cision global media insights covid-19 | weekly update ... · 28/04/2020 · pr activity. infection...

CISION GLOBAL MEDIA INSIGHTS

COVID-19 | WEEKLY UPDATE APRIL 28, 2020

► A GUIDE TO PROFESSIONAL COMMUNICATORS: USA EDITION

COVID-19 - A GUIDE TO PROFESSIONAL COMMUNICATORS: USA EDITION

INTRODUCTION

WHEREAS:

• Certain countries around the world are ahead of others in terms of their epidemic stage as currently reported by both the media and healthcare experts.

• Certain countries have “flattened the curve” of the pandemic’s growth and mortality rates while others countries seek to manage domestic outbreaks with varying degrees of success

• Traditional and social media simultaneously and uniquely reflect and shape public opinion

THEREFORE:

• Traditional and social media are useful gauges of what’s happening now with Covid-19 and of the patterns that may continue to emerge in the future.

• We must apply rigorous analysis against global and national journalistic and social media content to uncover insights into the pandemic and revelations upon which to plan and execute business/communications decisions going forward.

• As the volume and velocity of Covid-19 news, commentary and conversations in the media subside, the resulting earned media vacuum presents possibilities for alternative topics, some of which may be fulfilled with proactive – even fun - content which may seem inappropriate in the current environment.

COVID-19 – A GUIDE TO PROFESSIONAL COMMUNICATORS: USA EDITION

INTRODUCTION

A NOTE TO THE READER:

• This report reflects the findings of a media content analysis of journalistic news and social media juxtaposed against global COVID-19 cases data tracked and forecasted by the Coronavirus Resource Center’s at Johns Hopkins University (JHU) and its Center for Systems Science and Engineering (CSSW). All Coronavirus case data is attributable to Johns Hopkins University.

• The Coronavirus case and media trends which are the foundation of this analysis portend earned media opportunities in the days following the flattening of infection and mortality rates. Just as these rates change from one country to the next, so do the pace and extent of earned media opportunities. We do not assert our expertise in predicting the infections curves: we suggest only conditionally that if the infection and media patterns in the USA, China, Italy, France, Germany, Spain and the UK reflect trends in these and other countries, we can expect certain pathways to emerge across all countries. As such, please consider these findings “directional” rather than “statistically significant”.

• Please keep in mind that both Coronavirus and media trends are shown at the national rather than local level. While certain locales may see infections and coverage continue to surge, other parts of the country may experience a flatter curve more quickly. As such, deceleration in one area within a country may offset local surges in another. The data reflects the countries in aggregate.

• We recognize that traditional media in China operate in a state-controlled environment unlike the USA, UK, Spain, Italy, Germany and France where press freedoms are guaranteed. Also, while journalistic media promises to be “fair and balanced,” social media content is more open and, therefore, more indicative of public opinion and societal trends in general.

https://coronavirus.jhu.edu/map.html


SCOPE & METHODOLOGY

MARKETS MEDIA SCOPE METRICS / EARNED MEDIA VISIBILITY

50.000+

TRADITIONAL PRINT, ONLINE, TV, RADIO & PODCAST MEDIA.

+ MAIN SOCIAL CHANNELS:

WECHAT, WEIBO, TWITTER, FACEBOOK, INSTAGRAM & LINKEDIN

MEDIA VISIBILITY = GROSS REACH

POTENTIAL NUMBER OF INDIVIDUALS EXPOSED TO AN EARNED MEDIA MESSAGE IN AGGREGATE

OVER TIME

CORONAVIRUS COVID-19 GLOBAL CASES AS TRACKED AND FORECASTED BY THE CENTER FOR SYSTEMS SCIENCE AND ENGINEERING (CSSE) AT JOHNS HOPKINS UNIVERSITY (JHU)

CHINAEU G5USA

https://gisanddata.maps.arcgis.com/apps/opsdashboard/index.html#/bda7594740fd40299423467b48e9ecf6

https://gisanddata.maps.arcgis.com/apps/opsdashboard/index.html#/bda7594740fd40299423467b48e9ecf6


