chap3_ business reaserch

95
RESEARCH PROBLEM AND PROBLEM STATEMENT Chapter 3

Upload: umair-riaz

Post on 10-May-2015

713 views

Category:

Technology


0 download

TRANSCRIPT

Page 1: Chap3_ business reaserch

RESEARCH PROBLEM AND PROBLEM STATEMENT

Chapter

3

Page 2: Chap3_ business reaserch

WHAT IS A RESEARCH PROBLEM?

A problem does not necessarily mean that some thing is seriously wrong with a current situation that needs to be rectify immediately.“ Define problem as any situation where a gap exists between the actual and desired ideal state”

Generally speaking a research problem is a situation that needs a solution and for which there are possible solutions. If a situation has no possible solutions then it makes little or no sense expending resources researching it.

Page 3: Chap3_ business reaserch

WHAT IS A RESEARCH PROBLEM?

Take this statement, “everybody wants to go to heaven but nobody wants to die”.  Dying looks like a problem that needs a solution yet there is no possible solution to it. People must die.  A research on how people can live forever makes little or no sense.

A research problem may be described as a discrepancy between what is and what should to be. It may be also described as the gap in knowledge that needs to be filled. 

Page 4: Chap3_ business reaserch

WHAT IS A PROBLEM STATEMENT? A problem statement is the description of an issue

currently existing which needs to be addressed. It provides the context for the research study and generates the questions which the research aims to answer.

The area in which you are interested is called the focus of the inquiry. A good problem statement is just one sentence (with several paragraphs of elaboration).

For example it could be:

"The frequency of job dismissals is creating fear, anxiety, and a loss of productivity in middle management workers." Systematic research begins with a research problem- begin with a general topic and then narrow it down to a specific statement of the research problem.

Page 5: Chap3_ business reaserch

THE PROBLEM: THE HEART OF THE RESEARCH PROCESSThe problem is the centre around which the whole research effort turns.

Einstein: If I have one hour for solving the problem on which my life is dependent, than I will devote 40 minutes to study the problem, 5 minutes to analyse it, and only 5 minutes to solve it.

"Well begun is half done" --Aristotle, quoting an old proverb

Who is able to formulate problem?– a person with large and high quality of knowledge– a creative person able to think, with good memory

with large and deep cultural knowledge and with ability to persist in research work despite of serious problems.- a persons with non-conventional thinking

Page 6: Chap3_ business reaserch

RESEARCH QUESTIONA Research Question is a statement that identifies the phenomenon to be

studied. For example, “What resources are helpful to new and minority drug

abuse researchers?”

To develop a strong research question from your ideas, you should ask

yourself these things:

Do I know the field and its literature well? What are the important research questions in my field? What areas need further exploration? Could my study fill a gap? Lead to greater understanding? Has a great deal of research already been conducted in this topic area? Has this study been done before? If so, is there room for improvement? Would funding sources be interested? If you are proposing a service program, is the target community interested? Most importantly, will my study have a significant impact on the field? Is the timing right for this question to be answered? Is it a hot topic, or is it

becoming obsolete?

Page 7: Chap3_ business reaserch

The step wise process Problem statement is a clear, precise, and brief

statement of the question or issue that is to be investigated with the goal of finding an answer or solution.

Theoretical framework is the foundation on which the entire research project is based. It is logically developed, described and elaborated network of associations among the variables relevant to the problem situation.

A hypothesis is a tentative statement that proposes a possible explanation to some phenomenon or event. A useful hypothesis is a testable statement which may include a prediction. A hypotheses should not be confused with a theory.

Data analysis: the data gathered are statistically analyzed to see if the hypotheses that were generated have been supported.

Measurement is the process observing and recording the observations that are collected as part of a research effort.

Deduction is the process of arriving at conclusions by interpreting the meaning of the data analysis results.

Page 9: Chap3_ business reaserch

RESEARCH PROCESS

A strong research idea should pass the “so what” test. Think about the potential impact of the research you are proposing.

What is the benefit of answering your research question?

Who will it help (and how)? If you cannot make a ultimate statement about

the purpose of your research, it is unlikely to be done/funded/granted.

Page 10: Chap3_ business reaserch

RESEARCH PROCESS

A research focus should be narrow, not broad-based.

For example, “What can be done to prevent substance abuse?” is too large a question to answer. It would be better to begin with a more focused question such as “What is the relationship between specific early childhood experiences and subsequent substance-abusing behaviors?”

Page 12: Chap3_ business reaserch

SAMPLE RESEARCH PROCESS CHART:CREATING RESOURCES FOR DRUG ABUSE RESEARCHERS

Currently, there are few on-online resources available to new and minority drug abuse researchers.

