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EXPORT ASSISTANCE FOR TECHNOLOGY ENTREPRENEURS BEST PRACTICES AND CASE STUDIES

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EXPORT ASSISTANCE FOR TECHNOLOGY ENTREPRENEURSBEST PRACTICES AND CASE STUDIES

Sandra Marin

Director Technical Assistance

International Trade Specialist

University of Missouri Extension

Missouri SBDC – Columbia Center

Pablo Arroyo

Ast. Extension Professional &

Business Development Specialist

Franklin County, East Central Region

Missouri SBDC -

@ M O b u s i n e s s N e t

Missouri SBDC

TECHNOLOGY ENTREPRENEURSHIP

Definition, dominant themes and distinguishing

aspects.

Role within national, regional, state & local economic

development.

Challenges faced: raising capital, climbing the

entrepreneurial ladder/pipeline.

Types of products and services

TECHNOLOGY ENTREPRENEURSHIP IN MISSOURI

• Innovation & Entrepreneurial Ecosystems.

• St. Louis

• Columbia

• Rolla

• Kansas City

• The Global Cities Initiative

INTERNATIONAL ENTREPRENEURSHIP

• Definition: “process of an entrepreneur conducting business activities across

national boundaries” (Hisrich, 2013)

• Exporting, licensing, having a sales office in another country

• Why the need for special assistance when entering international markets?

MU INTERNATIONAL TRADE CENTER

MU ITC helps to effectively evaluate global market

opportunities in a timely, meaningful and affordable way.

Missouri SBDC support Tech-Entrepreneurs with International Trade Assistance

THE MO SBTDC STRATEGY FOR TECH ENTREPRENEURS

Plan and Objectives

• Build the bridge

• Stimulate technological innovations

• Increase the economic output of Missouri and the United States

• Stage two company's will receive tech-commercialization assistance

• Establishing markets for the new technology

• Training the tech-entrepreneurs in "why to export“

• Provide opportunities for marketing networks through the Columbia

SBTDC partnerships in Guatemala, El Salvador, and Colombia

• Assist in connecting "clients with clients", and also serve as an

opportunity to provide open "cross-counseling" services to the firms

New markets for tech-entrepreneurs support growth and sustainability

TECH-ENTREPRENEURSHIP EVENT SERIES Project Description

MOBEC Program Stage 1

Current Implementation

23 promising technologies attended by a MOBEC program reached the proposal/funding level.

MOBEC Stage 2Proposal Q4- FY2015

Year 1-3

Improve the entrepreneurial infrastructure in mid-Missouri to positively impact economic development50 promising technologies supported and generated economic impact

MOBEC Vision(Year 4-5)

Create a high-technology accelerator system in mid-Missouri

PARTNERS FOR IT ASSISTANCE

Connecting internationally with similar organizations to

support tech-entrepreneurs and manufacturers spin-offs

SENASoft Colombia, 2015

IMPLEMENTATION

Demonstrated the successful

implementation of our strategy (cases) :

1. Company A: Cell cryopreservation methods

seeking for licensing and commercialization

2. Company B: Software services seeking for

corporate clients, prototyping and investors

3. Company C: Digital marketplace for farmers

and food buyers seeking for agribusiness

Missouri SBDC supported 50 tech-entrepreneurs using international trade assistance, with $14M impact by SP2016

WHY INTERNATIONAL TRADE ASSISTANCE:

Company A: Novel Cell Cryostorage MediaIt is an innovator for biomedical and agricultural cryostorage market, will disrupt current technologies

by eliminating the need for liquid nitrogen

• Company A before SBDC business assistance

• Case study in turning technology into

successful business

• Missouri SBDC programs:

• Grants

• International trade assistance

• Next steps

Company B: Complete SaS Solution for Independent Financial Advisors and Advisory Firms

It provides technical consulting and support to improve your organizations business process, automation,

workflows, reminders, and data management..

• Before SBDC business assistance

• Case study in turning technology into successful

business

• Missouri SBDC programs

• Funding

• International trade assistance

• Next steps

Company C: Digital marketplace for farmers and food buyers. It changes food supply chains into food

value chains because we create accessibility, visibility, and traceability in real time.

• Before SBDC business assistance

• Case study in turning technology into successful

business

• Missouri SBDC programs

• Funding

• International trade assistance

• Next steps Business Model:

1. Build critical mass of farmers, buyers and transporters

2. Aggregate data and subscription model

Missouri SBDC

RESULTS CLOSING THE GAP BETWEEN INTERNATIONAL TRADE ASSITANCE AND TECH-ENTREPRNEURSHIP SBDC PROGRAMS

For our clients

For our centers

REMARK - IMPLICATIONS

“Both the digital and infrastructure industries will be major economic

drivers in the global economy“

By Stefan Selig, The Undersecretary of Commerce for International Trade. At

The Global Infrastructure Leadership Forum (February 25th, 2015) In support of

our analysis of the need for promotion of technologies and services

LESSONS LEARNED

• Areas for improvement

• Insights & discussion

• Feedback from Clients

• Impact

• Next Steps

BROADER GOALS

• Fill a gap in supporting the digital and

technological driver

• Develop and export technology and services

• Offer the opportunities in the Trans

Pacific Partnership (TPP) for the U.S. Service Sector

for tech-entrepreneurs

• Telecommunications

• Software licensing

• Retail

• Entertainment

• Logistics

• Insurance

BROADER GOALS

• Ensuring that our clients have the support

they need to export new services and

technology developed

• This trade agreement will set forth a

precedent in terms of rules regarding

digital trade, Internet-based commerce

and the flow of information

• This plan will promote global sales and

development, in a currently untapped

area of our market

GENERATIONAL CHANGE

From Which Generation Are You?

From Which Generation Are Most Technology Entrepreneurs?

What Challenges Could Arise in Business Settings?

• G. I . Genera t ion (1928 and before )

• S i l en t Genera t ion (1928 -1945)- 5%

• The Boomers (1946-1964)- 45%

• Genera t ion X (1965-1980)- 40%

• The Mi l l enn ia l s o r Genera t ion Y (1981 -1996) - 10%

• Genera t ion 2020 or Net Generat ion (1997 -cur ren t )

http://www.digitalistmag.com/finance/2013/11/06/cfo-multi-generational-finance-team-0979055

GENERATIONAL CHANGE

• How generational change impacts the

technology entrepreneur?

• Strategies to leverage generational change for

business growth.

• Role of MO SBTDC in bridging the generational

gap at the international level.

Sandra Marin

University of Missouri Extension

Missouri SBDC – Columbia Center

[email protected]

Pablo Arroyo

Franklin County, East Central Region

Missouri SBDC

[email protected]

@SandraDMarin