falls prevention. In effect, falls prevention

intervention is used as a pragmatic umbrella term.

Stakeholder: This is a person or group of people who have an interest in or who are

affected by a subject, activity or project. In this study, the stakeholders have an

interest in falls and preventing falls by older people because they either are an older

person, or they have a responsibility for the care and welfare of older people as part of

their work role. That is, they hold a stake of interest in the intention or outcomes of

preventing falls.

Stakeholders are taken to be both older people (typically aged 65 years and over) and

frontline staff from health and social care, charitable, voluntary and statutory services

who work directly with older people.

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Appendix 3: NHS East Lancashire Programme Manager Approval to Proceed

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Appendix 4: NHS East Lancashire Research and Development Approval to Proceed

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Appendix 5: Approval of Phase One Study by UCLan Ethics Committee

28th October 2010

Karen Whittaker/Nicola Isaacs/Christina Lyons

School of Nursing and Caring Sciences

University of Central Lancashire

Dear Karen, Nicola & Christina

Re: Faculty of Health & Social Care Ethics Committee (FHEC)

Application - (Proposal No.449)

The FHEC has granted approval of your proposal application ‘Evaluation of Falls Risk

Awareness Programme’ on the basis described in its ‘Notes for Applicants’.

We shall e-mail you a copy of the end-of-project report form to complete within a

month of the anticipated date of project completion you specified on your application

form. This should be completed, within 3 months, to complete the ethics governance

procedures or, alternatively, an amended end-of-project date forwarded to Research

Office.

Yours sincerely

Peter Robinson

Deputy Vice Chair

Faculty of Health Ethics Committee

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Appendix 6: Registration Approval for MSc Study (Phase Two), Incorporating Ethics

Committee Approval

21st September 2011 Nicola Bell 46 Rose Lane Preston PR1 6HJ Dear Nicola

REGISTRATION FOR THE AWARD OF RESEARCH DEGREE OF THE UNIVERSITY OF CENTRAL LANCASHIRE

I am pleased to inform you that the SWESH Research Degrees Sub-Committee has approved your registration on a PART time basis for the degree of Master of Philosophy. Title of Programme of Research What are the challenges to engaging stakeholders in fall prevention? Supervisors Karen Whittaker (Director of Studies) Beverley French (Second Supervisor 1) Christina Lyons (Second Supervisor 2) Date of Registration and Duration of Programme The expected period of registration is 24 months with effect from January 2011, subject to conditions specified in the University Regulations. The expected date for submission of your final thesis is 31st December 2012. Examination Arrangements a) The arrangements for examining you on your programme of work. b) The external and internal examiners to be appointed. These arrangements should be submitted no later than 4 months before you propose to submit your thesis for examination. Please note that you will not be able to submit your thesis until examination arrangements have been approved. Please feel free to contact me about any aspect of the registration procedures or with any other queries you may have. Yours sincerely Clare Wiggans On behalf of the SWESH Research Degrees Sub-Committee Copies: DoS SS1

SS2 RDT

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Appendix 7: Ethical Considerations Applied to the Study

Ethical

Consideration

Response

Non-Maleficence (to

do no wrong or

harm)

If an older person were to get upset during the interview, the older person would be given the opportunity to

pause or stop the interview. It would only be restarted when the older person indicated they were happy to

continue and consent was regained.

If an older person started to share information about an incident that suggesting the older person was at risk

from harm, the interview would be terminated and the interviewer would follow the safeguarding vulnerable

adults policy for the local Primary Care Trust (NHS East Lancashire) and inform their Director of Studies and

the safeguarding vulnerable adults team.

The interviewer would carry contact details to be left with the older person of relevant agencies for further

help and advice to be found, e.g. their local Age UK.

Interviews would take place at a pre-arranged time at the convenience of the stakeholder.

Beneficence

(to do good)

Falls prevention programmes are intended to promote the prevention of falls and thereby promote the health

and wellbeing of older people through numerous means.

