Tania BragaRio Olympics

Let’s Get Frank: How a Spoken Word Can Be Worth a Thousand Pages

#SB16SD #ActivatingPurpose

Purpose-centric Engagement Rio 2016 Olympics and Paralympics

Tania BragaHead of Sustainability, Accessibility and LegacySustainable Brands / San Diego/ June 9th 2016

Olympic Games

Paralympic Games

4,8 billion peopleGlobal audience

Purpose

Leveraging Change

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Inspire Change

Team play

Engagement

Dialogues with Civil Society

Thematic rounds

Social Business

Education Programme

Diversity and Inclusion

Green Passport at Rio 2016 Games

DowCiscoCoca-ColaEstácioEYEmbratel

Partners

Torch Relay

Thank Yourio2016.com/sustainability

TM © Rio 2016