BECOME A +

FRANCHISEE

THE RIGHT SITE

As they say, the 3 main factors of a successful retail

outlet is....

1. Location 2. Location 3. Location!

1

Although great sites are not always easy to find, our

team works tirelessly to secure the best sites to grow

the Hello Tomato brand. At any given time we may have

certain sites available for our expansion. We will also

entertain proposals for new sites both from landlords

and potential franchisees; provided the sites meat our

basic requirements and the rental is feasible.

WHAT DOES IT

The average set up cost is from R1,8 to R2 million (exclusive of VAT) depending on the size and location of the store.

This excludes any TI - Tennant Installation allowance from the

landlord - which will be credited to the franchisee.Our cost is a full Turn Key cost and includes all aspects of the set up

of the store including Architectural design, liquor license, franchise

fee and staff training.

Franchise Fee Included in Set Up Cost:

• Joining Fee of R50,000

• Project Management Fee of R100,000

What is not included?VAT, Opening Stock and any rental deposit required by the landlord.

Can the store be financed?We require that 60% of the cost of the store is funded via Unencumbered

Capital i.e. Owners capital that is free of debt or financial liability.

What are the monthly Royalty Fees?You will be charged a monthly franchise fee, based on 5% of turnover.

The monthly marketing fee is based on turnover at 2%

COST?

PREVIOUS

EXPERIENCE?

Whilst previous experience in the food retail industry

is preferable, it is not essential.

What is essential to us is your passion for the brand, your general

management skills and your dedication to running a successful

business which is directly related to the time you put in.

Most important is strong management and business experience,

attitude and passion. We will train you and your staff in terms

of the brand knowledge, food preperation techniques and the

nuances of our operating system. However, during the franchisee

selection process, we will need to be convinced of your business

acumen, drive and personality.

Are you excited about the opportunity Hello Tomato brings to the food retail sector?If so, please contact John Khoury directly to set up an initial

discussion session: Cell: 082-772-3176Email: John@hellotomato.co.za