The knowledge gained by the study allows refinement of the falls prevention programme to shape

intervention development with stakeholders in mind, considering and encouraging sustained uptake of the

programme for the benefit of older people.

Dissemination of the study results via a number of outputs to contribute to the knowledge base.

Justice Of the opportunistic, purposive sample from the STEADY on!’ evaluation, participants were invited for follow-

up interview (phase two) using purposive sampling.

Respect for

Autonomy

(to self-govern)

Cont. Respect for

Autonomy

Stakeholder participation in the study was completely voluntary.

Participants were provided with study information sheets and were able to ask questions before, during and

after the study.

All participants gave their informed consent to participate.

Participants remained free to withdraw at any time from the study, without giving a reason, even once

consent was obtained.

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Ethical

Consideration

Response

(to self-govern) Non-participation did not affect any services stakeholders received or the manner in which they were

communicated with.

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Appendix 8: Information Sheet Provided to Participants – Older People

Page 1 of 2

Challenges to Engaging Stakeholders in Falls Prevention

An Information Sheet for Follow-up Interview – Community Members

Following the Evaluation of a Pilot Falls Awareness programme (‘Steady On!’) delivered by East

Lancashire Community Health Services in partnership with the University of Central Lancashire,

you are being invited to take part in a follow-up interview. This is for a Masters by Research

project referred to during the ‘Steady On!’ evaluation. Before you decide to take part it is

important for you to understand why the study is being done and what it will involve. Please

take time to read the following information carefully and discuss it with friends, relatives and key

workers from services you receive if you wish. Take time to decide whether you wish to take

part. If there is anything that is not clear, or you would like more information, please ask us. If

you do decide to take part you will be asked to for your consent.

To help you in your decision to be involved in the study, some common questions and their

answers are listed below. Thank you for reading this and we hope you find the following

information helpful.

What is the purpose of the study?

This study is building on the evaluation of ‘Steady On!’. The researcher, Nicola Bell (nee Isaacs) is

now undertaking a Masters by Research. The study will examine “what the challenges are to

engaging stakeholders (older people aged 65 years and over and universal frontline staff working

with older people) in falls prevention”. This involves exploring the opinion of community

members on barriers and enablers to acknowledge and value falls prevention. Of particular

interest are views on what a fall is and the opportunities and challenges to engaging with and

participating in community falls prevention activities.

Why have I been chosen?

As a participant of the ‘Steady On!’ pilot evaluation, you indicated at the end of the interview

that you could be contacted for a follow-up interview. Whilst you have been approached for a

follow-up interview, it is entirely your decision whether you take part.

What will happen if I take part?

If you agree to take part in a follow-up interview, any falls prevention services that you receive

will not be altered in any way. Nicola Bell, the Masters by Research student, will telephone you

to ask if you would like to take part in a short interview, either in person or on the telephone. A

face-to-face interview would take place either at your home or another location convenient to

you. Nicola will want to audio record your conversation and will ask your permission before

doing this. She will ask that you sign a consent form (if a face-to face interview) or give verbal

consent (if a telephone interview) to indicate and record your agreement to be involved in the

study. The appointment will be at a time convenient to you. It is anticipated that Nicola’s

discussion with you about falls prevention will last approximately 30 – 60 minutes.

So that you can confirm who she is, Nicola Bell will carry a University identity card.

Do I have to take part?

It is up to you whether you decide to take part. If you do decide to take part please keep this information sheet for reference. If taking part you will be asked to give written or verbal consent to show your agreement, but if you change your mind at a later date you will still be free

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Page 2 of 2

to withdraw and without giving a reason. This will in no way affect any falls prevention services

you work receive.

What sort of questions will be asked during the interview?

Examples include:

Can you describe what ‘a fall’ is to you.

What sort of things do you do to prevent falls?

Would you consider seeking help or advice to prevent falls?

Will my taking part in the evaluation be kept confidential?