Research Question“What resources would be helpful to new and minority drug abuse researchers?”

Hypothesis“A grant writing tutorial would be helpful to new and minority drug abuse researchers. Those researchers who utilize an on-line grant writing tutorial will have higher priority scores on their next grant application than those who do not.”

Specific Aim“Conduct a rigorous empirical evaluation of the on-line grant writing tutorial, comparing outcome and process measures from two groups-those with exposure to the tutorial, and those without.”

Page 13: Chap3_ business reaserch

SAMPLE RESEARCH PROCESS CHART:CREATING RESOURCES FOR DRUG ABUSE RESEARCHERS

A well-thought-out and focused research question leads directly into your hypotheses. What predictions would you make about the phenomenon you are examining? This will be the foundation of your application.

Hypotheses are more specific predictions about the nature and direction of the relationship between two variables. For example, “Those researchers who utilize an online grant writing tutorial will have higher priority scores on their next grant application than those who do not.”

Page 14: Chap3_ business reaserch

THE RESEARCH PROCESS CHART

As a generic reference, the following process can be helpful in refining and concretizing your ideas:

Ask yourself: “Why is this research important? What have other people done? What have they found?”

Based on this information, formulate a specific research question.

Develop a hypothesis/hypotheses that stems from your research question.

Identify the specific aims, that is the steps you are going to take to test your hypothesis.

Page 15: Chap3_ business reaserch

RESEARCH PROBLEM

Long-Term Goals: Why are you doing this research? What are the long-term implications? What will happen after the grant? What other avenues are open to explore? What is the ultimate application or use of the

research?

Page 16: Chap3_ business reaserch

RESEARCH PROBLEM These questions all relate to the long-term

goal of your research, which should be an important for the proposal. Again, they should be a logical extension of the research question, hypotheses, and specific aims.

It is also helpful to have a long-term plan for your own career development. Where would you like to see your career go in the next 5 years? How does the research you are proposing relate to that plan?

Page 17: Chap3_ business reaserch

RESEARCH PROBLEM

Once you've thought through the key elements of your research questions, hypotheses, specific aims, and research design, you have the ingredients for a concept paper. This is an important tool to help you to organize your thoughts, as well as to promote, disseminate, or get feedback on your ideas

Page 18: Chap3_ business reaserch

RESEARCH PROBLEM

To understand the world around us, the researcher needs to know and understand the definition of the scientific method.

This will be central to the research process and subsequent conclusions drawn from the experiment.

Defining a research problem is the fuel that drives the scientific process, and is the foundation of any research method and experimental design, from true experiment to case study.

Page 19: Chap3_ business reaserch

RESEARCH PROBLEM

It is one of the first statements made in any research paper and, as well as defining the research area, should include a quick synopsis of how the hypothesis was arrived at.

Operationalization is then used to give some indication of the exact definitions of the variables, and the type of scientific measurements used.

This will lead to the proposal of a viable hypothesis. As an aside, when scientists are putting forward proposals for research funds, the quality of their research problem often makes the difference between success and failure.

Page 20: Chap3_ business reaserch

RESEARCH PROBLEM

Look at any scientific paper, and you will see the research problem, written almost like a statement of intent.

Defining a research problem is crucial in defining the quality of the answers, and determines the exact research method used

The operational definition is the determining the scalar properties of the variables.

For example, intelligence may be measured with IQ and human responses could be measured with a questionnaire from ‘1- strongly disagree’, to ‘5 – strongly agree’.

Page 21: Chap3_ business reaserch

STAGES OF SCIENTIFIC METHOD

Definition of the "problem” Whatever the problem, you must be able to

in some way collect and analyze data to draw conclusions.

Stating the problem in a way that avoids value judgments is usually a good place to begin.

Page 22: Chap3_ business reaserch

STAGES OF SCIENTIFIC METHOD

Statement of a hypothesis, question or objective: A hypothesis simply provides a tentative

explanation of the problem. Suggest a hypothesis or objective for one of your

projects

Page 23: Chap3_ business reaserch

STAGES OF SCIENTIFIC METHOD

Research strategy and development of instruments: What method are you going to use? How should your research instrument be

designed or method be structured for your project?

Are you basing your work on an established theory, are you replicating the work of others, or what?

Page 24: Chap3_ business reaserch

STAGES OF SCIENTIFIC METHOD

Collecting and analyzing data: Determining what results mean. Will review in more detail later.

