eretail europe - roelant prins - adyen
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Seamless Multichannel Retailing
Roelant Prins -October 2013
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About Adyen
One platform for e-commerce, mobile and point-of-sale payments
>200 payments methods + 187 currencies
Own card acquiring licence + 87 acquiring partners
Global offices (HQ in Ams)
All technology in-house
150+ global employees
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End-to-end Solution
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What do I mean with multi-channel?
Consumer: to communicate, interact, purchase, complaint, return via any channel he/she prefers at any time.
Retailer: run an infrastructure that provides a single view on product inventory, customer shopping behaviour, preference and history, payment and fulfilment data.
Seamless multichannel payments: The ability to complete a payment anywhere at anytime, through any device.
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What is on offer?
Loyalty
Convenience
More insight
Less hassle
Increased sales
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The multichannel promise has been around for a while...
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...but things are now really happening
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Growth of mobile & tablet in Europe
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Growth of mobile & tablet in Europe
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Mobile commerce is key to travel and retail sector
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Conversion rates for dedicated approach for device much higher!
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Case study: A consistence experience across devices
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European Retailer
Web Tablet Mobile
Share on total 74% 23% 3%
Average value € 118 € 124 € 106
Bank transfer 2% 3% 0%
iDeal 82% 84% 60%
Credit card 13% 9% 30%
Paypal 3% 4% 10%
Conversion 78% 72% 58%
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Case study: Responsive site
4 times higher turnover
time on site 50% higher
40% more page visited
landscape, portrait & mobile
higher ATV on tablet
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Case study: Seamless Cross Channel one-click
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Case study: Mobile driven sales
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Case study: Integrated Retailing
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Case study: Fiverun instore assistant
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Launched in June 2013
We bring you eyeware including prescription lenses for €98. Designed in Amsterdam, made in Italy.
International Expansion:
Germany & U.K. – Payment consultancy
– Localization of payment methods
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Offline
Headquarters
Events
Fashion boutique showrooms
Pre-launch events through mPos
Online
Webshop
Online and offline in one dashboard
Recurring payments
Refunds
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Key take aways
Multichannel is happening step-by-step
Retailers are adapting to the new multichannel landscape
Develop native / responsive approach per device
Time to experiment
Learn from others
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For more information
One solution
ROELANT [email protected]
+31 6 11645284
Adyen BVSimon Carmiggelstraat 6
1011 DJ Amsterdam
The Netherlands
Telephone +31 20 240 1240
www.adyen.com
Wordwide support
Everyday innovation
All countriesall currencies