All information you provide during the course of the study will be kept strictly confidential. Your

name and contact details will stored separately from details of the interview. With your

permission, the researcher will audio tape the discussion with you in order to make best use of

the information shared. The audio copy will be transcribed and you will be offered the

opportunity to have a copy so that, if you wish, you can confirm its content and authenticity.

The audio copy will then be destroyed. All names will be removed for data protection and

anonymity. Only members of the Masters by Research supervisory team will have access to the

interview transcripts and these will be stored in a locked University cabinet for a 5 year period,

after which they will be shredded, or will be stored on a password protected UCLan computer or

data encrypted memory stick.

The rights of confidentiality would only be broken if there were concerns about the protection of

a vulnerable adult. In this situation the researcher would be obliged to follow the safeguarding

vulnerable adults policy of NHS East Lancashire. However information would not be shared

without your knowledge. A copy of the safeguarding vulnerable adults policy can be obtained

from the NHS East Lancashire Primary Care Trust, 01282 644700, www.eastlancspct.nhs.uk .

What if I change my mind?

You have the right to change your mind about taking part in the evaluation at any time, by

contacting Nicola Bell (details below).

If something was to go wrong

If you want to make a complaint about the evaluation, you can contact the Head of School of

Health at the University of Central Lancashire on tel: 01772 893700.

What will happen to the results of the study?

The Masters dissertation will be available by September 2013. You may request a copy of this by

contacting Nicola Bell. Results from the study may also be published in appropriate peer

reviewed journals, for example ‘Injury Prevention’.

Who has reviewed this evaluation?

The Faculty of Health Ethics Committee at the University of Central Lancashire has reviewed this evaluation.

Thank you for your interest in this study. To find out more about the study please contact;

Nicola Bell Tel: 01772 893608 Email: [email protected]

MRes OP Follow-up Info Sheet 23-8-2011 v3

For further information about the Falls Team, East Lancashire Hospitals Trust, Community Division, Please contact; Diana Hebden, Falls Co-ordinator or

Yvonne Skellern-Foster, Falls Community Partnership Lead on Tel: 01200 420678

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Appendix 9: Information Sheet Provided to Participants – Universal Frontline Staff

Page 1 of 2

Challenges to Engaging Stakeholders in Falls Prevention

An Information Sheet for Follow-up Interview – Universal Frontline Staff

Following the Evaluation of a Pilot Falls Awareness programme (‘Steady On!’) delivered by East

Lancashire Community Health Services in partnership with the University of Central Lancashire,

you are being invited to take part in a follow-up interview. This is for a Masters by Research

project referred to during the ‘Steady On!’ evaluation. Before you decide to take part it is

important for you to understand why the study is being done and what it will involve. Please

take time to read the following information carefully and discuss it with friends, relatives and

colleagues if you wish. Take time to decide whether you wish to take part. If there is anything

that is not clear, or you would like more information, please ask us. If you do decide to take part

you will be asked to for your consent.

To help you in your decision to be involved in the study, some common questions and their

answers are listed below. Thank you for reading this and we hope you find the following

information helpful.

What is the purpose of the study?

This study is building on the evaluation of ‘Steady On!’. The researcher, Nicola Bell (nee Isaacs) is

now undertaking a Masters by Research. The study will examine “what the challenges are to

engaging stakeholders (older people aged 65 years and over and universal frontline staff working

with older people) in falls prevention”. This involves exploring the opinion of frontline staff,

(including health and social care, charitable, voluntary and statutory services) on barriers and

enablers to acknowledge and value falls prevention. Of particular interest are views on what a

fall is and the opportunities and challenges to engaging with and contributing to community falls

prevention activities.

Why have I been chosen?

As a participant of the ‘Steady On!’ pilot evaluation, you indicated at the end of the interview

that you could be contacted for a follow-up interview. Whilst you have been approached for a

follow-up interview, it is entirely your decision whether you take part.

What will happen if I take part?