COVID-19 | WEEKLY UPDATE 4.2.2020

I. EXECUTIVE SUMMARY: INSIGHTS AND GUIDANCE

COVID-19 – A GUIDE TO PROFESSIONAL COMMUNICATORS

EXECUTIVE SUMMARY

1. USA: COVID-19 NEWS ALONG WITH PRESIDENT TRUMP (WHICH MAY OVERLAP TO A DEGREE) OCCUPY 89% OF

NEWS COVERAGE WHICH IS DOWN OVER LAST WEEK. NEWS TURNS TO “POST-PANDEMIC” TOPICS WHILE

MORTALITY RATES RISE. DOW JONES INDUSTRIALS AVERAGE CLIMBING AS A FINANCIAL INDICATOR

2. WESTERN MARKETS BEHAVE DIFFERENTLY THAN CHINA WHEN COMPARING OF COVID-19 EARNED MEDIA WITH STOCK MARKET TRENDS IN EACH COUNTRY:

CHINA WITH A MUCH QUICKER RECOVERY DUE TO STRICT LOCKDOWN MEASURES AND A MUCH LOWER INFECTION-RATE THAN MOST WESTERN MARKETS. THE CHINESE STOCK MARKETS HAVE BEEN BARELY AFFECTED BY COVID-19.

COVERAGE IN WESTERN MARKETS PEAKED WHEN SOCIAL DISTANCING MEASURES WERE ANNOUNCED. YET, TURNING POINTS IN WESTERN MARKETS ARE DEPENDENT ON THE INFECTION-RATE (ROLLING LAST THREE WEEKS), NEW INFECTIONS AND MORTALITY. ALSO DECLINING MEDIA COVERAGE IS A STRONG INDICATOR ON THE OVERALL CRISIS SITUATION.

3. INVERSE RELATIONSHIP BETWEEN STOCK MARKET AND COVID-19 MEDIA COVERAGE: IN MOST MARKETS, THERE IS A STRONG COINCIDENCE BETWEEN COVID-19 MEDIA IMPACT AND THE STOCK MARKET PERFORMANCE. MOST STOCK MARKETS HAD THEIR ALL-TIME LOW WHEN COVID-19 COVERAGE PEAKED. AT THE SAME TIME COVID-19 FOCUSED MEDIA COVERAGE DECLINES, THE STOCK MARKETS SHOW SIGNS OF SLOW IMPROVEMENT.

COVID-19 SCORECARD

INFECTION RATE

NEW INFECTIONS

MODERATE

MORTALITYMEDIA FOCUS

COVID-19 SCORECARD

INFECTION RATE

NEW INFECTIONS

HIGH


COVID-19 SCORECARD

INFECTION RATE

NEW INFECTIONS

MODERATE


COVID-19 SCORECARD

INFECTION RATE

NEW INFECTIONS

HIGH


COVID-19 SCORECARD

INFECTION RATE

NEW INFECTIONS

LOW


COVID-19 SCORECARD

INFECTION RATE

NEW INFECTIONS

HIGH


PHASE: IV - RECOVERY

ACTION: PROACTIVE OUTREACH

COVID-19 coverage is declining in all markets as are mortality trends.

The environments in China and Germany suggest that media in these countries are prepared for proactive “Phase III/IV” PR activity. Infection rates and new infections are important guides in determining the type of communication to initiate in the USA, UK, Italy and Spain.


