ib source flip deck april15
TRANSCRIPT
ONE SLIDE INTRO:OUR MISSION
A solu'on provider for IB curriculum schools across the globe to receive product from global IB publishers.
Simplify the process -‐ Reduce the workload -‐ Offer the full range of viable IB products -‐ and more……. for IB schools across the globe.
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IN A NUTSHELLFOUR FOCUS POINTS OF OUR COMPANY
GLOBAL SUPPLIER OF ALL IB RELATED CONTENT
DISTRIBUTION
SERVE AS THE PATHWAY BETWEEN EDUCATORS AND CONTENT
CREATORS
MARKETING
NICHE CONTENT TO FILL GAPS BASED ON IB EDUCATOR’S
REQUESTS.
CONTENT CREATION
SOLUTIONS BASED ON USA SCHOOL-‐DISTRICT REQUIREMENTS
CONSULTING
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Publisher Portfolio
“The en're range of IB curriculum publishers across the globe"
✓ PRINT ✓ E-BOOKS ✓ OTHER
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๏ Our local distribution capabilities cover 80% of IB SCHOOLS worldwide.
04IB WORLD A GLOBAL SNAPSHOT OF THE 3913* SCHOOL WORLDWIDE *(2014 DATA)
348CANADA
1567U.S.A
400S. AMERICA
725EUROPE
70AFRICA
112INDIA
156AUST
112ASIA
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KEY PRODUCT IN FIVE LOCATIONS:
• USA: CHICAGO • UK: LONDON • INDIA: MUMBAI • ASIA: HONG KONG • AUSTRALIA: SYDNEY
LOCAL CURRENCY INVOICING
NO CUSTOMS ISSUES
2-‐4 DAY DELIVERY CYCLE or LESS
CUSTOMIZE STOCK PER REGIONAL NEEDS
SCHOOL SPECIFIC STOCKING (if requested)
WHERE WE STOCK FIVE LOCATIONS
DISTRIBUTION REACH 05
J DROP SHIP FROM USA WAREHOUSE
JDROP SHIP FROM UK WAREHOUSE
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POST-‐FAIR • Follow up on leads. • Sampling per requested subject
• Customized proposals • Quotes
DURING THE FAIR • Product display • Sales • Surveys • Market Research • Mee'ngs with key Educators & administrators
VALUE OF A BOOK FAIR100 DAYS of FACE-TIME A YEAR
Most valued contact with IB Educators enables us to listen and adapt our product mix, pricing strategy and service offerings.
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PRE-‐FAIR
PRE-‐SOLD AUDIENCE WHO INDICATED SPECIFIC SUBJECTS OF INTEREST.
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30%
24%
12%
21%
14%
17%
Market Research
๏Mul'ple Choice ๏Ranking Ques'ons ๏Pilot Product preview ๏Etc.
MARKET SNAPSHOT Survey ques'ons:
Sample of 120 IB teachers at a recent book fair to understand gaps at district level.
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Sampling policyBudget
Visits to Booth & Online
Teacher resources
IBO Support
Online content Product information
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SHIPPING CONSOLIDATED CORE PRODUCT KITS FOR NEW TITLES
QUICK PROPOSALS
MARKETING SPECIFIC TO REGION
CREDIT TERMS FOR KEY SCHOOLS
SAVINGS LOCAL STOCKING SAVES 50%
ON SHIPPING COSTS
CUSTOMER SERVICE TAILORED TO REGION
WEBSITE E-‐COMMERCE PLATFORM
SCHOOL CALENDAR WORK WITH CYCLE OF SOUTHERN
HEMISPHERE SCHOOLS
CONNECT WITH IB EDUCATORS OUTSIDE USA 09
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SAMPLING DIGITAL SAMPLES SAMPLE KITS FOR NEW TITLES
CUSTOM PROPOSALS NEW SCHOOL PRODUCT RECOMMENDATIONS E-‐BUDGET SPEND
PURCHASE ORDERS 95% OF USA SCHOOLS 3 MONTH CYCLE
CREDIT TERMS NET 30 DAYS REGISTERED VENDOR
BOOK FAIRS 35 BOOK FAIRS A YEAR
100 DAYS A YEAR
CUSTOMER SERVICE TAILORED LIVE SUPPORT
24 HOUR OR LESS TURNAROUND
WEBSITE E-‐COMMERCE PLATFORM
WIDE REACH INTO SCHOOLS.
EMAIL ALL IB COORDINATORS NEW PRODUCT ALERTS
CONNECT WITH IB EDUCATORS IN USA 10
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MARKETING SERVICES NORTH AMERICA
MARKET RESEARCH KEY DISTRICT & SCHOOL WIDE FEEDBACK
DIRECT MAIL INSERT 5000 CATALOGS MAILED ANNUALLY 2500 BI-ANNUAL NEW RELEASES
ORDER FULFILLMENT TOSS-IN 6000 ORDER BOXES TOSS-IN
BOOK FAIR INTRODUCTIONS IPAD DEMO STAFF WALK-THRU
PILOT PROGRAMMES SUBJECT TO INTEREST CAN OFFER TRIAL TO KEY DISTRICTS
WEBSITE & E-MAIL PROMOTIONS ALL IBO COORDINATORS IN USA REGIONAL ASSOCIATIONS
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PARTNERSHIPSPOSSIBLE AREAS OF COOPERATION
AFFILIATE
✓ Revenue sharing
✓ Plalorm integra'on
✓ Mul'-‐channel marke'ng
✓ Procurement partnerships
ON-SITE SALES
✓ Selec'on of top 'tles by IB
subject.
✓ Special workshop pricing.
✓ Free product.
CONTENT
✓ Commission content for under-‐serviced IB product grouping.
✓ Experienced trainers to cram content.
✓ DP, MYP and PYP educators.
✓ Explore co-‐branding op'ons.
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IB SOURCE 516 N. Ogden Avenue, #111
Chicago IL 60642 United States 1 (312) 224-2536
www.myibsource.com www.ibfair.com
Founder: Andrew Culley
E-mail : [email protected]