BRANDS on INSTAGRAM

• 400 Million active users

• %70 outside of US

• 30 billion Photos

• 70 million photos / per day

• 2,5 billion likes / per day

• %85 usage

• 1000 comments / per second

• %600 increase of videos between 2013-2014

• 4,21% interaction: 58 times more than Facebook and 120 times more than Twitter

İNSTAGRAM STATISTICS

1,78

4

278

13,2

00

visual example

Like rate based on Platform

• Continuity

• Correct filter use (or not use)

• Adding emotions

• Sharing videos and different images

• Sharing of emotional pictures (like love and hate)

• Simple composition

• Use of faces (35% more interaction)

• Usage of mentions provide 56% more interaction

• Usage of location is getting %79 more interaction

• Hastags brings 13% more interaction

FACTORS to INCREASE INTERACTIVITY

• %25 of Fortune 500 brands are using it.

• Fortune 500 brands share the most heavily on Thursdays

• %86 of the top brands are using İnstagram .

• Top 100 brands share on average 5,5 post per week

• 43% of the top 100 brands are sharing daily

BRANDS on İNSTAGRAM

• Nike 45,7 milyon

• Victoria’s Secret 38,2 milyon

• Chanel 12 milyon

• Louis Vuitton 10,8 milyon

• Starbucks 8,7 milyon

• Gucci 8,5 milyon

• Adidas 8,2 milyon

• Louboutin 7,6 milyon

BRANDS WITH MOST FOLLOWERS ON INSTAGRAM

We produce visual content which is in line with your brand and your brand language such as: photography, animation,

stop motion, video etc.

WHAT ARE WE DOING?

/drampagorsel/drampagorsel /drampagorsel