Lookbook 2010/2011

MensBen

Blaze

Eddie

Freddie

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5

6

7

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WomensBaseball

Button

Fascinator

Faye

Gather

Gracie

Letty

Lev

Margot

Pasty

Rosie

Segment

Visor

9

10

11

12

13

14

15

16

17

18

19

20

21

InformationCustomisation

Orders

A bit about Didi

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24

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Mens

Code: DIAW10AM0701Ben:Felt-Loden/Loden - RRP £140.00Code: DIAW10AM0702Ben:Felt-Loden - RRP £140.00 4

Ben

Short brimmed trilby with a pear shaped

crown, made using separate crown and

brim pieces.

This method of construction gives the hat

more ease, making the hat better at

moulding to the wearer's head.

Made in felt, perfect for seemingly endless

chilly winters.

Code: DIAW10AM1801Blaze:Felt-Midnight - RRP £150.00Code: DIAW10AM1802Blaze Zero:Felt-Ruby Red - RRP £200.00 5

Blaze

Based on the famous Deerstalker. The

crown, moulded in one with the

indentations mirroring the more usual

sewn tweed cap.

Classic double peak and ear �aps. The

peaks shield the wearer from sun and

rain. The felt is warm and will mould

to the head, the ear �aps are for

windier days.

Code: DIAW10AM0801Eddie:Felt-Brown/Brown - RRP £140.00Code: DIAW10AM0802Eddie:Felt-Gold/Gold - RRP £140.00 6

Eddie

Traditional short brim, pear shaped

crown made from the same two blocks

as the classic narrow brimmed trilby.

The brim has been cut away, leaving

the front of the brim only... a cross

between a trilby and a peaked cap.

Classic Petersham band with a folded

knot �nish.

Code: DIAW10AM1701Freddie:Felt-Beige/Charcoal - RRP £215.00Code: DIAW10AM1701Freddie:Felt-Beige - RRP £215.00 7

Freddie

In�uenced by the fedora, the hat has a

smooth front to the crown, the indent at

the top is shallow to the edge.

The brim is wide with a gentle curve

upward at the back, it has a tilt at the

front for that caddish charmer look.

Womens

Code: DIAW10AW1501Baseball:Straw-Natural (PhotoID HHH7091, 7144) - RRP £140 9

Baseball

Based on an original 1940s baseball

shape the unusually long, wide brim is

perfect for sunny days. It is just such

an incredible shape, worn on the back

of the head or pulled low over the face.

Very useful for sunbathing as there is

no brim at the back to contend with

when lying back.

Code: DIAW10AW0107Button:Felt-Wine (PhotoID HHH3584) - RRP £110.00Code: DIAW10AW01Button:Sinamay-Midnight (PhotoID HHH3640) - RRP £100.00 10

Button

Full of drama and fun. The small round base

is perfectly versatile.

This version of the Button shape is extremely

�attering. The wings on the axis for

movement and elegance.

Or the Swarovski crystal version, splitting the

light making it ideal for evening events. Stays

on via an elastic that can be placed under the

hair like a hair band, or elastic loops through

which hair grips can be positioned.

Made in felt, the �nish is warm and

luxurious. Easily compliments any out�t and

any time of day.

Code: DIAW10AW2204Fascinator:Felt-Midnight/Hunter/Ruby Red/Black (PhotoID HHH3588) - RRP£60.00 11

Fascinator

The felt, with its luxurious warmth and silky

sheen, is cut, twisted and gathered to catch

the light.

A piece of net draped over the forehead

creating drama.

Worn on the diagonal of the head it lengthens

the neck and highlights cheekbones. Elegant

and easy to wear.

Elastic loops through which to place kirby

grips and a choice of long elastic going under

the hair or small alligator clips.

Code: DIAW10AW1101Faye:Felt-Kahki/Loden (PhotoID HHH3564) - RRP £230.00 12

Faye

The perfect neat dome crown with the

heavy brim is gorgeous, romantic and warm.

Perfect for those sunny autumn days. Wide

brims are both �attering and �irtatious.

Code: DIAW10AW1601Gather:Felt-Coral/Damson (PhotoID HHH7070) - RRP £190 13

Gather

Strongly in�uenced by the Trilby

wearing-women of Film Noir. It is a more

feminine and easier shape to wear than a

traditional Trilby, with more versatility.

Without the brim at the back there is more you

can do with the wearer's hair, from a plain

ponytail to a complicated up-do/bun. It can be

tilted on the head and brought further down

the forehead. The brim is extremely �attering

and �irtatious but does not require the wearer

to lift their chin as would be necessary when

wearing a more classic man's shape.

There is an immediate change to the way a

head is held when wearing this hat, con�dent

and engaging.

Code: DIAW10AW0301Gracie:Felt-Purple (PhotoID HHH3504) - RRP £110.00 14

Gracie

Wonderfully comfortable and cosy

due to the magic of felt. A

sophisticated shape, gathered at the

front and held in place by a knot

embellished by Swarovski crystals.

A bright and fun bit a glamour from

the past.

Code: DIAW10AW1003Letty:Felt-Brown (PhotoID HHH3541, HHH3656) - RRP £120.00Code: DIAW10AW1001Letty:Felt-Mink (PhotoID HHH7105, HHH6868, HHH7116) - RRP £120.00 15

Letty

This is a great low-key winter hat,

comfortable, warm and weatherproof. The

short peak is perfect for the elements and

frames the face beautifully. Finished with

a band of the matching material or

Petersham ribbon.