Page 25: Chap3_ business reaserch

STAGES OF SCIENTIFIC METHOD

Confirmation or rejection of the hypothesis: Proving or disproving a hypothesis are both

equally valuable and hopefully meaningful findings!

Optionally, could be interpreting and using findings in design.

Are your data useful for design or to draw conclusions about design?

Page 26: Chap3_ business reaserch

STAGES OF SCIENTIFIC METHOD

Reporting results: Drawing conclusions Summarizing findings Defining future avenues of research Identifying limitations of your finding

Page 27: Chap3_ business reaserch

LIMITATIONS OF SCIENTIFIC METHOD

How complex your problem is. Number of variables, sample size, and

generalizations about conclusions

Difficulties in data collection. Influence of researcher bias on data

collection and interpretation. Role of subjective or qualitative

interpretation in much of our work.

Page 28: Chap3_ business reaserch

LIMITATIONS OF SCIENTIFIC METHOD

How easy is it to replicate your study? Sometimes impossible, others easy with

proper controls. Interaction of researcher and the subjects. Hawthorne studies as a good example.

Control difficulties. Experimental vs. non experimental

situations.

Page 29: Chap3_ business reaserch

LIMITATIONS OF SCIENTIFIC METHOD

How to measure? Lab experiments vs. instrumentation vs.

observation and natural observation of human subjects.

Page 30: Chap3_ business reaserch

BASIC VS. APPLIED RESEARCH

If you plan to obtain data that can be used to formulate, expand, or evaluate theory you will be doing basic research.

Discovery of knowledge for the sake of knowledge.

Applied research solves practical problems. Actual problems and the conditions in which

they are found in practice.

Page 31: Chap3_ business reaserch

CATEGORIES OF RESEARCH

Experimental Used to determine what maybe Uses independent & dependant variables to

confirm or reject a hypothesis. Major purpose is to determine what maybe.

Page 32: Chap3_ business reaserch

CATEGORIES OF RESEARCH

Ex post facto: Researcher does not directly manipulate the

independent variables. Similar to experimental except for issue of

manipulation.

Page 33: Chap3_ business reaserch

CATEGORIES OF RESEARCH

Descriptive: Major purpose is to tell what is through

description and interpretation.

Historical: Major purpose is to tell what was. You test the truthfulness of the reports of

others.

Page 34: Chap3_ business reaserch

QUALITATIVE VS. QUANTITATIVE APPROACHES

Qualitative research Usually refers to the meanings, concepts,

characteristics, and descriptions of things. For example, how can you describe your

feelings about being in this room? One way would be through your five senses;

another through your emotional reactions to people, objects, and space

Page 35: Chap3_ business reaserch

Quantitative research Usually requires measures of things or items

numbers & interpretation of numbers. Quantitative evaluation of this room --we might

measure the square footage, the volume, the light level, noise & sound characteristics, the square foot per person of capacity.

Try to relate this information to your perception of the space using standardized scales.

How could we use this information to develop design guidelines or to design something?

Page 36: Chap3_ business reaserch

QUANTITATIVE EXPERIMENTS A quantitative experimental design uses

deductive reasoning to arrive at a testable hypothesis.

Qualitative research designs use inductive reasoning to propose a research statement.

These experiments are sometimes referred to as true science, and use traditional mathematical and statistical means to measure results conclusively.

Quantitative experiments all use a standard format, with a few minor inter-disciplinary differences, of generating a hypothesis to be proved or disproved.

Page 37: Chap3_ business reaserch

QUALITATIVE RESEARCH This hypothesis must be provable by mathematical and

statistical means, and is the basis around which the whole experiment is designed.

Qualitative research design is a research method used extensively by scientists and researchers studying human behavior and habits

It is also very useful for product designers who want to make a product that will sell.

It is often used to generate possible leads and ideas which can be used to formulate a realistic and testable hypothesis. This hypothesis can then be comprehensively tested and mathematically analyzed, with standard quantitative research methods.

Page 38: Chap3_ business reaserch

DEDUCTIVE VS. INDUCTIVE REASONING

Deductive reasoning is the opposite process to inductive reasoning. In general, terms, inductive reasoning takes a specific example, or examples, and induces that they can be applied to a much larger group.

Deductive reasoning, by contrast, starts with a general principle and deduces that it applies to a specific case. Inductive reasoning is used to try to discover a new piece of information; deductive reasoning is used to try to prove it.

Page 39: Chap3_ business reaserch

DEDUCTIVE VS. INDUCTIVE REASONING

Deductive Reasoning Every day, I get in my car to leave for work, at eight o’clock.

