framtidens kommunikationslandskap för kommunikatörer
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En föreläsning hos Berghs School of Communication för kommunikatörer.TRANSCRIPT
Framtidens kommunikationslandskap
för kommunikatörerEn föreläsning av Johan Ronnestam vid
Berghs School of Communications den 17:e maj 2013
Monday, May 20, 13
Google Keyword: Johan Ronnestam
Monday, May 20, 13
Monday, May 20, 13
Framtiden?
Monday, May 20, 13
Framtiden är den delen av tidslinjen som ännu inte inträffat.
Definition: Wikipedia
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1971Monday, May 20, 13
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1972Monday, May 20, 13
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1993Monday, May 20, 13
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1998Monday, May 20, 13
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Ny teknologi
Påverkan
Tid
Source: Paul Saffo
Monday, May 20, 13
Ny teknologi
Påverkan
Tid2000
2010
2020
Förväntningar
Teknologinsutveckling
Source: Paul Saffo
Monday, May 20, 13
2000
Source: Paul Saffo
2010
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Monday, May 20, 13
Monday, May 20, 13
2000
Source: Paul Saffo
2010
Monday, May 20, 13
2020
?
Monday, May 20, 13
Monday, May 20, 13
Monday, May 20, 13
+ 1 miljard!Monday, May 20, 13
Monday, May 20, 13
Monday, May 20, 13
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Monday, May 20, 13
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Monday, May 20, 13
TM + © 2012 Vimeo, LLC. All rights reserved. Terms • Privacy • Copyright • Site Map Made with k in NYC. G Language: English
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MobileVimeo on Mobile devices is like a unicorn breakdancing. It's awesome.
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DevelopersAPIs and other fun acronyms.
API ForumIndulge your passion for application programming interfaces.
Vimeo API Status BlogThe latest news on the Vimeo API.
+ More stuff to explore
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Vimeo Everywhere
Together at last.You requested it, now it's here. Vimeo on your Apple TV.Watch your Vimeo videos with friends from the comfort of yourliving room, browse Staff Picks for evening entertainment oreven explore videos through Categories. All with a freesoftware update on your Apple TV.
Learn more about Apple TV
iPhoneWatch, shoot, edit, upload... it doeseverything.
iPadVimeo for iPad.
AndroidUpload, manage and watch videos.
Windows Phone 7Vimeo on Windows Phone 7.
Vimeo.com Mobile SiteVimeo.com works on most smartphones and tablets.
iMovie for iPhone & iPadUpload to Vimeo from the sharescreen.
Apple TVFree with a software update on yourApple TV.
Samsung TVFree in the "Videos" section of anyInternet@TV or SmartTV.
Samsung Blu-RayFree in the "Videos" section of Blu-Ray players with Samsung Apps.
VizioFree in the VIA widget store.
RokuFree in the Roku Channel Store.
Google TVFree in the Spotlight section.
BoxeeFree in the Apps section.
WD TV® Media PlayersFree in the "Services" section onWD TV® Live® and WD TV LiveHub® media players.
Panasonic VIERA® HDTVsw/VIERA® ConnectFree install from the Viera ConnectMarket.
Philips Smart LED TVEnjoy online videos from Vimeooptimized for the large screen TV.
Mountain LionSend videos directly to Vimeo fromOS X Mountain Lion.
Final Cut Pro XShare your videos from the newFinal Cut Pro X.
iMovie '11Upload directly to Vimeoautomagically via the Share menu.
OS X Lion QuickTimeUpload videos from the Share menuin Lion's QuickTime 10.
CourierLick a stamp, send to Vimeo.
Couch Mode for ChromeCouch Mode as an app!
ArcSoft MediaImpressionDirectly upload your memories toVimeo.
Corel VideoStudio ProQuick and easy uploading to yourVimeo account.
FavsWatch and search all the videos youlike on Vimeo.
