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Page 1 Page 1 Rick Wielens CEO NineSigma Europe Collaboration Platform for IP and Knowledge Sharing European Technology Transfer Office Circle 2011 © NineSigma, Inc.

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Page 1: Collaboration Platform for IP and Knowledge Sharing · 2016. 6. 3. · •Allowing the creation of a shared knowledge and capability pool (virtual company) •Allowing collaboration

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Rick WielensCEO NineSigma Europe

Collaboration Platform for IP and Knowledge SharingEuropean Technology Transfer Office Circle

2011 © NineSigma, Inc.

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Agenda

• Need Driven Innovation / Open Innovation• Collaboration platform: NineSights • Specific opportunities for TTO

• Need Driven Innovation / Open Innovation• Collaboration platform: NineSights • Specific opportunities for TTO

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Traditional pattern of university-firm technology transfer

Transfer-Datenbank

11 2 3Wissenschaftler Unternehmen

stellen Wissen ein

Suche nach Bestandteilen der Lösung

Motivation durch:

• Externe “Zwänge“

• Erwartungswert einer potentiellen Abfrage der Informationen durch ein Unternehmen

• Reputationserhöhung

Annahme über einen Lösungsweg:

• Zugriff nur auf bekannte Wissensbasis

• Unterliegt „local search bias“ bei Suche / Evaluation

• Motivation durch „Not Invented Here“ begrenzt

Incentives for transfer- Part of grant contract

- Expected value of potential demand of knowledge by a firm

- Increasing reputation

Search for research in universities etc.- Screening of usual suspects

- Using existing networks

- Local search bias

- Transfer often stopped by "Not-invented-here"

Universities & TTO’s Companies

Transferdatabase

Search for interesting

technologiesdocument results

From Prof Frank Piller MIT / RWTH Aachen

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The Vision: Using Open Innovation for Technology Transfer

Plattform fürOpen

Innovation

Broadcastingder Probleme

Broadcast of search

• Wissenschaftler screenen Probleme

• Reaktion nur wenn Lösung bekannt oder Lösungsweg “einfach“

• Übermittlung konkreter Lösungen

• Unternehmen übermitteln Fragestellung an Plattform

• Screening und Bewertung der Lösungen

• Belohnung des besten Beitragenden

33 2 1Wissenschaftler Unternehmen

Übermittelt

Lösungsvorschlag

Activities on research site:- Screening of problems

- Reaction only when problems seems to be known and cost to answer affordable

- Transfer of solution idea

- Transfer of suggestion for contract research

Activities on company site:- Transfer of problems

- Screening and evaluation of problems

- Transfer of "best" solution

- Contracting of further directed research

Universities & TTO’s Companies

Broadcasting problems

screening of problems Open innovationplatform

transfer of

possible solution

From Prof. Frank Piller MIT/ RWHT Aachen

Tech Profile Gallery

Branded subset of aggregated list

Needs Gallery

Branded subset of aggregated list and

Recruitment

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What is It?NineSights, developed by NineSigma’s global innovation experts, is a high quality, secure and collaborative online platform that connects innovators of all sizes

What Does it Do?•Enables matching of the world’s largest aggregated needs repository with a high quality, pre-vetted network of solution providers and experts•Allows users, both Providers and Seekers, to proactively engage in an open innovation marketplace•Creates an unprecedented community of Solution Providers and Seekers•Brings participants the professional, trusted, and secure environment that they can expect from NineSigma

Introducing NineSights™

2012 © NINESIGMA / PRIVATE AND CONFIDENTIAL 6

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FEATURES•One stop shopping for needs and opportunities•Efficiently identify quality opportunities with “NineSigma seal of approval”•Collaborative innovation: innovation anytime anyplace•Safe professional environment to engage with like-minded, technical community

Aggregated needs and offers

INDIVIDUAL INDIVIDUAL COMPANIESCOMPANIES

INDIVIDUAL INDIVIDUAL SPsSPsTech Profile

GalleryBranded subset of

aggregated list

Needs Gallery

Branded subset of aggregated list and

Recruitment

[FREE OPEN MARKET]

AlliancesBranded subset of aggregated

SP list

SEEK THE ANSWER BE THE ANSWER

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Page 8: Collaboration Platform for IP and Knowledge Sharing · 2016. 6. 3. · •Allowing the creation of a shared knowledge and capability pool (virtual company) •Allowing collaboration

WHY SOCIAL MEDIA TECHNOLOGY?

Gartner Expects the Social Engagement Software market to reach $1B in Revenue by the end of 2012 Up From Approximately $625 in 2010.

Social Software enables:

Information Gathering – Fluid Technology Solution and Needs PostingsMatchmaking of individuals for the Co-development of ProductsIncreased Brand Awareness

Once an emerging interaction technology modality, it has swiftly become a must have.

