freelancing as a student

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  • 1.Freelancing as a Student by: Joe Casabonajoe@casabona.org @jcasabona Tuesday, October 22, 13

2. Who Am I?* 2 Tuesday, October 22, 13Web Developer, Writer Started Freelancing at 15 HS, College, Grad School 2 years full time 3. Who Am I?* *Besides a handsome devil 2 Tuesday, October 22, 13Web Developer, Writer Started Freelancing at 15 HS, College, Grad School 2 years full time 4. Ugh. Retail 3 Tuesday, October 22, 13Working at Models and how terrible it was. 5. Divine Intervention 4 Tuesday, October 22, 13Tell Mt. Carmel Story 6. 5 Tuesday, October 22, 13develop one of the rst only wordpress courses, 2 books, met zeldman, speak!, travel, work with people all over the world. 7. Getting Started 6 Tuesday, October 22, 13 8. You reach a point where you don't work for money. -Walt Disney7 Tuesday, October 22, 13 9. ASK WHY? 8 Tuesday, October 22, 13Why do you want to freelance? It should be about more than making money. There is a lot of reward, but there is a lot of stress. dont get hit by a wave you dont see coming. 10. Find Your Niche 9 Tuesday, October 22, 13Select a Market- What are you good at? What do you enjoy doing? Web Dev, Photography, graphics are all markets Select a Niche- Who do you want to work with? Weddings? Restaurants? You decide, and get really, really good at it. Look for an industry with a need 11. Work For Free 10 Tuesday, October 22, 13Getting clients Free Work Friends & Family, school projects Make up projects! Put Yourself Out There- lots of resources like freelance job boards 12. Youre very good at Schmoozing. -Dr. Ben Bishop11 Tuesday, October 22, 13Network! Network all the things! Tell story about Dave and I, in Panera Bread. Start talking to guy. We exchange cards and meet the next week 13. Youre very good at Schmoozing. -Dr. Ben Bishop11 Tuesday, October 22, 13Network! Network all the things! Tell story about Dave and I, in Panera Bread. Start talking to guy. We exchange cards and meet the next week 14. schmooze: v. to converse informally : chat; also : to chat in a friendly and persuasive manner especially so as to gain favor, business, or connections12 Tuesday, October 22, 13Strike up conversations have a pitch ready Learn about them ALWAYS have cards. 15. Build a Portfolio 13 Tuesday, October 22, 13Keep it simple Keep it short Keep it updated. This is some cases is more important than your degree! It is tangible work you can show people. 16. joec.co/acm-01 Tuesday, October 22, 1314 /work 17. Work For Free 15 Tuesday, October 22, 13Remember this? 18. Own Your Student Status 16 Tuesday, October 22, 13There are lots of things you can do to take advantage of being a student. Tell them: 1st year of Google I/O Burke Website for CMPS 202 Difference in being a student: Lower risk (nancially), develop professional skills, work on real life projects (speak louder than resume) People will try to take advantage of you because of your status Tell Bobby Biz Story. Tell Winn Cards and Comics story. Tell Junior League story (Were a not for prot/Im for prot). 19. Student Expenses = Businesses Expenses Student Discounts = Business Discounts Access to Academic Resources17 Tuesday, October 22, 13Resources: Professors, Trips, Conferences, papers, the library! 20. I am not an Accountant Student Expenses = Businesses Expenses Student Discounts = Business Discounts Access to Academic Resources17 Tuesday, October 22, 13Resources: Professors, Trips, Conferences, papers, the library! 21. The Balancing Act 18 Tuesday, October 22, 13You will need to balance work and school- Be honest with your clients- Learn how to say no- Take some you time. Gauge your semester: - Types of classes - Use Rate my Professor! - Great times for student freelancing: post nals week, breaks, early in semester - Terrible times: midterms, nalsFinals Schedules: Quick Six, Vitamin Schedule, Projects Galore, Finals Week Lite, Nada 22. Projects as client work/portfolio pieces Be condent and act professional Communication skills Take advantage of student discounts19 Tuesday, October 22, 13 23. Communication is Key 20 Tuesday, October 22, 13Writing: Spell/Grammar check; read and re-read to make sure you convey the meaning you want With email: Have a subject, greet the reader, sign your name Phone Calls: Speak clearly, no slang, think about what to say, the say it. Pay Attention when the client is speaking Talk about more than just business and the weather. Do they have kids? how old are they? What are their hobbies? 24. Tell me and I forget. Teach me and I remember. Involve me and I learn. -Ben Franklin21 Tuesday, October 22, 13Involve your clients. Keep them in the loop. [something people in our eld have trouble with] -Most importantly, dont talk down to them. They hired you for a reason. 25. 22 Tuesday, October 22, 13In Person Meetings: - Dress to impress. Be professional. Youre asking these people for money. - Give a good handshake (tell intern story; dead sh handshake) - Make Eye Contact, Smile, Take Notes: Shows youre paying attn. - For the love of God, dont check your phone unless it rings. 26. Worth 1,000 Words 22 Tuesday, October 22, 13In Person Meetings: - Dress to impress. Be professional. Youre asking these people for money. - Give a good handshake (tell intern story; dead sh handshake) - Make Eye Contact, Smile, Take Notes: Shows youre paying attn. - For the love of God, dont check your phone unless it rings. 27. Worth 1,000 Words 22 Tuesday, October 22, 13In Person Meetings: - Dress to impress. Be professional. Youre asking these people for money. - Give a good handshake (tell intern story; dead sh handshake) - Make Eye Contact, Smile, Take Notes: Shows youre paying attn. - For the love of God, dont check your phone unless it rings. 28. What about Pricing? 23 Tuesday, October 22, 13Determined by: - Quality of Your Work - Your industry - Your Experience At rst, youll probably charge a lot less than the industry; thats OK. Youre still learning. Dont charge for the learning curve. However, stick by your rates. If someone balks at them, explain why you charge as much as you do. My numbers: When I started, I charged $10/hr for my rst site. Then I moved to $25. Then $65. My base rate now is $80/hr and I quote per project. 29. If you want to set off and go develop some grand new thing, you don't need millions of dollars of capitalization. You need enough pizza and Diet Coke to stick in your refrigerator, a cheap PC to work on, and the dedication to go through with it. We slept on oors. We waded across rivers. --John Carmack24 Tuesday, October 22, 13First PC based side-scrolling game; ported SMB to PC. Creator of DOOM/Founder of id software. CMPS 360: Youve probably done things he pioneered or improved upon. 30. Questions? 25 Tuesday, October 22, 13