emea wireless/pervasive e-business naji najjar | 21/01/04 | mobility uses presentation subtitle:...

EMEA Wireless/Pervasive E-business

Naji Najjar | 21/01/04 | Mobility uses © 2004 IBM Corporation

How does Wireless help entreprises How does Wireless help entreprises become On demand businesses?become On demand businesses?

Naji NajjarNaji NajjarDirector, IBM Wireless e-businessDirector, IBM Wireless e-business

EMEA Wireless/Pervasive e-business

Mobility uses | Naji Najjar © 2004 IBM Corporation

Work patterns continue to evolve +++ Mobility, +++ Teamwork

L’entreprise virtuelle : des styles et des systèmes qui changent

40% 35% 30%

15%10%

5%

15%20%

25%

30% 35% 40%

00

2020

4040

6060

8080

100%100%

20002000 20052005 20102010

Work Styles

Different time & place

E-mail, Groupware/team room

Same time, Different place

Same place, Same time

Conference audio, vidéo

Support meetings project managt.

Personal productivity

Seul

% of work that dependson teamwork

Systems

Virtual enterprise: Changing Styles & Systems

Gartner 2002Gartner 2002



Work patterns continue to evolve +++ Mobility, +++ Teamwork

L’entreprise virtuelle : des styles et des systèmes qui changent

40% 35% 30%

15%10%

5%

15%20%

25%

30% 35% 40%

00

2020

4040

6060

8080

100%100%

20002000 20052005 20102010

Work Styles

Different time & place

E-mail, Groupware/team room

Same time, Different place

Same place, Same time

Conference audio, vidéo

Support meetings project managt.

Personal productivity

Seul

% of work that dependson teamwork

Systems

Virtual enterprise: Changing Styles & Systems

Gartner 2002Gartner 2002

Economic Economic Environment:Environment:

• Work more Work more efficientlyefficiently

• + responsivness + responsivness to customerto customer

• Employees’ Employees’ access to access to needed needed Info (knowledge)Info (knowledge)



IBM’s View of an On Demand Business

On Demand BusinessResponsive in real-timeVariable cost structuresFocused on what’s core and differentiatingResilient around the world, around the clock

On Demand Operating EnvironmentAccess

Integrated

Built on open standards

Virtualized

Autonomic



IBM’s View of an On Demand Business

On Demand BusinessResponsive in real-timeVariable cost structuresFocused on what’s core and differentiatingResilient around the world, around the clock

On Demand Operating EnvironmentAccess

Integrated

Built on open standards

Virtualized

Autonomic

Wireless

Wireless

Wireless

Wireless

WirelessWireless



IBM ‘s visionIBM ‘s vision

Wireless e-business is becoming a reality requiring :

- A performing ecosystem of partners across all the value chain

- An infrastructure based on open standards

- An «on demand » approach by businesses

Any DeviceAny Device Any NetworkAny Network Any DataAny Data



Voice

B2E

Voice - enterprise

Voice - consumers

E-mails

Consumer data

Field force

Sale Force

eB2M

SMS

Asset monitoring

RFID tags

Private voice networks 2G (e.g GSM) 2.5G (GPRS) - WLAN

1990's 2000 2003

Entrepris

e

data

e-Entertainment

M-payment

Citywide broadband

Hot Spots WiFi

Smart cards

Evolution of mobility needsEvolution of mobility needs : People & machines : People & machines linked to their entreprises & communitieslinked to their entreprises & communities

Operational Effectiveness

Workforce mobility (B2E)

Advanced infrastructures and security

B2CConsumer services

enablement

Entreprise needs



Our vision of mobility ... Our vision of mobility ...

at the Customer

from Home

at Office

On the Road

2.5/3GNetwork

Ethernet

Home office

ADSL

WiFi

Application serversand data

ISP

ADSL modem

Service Provider

Cafe / Restaurant / Hotel

PublicWiFi

CustomerIntranet

Ethernet

WiFi

Firewall

Firewalls

WirelessWAN card

WiFi

PublicWiFi

WiFi

WiFi

THE INTERNETTHE INTERNET



Different mobility usage modesDifferent mobility usage modes

From homeFrom home

At the customer (Ricoh)


In office

(Oddo)

In office

(Oddo)On a production

site (Valéo)On a production

site (Valéo)

On the road(Hilton)

On the road(Hilton)

Hotel



ODDO & Cie: WiFi solution at office

Company

• Oddo& Cie is France’s leading independent investment company

• Wide range of products and services for institutional investors and companies

•640 employees and 8,8 Billion € in assets under management

Background

•ODDO is based in a nineteenth century listed building

• Different users: visitors and Oddo‘s employees

Customer’s needs:

• Access to company’s data anywhere in the building

•Better working conditions for visitors (customers/ partners)• Security is key



Users• Companies from all sectors of activity

• The whole staff within the company, visitors

Benefits• Efficiency and productivity for employees

• Improvement of internal cooperation

• Enhanced service towards customers/ partners/ visitors

ROI: Study made by WLANA on a sample of 34 companies in 5 sectors:

• ROI in less than one year (8.9 mois)• 92% of companies think that WLAN create a « business » added value

ODDO & Cie: WiFi solution at office



Wireless solutions on a production siteWireless solutions on a production site

From homeFrom home



At officeAt officeOn a production

site (Valéo)On a production

site (Valéo)

On the road(Hilton)

On the road(Hilton)

Hotel



Valéo: WiFi solution on a production siteValéo: WiFi solution on a production site

Valeo« Valéo Matériaux de Friction » is the world leader in its activity centered around gear systems.

