dynamic ia: external & internal contexts for reframing
DESCRIPTION
Presentation by Duane Degler at IA Summit on April 3, 2013. Technological, economic, social, and cultural elements of change have thoroughly transformed the scenario in which information architecture operated in the late 1990s, and a reframing is moving the conversation forward, consolidating intuitions into discipline, and helping establish a common language and grammar for both practice and research in the field. The ideas within this presentation are elaborated in Duane’s chapter of the same name in the recently released book: Reframing Information Architecture, edited by Andrea Resmini. Dynamic IA outlines ways that Information Architects can consider evolving changes in user context, data structure and availability, and technology, as well as the methods in the practice of IA. See book description and available formats on Springer’s site: http://www.springer.com/computer/hci/book/978-3-319-06491-8 See the hardcover version on Amazon: http://www.amazon.com/Reframing-Information-Architecture-Human-Computer-Interaction/dp/3319064916TRANSCRIPT
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
DUANE DEGLER DYNAMIC IA
EXTERNAL & INTERNAL CONTEXTS FOR REFRAMING
DUANE DEGLER
DYNAMIC IA
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
Data and technology are dynamic
Provide a coherent framework for a user’s experience,
allowing many contextual forces to interact with each other
in a way that is transparent, and controlled, by the user.
Dynamic IA
DUANE DEGLER
DYNAMIC IA
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
Context Web
DUANE DEGLER
DYNAMIC IA
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
Context Web
Ø Experience is . . .
• Relevant • Integrated • Illuminating • Interactive • Personal • Social • Mobile • Location-aware • Situated • Ambient • Temporal • Multi-modal
DUANE DEGLER
DYNAMIC IA: External Drivers
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
CONSUMER
COLLABORATOR
CURATOR
CREATOR
Driver: evolving & blending user roles
Sem
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Biz
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DUANE DEGLER
DYNAMIC IA: External Drivers
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
Driver: evolving data/ technology environments
From: Ubiquitous Service Design, Peter Morville, 2010-4-19 http://www.flickr.com/photos/morville/4530553981/ Based on a concept by Ted Nelson, in Computer Lib/Dream Machines, 1974
http://semantic-drupal.com/
http://lod-cloud.net
DUANE DEGLER
DYNAMIC IA: External Drivers
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
Driver: linked data & semantic web
Link
I You . . . speak to . . .
. . . sit and drink with . . .
. . . lend money to . . .
Intent and context interpreted by human when reading
Intent and context able to be interpreted by human and computer
DUANE DEGLER
DYNAMIC IA: External Drivers
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
Why are these objects related?
I You
Naming the lines to answer the question:
. . . speak to . . .
. . . sit and drink with . . .
. . . lend money to . . .
Create relevant relationships Then use the verbs to:
DUANE DEGLER
DYNAMIC IA: External Drivers
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE C
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Driver: heterogeneous integration
DUANE DEGLER
DYNAMIC IA: External Drivers
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
Driver: important challenges
Social improvement
Collective understanding
Personal welfare
Enabling access
Literacy & education
Local information services Emergency response
Missing persons tracking
Distress identification
File proliferation
Preservation
Cultural awareness
(for example . . .)
DUANE DEGLER
DYNAMIC IA: Internal Drivers
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
We are not alone All professional disciplines are going through a process of reframing
SETI, retrieved 3.31.2013 http://www.seti.org/node/864
DUANE DEGLER
DYNAMIC IA: Internal Drivers
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
Driver: IA relationships
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DUANE DEGLER
DYNAMIC IA: Internal Drivers
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
Driver: living in the shadow?
UX DUANE DEGLER
DYNAMIC IA: Internal Drivers
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
Strategy Research Design Evaluation Management
as umbrella
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UX DUANE DEGLER
DYNAMIC IA: Internal Drivers
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
Strategy Research Design Evaluation Management
Business
Communication
Financial
Market
Resource
User
Market
Content
Org & Methods
Systems Engineering
Interaction Design
Information Architecture
Industrial Design
System Architecture
Instructional Design
Usability Testing
Expert Evaluation
Human Factors
Analytics & Metrics
Project Management
Team Management
Consultancy Management
Technology
Technical Communication
Visual/Graphic Design
as umbrella
Dua
ne D
egle
r, 20
08, u
sed
on U
XPA
Usa
bilit
y B
ody
of K
now
ledg
e
UX DUANE DEGLER
DYNAMIC IA: Internal Drivers
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
Strategy Research Design Evaluation Management
Business
Communication
Financial
Market
Resource
User
Market
Content
Org & Methods
Systems Engineering
Interaction Design
Information Architecture
Industrial Design
System Architecture
Instructional Design
Usability Testing
Expert Evaluation
Human Factors
Analytics & Metrics
Project Management
Team Management
Consultancy Management
Technology
Technical Communication
Visual/Graphic Design
as umbrella
It’s a
COLLABORATION
Not a
COMPETITION
Dua
ne D
egle
r, 20
08, u
sed
on U
XPA
Usa
bilit
y B
ody
of K
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ledg
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DUANE DEGLER
DYNAMIC IA: Internal Drivers
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
Driver: domain cross- over
!Lisa Battle, 2004. What Skills and Disciplines are Relevant to Usability Professionals? Presented at UPA Body of Knowledge Workshop, June 2004 http://usabilitybok.org/related-disciplines
DUANE DEGLER
DYNAMIC IA: Internal Drivers
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
Driver: processes
Typical
Agile
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Waterfall
DUANE DEGLER
DYNAMIC IA: Internal Drivers
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
Web 1.0 Web 1.5 Web 2.0 Web 2.5
IA 1.0 UX IA Reframing
Print Computers Networks
Driver: evolution
http
://en
.wik
iped
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ile:H
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lutio
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Info Design, Info Mgmt, Knowledge Mgmt, Library Science, Taxonomy Mgmt, Enterprise Arch, Data Arch, Systems Engineering, Instruct. Systems Design, etc.
IA 0.1
DUANE DEGLER
DYNAMIC IA
REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
External Drivers • Evolving & blending user roles • Evolving data/technology environments • Linked data & semantic web • Heterogeneous integration • Important challenges
Internal Drivers • IA relationships • Living in the shadow of UX • Domain cross-over • Processes • Evolution