STRATEGIC GUIDANCE & FINDINGS

ITALYCHINA

INFECTION RATE

NEW INFECTIONS

LOW


GERMANY SPAIN FRANCE UK USA

COVID-19 SCORECARD

PHASE: III - CONTAINMENT

ACTION: START PHASE III

COMMUNICATIONS


ACTION: PROACTIVE OUTREACH


ACTION: PREPARE NOW FOR PHASE III TO START


ACTION: START PHASE III

COMMUNICATIONS

PHASE: II - PREVENTION


PHASE: II - PREVENTION


KEY

INFECTION-RATE

RATE OF CUMULATIVE CONFIRMED CASES OVER

LAST 3 WEEKS AS PERCENTAGE OF

INHABITANTS

HIGH ABOVE 0.15%

MODERATE<=0.15%>=0.1%

LOW <0.1%

NEW INFECTIONS

WEEKLY NEW CONFIRMED COVID-19 CASES

RISING

STABLE

DECLINING

MORTALITY

WEEKLY NEW CONFIRMED COVID-19 RELATED

DEATHS

RISING

STABLE

DECLINING

MEDIA FOCUS

ALL COVID-19 RELATED MEDIA COVERAGE

RISING

STABLE

DECLINING

COVID-19 – A GUIDE TO PROFESSIONAL COMMUNICATORS: USA EDITION

STRATEGIC GUIDANCE

PHASES MEDIA & AUDIENCE CORPORATE COMMUNICATIONS MANAGEMENT COMMUNICATIONS PRODUCT COMMUNICATIONS

PHASE I: DETECTION NO CHANGES

PHASE IIPREPARATION & PREVENTION

• MEDIA AND READERS IN CRISIS-MODE

• MAJORITY OF TOPICS COVID-RELATED

• CORPORATE CITIZENSHIP TOPICS APPRECIATED BY READERS AND MEDIA

• REDUCE CLASSICAL CORPORATE TOPICS TO MINIMUM

• IMPORTANT: USE TIME TO CREATE NEW, DIGITAL COMMUNICATIONS FORMATS FOR PHASE III

MANAGEMENT PLATFORMS:

• LEADERSHIP

• TRANSPARENCY, REASSURANCE AND AFFIRMATION

• CORPORATE CITIZENSHIP

IMPORTANT:

• UNLESS DIRECTLY RELEVANT TO MITIGATION, “PROMOTIONAL” AND PRODUCT COVERAGE SHOULD BE MOVED TO PHASE III

• CHANNEL-LOAD PHASE III

• CREATE NEW, DIGITAL COMMS FORMATS FOR PHASE III

PHASE IIICONTAINMENT, MITIGATION & DAMAGE CONTROL

• INCREASING ALLOWANCE FOR NON-CORONA COVERAGE

• PEOPLE STILL IN QUARANTINE WITH TIME FOR NEWS CONSUMPTION

• BEGIN TO INTRODUCE A BROADER SET OF CORPORATE STAKEHOLDER TOPICS

• EMPLOYEES

• CUSTOMERS

• INVESTORS

• REGULATORS/LEGISLATORS


• LEADERSHIP

• TRANSPARENCY, REASSURANCE AND AFFIRMATION

• CORPORATE CITIZENSHIP

• RUN NEW, DIGITAL FORMATS

• PROVIDE YOUR CUSTOMERS WITH ALTERNATIVE, NEW FORMATS

• PROMOTE DIGITAL SALES: CONTACTLESS BUSINESS WILL BE TRENDING

PHASE IVRECOVERY & REPAIR

• LESS TIME FOR NEWS CONSUMPTION

• BACK TO WORK

• “RESTART / REBOOT” TOPICS: START OF PRODUCTION, SALES, ETC.

• FOCUS ON THE POSITIVE OUTCOMES OF THE CRISIS


• STRONGER OUT OF THE CRISIS

IMPORTANT: THERE IS NO BACK TO NORMAL FOR PRODUCT COMMUNICATIONS!

• BRAND EVENTS AND SPONSORSHIPS LIMITED FOR NEXT FEW MONTHS. DUE TO SOCIAL DISTANCING

• SMALLER INTERACTIONS WITH JOURNALISTS EMERGE: PRODUCT REVIEWS, TEST DRIVES, ETC.



II. USA TRENDS AND STRATEGIC GUIDANCE

COVID-19 | INDUSTRIES IN COVERAGE 2020YTD

Volume-based analysis. Online News, Print, Blogs | English and Chinese Language | January 1, 2020 – April 18, 2020*Includes companies such as Alphabet/Google, Facebook, and Twitter. Governments and NGOs added into the analysis this week; not included in industry breakdowns in previous versions.