Explore
Categories
Channels
Groups
Video School
More…
Tools
Invite People
Music Store
Everywhere
Couch mode
More…
Vimeo
About Vimeo
Vimeo Blog
Vimeo Guidelines
Press Info
Jobs
Upgrade
Vimeo PlusPowerful tools to help yourvideos look their best.
Vimeo PROProfessional-quality videohosting for businesses.
Thank you for tryingthe new Vimeo
Learn more about it »
Monday, May 20, 13
Monday, May 20, 13
Monday, May 20, 13
Monday, May 20, 13
Ramverk vs Innehåll?
Monday, May 20, 13
is king!Content
Monday, May 20, 13
is king!Quality
Monday, May 20, 13
5 sakerMonday, May 20, 13
1. Språket heter länk
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Monday, May 20, 13
Ditt varumärke
Monday, May 20, 13
Tjänster/Produkter Innehåll
Värde
Trafik$
Konvertering
MÄT
MÅL
Ditt varumärke
Monday, May 20, 13
Monday, May 20, 13
Tjänster/Produkter Innehåll
$ TrafikMÄT
MÅLKonvertering Värde
Ditt varumärke
Monday, May 20, 13
Tjänster/Produkter Innehåll
$ TrafikMÄT
MÅLKonvertering Värde
Ditt varumärke
Monday, May 20, 13
Tjänster/Produkter Innehåll
$ TrafikMÄT
MÅLKonvertering Värde
ABL/BTLREKLAM
Ditt varumärke
Monday, May 20, 13
Tjänster/Produkter Innehåll
$ TrafikMÄT
MÅLKonvertering Värde
ABL/BTLREKLAM
SEMSÖK
MARKNADSFÖRING
SEOSÖK OPTIMERING
Sociala mediaCRM
Ditt varumärke
Monday, May 20, 13
2. Teknologi utmanar allt vi tror på...
Monday, May 20, 13
Monday, May 20, 13
50
Monday, May 20, 13
16 miljoner
Monday, May 20, 13
+140 miljoner
Monday, May 20, 13
Digitala böcker Böcker
Monday, May 20, 13
Q1 Q2 Q3 Q4
Digitala böcker Böcker
Monday, May 20, 13
Starbucks invests $25M in Square, will use the startup’s tech in 7,000 of its storesThanks, WSJ / 08.08.2012
Monday, May 20, 13
På ungefär två år har hälften av svenska folket skaffat sig
tillgång till internet via mobilen.
.se
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Monday, May 20, 13
Monday, May 20, 13
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Monday, May 20, 13
Monday, May 20, 13
Monday, May 20, 13
Monday, May 20, 13
Monday, May 20, 13
Monday, May 20, 13
Claire LomasLondon Marathon in Bionic Legs
Monday, May 20, 13
Spännande tider!
Monday, May 20, 13
3. Nya generationer
Monday, May 20, 13
YMonday, May 20, 13
De bär teknologi
Monday, May 20, 13
Monday, May 20, 13
Monday, May 20, 13
Bortskämda med teknologi
Monday, May 20, 13
Monday, May 20, 13
Monday, May 20, 13
och design...
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Monday, May 20, 13
Dom har sett allt...
Monday, May 20, 13
Monday, May 20, 13
Alltid mobila
Monday, May 20, 13
In Sweden 2012: Half of the three year olds
use the internet and 40% of the two year olds.
.se
Monday, May 20, 13
4. Apple strulade till det
Monday, May 20, 13
Monday, May 20, 13
Monday, May 20, 13
Monday, May 20, 13
Monday, May 20, 13
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5. Framtidsreceptet
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Monday, May 20, 13
Design
Innovation
Authentisk
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Monday, May 20, 13
Monday, May 20, 13
Monday, May 20, 13
Monday, May 20, 13
Monday, May 20, 13
Ni behöver göra mer av allt överallt!
Monday, May 20, 13
Design
Innovation
Authenticity
Det är här ert företag växer
Monday, May 20, 13
Formel?Monday, May 20, 13
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Formel!Monday, May 20, 13
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Lycka till!
Monday, May 20, 13