cooperation in the baltic's level - an important step towards competitiveness in the world...
TRANSCRIPT
COOPERATION IN THE BALTIC'S LEVEL - AN IMPORTANT STEP TOWARDS COMPETITIVENESS IN THE WORLD
BUSINESS DEVELOPMENT EXPERIENCE OF SAKRET IN ESTONIA
Dipl. Ing. M. Sc. chem.
Andris VanagsSIA Sakret director, Sakret OŰ Board MemberOctober 1, 2012
WHO WE ARE AND WERE WE ARE NOW
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NAME
Name SAKRETE is made of two words:
„SACK“+
„CONCRETE“=
„SAKRET“
SAKRET – idea
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SAKRET ENTERS EUROPE IN 1966.
Step by step European market is conquered.
Presently SAKRET is represented in 29 European countries.
SAKRET – in Europe
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SAKRET IN BALTIC'S
In 2003 SIA Sakret is established.
100% ownership of Latvian citizens
Recipes created in Latvia, Lithuania and Estonia and adapted for export markets
In year 2004 first SAKRET dry mixtures plant in Baltic States is opened
In year 2007 the plant in Estonia, Paide and in year 2008 the plant in Lithuania, Kedainai is opened
Currently SIA SAKRET holds licenses for production of products in Latvia, Estonia, Lithuania, Belorussia, Ukraine, Finland, Kaliningrad, St. Petersburg, Volga district and option in Sweden.
In 2012 was established new company in Finland - SAKRET Norde OY.
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SAKRET in Baltic's
Riga October 2004Capacity of dry mixtures’ plant
100‘000 t/per year
September 2006Capacity of liquid materials’ plant
3’000 t/ per year
Paide (Estonia)
July 2007Capacity of dry mixtures’ plant
150‘000 t/per year
Kedaini (Lithuania)
August 2008Capacity of dry mixtures’ plant
250‘000 t/ per year
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SAKRET IN BALTIC'S
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PRESIDENT OF ESTONIA: TOMASS HENDRIKS ILVESS.
Many aspects in our countries are similar. If all 6 of us (Latvia, Estonia, Lithuania, Denmark, Sweden, Finland) would reunite,
together we could be stronger and achieve more. Some things that we are interested in – ecology, safety of power
industry, free movement of services, and of course EU market. Even if Latvians speak in different language, it is one
Europe! 04.06.2012.
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A “BIG PLAYER”
Estonia
Latvia
Lithuania
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EXTERNAL COMPETITIVENESS
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LATVIA & ESTONIA
Etc.
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More markets – more stabile experience !
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BE LIKE A “SPONGE”
SAKRETInternational institutions
Embassies
Government
Investment and Development
Agency of Latvia
Local Partners
International Partners
Competition
Latvian Chamber of Commerce and
Industry
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Latvian Entrepreneur Club in Estonia
Information exchange between corporations Make contacts and get familiar wit Estonian bureaucracy Share experiences with Start-ups
GOALS:
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ENTERING NEW MARKET
What to do: Learn the market DemandSupply Offer Make consumers addicted Innovate : “Change or die”
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NEXT 3 STEPS TO SUCCESS
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WHY ESTONIA
DEVELOPMENT HAS NEVER BEEN THE SAME.
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Sabiedriskās domas pētījumu centrs SKDS, 2005
Which of the 3 Baltic countries has been the most successful since recovering independence? (%) (all respondents)
WHY ESTONIA
Latvia
Lithuania
Estonia
Hard to say
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BALTICS COOPERATION
Estonia – Latvia Cross-Border Cooperation Programme 2007-2013Summary report, February 2010
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ESTONIAN LESSON
NOT a “quick catch”
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ESTONIAN LESSON
PatienceP
Stability
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SAKRET RECIPES OF SUCCESS IN BALTIC
Values : Good leadership, innovation and cooperation
Regular “eye to eye” meetings with ALL branch directors
Individual approach to every country/cultureBoard picks out ALL the new employeesTraining of new employeesBe multilingual
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SAKRET RECIPES OF SUCCESS
Key to success : democratic
franchise system, REPUTATION,
know-how selling
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THANK YOU!