‘Big Tech*’ and the ‘Health/Pharmaceutical’ industries saw the largest increases in their share of mentions in 2020YTD coverage. ‘Big Tech*’ saw the most significant increase with new coverage at +0.4% while ‘Health/Pharmaceuticals’ saw a +0.2% increase. The ‘Travel Industry’ and ‘Airlines’ saw the most significant decrease in share, as each industry declined -0.3%. If this trend for travel-related industries continues, it could suggest a shift by the media away from critical travel coverage which was their focus for much of the early phases of COVID-19. The remaining industries in coverage saw minimal to no change in share.

INDUSTRIES IN COVERAGE 2020YTDGovernment/NGOs continue to be the focus in news media

COVID-19 | OVERVIEW

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1/1 1/6 1/11 1/16 1/21 1/26 1/31 2/5 2/10 2/152/202/25 3/1 3/6 3/11 3/16 3/213/263/31 4/5 4/10 4/154/204/25

Art

icle

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Volume

SocialShares

COVID-19 coverage continued its slow decline as countries and states continued to debate reopening strategies, with the state ofGeorgia controversially opening spas, nail salons, and other small businesses. Antibody tests entered the limelight as studies in New York and Boston showed that as many as one in five people sampled had been infected. The W.H.O. warned against using the tests, which are often inaccurate, yet experts look to the tests to study the virus’ spread within populations. Reuters reported on the results of a recent study showing that 96% of nearly 3,000 prison inmates tested for the virus were asymptomatic.

President Trump yet again attracted coverage as he suggested that individuals might inject disinfectants to treat COVID-19. He later claimed he was being ‘sarcastic.’ Meanwhile, the U.S. death toll surpassed 50,000 and cases approached 1 million.

By the numbers

22.4 million articles

325 million social

shares

STAGE 1: Initial cases; quarantine of Wuhan announced

635K

COVERAGE VOLUME TRENDCoverage volumes continued a slow decline

STAGE 2: Accelerated spread inside China

STAGE 3: Death toll surpasses SARS;

Increasing international cases; Diamond

Princess quarantine

3/14: 11.8 million social shares

Volume-based analysis. Online News, Print, Blogs | English and Chinese Language | January 1, 2020 – April 25, 2020

BBC: Coronavirus: Outcry after Trump suggests injecting disinfectant as treatment

MOST SHARED ARTICLES PUBLISHED IN PAST WEEKThe top shared article this week reported historic negative oil prices

STAGE 4: Global pandemic response1.2M

CNN: US oil prices crash below $0 a barrel. That's never happened before.

936KNew York Magazine: Las Vegas Mayor Offers City as ‘Control Group’ to See How Many Die Without Social Distancing

https://www.today.com/food/georgia-restaurant-owners-say-it-s-not-safe-reopen-despite-t179870

https://www.bbc.com/news/amp/world-us-canada-52421730

https://www.nytimes.com/2020/04/26/health/can-antibody-tests-help-end-the-coronavirus-pandemic.html?action=click&module=Spotlight&pgtype=Homepage

https://www.reuters.com/article/us-health-coronavirus-prisons-testing-in/in-four-u-s-state-prisons-nearly-3300-inmates-test-positive-for-coronavirus-96-without-symptoms-idUSKCN2270RX

https://www.washingtonpost.com/nation/2020/04/24/disinfectant-injection-coronavirus-trump/

https://www.bbc.com/news/amp/world-us-canada-52421730

http://app2.cision.com/redir?s=1065403407822



COVID-1955%

Trump32%

Stock Market Performance

4%

US Democratic Candidate Coverage

3%

Sustainability & Climate

3%

Brexit1%

Syrian Conflict1% NFL Draft

1%

68%

21%

NFL Draft, 3%

COVID-19 | MEDIA LANDSCAPE

Less than 3%

Nigeria, 1% South Africa, 1% Singapore, 1% Italy, 1% Other, <1%

COVERAGE DISTRIBUTION BY MARKET (English & Chinese language news)The United States continued to lead in coverage of COVID-19, African nations see increased

coverage volumes

MEDIA LANDSCAPEClimate change coverage increased slightly over the past week

Coverage related to sustainability and climate change increased over the past week as oil prices plummeted and the head of the United Nations weather agency stated that the drop in emissions attributable to COVID-19 would not stave off climate change and that emissions are expected to rise as the world recovers. The Center for International Climate Research observed that COVID-19 has resulted in a 5.5-5.7% drop in carbon dioxide emissions.