Every day, the journey takes 45 minutes, and I arrive at work on time. If I leave for work at eight o’clock today, I will be on time.

Inductive Reasoning Today, I left for work at eight o’clock, and was on time.

Therefore, every day that I leave the house at eight o’clock, I will arrive at work on time. The deductive statement is a perfectly logical statement, but does rely upon the initial premise being correct. Perhaps today, there are roadworks, so you will end up being late for work. This is why any hypothesis can never be completely proved, because there is always the scope for the initial premise to be wrong.

Page 40: Chap3_ business reaserch

EVALUATION

Evaluate really means to ascertain the value or amount associated with your problem.

From our perspective, evaluation is just as acceptable as research.

What is the major difference? Evaluation is value judgments based on

evidence. Evidence can be design, measurement,

analysis, and data reporting.

Page 41: Chap3_ business reaserch

EVALUATION

Evaluation Criteria: Effectiveness of program or product. Efficiency of program or product. Fairness (best applied to social programs) Justice to all audiences. Quality of the program or product. Acceptability of program or product.

Page 42: Chap3_ business reaserch

DISTINCTIONS BETWEEN RESEARCH AND EVALUATION

The intent and purpose of the investigator. Evaluation usually is more comprehensive in

scope and focuses on one program or product.

Examples: job description evaluation of a designer, performance evaluation of a product, or of a special user group.

Page 43: Chap3_ business reaserch

DISTINCTIONS BETWEEN RESEARCH AND EVALUATION

Origins and motivation for research lies in the need to know; researcher answerable to colleagues.

Evaluation is usually by contract and may focus on need to fix versus need to know.

Page 44: Chap3_ business reaserch

DISTINCTIONS BETWEEN RESEARCH AND EVALUATION

Evaluation most often occurs when a problem becomes apparent, e.g. the bicycle pedals don't turn --why?

“How” to fix it. Researcher would address the concept of

how a pedal should function, test alternatives, and draw conclusions about the hypotheses stated about pedal design.

Designer might re-design the pedal.

Page 45: Chap3_ business reaserch

DISTINCTIONS BETWEEN RESEARCH AND EVALUATION

A scientist may even review a successful experiment, disagree with the results, the tests used, or the methodology, and decide to refine the research process, retesting the hypothesis.

This is called the conceptual definition, and is an overall view of the problem.

Page 46: Chap3_ business reaserch

EXAMPLES OF DEFINING A RESEARCH PROBLEM

An anthropologist might find references to a relatively unknown tribe in Papua New Guinea.

Through inductive reasoning, she arrives at the research problem and asks,

‘How do these people live and how does their culture relate to nearby tribes?’

She has found a gap in knowledge, and she seeks to fill it, using a qualitative case study, without a hypothesis.

Page 47: Chap3_ business reaserch

EXAMPLES OF DEFINING A RESEARCH PROBLEM

The Bandura Bobo Doll Experiment is a good example of using deductive reasoning to arrive at a research problem and hypothesis.

Anecdotal evidence showed that violent behavior amongst children was increasing. Bandura believed that higher levels of violent adult role models on television, was a contributor to this rise. This was expanded into a hypothesis, and operationalization of the variables, and scientific measurement scale, led to a robust experimental design

Page 48: Chap3_ business reaserch

FINDING RESEARCH PROJECTS Everywhere Whatever arouses interest, tweaks curiosity,

raises questions but no answer or answers exist but dispute arises on validity

Extremely important to distinguish between PERSONAL and RESEARCHABLE problem

Personal problems are real but not researchable

Researchable problems fit the requirement of the scientific method

Page 49: Chap3_ business reaserch

WHERE DOES YOUR INTEREST LIE?

Inspect any volume of Dissertation Abstracts International under the general heading of your interest

All you need to see is your own area of interest in sharp, clear focus and then enunciate the problem indigenous to it in precise lucid terms

Research only begin with an unmistakably clear statement of the problem

Page 50: Chap3_ business reaserch

DAI

Page 51: Chap3_ business reaserch

PROBLEMS FOR RESEARCH

Two theoretical levels: problems whose aim is to increase our knowledge and problems whose aim is to make our life better

The wise choice of a researchable problem can lead the researcher into a truly unexpected and fascinating domain

Page 52: Chap3_ business reaserch

KEEPING THE RESEARCH PROCESS IN FOCUS

Scientific method is a new concept to many students

Difficult to formulate an acceptable research problem

Lies in their inability to appreciate the struggle between thinking and doing

First must learn to distinguish between what it is to think and what it is to do with respect to data

Page 53: Chap3_ business reaserch

KEEPING IN FOCUS

Very easy to become entranced with action – making notes, comparing, collating, correlating, … (discovering facts) – you are convinced of making progress in research

And collecting more facts – please slow down and think objectively

Remember the first responsibility is to formulate a problem that is carefully phrased and represent the single goal of the total research effort

Page 54: Chap3_ business reaserch

KEEPING IN FOCUS

Successful researchers constantly ask themselves: “What am I doing, and for what purpose am I doing it?”