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FUNCTIONS OF THE SOFTWARE INCLUDE:

• Message Boards,

• Rating Systems,

• User Registration,

• Reputation Management,

• Social Tagging,

• Bookmarking,

• Semantic Search, Filtering, & Custom Analytics, Structured and Unstructured Data Mining,

• Private and Public Groups

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homepagehomepage

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gallerygallery

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Need exampleNeed example

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User dashboardsUser dashboards

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Private Groups and Expert Panels

Private Groups and Expert Panels

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UNIQUE OPPORTUNITIES FOR YOU:

• Amongst TTO’s and Universities• FIND INDUSTRY PROJECTS • Privately Collaborate amongst each other through private groups• Project Manage Collaborations• Leverage knowledge base

• Externally• Post Needs and Technology Offers to the larger NineSights

Community, and market those to NineSigma’s Corporate Clients• Participate in Client Lead Expert Panels• Run external expert searches

NINESIGMA PRIVATE AND CONFIDENTIAL 15

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Vision for TTO: Virtual European TTO network

How can the TTO’s within Europe leverage their networks and knowledge across thedifferent entities and organizations?

•Allowing a better offering to the TTO’s industrial partners (better industry partner)•Allowing the creation of a shared knowledge and capability pool (virtual company)•Allowing collaboration across different organizations and countries•Allowing leveraging of existing IP and knowledge between different TTO’s

Conditions:•Protecting IP and positions of the different TTO’s: Proven Non Confidential Model•Trusted closed network with Members of the TTO’s only

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TTO InnovationEcosystem

OthersOthersRetireesRetirees

SuppliersSuppliers

UniversitiesUniversities

ConsultantsConsultants

UniversitiesUniversities

Large CorporatesLarge Corporates

Small entrepreneurialSmall entrepreneurialcompaniescompanies

Private LaboratoriesPrivate Laboratories

University Technology University Technology Transfer OfficesTransfer Offices

IndividualsIndividuals

NineSigmaNineSigmaAffiliatesAffiliates

NationalNationalLabsLabs

Research Research InstitutesInstitutes

NonNon--profitsprofits

Business Business UnitsUnits

Business Business DevelopmentDevelopment

Research Research Center Center

OtherOther

Inside a TTO or a Expert Group e.g. Material ScienceInside a TTO or a Expert Group e.g. Material Science

Existing TTO network (invitation only)

Where does innovation come fromCollaboration to extend the innovation ecosystem

NineSigma’s Global Innovation Community

Global Network

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Vision for JRC/ TTO

Scenario 1: Knowledge Management within the TTO networkA specific TTO is working on a program and requires specific knowledge, capabilities or capacity that is not available inside the TTO

Posting the need can be done on three levels:

-Closed team room: Within a predefined, invitation only team room-Closed within network: Within the TTO only trusted network -Open platform: Within the global NineSights environment-Open broadcast: Within the Open Global Innovation Network (Using active Ninesigma involvement)

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Environment: Separate instance for TTO

Proposal is to create a separate system instance for the TTO’s

-For entire network of TTO partners (all researchers and colleagues)-To post capabilities, technologies and IP-To post Non Confidential Needs -Facilitated community management -Like a protected and facilitated “Innovation Linkedin”

Your thoughts?

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• Fully Assisted Needs / Offers Extraction / Articulations: up to 30 needs (PhD Facilitated)

• Configure Platform: Branded NineSights Gallery

Custom technical configurationClient’s “look and feel”

• Broadcast to target NineSigma Communities• Proactively position on relevant Social Media Sites, Blogs and Forums• HTML links to Client Site and optional co-Marketing/Press Release

• NineSights Community Manager manage dialog, Q&A, and motivate participation

• Responses and Proposals filtered against client criteria• Gallery Activity (e.g. page views and frequency)

Needs / OffersArticulation

Configuration: and Content

Loading

3-Pronged Campaign Outreach

Innovation Platform & Service Offerings

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Interface Customization Timelines (60-90 Days)

▪ Review final site with expanded group

▪ Nothing required

▪ Attend a review meeting toreview workflow and samplevisuals.

▪ Input from prior activity

▪ Participate in requirements gathering exercise – conference call or calls

Test and FinalizeTest and Finalize

▪ Fix bugs, make enhancements

▪ Build custom themes/forms▪ Configure widgets• Load Content

▪ Mock up the initial interface

▪ Develop high level use case definition.

▪ Draft Project Charter

Requestor activities NineSigma activities

10 days

30 – 60 days

10 days

10 days

2 day

Duration

2012 © NINESIGMA / PRIVATE AND CONFIDENTIAL

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