If you agree to take part in a follow-up interview, any falls prevention services that you link in

with will not be altered in any way. Nicola Bell, the Masters by Research student, will telephone

you to ask if you would like to take part in a short interview, either in person or on the

telephone. A face-to-face interview would take place either at your place of work or another

location convenient to you. Nicola will want to audio record your conversation and will ask your

permission before doing this. She will ask that you sign a consent form (if a face-to face

interview) or give verbal consent (if a telephone interview) to indicate and record your

agreement to be involved in the study. The appointment will be at a time convenient to you. It is

anticipated that Nicola’s discussion with you about falls prevention will last approximately 30 –

60 minutes. So that you can confirm who she is, Nicola Bell will carry a University identity card.

Do I have to take part?

It is up to you whether you decide to take part. If you do decide to take part please keep this information sheet for reference. If taking part you will be asked to give written or verbal consent to show your agreement, but if you change your mind at a later date you will still be free

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Page 2 of 2

to withdraw and without giving a reason. This will in no way affect any falls prevention services

you work with.

What sort of questions will be asked during the interview?

Examples include:

Can you describe what ‘a fall’ is to you.

What sort of things do you do to prevent falls?

Would you consider seeking help or advice to prevent falls?

Will my taking part in the evaluation be kept confidential?

All information you provide during the course of the study will be kept strictly confidential. Your

name and contact details will stored separately from details of the interview. With your

permission, the researcher will audio tape the discussion with you in order to make best use of

the information shared. The audio copy will be transcribed and you will be offered the

opportunity to have a copy so that, if you wish, you can confirm its content and authenticity.

The audio copy will then be destroyed. All names will be removed for data protection and

anonymity. Only members of the Masters by Research supervisory team will have access to the

interview transcripts and these will be stored in a locked University cabinet for a 5 year period,

after which they will be shredded, or will be stored on a password protected UCLan computer or

data encrypted memory stick.

The rights of confidentiality would only be broken if there were concerns about the protection of

vulnerable adults. In this situation the researcher would be obliged to follow the safeguarding

vulnerable adults policy of NHS East Lancashire. However information would not be shared

without your knowledge. A copy of the safeguarding vulnerable adults policy can be obtained

from the NHS East Lancashire Primary Care Trust, 01282 644700, www.eastlancspct.nhs.uk .

What if I change my mind?

You have the right to change your mind about taking part in the evaluation at any time, by

contacting Nicola Bell (details below).

If something was to go wrong

If you want to make a complaint about the evaluation, you can contact the Head of School of

Health at the University of Central Lancashire on tel: 01772 893700.

What will happen to the results of the study?

The Masters dissertation will be available by September 2013. You may request a copy of this by

contacting Nicola Bell. Results from the study may also be published in appropriate peer

reviewed journals, for example ‘Injury Prevention’.

Who has reviewed this evaluation?

The Faculty of Health Ethics Committee at the University of Central Lancashire has reviewed this evaluation.

Thank you for your interest in this study. To find out more about the study please contact;

Nicola Bell Tel: 01772 893608 Email: [email protected]

MRes US Follow-up Info Sheet 23-8-2011 v3

For further information about the Falls Team, East Lancashire Hospitals Trust, Community Division, Please contact; Diana Hebden, Falls Co-ordinator or

Yvonne Skellern-Foster, Falls Community Partnership Lead on Tel: 01200 420678

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Appendix 10: Sample Consent Form for Participants

School of Health

Brook Building

University of Central Lancashire

Preston PR1 2HE

Telephone: 01772 893608

e-mail: [email protected]

www.uclan.ac.uk

CONSENT FORM

Title of Project:

Challenges in Engaging Stakeholders in Falls Prevention

Name of Researcher: Nicola Bell Karen Whittaker

Please initial box

1. I confirm that I have read and understand the information sheet dated ............................ (version ............) for the above study. I have had the opportunity to consider the information, ask questions and have had these answered satisfactorily.

2. I understand that this is a follow-up interview, based on my 3. participation in the Evaluation of a Falls Risk Programme.

4. I understand that my participation is voluntary and that I am free to withdraw at any time, without giving any reason.

