AN INTERACTIVE CONSULTATION FOR MOBILE-READY COMPANIES

MOBILESTRATEGYWORKSHOP

DEFINE PROBLEMS. DISCOVER MOBILE SOLUTIONS. IGNITE YOUR BUSINESS.

THE CHALLENGE

Crafting a holistic mobile strategy while getting the budget and approval necessary to

execute it.

THE ANSWER

With App Partner’s Mobile Strategy Workshop we’ll help you create a well-thought-out

Mobile Strategy that’s backed by market intelligence and supported with quick visual

prototypes.

Market Intelligence

Revenue Opportunities

Business-driven Mobile Concept

Mobile Strategy

Quick Visual Prototype

MOBILE STRATEGY WORKSHOP

FAST. FOCUSED. FAR-REACHING.

A 3-PHASE PROCESS

The Mobile Strategy Workshop’s 3-phase process begins with a robust research phase

and takes you step-by-step through each stage of problem-solution development, testing

ideas and tossing out bad ones before you lock them into a formal proposal. Finally, you’ll

walk away with custom prototypes and all process documentation to feed the mobile

portion of your corporate strategy.

RESEARCH & PL ANNING THE WORKSHOP BUILD & TEST

PHASE PHASE PHASE

App Partner gathers the

ammunition that will help

inform the rest of the process.

We’ll be asking for as much

data as you can provide on

customers—reviews, analytics,

etc.—and doing our own

independent research.

The intensive 2- to 3-day

session leads you through

a series of custom activities

designed to rapidly identify

the core business needs and

produce a design solution.

With clear input from the

client, the App Partner

team creates low-fidelity

prototypes to test and explore

all the concepts created

during The Workshop.

SCHEDULE WORK

DEFINE METHODS

INVITE TEAM

STUDY CUSTOMERS

RESEARCH MARKET

DISCOVER OPPORTUNITIES

DEFINE PROBLEMS

GENERATE IDEAS

PRIORITIZE SOLUTIONS

MAKE SOMETHING

DOCUMENT WORK

CREATE PROTOTYPE

USER TEST

VALIDATE CONCEPT

PREPARE DELIVERABLES

1 2 3

THE ACTIVITIES

App Partner creates a customized workshop for each client based on your specific

and unique needs. Workshop activities are selected to cut through confusion and get

clarity quickly.

Make Something

Paper prototype

Physical prototype

Snapshot prototype

Discover Opportunities

Lightning talks to define business goals

User interviews

Stakeholder relationships

Competitor analysis

Generate Ideas

Define design objectives

Question assumptions

8 ideas in 5 minutes

First tweet

Big storyboard

Define Problems

Customer journey maps

Issues/needs charting

Design-a-problem exercise

Prioritize Solutions

Sticker voting

Team review

Idea synthesis

THE PLAYERS

WORKSHOP LEAD

In charge of running the workshop, including setting the agenda, building the

workshop deck, engaging the client, organizing the team, documenting the

work, and ensuring the deliverables.

UI/UX DESIGNERS (2)

Provide design expertise, creative juice and mobile logic insight to the activities

and discussions.

SOFTWARE ENGINEER

Serves as a technical resource to advise the design discussion.

BUSINESS ANALYST

Provides research focused on the client’s business needs, data-influenced

analysis of the design proposals, and advocates for user acquisition and

marketing requirements.

TECHNICAL OR STRATEGIC SPECIALISTS

If a project requires an exceptional level of technical expertise or mobile

business intelligence, App Partner can pull our in-house specialists into

the sprint as well.

CUSTOM. QUICK & EASY. WORTH IT.

Every business has unique mobile requirements. That’s why we prepare a custom quote

for every Mobile Strategy Workshop we do.

Contact your Account Executive to schedule a free 30- to 60-minute phone

consultation. During the consultation, we’ll gather all of the information we need and

have your fixed-contract quote prepared within 48 to 72 hours.

32 Court StreetBrooklyn, NY 11201212-913-9626apppartner.com

About App Partner App Partner is a Brooklyn-based mobile

app developer specializing in the design,

development and deployment of intuitive,

user-friendly apps for iOS and Android.

Contact Us Today to Get Started.