1. The Location Imperative: Extending the value of MapInfo Professional with Spectrum Spatial Brian St Jean October 9, 2014

2. 2 Agenda Introduction Extending MapInfo Professional Spectrum Spatial MapInfo Stratus / Analyst 2

3. 3 Challenges and Opportunities

4. 4 Challenges and Opportunities Spatial Analysis Map customers against company network Compare competitors against company network Analyze customer segmentation by location Analytics Risk Analysis Vendor Channeling Who are my best customers? Analyze service coverage Consumerization of GIS is driving the need for a Location Intelligent organization

5. 5 Evolution of Enterprise Location Intelligence TIME NUMBER OF USERS/BUSINESS PROCESSES Desktop GIS Web GIS Desktop with Shared Maps Store Enterprise GIS Multiple channels of access/delivery "Together we all know/domore than any one of us Productivity of the workplace Evolution of Location Intelligence for the Enterprise Cloud

6. 6 Understanding Location Intelligence Spatial Mathematics: Buffers Select Within/Without Calculate Distance Spatial Intersections Spatial Union Projection Systems

7. 7 Geocoding Enrich: attach data Analyze: answer questions Visualize: present answersin map form MapInfo Professional

8. 8 What is MapInfo Professional? 8 A desktop mapping application which provides comprehensive Location Intelligence capabilities Base map creation and editing Visualisation and analysis Output and sharing in all forms Easy to learn and use Available in 16 languages Used in a wide variety of vertical markets and industries Public sector (planning, emergency response, crime analysis) Telecommunications (network planning and optimisation) Insurance (risk analysis, book analysis, underwriting analysis) Retail and property (site location and analysis, targeted marketing) And lots more!...

9. Visualisation and Analysis Thematic mapping 3D Prism map

10. 10 Basic Reference Mapping

11. 11 Extending MapInfo Professional Take Maps and Data to the enterprise Allow non-GIS users to gain insight from GIS data Use LI data to help make operational decisions 11

12. 12 Connecting business data and applications for a golden customer profile. Many modules Spectrum Enterprise Designer Application One interface One platform Introducing Spectrum

13. 13 Delivering our LI Capabilities

14. 14 Spectrum Spatial

15. 15 Stratus & Analyst Maps Bring Spatial Data to Life for your Consumers 15 Publish interactive maps Empower non-GIS users/experts Enable self-serve insight and analysis Provide 24/7 access for internal and external users

16. 16 MapInfo Stratus / Analyst Customizable Cloud & On-premise mapping application to allow customers to easily put their geographic data in the cloud Links directly to MapInfo Professional data files Individual and Enterprise pricing Quickly deployable 16

17. 17 MapInfo Stratus Thematic Mapping Example 17

18. 18 18 Public Facilities Library Civic Centers Sports Complex Schools Road Construction Road Closures Detours Search for an Address Recently Selected Find My Nearest Map Legend Emergency Services Transportation Alerts 4 4 Hybrid Roads Aerial 30th St NW: Construction planned from April 1 September 4. Please detour to 28 St via Olive St. For questions regarding the construction, call 123.456.7890 Alerts Create Audience Targeted Views / Maps

19. 19 Stratus UploaderTool Accessed through MapInfo Professional Users can create mapsand add overlaysdirectlyfrom MIPro Administration Console Adminscan configure maps and layers for viewing They can create queries, set user permissions,and manage end-user functionality Stratus Application End users can browse and interact with maps Authenticatedand guestusers mayview and query spatial data Accessible via the Internet MapInfo Stratus Components Stratus Components

20. 20 MapInfo Professional Stratus Application Stratus Admin Console 1. Use MapInfo Professional to design and create content for Stratus Applications. 2. MapInfo Professional is used to upload content into the Stratus Admin Console. 3. The Admin Console is used to choreograph uploaded content for publishing Stratus Applications. Stratus and MapInfo Professional Complimentary Products Consumption 1. Use MapInfo Professional to design and create content for Stratus Applications. 2. MapInfo Professional is used to upload content into the Stratus Admin Console. 3. The Admin Console is used to choreograph uploaded content for publishing Stratus Applications. MapInfo Professional Stratus Admin Console Stratus Application Creation Deployment

21. 21 Six video tutorials http://www.pbinsight.com/support/education/video- tutorials/product/mapinfo-stratus/ Get Started with Stratus Requirements MapInfo Professional v10 or higher IE Explorer 8 or 9 Firefox 9 Safari 5 Chrome 16 Free Trial 30-day free trial Sign up at www.pb.com/stratus Videos

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28. 28 Spectrum Spatial Core Capabilities Visualization & Analysis Routing Geocoding Global Data

29. 29 Context Visualization Mapping Analytic Mapping Mapping & Visualization 29 Dot Density Grid Interpolated Heat Maps Graduated Symbol Streets Mapping Aerial Imagery Thematic Maps Line, Chart and Pie Maps Line Linkage

30. 30 LIM Spatial Analysis -Core Components Find Nearest -Locates the points of interest (POI) that are nearest to a given location. Query Spatial Data Use the full power of spatial query to find the relevant data with the MISQL Language. Spatial Calculator -Performs a variety of calculations on spatial data, such as determining the area of a polygon, determining the distance between to points, or measuring the perimeter of an area, among other functions. Spatial Union -Returns a geometry object which represents the union of two input geometry objects. 30

31. 31 Enterprise Routing Module Description Provides the ability to obtain driving or walking directions, calculate drive time/distance, and identify locations within a certain time or distance from a starting point. Key Features Calculate isochrone / isodistance polygons. Calculate the travel time and distances between one or many start and end points. Find shortest or fastest routes for walking/driving Determine turn by turn directions Route from one point to another point or from one point to multiple other points. Benefits: Reduce delivery times and cost through efficient routes Increase revenue by identifying gaps in service Target customers more effectively Determine service eligibility

32. 32 Location Intelligence Module Spatial Data Integration Capabilities Augment and Enrich data stores with spatially derived data for use in analytics Build collections of spatial operations and apply them in batch or transactional requests. Key Features: Visual design environment All modules capability exposed in Batch and Transactional Data Integration Support batch and real time data integration for a variety of business needs Supports RDBMS databases, data warehouses, XML files, flat files and variable format files Supports Oracle Spatial, MapInfo TAB, SQL Server, PostGIS/Gres and ESRI shape file Supports data access via REST, SOAP and OGC web services Data provider SDK 32

33. THANK YOU Brian St. Jean Business Solution Architect Tel: +1 705.321.5836 Email: Brian.StJean@pb.com