ecommerce immediacy csco forum
TRANSCRIPT
E-Commerce & Immediacy
Driving a New Supply Chain
Tom Craig – [email protected] Management www.ltdmgmt.com
Supply Chain Management
Leading the Immediacy Megatrend
Agenda
E-commerce
E-commerce immediacy
Supply chain impact
Speakers
Warning
Some of what I will say may go against some traditional views
Making a new supply chain management to meet new opportunities
Set the Foundation
E-Commerce is about supply chain management.
E-Commerce Immediacy is about the new supply chain management!
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We are
Looking at a paradigm shift—For SellingFor Supply Chain
Management
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•Is big business – US and global•Part of Multichannel / Omnicommerce sales•Can we say Amazon and Alibaba?
E-COMMERCE
Online vs store
Customer—name & address
“Store” goes to customer
Customer convenience & experience
Customer—can be unknown
Goes to store
Shopping experience
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Do you think e-commerce is for B2C/retail only?
Drag picture to placeholder or click icon to add
•Too big a way of doing business to just be……•W.W. Grainger– 1/3 B2B sales are e-commerce (over $3bil)•It is about multichannel (e-commerce is one channel)
Manufacturers
Brand name recognition
Sell online direct or let retailers/wholesalers do itLimited / no contact with end customers
E-Commerce
Global B2C e-commerce for 2015--$1.7 trillion
Global B2B e-commerce for 2020--$6.7 trillion
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E-Commerce Countries
Top 15 countries for 2015 for e-commerce are— United States China United Kingdom Japan Germany France South Korea
Russia Belgium Australia Canada Hong Kong Netherlands Singapore DenmarkPer A.T. Kearney
Old vs New e-commerce
Immediacy
Delivery within 48 hours of order placement (or faster)
It is about the customer and the customer experience.
Same old-same old
Web site
Ship orders
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New Business & Supply Chain Reality
Is new e-commerce
Business disruptor
Changing supply chains
Hello— parcel delivery firms trucking firms 3PLs warehouses logistics investors
Customers want— What they want When they want it
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And
Multichannel / Omnichannel
mCommerce
Payment
Global reach
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Are there e-commerce, customer, and supply chain differences for?
Specialty retailers
Mass merchandisers / big box retailers
Private label / store brand
Name brand
Think about this
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Immediacy
Benefit to Sellers
Mitigates/reducesBuyer’s remorseOrder cancelationsReturns
Immediacy is not (yet)
Beam me up, Scotty.
Same and one-day deliveries—global
Drones
3D printing truck delivery
Click and collect
Build special distributions centers for e-commerce
Delivery to trunks of cars
Immediacy22
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Immediacy (of new e-commerce) & new
supply chain
Goes beyond E-Commerce/ B2C
Spreads across channels
Expands across industries
Expands across markets
Grows across the world
It is
Megatrend--Immediacy--
Supply chain management is leading it
Continuously driving new supply chains
Underlying IssueE-Commerce / Multichannel
Working capital / Liquidity
Multichannel
Vs the urge to increase inventory
Vs the idea of allocating inventory per sales channel
“Optimization” vs multichannel sales
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What lies ahead for supply chains
Duality
Segmentation
Focus on service and customer
InventoryVelocity2
Time compression
Upstream Supplier performance and supply chain extension
More
Network alignment & inventory positioning
Advanced integration—ProcessTechnology
New breed of Logistics Service Providers
Outsourcing to Supply Chain Service Providers
Virtual Reality Retailing
Retailing will transform
Virtual reality retail stores
Think New Supply Chain Management
It Is Coming31
"You got to be careful if you don’t know where you’re going, because you might not get there." – Yogi Berra
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