5. I understand that my name will not be included in any part of the study.

6. I agree to the discussion with the researcher being audio taped.

7. I agree to take part in the above study and the data to be used for the Masters degree being undertaken by the researcher, Nicola Bell.

________________________ ________________ ____________________

Name of Participant Date Signature

_________________________ ________________ ____________________

Researcher Date Signature

1 for participant: 1 for researcher

MRes Consent Sheet 11-7-2011 v1

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Appendix 11: Interview Preparation and Schedule

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Appendix 12: Extract from Phase Two, Part One Notes – Recording the Themes and

Codes used to Annotate Secondary Review of Phase One Data

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Appendix 13: Early Image of Data Reduction following Part Two Analysis

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Appendix 14: Refined Image of Data Visualisation following Part Two Analysis

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Appendix 15: Example Exploring the Interpretation of ‘Support’ Theme

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Appendix 16: Case Participant Descriptions

Stakeholder 1

Phyllis has lived in sheltered accommodation for the past 18 years. She originally

moved there with her husband who has since passed away. She suffers from diabetes

for which she has an annual check-up at the local health centre and has recently

started using a walking stick at her own direction as she is suffering from a bad hip. In

addition, Phyllis visits the local nurse every three months and has her medication

reviewed regularly. She has, touch wood, never fallen. Phyllis leads an active lifestyle,

where she goes out every day, even if it’s only for an hour and more often than not

meets up with friends, some of whom also live in the same complex. Phyllis doesn’t

have a car so walks, gets the bus or a taxi. She has family who live locally – a bus

journey away. If the weather is bad, her family will come in the car to help her do her

shopping. She has no domiciliary or home care assistance and appears proud of the

fact.

Her accommodation is not cluttered but not sparse, with a couple of rugs on the floor.

Phyllis is knowledgeable of her neighbours and can list those known to fall frequently.

Stakeholder 2

Penny is aged 80-84 and lives alone in supported accommodation. She has domiciliary

homecare services to assist her with some activities of daily living for a few hours

across a few days of the week. Penny has had a physical disability since childhood, and

has consequently always worn stepped footwear to balance and manage her gait.

However Penny has not led a restricted life due to this: she reminisces about dancing

every night and going every week hiking too. Sunday afternoon every week, a good 10

mile walk. In older age, Penny has arthritis but gets by with her carer, and a son, and

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some very good neighbours. She manages to get out to the local shops if she goes

down the [train] line and takes her time. To help her do this, Penny has recently bought

a stick and a wheeler [wheeled shopping trolley] of her own volition. Although she has

not fallen in the previous 12 months, she did fall within the residential complex

without serious injury within the past 24 months and can recount the incident with

good clarity.

Stakeholder 3

Living independently in her privately owned home, Paige is 75-79 years, suffers badly

with arthritis in most of her joints and has recently had a knee replacement operation.

She is currently waiting for the second to be similarly operated on. She has fallen a

couple of times within the past 12 months. Prior to that, she fell about 18 months ago

whilst in a public park and it took all her confidence from her. She hasn’t really ever got

that confidence back. She also recalls moments where she catches herself just in time

before she actually falls to the floor.

Paige doesn’t receive any domiciliary support but has been provided with a couple of

home adaptations through occupational therapy and social services since her knee

replacement. She reports using some of these but also finds some of the items

unhelpful. She started using her late husband’s walking stick and has since been out

and bought more feminine versions for when she does venture out of the house.

However she does feel more confident if she’s got someone to go out with – not

holding or anything, just having them there. Paige has three daughters but they don’t

live close by. She uses her mobile telephone as a daily communication tool/ emergency

alarm to keep in contact with one daughter in particular.

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Stakeholder 4

There are many ticking clocks in the living room at Pattie’s sheltered accommodation

bungalow. Pattie is hard of hearing and suffers from a number of ailments and long

term conditions. She tries to find everything that’s going to help her, such as the visual

and vibrating smoke alarm systems fitted in the property. Pattie also has a pendant

alarm system fitted but prefers to keep the pendant by her bedside rather than on her

person.

