Console Manufacturers

First Party Publisher are the companies that make the hardware e.g. games consoles, that

games are played on specifically Sony, Microsoft, Nintendo and now that mobile

phone based platforms are emerging, companies such as nokia.

• These companies are the ‘gatekeepers’ of the industry as they decide whether or not to approve each game targeted for development on their respective console platforms. They have an immense amount of power and influence over what gets released and which titles get priority marketing.

• First Party Publishers provide support to developers and publishers working on their particular platforms.