Outer circle: Jan 1 – Apr 25Inner circle: Apr 11 – Apr 25

Topics not mutually exclusive. Volume-based analysis. Online News, Print, Blogs | English and Chinese Language | January 1, 2020 – April 25, 2020

https://news.un.org/en/story/2020/04/1062332

COVID-19 | TOPICS

0K500K

1,000K1,500K2,000K2,500K3,000K3,500K4,000K4,500K

Tho

usands

COVERAGE TOPICS BY CATEGORYCoverage of oil prices and climate change increased over the last week

On Monday, U.S. oil prices went negative for the first time in history as demand remained at rock-bottom and production continued, filling up storage facilities and offshore tankers. Saudi Arabia and Russia agreed to cut to record oil production cuts but such action alone is not expected to stabilize the U.S. market. Analysts and media predict U.S. producers will have to decrease production significantly and smaller firms will likely not survive.

On Friday, President Trump signed an additional $484 billion stimulus bill to replenish small business loan programs and allocate money to struggling hospitals. Meanwhile, outlets such as ProPublica described how millions of people were facing delays in receiving their stimulus check because they’d used tax prep middlemen to submit their taxes.

HEALTH BUSINESSPOLICY PUBLIC REACTION

Topics not mutually exclusive. Top movers defined by increase in conversation share vs. previous period. Volume-based analysis. Online News, Print, Blogs | English and Chinese Language | January 1, 2020 – April 25, 2020

Top Movers in Past Week: Fatalities -1%Reopening +1%Oil Prices +.6%Climate Change +.3%

https://www.forbes.com/sites/sarahhansen/2020/04/21/heres-what-negative-oil-prices-really-mean/#21c150365a85

https://www.forbes.com/sites/sarahhansen/2020/04/21/heres-what-negative-oil-prices-really-mean/#21c150365a85

https://time.com/5824809/negative-oil-price-climate-change/

https://www.wsj.com/articles/trump-signs-coronavirus-stimulus-bill-as-focus-shifts-to-state-funding-11587749963



III: INDIVIDUAL COUNTRY TRENDS AND STRATEGIC GUIDANCEUSA, CHINA, ITALY, GERMANY, SPAIN, FRANCE AND UK

NEW INFECTIONS IN THE USA REMAIN STABLE (AND ON A HIGH LEVEL) COMPARED TO PREVIOUS WEEK.

THE GOOD NEWS: MORTALITY DECLINES FOR THE FIRST TIME.

MEDIA COVERAGE CONTINUES TO DECREASE AFTER ANNOUNCEMENT OF LOCKDOWN MEASURES, WHEREAS THE DOW JONES STARTS TO RECOVER

ADVICE: ACT SENSIBLY IN YOUR COMMUNICATIONS. BUT INDICATIONS SUGGEST PHASE III WILL BEGIN SOON. PREPARE NOW.

NEW COVID-19 INFECTIONS, MORTALITY, MEDIA COVERAGE & FINANCIAL TREND // USA

USA CONTINUES TO BATTLE A HIGH INFECTION RATE – YET OUTLOOK IS POSITIVE

0%

5%

10%

15%

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30%

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LOCKDOWNSThe first US states begin school

closings & prepare for lockdowns.

!

COVID-19 SCORECARD

INFECTION RATE

NEW INFECTIONS

HIGH


COVID-19 INFECT. RATE

MARKETS

USA

UNIVERSE

ALL COVID-19 NEW TRACKED INFECTIONS


PERIOD

FROM: FEB 10TH, 2020

TO: APRIL 26TH, 2020

DATA

TRACKED COVID-19 INFECTIONS (JOHNS

HOPKINS UNIVERSITY)

MEDIA VISIBILITY (GROSS REACH)

TRADITIONAL & SOCIAL

LEGEND

NEW COVID-19 INFECTIONS

NEW COVID-19 DEATHS

NEW COVID-19 MEDIA COVERAGE

US INDEX: DOW JONES INDUSTRIAL AVERAGE

(DJIA)

…IN RESPECTIVE WEEK

PHASE I

DETECTIONPHASE II

PREVENTIONPHASE III

CONTAINMENT?