Paramount in disciplining thinking – fact collecting is to resolve the problem

Nothing wrong with frenzied data acquisition, but must monitor constantly and keep in mind the purpose – problem resolution

Page 55: Chap3_ business reaserch

THE WORDING OF THE PROBLEM

Must indicate that thinking on the part of the researcher is required – analytical thinking that squeezes meaning out of the mere accumulation of facts, called the interpretation of the data

The world Almanac is a treasury of fact, full of meanings but remain sterile and frozen upon the pages

So no research without any interpretation, no matter how many facts you have

Page 56: Chap3_ business reaserch

WHAT IS NOT A RESEARCH PROBLEM?

Certain problems are not suitable for research – because they lack

the “interpretation of data” requirement

the “mental struggle on the part of the researcher to force the facts to reveal their meaning”

Avoid four situations when considering a problem for research

Page 57: Chap3_ business reaserch

1. NOT SELF-ENLIGHTENMENT

Don’t use a problem as a ruse for achieving self-enlightenment – Students may find gathering facts and dissipating

their own informational deficiency gratifying But do not confuse with the research process Example, “ the problem of this research is to learn

more about the way the SMP system is developed” The summit of the fact-finding effort will provide

only the satisfaction having gain more information about SMP not solution of THE PROBLEM

Page 58: Chap3_ business reaserch

2. NOT COMPARING DATA

Example “This research project will compare the increase in the number of women students over 10 years from 1990 to 2000 with the men students over the same time span.”

We can do that without any effort, in two lines

1990 2000 Women 1234 2567 Men 1567 1600

Page 59: Chap3_ business reaserch

3. NOT FINDING COEFFICIENT OF CORRELATION Finding correlation between two sets of data

to show relationship is not an acceptable problem

Basic research is ignored – nobody struggling with facts

It is a proposal to perform a statistical operation that a computer can do faster and more accurately

In research, correlation coefficient acts as a signpost to look deeper into the cause of the relationship that exists between two sets of data

Page 60: Chap3_ business reaserch

3. NOT FINDING COEFFICIENT OF CORRELATION We feel most pompous that two variables are

closely related and trumpeting the world that “Research has shown that the correlation between … and … is such-and-such.”

We are blindly mistaken. Research hasn’t shown that. A tool of research has given us this tantalizing fact. It has suggested a problem for research. To find the answer to those questions and to isolate the causal basis for the relationship is research – need thinking from researcher

Page 61: Chap3_ business reaserch

4. PROBLEMS THAT RESULT IN A YES OR NO ANSWER

Example, “ Is homework beneficial to children?”

No problem for research - give the students homework and see what happens.

The researchable issue is wherein the benefit of homework, if any, lies?What factual components of

homework are beneficial in the process?

Which ones are self-defeating?

Page 62: Chap3_ business reaserch

4. PROBLEMS THAT RESULT IN A YES OR NO ANSWER

Answers to these questions would enlarge our wisdom – could structure the homework assignments with more purpose and greater intelligence and thereby promote the learning of children - more effectively than we do now

But demand full power of the scientific method and ancillary help of statistics, computerization, discriminative and analytical thinking, and creative research methodology

Page 63: Chap3_ business reaserch

GUIDELINES FOR FINDING A LEGITIMATE PROBLEM

Appropriate research projects don’t fall out of trees and hit you on the head.

Must be sufficiently knowledgeable about your topic of interest to know what projects might make important contributions to the field.

SIX guidelines to formulate an important and useful research project are listed below.

Page 64: Chap3_ business reaserch

1. LOOK AROUND YOU

In many disciplines, questions that need answers – phenomena that need explanation - are everywhere.

Example: In 17th. century, Galileo was trying to make sense of why large bodies of water (but not small ones) rise and fall in the form of tides twice a day?

BUT not to suggest that novice researchers should take on such monumental questions.

Concentrate on smaller problems – continually ask questions about what you hear and see.

Why does such–and–such happen? What makes such–and–such tick? (The reasons for somebody’s behaviour)

Page 65: Chap3_ business reaserch

2. READ THE LITERATURE What things are already known – don’t reinvent

the wheel – also tells what is NOT known in the area – in other words, what still needs to be done.