Pattie is 80 and has domiciliary care come for an hour every day and for an extra hour

on a Monday to assist with the shopping. On a Tuesday she goes to the local church for

a social/ exercise group with three neighbours and which she likes, and it’s to music,

and it’s good. Try and stop me going, emphasises how Pattie feels about it.

Pattie has family that live within the same town who visit regularly for social contact.

Pattie does have a history of falling, and recalls three falls within the past six months.

She has mentioned the falls to the lackadaisical GP but thinks falls must happen to

everybody. What can they [NHS] do?

Stakeholder 5, Stakeholder 6

Married for 50 years in the year of the Golden Jubilee, Peggy and Percy are in their 80’s

and live in a private residential first floor flat. Percy had a stroke 18 years ago but has

regained mobility to allow him to walk with a stick, drive and continue living in the flat

with a couple of adaptations. They have no other long terms conditions or ailments.

The couple have children with families who live in other parts of the country. They do

not have any domiciliary assistance but talk about coming to their neighbours’ aid on a

number of occasions for practical and falls related needs. They appear very house

proud and are defensive of the one rug which is in front of the fire place in the living

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room, because otherwise Percy will wear a hole in the carpet with his good leg (a habit

of rubbing the carpet whilst watching the TV).

The couple both speak of experiencing falls but not for a long, long time (many years).

Percy served in the Military Forces and has shared with Peggy some techniques to help

manage a fall to help avoid more serious injury, where the fall cannot be avoided.

Stakeholder 7

Simon has been an engineer all of his working life. Upon retiring he became a

volunteer at a local day centre for the elderly and infirm. He helps at this one day a

week performing a number of activities to help out the staff, other volunteers and the

older people who attend. Duties include conversing, serving food and drinks,

mobilising, playing games, co-ordinating activities and generally assisting the older

people as they request. Simon has found this change of occupation very refreshing and

speaks with warmness about the people in his care and keenness to help them as

much as possible. Apart from the STEADY on! session, Simon has no other knowledge

of falls prevention, but speaks of personal incidents regarding falls, as well as

professional issues.

Stakeholder 8

Having worked with older people for a good number of years as a Review Assessment

and Support Officer, Sandra has a seasoned knowledge about falls and the importance

of falls prevention. She works regularly with older people, often meeting older people

after a fall has occurred, rather than in time to work towards preventing it. Sandra is

able to provide accounts and explanations of how falls can affect not only the older

person, but also their families and witnesses the change in relationship dynamics

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following a fall. Sandra has experience of completing multi-facetted falls risk

assessments and referral to, usually, the NHS for intervention post fall.

Stakeholder 9

Sally has been in her role as Scheme Manager for over a decade, working with an

emphasis to develop meaningful professional relationships with the older people she

wardens to ensure the most appropriate support is given. She has witnessed the

physical and psychological decline of older people who have fallen, and also lost clients

to falls. This is either through rehoming due to the fall or fatality shortly after the fall.

The facility has a lively social group, supported by Sally, which welcomes external

speakers and activities to their events, coffee mornings in particular.

Stakeholder 10

Similar to Sally, Susan has worked with older people as a Scheme Manager for 25 years

and speaks of appreciating the need to develop worthy relationships with the older

people. The facility is a private complex with a more affluent population than the

surrounding neighbourhood. Susan is happy to co-ordinate visitors to speak to the

residents in the communal area, usually at the residents’ request. Falls or falls

prevention have never been a requested session, nor suggested by the management.

Stakeholder 11

Working to support older people to live independently within their capability in their

own homes, Sarah has worked as a health care practitioner alongside clinical

professionals for almost 10 years. She describes a sentiment of being ‘lumbered’ with

falls prevention because no other organisation will take the lead. Sarah is experienced

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at both falls assessment and a level of specific intervention, but most frequently comes

into contact with older people once they have already experienced a fall.

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