english tutory
TRANSCRIPT
Lecturer: Max Galarza Hernandez.
MEMBERS:• Teresa Revelo N.
• English III Tutory : 9,5
SWEET OF BEAN
TUTORIAL OF SECOND PARTIAL
Course: ¨B¨
DOLCE
PRODUCT
Dolce is a non - traditional, innovative, original and nutritious product, because this product is elaborated 100% natural, without any chemical.Our product is characterized by its smell and its exquisite flavor, it makes that our consumers follow tasting again and again. Dolce is a delicious product and it is a good manner to consume a lot of vitamins, proteins and minerals in a healthy way.
Benefits of BeansIt is high in protein,
fiber
Helps fight
diabetes.
High in vitamin
B. Not have
cholesterol
It contain
s minerals such
as potassi
um, iron, and
selenium.
It is excelle
nt to prevent heart
disease.
It contain
s a high
calcium content, fiber and
phosphorus.
Source of
naturally
occurring
proteins
Excellent to fight colon
cancer.
Is a food
recommende
d to combat anemia, being rich in iron.
It provide
s energy to the body and is
considered as
a substitu
te for protein.
For vegetar
ians, beans, is an
amazing place
to replace protein from red
meat food.
VISION
To be a company recognized in the national and international level. With our ongoing commitment we will continue innovating to meet the needs of our customers.
MISSION
Develop and commercialize our product. Our sweet will be of excellent quality and we will make our clients feel satisfied with its flavor and because it is prepared with organic products.
GENERALOBJECTIVE
Achieve business development, by preparing sweet bean as a nutritional product which generates revenue that offers quality and accessible prices to consumers.
SPECIFICOBJECTIVE
Perform tastings to get a good acceptance
by the target market.
Develop market
research to determine
the perception
of the product
compared to the
competition.
Determine the
resources required for
project implementa
tion.
Defining strategies
for product positioning
in the minds of
consumers.
Ensure that our
consumers identify with the product
through advertising.
SUPPLIERSThe main raw material, which it is the bean, will come from Cuenca, because we have a bean that is defined as an agro-ecological product.
The main raw material, which it is the bean, will come from Cuenca, because there is a bean that is defined as an agro-ecological product.
Other spices also will be got from Cuenca because the person who imports the raw material is the same supplier who provides us the bean.
We do not import the raw material.
Why Cuenca?Because we have an agreement with the person who provide us the raw material. In Cuenca the raw material is much better and less expensive.
Negotiation with
supplier
SWOT
STRENGTHS
Made with organic
ingredients.
The suppliers
comply with our
expectation of quality.
WEAKNESSES
Our product is not known.
Limited financial
resources.
OPPORTUNITIES
Obtain Low costs for the raw
material.
Innovate constantly
in their flavor.
THREATS
Our competitors
have greater
technology.Competition with the
companies that offer substitute products.
People between 10 to 65 years old.
Medium-low to high socioeconomic level
With an income > or = to $500
INVESTMENT
Four partners who are the creators of the sweet. Each partner made the monetary investment and species.
Monetary Investments: Each partner contributes $ 7.00 to $ 10.00 for the sweet
making process. It has developed more than five times tastings and tests for
an improved formula. At the beginning of the process, a total of $ 25.00 was
invested in the product.
Use of social media pages and a web page. Tastings in different sectors of the city. Participation in fairs and events.
PROMOTION
INVENTORY
Value RM Unit Value
Beans: 2 packets of 500 mg e/o (2,95) $ 5,90 $ 0,39
Panela: one packet of 700g $ 1,91 $ 0,13
Cinnamon: one packet of 15g $ 0,75 $ 0,05
Clove scent: one packet of 12g $ 0,52 $ 0,03
Pepper scent: one packet of 12g $ 0,51 $ 0,03
FIXED COST MONTHLY ANNUAL
ELECTRICAL ENERGY $ 10,00 $ 120,00
WATER $ 5,00 $ 60,00
GAS $ 3,00 $ 36,00
TOTAL $ 18,00 $ 216,00
VARIABLE COSTSRAW MATERIAL FC COST 333 Units COST * 12
(months)Bean $ 0,39 $ 130,98 $ 1.571,76 Cinnamon $ 0,05 $ 16,65 $ 199,80 Clove scent $ 0,03 $ 11,54 $ 138,53 Panela $ 0,13 $ 42,40 $ 508,82 Pepper scent $ 0,03 $ 11,32 $ 135,86
TOTAL $ 0,64 $ 212,90 2.554,78
Unit. Cost Total CostLabel 0,25 83,25
Container 0,75 249,75
OTHERS COST
Total Unit. Cost $ 1,64 Total Price of Sales $ 2,75
TEAMWORKDress at work
Time-Keeping at work
Physical contact at work
Direct/ Indirect Communication at work
Problem/ Solving and decision-making
Socialising outside the workplace
They should be dressed in the best way and when they are making the product use apron.
Dress
It must be maintained throughout the manufacturing process. We also distribute our time through a Gantt Chart.
Time- Keeping
All workers must maintain respect inside and outside the workplace.
Physical contact
Maintain a good relationship between employees and executives. Also maintain excellent communication with customers.
Communication
Only the owners (executives) can make decisions.
Decisions-Making
Establish days of integration between employees and executives. In this way the relationship and trust will grow.
Socialising
D.I.C.E. THEORY
Duration Integrity
Commitment Effort
Duration
• The duration of our product depends on the quantities that we need for the week or the month.
Integrity
• During the process of elaboration we must have integrity to be able to realize a product of quality.
• The team must be fully integrated in the functions it performs and establish the trust to be able to execute successful change projects.
Commitment• The commitment of our
project is to provide a quality product and innovate flavors.
Effort
• The effort that each person must make about the work that is done daily is that it must be careful in each phase and process of the elaboration of the product.
Synergy
A synergy is where the whole is greater tan the sum of parts.
“two or more people or organizations combine their efforts “.
1.) Synergies of a temporary project
2.)Synergies based on merger by new creation
In a future we want to implement this type of
synergies.
3.) Sinergias basadas en fusión por absorción
PROCESS
Final Product
BIBLIOGRAPHY
http://www.puromarketing.com/13/6667/para-crear-producto-innovador.htmlhttps://www.entrepreneur.com/article/274179http://www.negocios1000.com/2014/04/10-productos-originales-e-innovadores-no-conocias-ideas-cool.htmlhttps://prezi.com/p9gqfhgzzxue/tips-para-crear-un-producto-innovador/https://es.pinterest.com/explore/productos-innovadores-954635064363/