Background: • R&D and production site in Limoges, France• Staff moves constantly on site• Machines moved regularly to optimize the production chain

Customer’s needs• Continuous availability of information for control, quality checks..• Respect of security and environmental requirements• Flexibility to access network from any area to optimize production



Devices adapted to usersDevices adapted to users

Laptops (Executives)

PDA (technicians)

Interactive access points Netvista (workmen)



Users• Companies having an industrial site or Warehouse

• Engineers, technicians, quality inspectors…

Benefits

« Today, due to wireless network, access to information whenever and wherever on the site is a reality which makes it easier to work and improves the whole staff efficiency in Valeo Matériaux de Friction Limoges » Yvon DEFOUR, IT Director VFM

• Continuity of service while moving on site

• Access to all necessary data for all staff

• Freedom of move :no more need to look for an Internet plug to connect

Valéo: WiFi solution on a production siteValéo: WiFi solution on a production site



Wireless solutions at customer premisesWireless solutions at customer premises

From homeFrom home



At officeAt officeOn a

production site (Valéo)

On a production site

(Valéo)

On the road(Hilton)

On the road(Hilton)

Hotel



RICOH: Wireless solutions for after-sales serviceRICOH: Wireless solutions for after-sales service

Company

RICOH produces, supplies and maintain copiers & printing machines

Customer’s background

RICOH runs a 600-person after-sales service, realizing about 40.000 operations/ month

Customer’s needs

• Improve reactivity• Autonomy and responsabilization of field force• Productivity (remove useless tasks)



Users•Companies with field force teams such as technicians, control agents…

Benefits

•9-month ROI

• Access to Information System by mobile teams (update, warehouse status, billing process)

• Employee satisfaction

• Competitive advantage – brand image

• Pro-active technical management

Extension : 1) Implementation of a multi-device portal to provide technicians & salesforce with access to Notes applications, and Intranet.

RICOH: Wireless solutions for after-sales serviceRICOH: Wireless solutions for after-sales service



IBM addressing the market opportunity

- Wireless capabilities……..



IBM view on Wireless Market Segmentation

Sales Support

Field Service

Mobile Office

Customer Support

Security

Asset Optimization

Inventory & Logistics

Communication Services

Entertainment Services

Transaction Services

Information Services

Application & Services Enabler

Transport Control & Management

Access Control & Management

Device Enablement & Management

Next Generation Support Systems

Operational Effectiveness

Consumer Services

Enablement

Advanced Infrastructure

WorkforceMobility

Segment Sub-segment

based on customer needs and purchase occasion



Industry Vertical Solutions

Any Device

Any Network

Any Data

Banking Banking from the train Trading stocks on the beach Secure Payments WLAN Trading Floors

Travel & Transportation Delivery & Fleet Management Internet on the Train Wireless Ticketing

Healthcare Physicians Practice Management Mobile pharmaceutical sales forces

Distribution Shopping on the go Field Force automation Supply Chain Mgmt Mobile Guest Check-in Intelligent Vending WLAN for Retailers

Utilities Schematics

from the telephone pole

Schedules updates in the truck

Remote Asset Monitoring



The Pervasive Challenge: Any data – the number of applications is accelerating

Challenge: How do you solve an expanding "M x N" matrix?

Application

A

N devices

M applications...

Application

BApplication

CApplication

EApplication

DApplication

F



Solving the Pervasive Challenge via IBM open standard based middleware SW:



IBM's Strategy for Wireless e-business

Services

Proof of Concept

Implementation

Application Hosting

Outsourcing

Business Consulting

Architecture Design

Systems Integration

Application Development

Wireless

Products

Servers

LaptopsHandhelds

Transcoding

Software

Gateways

Email & Calendar

Messaging

Integrated Circuits

VoiceSystems

Management

Storage

Portals

Wireless e-business

Architecture

SPDE

Wireless Enterprise Delivery

DESIGN BUILD

LEVERAGE RUN



Yankee Group: “Systems Integrators in Mobile Computing”

“Among the large integrators, IBM has the most comprehensive set of capabilities in the mobile computing space (both technology and services) and is the most organizationally focused on this emerging area of opportunity.” (Gene Signorini, Yankee Group)



IDC ranks IBM Middleware in a leadership position



Summary:Summary:

Wireless solutions are reality in many companies

Wireless solutions generate many benefits and are

enablers for entreprises to become « on demand

businesses »

Choosing an open-standard based infrastructure ensures

the protection of investments and flexibility.



Contact: [email protected]

More about IBM wireless solutions :http://www-1.ibm.com/industries/wireless/

Thank you for your attention!Thank you for your attention!

emea wireless/pervasive e-business naji najjar | 21/01/04 | mobility uses presentation subtitle:...

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