Easily the most popular Didi hat, it will

last year after year and, with a little care,

keep looking new.

Code: DIAW10AW0901Lev:Felt-Alabaster/Dark Wine/Silver (PhotoID HHH7096, 6880) - RRP £160 16

Lev

Just the prettiest Cloche shape. Perfect for

the winter elements.

Banded by Petersham ribbon �nished with

a neat knot. Or for a bit more �are, the

concertinaed Petersham is covered with

silver leaf. Elegant and neat. Easily the

smartest winter hat around.

Code: DIAW10AW0403Margot:Felt-Charcoal/Multi (PhotoID HHH7130) - RRP £140.00Code: DIAW10AW0404Margot:Felt-Wine (PhotoID HHH7133) - RRP £160.00Code: DIAW10AW0407Margot:Felt-Brown (PhotoID HHH7587) - RRP £150.00 17

Margot

This hat is an original 1940s beret

shape and it can be worn in almost any

direction. This makes it both endlessly

�attering and unique to the wearer.

Made from felt it is a lovely winter hat

for everyday or for a smart occasion.

The �nishings on the Margot add

height and drama but it can also be

made as a plain beret for a more

minimalist look.

Code: DIAW10AW0501Pasty:Felt-Mohair Loden (PhotoID HHH6841, HHH7141) - RRP £110 18

Pasty

Reminiscent of a military style hat and

designed to sit a little off kilter, it has a

gentle curve on the underside to �t snuggly

to the head.

Fixed in position with an elastic going

under the hair or little loops through which

hair grips can be placed. This can be worn

with the point facing forwards or

backwards, the smooth curve at the front

worn a little forward to the edge of the

forehead. Any way this hat is worn it will

add an extra dimension to the wearer's look.

The photographed version is made in

mohair fur giving the hat has a lovely

texture and tactile softness.

Code: DIAW10AW0201Rosie:Felt-Ruby Red (PhotoID HHH3496) - RRP £115.00Code: DIAW10AW0201Rosie:Felt-Leopard (PhotoID HHH7038) - RRP £115.00 19

Rosie

A winter twist to the classic 'Land Girls'

style of elegantly covering the hair with a

topknotted handkerchief. Very �attering and

instantly adds a bit of nostalgia to a look.

Made in felt it will mould to the wearer's

head the more it is worn.

Code: DIAW10AW0603Segment:Felt-Off-White (PhotoID HHH8122, HHH7601) - RRP £140.00Code: DIAW10AW0601Segment:Felt-Loden/Gold (PhotoID HHH6872,7154) - RRP £160.00 20

Segment

An attractive 1950s in�uenced shape,

traditionally designed to be placed on the back

of the head. The curve on the underside and

each segment gradually moulding the outward

shape in a stepped arc. Like many of the small

Didi hats this style can essentially be placed

anywhere on the head. An elastic to go under the

hair and loops for more particular placing.

The swirl �nishing adds dimension and

movement. Alternatively the warmth of the

re�ected light given by the gold leaf covered

�lagree cut out.

Code: DIAW10AW2101Visor:Sinamay-Dark Natural/Midnight (PhotoID HHH3548) - RRP £90 21

Visor

The sinamay visor is moulded on a

classic Cloche shape, giving the same

sweet pro�le.

Fits into a bag or suitcase easily. Stylish,

useful and neat for sunny holidays.

Information

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CustomisationAs well as a Ready to Wear Didi offers

customisation and bespoke services. As

with so many things in fashion, although

the items are divided into male and female

there is naturally a crossover element.

All the hats can be made to individual

desires through Made to Order. For ideas

on changes such as size, colours and

trimmings visit

www.boutiquedidi.co.uk/Made_to_Order

Didi is also able to offer bespoke items for

everyday, special occasions and weddings.

Please contact enquiries@boutiquedidi.co.uk

and we can take it from there.

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OrdersIndividual orders can be placed

easily through the Didi website

www.boutiquedidi.co.uk

If there are more speci�c

requirements, or to become a

Didi stockist please email

enquiries@boutiquedidi.co.uk or

phone +44 (0)207 428 0891.

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A Bit About DidiA Didi hat is the excitement of something personal,

luxurious and unique, inspired by the romanticism and

elegance of nostalgia. There are everyday and special

occasion hats, each stomach �uttering, knee

weakening perfect items of tradition made from a

modern perspective.

Each Didi hat is handmade, designed to last season after

season, to be loved and cared for, to mould to your head

as you wear them again and again.

Made with the �nest quality materials. Straw, woven to be

natural and light. Felt soft, warm, and sculptural, it can be

brushed in a circular motion, making the felt lie, re�ecting

light and emphasising the curves of the shape. Sinamay, a

standard occasion hat material, taking a clean and

structured shape. Finishings of petersham, gold and silver

leaf, beading and Swarovski crystals. All blocked by hand

and then sewn by hand.

Each hat carefully crafted to be a well made

beautiful accessory.

WWW.BOUTIQUEDIDI.CO.UK+44 (0) 20 7428 0891enquiries@boutiquedidi.co.uk