Research project might a) Address the suggestions for future research

that another researcher has offeredb) Replicate a research project in a different

setting or with a different populationc) Consider how various subpopulations might

behave differently in the same situationd) Apply an existing perspective or explanation to

a new situation

Page 66: Chap3_ business reaserch

2. READ THE LITERATURE

e) Explore unexpected or contradictory findings in previous studies

f) Challenge research findings that seem to contradict what you know or believe to be true.

Other advantages : Provides theoretical base on which to build a

rationale for your study Provides potential research methodologies

and methods of measurement Help you interpret your results and relate

them to what is already known in the field

Page 67: Chap3_ business reaserch

3. ATTEND PROFESSIONAL CONFERENCES Many researchers have great success finding

new research projects at national and regional conferences.

Learn “what is hot and what is not” in their field

Novice researchers can make contacts with experts in their field, ask questions, share ideas, exchange e-mail addresses with more experienced and knowledgeable individuals

Many students are reluctant to approach well-known scholars at conferences, for fear that these scholars don’t have the time or patience to talk with novices – Quite the opposite is true – They may feel flattered that you are familiar with their work and that you would like to extend or apply it in some way.

Page 68: Chap3_ business reaserch

4. SEEK THE ADVICE OF EXPERTS

Another simple yet highly effective strategy for identifying a research problem is simply to ask an expert:

a) What needs to be done?b) What burning questions are still out there?c) What previous research findings seemingly

don’t make sense?

Page 69: Chap3_ business reaserch

5. CHOOSE A TOPIC THAT INTRIGUES AND MOTIVATES YOU

Reading literature, attend conferences, talk with experts, will uncover a number of potential research problems

Pick just one, based on what you want to learn more about

Must believe that it is worth your time and effort.

Saying “You’re going to be married to it, so you might as well enjoy it.”

Page 70: Chap3_ business reaserch

6. CHOOSE A TOPIC THAT OTHERS WILL FIND INTERESTING AND WORTHY OF ATTENTION

Want to share findings with a larger audience, not only end with thesis.

Describe what you have done at a regional or national conference, publish an article in a professional journal, or both.

Future employers, too, are also interested in your thesis topic if in your research, you are pursuing an issue of broad scientific or social concern or, more generally, a hot topic in your field.

Page 71: Chap3_ business reaserch

STATING THE RESEARCH PROBLEM

The heart of any research project is the problem.

At every step in the process, successful researchers ask themselves: What am I doing? For what purpose am I doing it?

Such questions can help focus your efforts toward achieving your ultimate purpose for gathering data: to resolve the problem.

Researchers get off to a strong start when they begin with an unmistakably clear statement of the problem.

Page 72: Chap3_ business reaserch

STATING THE RESEARCH PROBLEM

After identifying a research problem, therefore, you must articulate it in such a way that it is carefully phrased and represents the single goal of the total research effort.

Following are some general guidelines to help you do just that:

Page 73: Chap3_ business reaserch

1. STATE THE PROBLEM CLEARLY AND COMPLETELY Always state the problem in one or more

grammatically complete sentences Anyone, anywhere in the world could read it,

understand it, and react to it without the benefit of your presence.

If the problem is not stated with such clarity, then you are merely deceiving yourself that you know what the problem is.

Such self-deception will cause you difficulty later on.

Page 74: Chap3_ business reaserch

THE PROBLEM STATEMENT

Bad habits – try to state a research problem by jotting down meaningless groups of words, verbal fragments - no help in seeing the problem clearly

Examples of half-statements, mere verbal blobs that only hint at the problem but do not state it A) Software metrics and the quality of software B) Subsidise ICT industry C) ICT promotes English in school D) QoS in computer network

Page 75: Chap3_ business reaserch

THE PROBLEM STATEMENT The fragments demonstrate that the

researcher either cannot or will not think in terms of specific, researchable goals

Must limit the area of study to a manageable size

Example, metric and quality, must limit what metrics? which quality attribute? and more importantly what domain of the software you want to investigate? By specifying the domain you are narrowing down the metric and the quality attribute

Page 76: Chap3_ business reaserch

EXAMPLE: METRIC AND QUALITY

What effect does module size has on the understandability of program for a Science subject educational software?

The metric: module size The quality attribute: understandability The domain: program, Science subject,

educational software

Page 77: Chap3_ business reaserch

2. THINK THROUGH THE FEASIBILITY OF THE PROJECT THAT THE PROBLEM IMPLIES Don’t rush into problem without thinking

through its implications. “This study proposes to study the effect of

information and communication technology (ICT) in teaching mathematics and science in Malaysian standard one schools”.

