how-to design vinyl banners for your construction company
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Custom Window Signs, Car Signs & Banners
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How to Design Vinyl Banners for Your
Construction Company
•Whether you manage a large construction company or you’re just a freelance contractor, you have to promote your business to be successful.
•Vinyl banners are an affordable product that can help considerably with promotion.
•Here’s a guide to help with the construction banner design process:
•Measure the area where you’d like to display the banner.
•Since your business is done outdoors, your banners will need to be viewable from a distance.
•They should be at least 3’x6’ or larger for maximum visibility.
•Most banner printing companies can accommodate custom sizes as well.
Banner Size
•Display the name of your construction company as well as your contact information.
•Also include licensing or certification information to build your credibility and let your customers know they can trust you.
•Too much text will detract from the main message, so don’t go overboard.
Message
•Select a bold font that is easy-to-read. Your banner may be mounted high up or viewed from a distance, so the larger the text, the better.
•Use a simple, contrasting color scheme so your message is more noticeable.
•Incorporate your brand colors (if you have them)—if not, choose something professional and rugged.
Visuals
•Outdoor banners need special finishing (they are printed on a thicker vinyl material with reinforced edges).
•Hang your banner on your trailer or on the side of the building while you are on the job to get the attention of those driving by.
Finishing/Location
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