0.20%

0.20%

0.16%

0.11%

0.10%

0.07%

<0.01%

SPAIN

US

UK

ITALY

FRANCE

GERMANY

CHINA

PROJECTION

COVID-19 INFECTIONS

COVID-19 DEATHS

COVID-19 MEDIA COVERAGE

US INDEX: DJIA

100% = TOTAL FOR SHOWN TIMEFRAME

NEW INFECTIONS DECREASE COMPARED TO PREVIOUS WEEK.

THE GOOD NEWS: MORTALITY DECLINES FOR THE FIRST TIME AND IS EXPECTED TO FURTHER GO DOWN.

UK STOCK MARKET REACTED TO THE VIRUS 1-2 WEEKS EARLIER THAN UK MEDIA AND GOVERNMENT.

ADVICE: ACT SENSIBLY IN YOUR COMMUNICATIONS. BUT INDICATIONS SUGGEST PHASE III WILL BEGIN SOON. PREPARE NOW.

NEW COVID-19 INFECTIONS, MORTALITY, MEDIA COVERAGE & FINANCIAL TREND // UK

UK ON A BETTER PATH AFTER CHAOTIC INITIAL CRISIS MANAGEMENT

0%

5%

10%

15%

20%

25%

30%

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CW2011.5

CW2118.5

CW2225.5

CW231.6

COVID-19 SCORECARD

INFECTION RATE

NEW INFECTIONS

HIGH



MARKETS

UK

UNIVERSE



PERIOD



DATA


HOPKINS UNIVERSITY)



LEGEND


NEW COVID-19 DEATHS


UK INDEX: FTSE 100 (UKX)


PHASE I

DETECTIONPHASE II

PREVENTIONPHASE III

CONTAINMENT?

0.20%

0.20%

0.16%

0.11%

0.10%

0.07%

<0.01%

SPAIN

US

UK

ITALY

FRANCE

GERMANY

CHINA

PROJECTION

COVID-19 INFECTIONS

COVID-19 DEATHS


UK INDEX: FTSE 100


LATE LOCKDOWNThe British government ordered a lockdown on March 23,

limiting people to trips outside the home solely for grocery shopping, medical needs and traveling to work if working

from home is not an option.Social gatherings and meeting up in crowds have been

banned. One form of solitary exercise is permitted such as running or riding a bicycle. Police will be enforcing the

lockdown measures, but people are not required to bring papers with them when they go outside to justify their

reason for leaving the house.

!

US/EU HIT ON UK STOCK MARKET

UNCERTAINTY WHETHER LOCKDOWNS WORK AND HOW THE VIRUS SPREADS SPARK THE “TURNING POINT” ~ 3 WEEKS AFTER LOCKDOWN-ANNOUNCEMENT.

VIRUS-RELATED MEDIA COVERAGE IN CHINA RELAXES AS NEW INFECTIONS AND MORTALITY RATES SIGNIFICANTLY DECLINE.

ADVICE: PHASE IV COVERAGE HAS STARTED. LEARN FROM CHINA AS THEY ARE 7-8 WEEKS AHEAD.

NEW COVID-19 INFECTIONS, MORTALITY, MEDIA COVERAGE & FINANCIAL TREND // CHINA

QUICK PIVOT IN CHINA DUE TO RELATIVELY LOW MORTALITY AND INFECTION RATES

0%

5%

10%

15%

20%

25%

30%

35%

40%

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CW2011.5

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CW231.6

MARKETS

CHINA

UNIVERSE



PERIOD



DATA


HOPKINS UNIVERSITY)



LEGEND


NEW COVID-19 DEATHS


CHINESE INDEX: SHANGHAI COMPOSITE

INDEX (SHCOMP)


COVID-19 INFECTIONS

COVID-19 DEATHS


CHINESE INDEX: SHANGHAI COMPOSITE INDEX


PHASE I

DETECTIONPHASE II

PREVENTIONPHASE III

CONTAINMENTPHASE IV

RECOVERY

PROJECTION

WUHAN LOCKDOWN

On 23 January 2020, the central government of China imposed a

surprised lockdown in Wuhan and other cities in Hubei in an

effort to quarantine the centreof an outbreak of coronavirus disease 2019 (COVID-19); this

action is commonly referred to as the "Wuhan lockdown"

!