How many primary schools all over Malaysia? How to contact? Personal visit? What is the financial outlay? Mail survey? Printing and postage cost?

Page 78: Chap3_ business reaserch

3. SAY PRECISELY WHAT YOU MEAN

Correct the problem statement right up front, no place for evasion (trying to avoid something), equivocation (having a doubtful or double meaning), or mental reservation in research

Must mean what you say, cannot assume others will know what is in your mind, they will take your words at their face value: You mean what you say. That’s it.

Your failure to be careful with your words can have grave (serious) results for your status as a scholar and a researcher

Page 79: Chap3_ business reaserch

BASIC RULE

Absolute honesty and integrity are assumed in every statement a scholar makes

No double talk, limit study to specific geographical area or to a student population within certain designated limits

It would have preserved your reputation as a researcher of INTEGRITY (honesty and goodness) and PRECISION (exactness and accuracy)

Page 80: Chap3_ business reaserch

BASIC RULE If a researcher cannot be responsible for the

statement, one might question whether such researcher is likely to be any more responsible in gathering and interpreting the data

It is very serious and can be a brutal blow, for it reflects on the basic integrity of the whole research effort

THREE common difficulties Fragmentary and meaningless splutter (speak

(words) in a quick confused way, eg. because of excitement)

Irresponsible and extravagant (unnecessary and unreasonable) wording

Generalized discussion that ends in foggy focus

Page 81: Chap3_ business reaserch

GENERALIZED AND FOGGY

Occasionally, announce intention to make statement, from that point the discussion becomes foggier

This researcher talks about the problem but never actually states what the problem is.

Under the excuse that the problem needs an introduction or needs to be seen against a background, the researcher launches into a generalized discussion, continually obscuring (not easily seen or understood) the problem, never clearly articulating (able to express his/her opinions clearly in words) it

Page 82: Chap3_ business reaserch

FOGGY PROBLEM STATEMENT The upsurge of interest in reading and learning

disabilities found among both children and adults has focused the attention of educators, psychologists, and linguists on the language syndrome. In order to understand how language is learned, it is necessary to understand what a language is. Language acquisition is a normal developmental aspect of every individual, but it has not been studied in sufficient depth. To provide us with the necessary background information to understand the anomaly of language deficiency implies a knowledge of the developmental process of language as these relate to the individual from infancy to maturity. Grammar, also an aspect of language learning, is acquired through pragmatic language usage. Phonology, syntax, and semantics are all intimately involved in the study of any language disability.

Page 83: Chap3_ business reaserch

WHERE IS THE PROBLEM STATEMENT?

None, that is articulated with sufficient clarity No orientation essay The problem is stated in the very first words

of an abstract in DAI, e.g “The purpose of this study is to …”

No mistaking it No background buildup necessary Straightforward plunge into the business at

hand

Page 84: Chap3_ business reaserch

4. EDIT YOUR WORK

Difficulties can be avoided by carefully editing your words. Editing is sharpening a thought to a gemlike point, and eliminating useless verbiage (wordiness). By choosing words precisely will clarify your writing

Editing improves your thinking and your prose (ordinary written or spoken language). Many students think that any words that approximately express a thought are adequate to be conveyed to others

Approximation is never precision Need to be rigorous (careful and detailed)

with the words

Page 85: Chap3_ business reaserch

4. EDIT YOUR WORK Punctuation will help Cliches (idea or expression that is used so often

that it no longer has any meaning), colloquialisms (word or phrase suitable for normal conversation: not formal or literary), slang (words, phrases, etc. used in very informal conversation, not suitable for formal situations), jargon (special or technical words used by a particular group of people), and the gibberish (meaningless talk; nonsense) of any group obscure (not easily seen or understood) thought

Jargon shows lazy mind They feel impressive or add importance Thought is clearest when clothed in simple words,

concrete nouns, and active, expressive verbs

Page 86: Chap3_ business reaserch

BASIC GUIDELINES FOR CLEAR WRITING

1. Express thought fully with least words possible

2. Use a thesaurus: help find the exact word3. Economize on syllable4. Keep the sentence short5. Look critically at each thought. Do the

words say exactly what you want them to say? Read carefully phrase by phrase. Throw out superfluous (more than is needed and wanted) and unnecessary words

6. Misplaced phrases and clauses can create havoc

Page 87: Chap3_ business reaserch

SUBPROBLEMS VERSUS PSEUDO-SUBPROBLEMS Subproblems are the subparts of the main problem The researcher must distinguish subproblems that

are an integral part of the main problem from things that look like problems but are nothing more than procedural issues

