how to triple your content marketing results

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How to Triple Your Content Marketing Results www.buildingsocialproof.com

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Page 1: How to triple your content marketing results

How to Triple Your Content Marketing

Resultswww.buildingsocialproof.com

Page 2: How to triple your content marketing results

Are you using content marketing with Social Media to grow your

business?

Page 3: How to triple your content marketing results

If so you made a great choice.

Page 4: How to triple your content marketing results

It is an educational way to attract new prospects.

Page 5: How to triple your content marketing results

Very powerful.

Page 6: How to triple your content marketing results

One of the big problems with content marketing is that it takes a

lot of time and work

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to regularly produce good quality content that people want to read and

learn from.

Page 8: How to triple your content marketing results

Today I want to show you some tricks to get more mileage out of

each and every article you write for your content marketing strategy.

Page 9: How to triple your content marketing results

Use these techniques to quickly double and even triple the number of

eye balls that see your work.

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The best part is it doesn't require you creating any new content.

Page 11: How to triple your content marketing results

Step 1 - Repurpose Your Content

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To triple the effectiveness of your content marketing start by changing

the form of your content.

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If you write an article turn it into a video.

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Here is how:

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Just open up Google Docs and create a simple Slide Presentation.

https://docs.google.com

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Move the sentences from your article into slides in the

presentation.

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Put one sentence on each slide.

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You will usually end up with 50-100 slides.

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That's fine.

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Then use software like Camtasia to turn that slide presentation into a

video.

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Once you get the hang of it it's not that much work.

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Perfect!

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If you make videos have them transcribed into articles.

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For a great transcription service check out TranscriptionHub.com.

Page 25: How to triple your content marketing results

A 5 minute video can be transcribed for about $4.50.

Page 26: How to triple your content marketing results

It turns out to be around a 500+ word article.

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Well worth the money (and time savings).

Page 28: How to triple your content marketing results

To get the most mileage out of your content it should be both a video

and an article.

Page 29: How to triple your content marketing results

I like to include both the article and the video on my blog posts.

Page 30: How to triple your content marketing results

Some people like to watch.

Page 31: How to triple your content marketing results

Some like to listen.

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Some like to read.

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Why no make everyone happy?

Page 34: How to triple your content marketing results

But just posting a video with a blog post won't really increase your

effectiveness all that much.

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It is just nice for your readers.

Page 36: How to triple your content marketing results

Step 2 - Systematize New Content Distribution Channels

Page 37: How to triple your content marketing results

Now that you have both an article and a video there are a lot of places

you can post them.

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Here are the best places I found where posting your content gives

you the best results.

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You need to develop a very simple system (think checklist) for where

you post your content.

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#1. Your Blog

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You should have a blog to host your content.

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Put both the video and the article on your blog.

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Use YouTube's video embed feature to add your video to your blog post.

Page 44: How to triple your content marketing results

YouTube will like your videos better and send you more views if

someone (like you)

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is embedding them on a website and they are being watched.

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#2. YouTube

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Post your new videos to YouTube.

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Nothing but FREE traffic from here.

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You will find some of your best leads come straight from YouTube.

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I have seen this happen over and over.

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YouTube videos will send you free traffic for YEARS.

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#3. Facebook

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Post your VIDEO to facebook.

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Not your blog post.

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Videos get way more reach on Facebook than anything written.

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So now you will start seeing some big benefits to converting your

article into a video.

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Try this test:

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Post your blog post on Facebook on one day.

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Then the video on the next.

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You will be amazed at the difference in reach.

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From the exact same content!

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#4. Itunes Video Podcast

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Use a service like PodBean.com to turn your YouTube videos into a

video pod cast.

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You will likely find you get more visitors from iTunes than both

Facebook and YouTube.

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So don't forget this one.

Page 66: How to triple your content marketing results

It is very easy once you get it set up (takes about 30 minutes).

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You don't actually have to make a podcast.

Page 68: How to triple your content marketing results

You are posting the exact same videos to iTunes as a podcast.

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#5. Slide Share

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Slide Share is a presentation sharing site.

Page 71: How to triple your content marketing results

Use the 50-100 slides you made from converting your article to a video as

a presentation on slide share.

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Slide Share gets loads of visitors and you will get new clients simply

because they saw one of your presentations (articles) on

slideshare.

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Of course there is reddit.com, Twitter, Google+ and all the others.

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But if you are only writing articles the sources listed above

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are brand new places where you get in front of more people.

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Keep in mind you are not actually having to sit down and create

anything new.

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You are simply re-purposing the exact same content.

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You will find that all the traffic you get from Facebook, YouTube, Itunes,

and SlideShare

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will be more than what you just get from your Blog.

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The traffic is usually of higher quality too.

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Use this simple technique to get the most views possible to your work.

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It really doesn't take that much once you get the hang of it but the

benefits are well worth it.

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If you want more tips like this

Page 84: How to triple your content marketing results

Head on over to

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www.buildingsocialproof.com

Page 86: How to triple your content marketing results

where I show you

Page 87: How to triple your content marketing results

How To Create Your Own

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Social Media Marketing Strategy

Page 89: How to triple your content marketing results

in 7 days or less

Page 90: How to triple your content marketing results