TURNING POINT COVID-19 SCORECARD

INFECTION RATE

NEW INFECTIONS

LOW


ITALY: NEW INFECTIONS AND MORTALITY ARE BOTH FURTHER DECLINING.

MEDIA ARE FURTHER RELAXING FOCUS ON COVID-10 STORIES, ITALIAN ECONOMY IS SLOWLY RECOVERING.

ADVICE: ACT SENSIBLY IN YOUR COMMUNICATIONS. BUT INDICATIONS SUGGEST PHASE III IS STARTING. ACT NOW.

NEW COVID-19 INFECTIONS, MORTALITY, MEDIA COVERAGE & FINANCIAL TREND // ITALY

ITALY WITH DECLINING NEW INFECTIONS AND MORTALITY

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MARKETS

ITALY

UNIVERSE



PERIOD



DATA


HOPKINS UNIVERSITY)



LEGEND


NEW COVID-19 DEATHS


ITALIAN INDEX: FTSE MIB (I945)


0.20%

0.20%

0.16%

0.11%

0.10%

0.07%

<0.01%

SPAIN

US

UK

ITALY

FRANCE

GERMANY

CHINA

PROJECTION

COVID-19 INFECTIONS

COVID-19 DEATHS


ITALIAN INDEX: FTSE MIB


PHASE I

DETECTIONPHASE II

PREVENTIONPHASE III

CONTAINMENT

LOCKDOWNItaly issued a nationwide lockdown on March 9, ordering its

60 million residents to stay at home. Schools, universities and all non-essential businesses are closed — with

supermarkets, banks, pharmacies and post offices allowed to remain open. Travel within Italy has been banned except

for health reasons or urgent matters.

!

COVID-19 SCORECARD

INFECTION RATE

NEW INFECTIONS

MODERATE


ALL-TIME LOW TOGETHER WITH US/EU ECONOMY

LOCKDOWN HITS ITALIAN ECONOMY

GERMANY: HAS ENTERED PHASE III AND NOW NEEDS TO CONTAIN THE VIRUS.

ADVICE: ACT SENSIBLY IN YOUR COMMUNICATIONS BUT THE ENVIRONMENT IS RIPE FOR NON-COVID RELATED TOPICS. ACT NOW.

NEW COVID-19 INFECTIONS, MORTALITY, MEDIA COVERAGE & FINANCIAL TREND // GERMANY

GERMANY HAS ENTERED THE CONTAINMENT-PHASE

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COVID-19 SCORECARD

INFECTION RATE

NEW INFECTIONS

LOW



MARKETS

GERMANY

UNIVERSE



PERIOD



DATA


HOPKINS UNIVERSITY)



LEGEND


NEW COVID-19 DEATHS


GERMAN INDEX: DAX 30


PHASE I

DETECTIONPHASE II

PREVENTIONPHASE III

CONTAINMENT

0.20%

0.20%

0.16%

0.11%

0.10%

0.07%

<0.01%

SPAIN

US

UK

ITALY

FRANCE

GERMANY

CHINA

PROJECTION

COVID-19 INFECTIONS

COVID-19 DEATHS


GERMAN INDEX: DAX


SOCIAL DISTANCINGUnlike other European countries, Germany has so far

stopped short of ordering its over 80 million population to remain at home — instead opting for strict social distancing

measures which were issued on March 22.

!

NEW INFECTIONS AND MORTALITY FURTHER DECREASE.