The latter, which are called pseudo-subproblems, involve decisions the researcher must make before he or she can resolve the research problem and its subproblems

Pseudo-subproblems are not researchable problems

Procedural indecisions – decision that researcher must resolve

Problems for researcher BUT not part of the research problem

Page 88: Chap3_ business reaserch

SUBPROBLEMS VERSUS PSEUDO-SUBPROBLEMS

Consider the following as examples: What is the best way to choose a sample? How large should a representative sample of

a population be? What instruments or methods should be used

to gather the data? What statistical procedures should be used to

analyse the data? How do I find the subproblems within the

main problem?

Page 89: Chap3_ business reaserch

SUBPROBLEMS VERSUS PSEUDO-SUBPROBLEMS

Deal with pseudo-subproblems forthrightly by making a firm decision about them and then get on with the solution of the research problem.

To deal with pseudo-subproblems, you must decide whether (a) a little common sense and some creative thinking might help in solving your “problem” or (b) you simply lack the knowledge to address the difficulty.

Page 90: Chap3_ business reaserch

CHARACTERISTICS OF SUBPROBLEMS

There are four key characteristics of subproblems:1)Each subproblem should be a completely researchable

unit A subproblem should constitute a logical subarea of the

larger research undertaking. Each subproblem might be researched as a separate

subproject within the larger research goal The solutions to the subproblems, taken together,

combine to resolve the main problem It is essential that each subproblem be stated clearly and

succinctly (expressed briefly and clearly) Often, a subproblem is stated in the form of a question

because it tends to focus the researcher’s attention more directly on the research target of the subproblem than does a declarative statement

After all, an interrogative attitude is what marks a true researcher

Page 91: Chap3_ business reaserch

CHARACTERISTICS OF SUBPROBLEMS

2) Each subproblem must be clearly tied to the interpretation of the data

At some point in the statement of the subproblem – as within the main problem – the fact that data will be interpreted must be clearly evident

This fact may be expressed as a part of each subproblem statement, or it may occupy an entirely separate subproblem

Page 92: Chap3_ business reaserch

CHARACTERISTICS OF SUBPROBLEMS

3) The subproblems must add up to the totality of the problem

After the subproblems have been stated, check them against the statement of the main problem to see that

a) nothing in excess of the coverage of the main problem is included and that

b) all significant areas of the main problem are covered by the subproblems

Page 93: Chap3_ business reaserch

CHARACTERISTICS OF SUBPROBLEMS

4)Subproblems should be small in number If the main problem is carefully stated and properly

limited to a feasible research effort, the researcher will find that it usually contains two to six subproblems

Sometimes, the inexperienced researcher will come up with as many as 10, 15, or 20 subproblems

If this happens, it may fall into one of the following: Some are actually procedural issues (pseudo-

subproblems); Some might reasonably be combined into larger

subproblems; or The main problem is more complex than you

originally believed.If the last of these is true, you may want to reconsider whether the solution to the overall research problem is actually achievable given the time and resources you have

Page 94: Chap3_ business reaserch

IDENTIFYING SUBPROBLEMS Beware of unrealistic goals Start with the problem itself – if it is correctly written, it is

easy to detect the subproblem areas that may be isolated for further study

Paper-and-Pencil ApproachUsing this approach, write the problem on a piece of paper and then box off the subproblem areas. Follow these steps:

Copy the problem onto a clean sheet of paper, leaving considerable space between the lines

Read the problem critically to discover the areas that should receive in-depth treatment before the problem can be resolved

Make sure every subproblem contains a word that indicates the necessity to interpret the data within that particular subproblem (e.g., analyse, discover, compare). Underline this word

Arrange the entire problem, which will now have the subproblems boxed off, into a skeletal plan that shows the research structure of the problem. You now have a structure of the whole research design

Page 95: Chap3_ business reaserch

EVERY PROBLEM NEEDS FURTHER DELINEATION To comprehend fully the meaning of the problem, the

researcher should eliminate any possibility of misunderstanding by Stating the hypotheses and/or research questions:

Describing the specific hypotheses being tested or questions being asked.

Delimiting the research: Fully disclosing what the researcher intends to do and, conversely, does not intend to do.

Defining the terms: Giving the meanings of all terms in the statements of the problem and subproblems that have any possibility of being misunderstood.

Stating the assumptions: Presenting a clear statement of all assumptions on which the research will rest.

These matters facilitate understanding of the research – called the setting of the problem