MEDIA COVERAGE CONTINUES TO DECREASE AFTER ANNOUNCEMENT OF LOCKDOWN MEASURES, WHEREAS FRENCH ECONOMY STARTS TO SLOWLY RECOVER.

ADVICE: ACT SENSIBLY IN YOUR COMMUNICATIONS. BUT INDICATIONS SUGGEST PHASE III HAS BEGUN. ACT NOW.

NEW COVID-19 INFECTIONS, MORTALITY, MEDIA COVERAGE & FINANCIAL TREND // FRANCE

FRANCE IS RECOVERING AND ENTERS THE CONTAINMENT PHASE

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35%

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CW924.2

CW102.3

CW119.3

CW1216.3

CW1323.3

CW1430.3

CW156.4

CW1613.4

CW1720.4

CW1827.4

CW194.5

CW2011.5

CW2118.5

CW2225.5

CW231.6

COVID-19 SCORECARD

INFECTION RATE

NEW INFECTIONS

MODERATE



MARKETS

FRANCE

UNIVERSE



PERIOD



DATA


HOPKINS UNIVERSITY)



LEGEND


NEW COVID-19 DEATHS


FRENCH INDEX: CAC 40 (PX1)


0.20%

0.20%

0.16%

0.11%

0.10%

0.07%

<0.01%

SPAIN

US

UK

ITALY

FRANCE

GERMANY

CHINA

PROJECTION

COVID-19 INFECTIONS

COVID-19 DEATHS


FRENCH INDEX: CAC 40


LOCKDOWNThe French government announced a strict nationwide

lockdown on March 17, banning all public gatherings and telling residents to stay inside except for grocery shopping

and other essential tasks.Along with closing all non-essential shops, open-air

markets have been ordered to shut. People in France are also required to fill out a form stating their reason for

leaving the house.

!

PHASE I

DETECTIONPHASE II

PREVENTIONPHASE III

CONTAINMENT

NEW INFECTION AND DEATH RATES SEEM UNDER CONTROL. LOCKDOWN RESTRICTIONS HAVE BEEN EASED.

MEDIA ACCELERATING OPENNESS TO NEW TOPICS.

ADVICE: ACT SENSIBLY IN YOUR COMMUNICATIONS. BUT INDICATIONS SUGGEST PHASE III HAS BEGUN. ACT NOW.

NEW COVID-19 INFECTIONS, MORTALITY, MEDIA COVERAGE & FINANCIAL TREND // SPAIN

SPAIN EASES LOCKDOWN RESTRICTIONS AFTER DECREASING INFECTIONS AND DEATHS

0%

5%

10%

15%

20%

25%

30%

CW710.2

CW817.2

CW924.2

CW102.3

CW119.3

CW1216.3

CW1323.3

CW1430.3

CW156.4

CW1613.4

CW1720.4

CW1827.4

CW194.5

CW2011.5

CW2118.5

CW2225.5

CW231.6


MARKETS

SPAIN

UNIVERSE



PERIOD



DATA


HOPKINS UNIVERSITY)



LEGEND


NEW COVID-19 DEATHS


SPANISH INDEX: IBEX 35 (IBEX)


0.20%

0.20%

0.16%

0.11%

0.10%

0.07%

<0.01%

SPAIN

US

UK

ITALY

FRANCE

GERMANY

CHINA

PROJECTION

COVID-19 INFECTIONS

COVID-19 DEATHS


SPANISH INDEX: IBEX 35


PHASE I

DETECTIONPHASE II

PREVENTIONPHASE III

CONTAINMENT

STATE EMERGENCYThe Spanish government declared a state of emergency on

March 14, issuing a general confinement order for more than 46 million people.

!

COVID-19 SCORECARD

INFECTION RATE

NEW INFECTIONS

HIGH


Contact: Mark Weiner

Chief Insights Officer

[email protected]

203-414-8482

Author/US:

Karinne Smolenyak

Director: Healthcare Sector

[email protected]

Author/Int’l:

Bernd Hitzemann

Vice President

[email protected]

mailto:[email protected]

mailto:[email protected]

cision global media insights covid-19 | weekly update ... · 28/04/2020 · pr activity. infection...

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