idc españa predictions 2013

2013 IDC Spain Predictions Team

© IDC Visit us at IDC.com and follow us on Twitter: @IDCSpain 1

Rafael Achaerandio @RafaAchaerandio

Lluís Altés @Lluis_Altes

José Curto @JosepCurto

Fernando Maldonado @FmaldonadoF

David McNally @Dave_McNally

Marta Muñoz @MartaMunozMV

#IDCpredictions

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Revisión de las predicciones de 2012

1-2012: La recuperación tendrá que esperar

2-Masa crítica para una nueva generación de servicios

3-La irreversibilidad de la consumerización

4- Social Business – Dejando la experimentación

5-Internet of Things – De la promesa a una realidad

6-Big Data – La disrupción llega a las decisiones

7-Las tecnologías inteligentes serán verticales

8-Cloud redefinirá la cadena de valor de la industria

9-Liderazgo tecnológico para la transformación

10-La transición tecnológica a la tercera plataforma

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De 2013 a 2020, el 90% del

Crecimiento de la Industria TIC

será realizado por tecnologías

de la 3a Plataforma, que hoy,

representan solo el 25% del

gasto TIC.

El 80% de la energía

competitiva debería enfocarse

en fortalecer las ofertas y

capacidades en esta

plataforma.

3

La Tercera Plataforma, la Economía

Inteligente y la Crisis Española

© IDC Visit us at IDC.com and follow us on Twitter: @IDCSpain

2014 2008 2015 2009

-10% -5>-1% -1/% 30%+ 0% 1% 2>3% 7>9% 10>11% 12>15% 17>20% 40%+ 4>6%

1992

1993

2002

2011

Evolución del mercado de las TI

2012

2013

1991 1990 1989 1995 1998 1987 1988

2001 1994 2004 1996 1999

2007 2003

2006

2005 1997 2000

La Tercera Plataforma, La Economía Inteligente y la Crisis Española

2010

2016

4 © IDC Visit us at IDC.com and follow us on Twitter: @IDCSpain

5

Movilidad

#1 – Telco: Movilidad y

soluciones “en la nube”


#1 – Telco: Movilidad y soluciones “en la

nube”

Crecimiento facturación de datos

móviles en sector empresas 5%

2012/13

Crecimiento facturación de Hosted

VoIP 18% 2012/13

6

Principales impulsores: Presión sobre coste total de comunicaciones

Oferta: incremento de volumen de oferta y características – reducción de precios

Demanda: Cambio mentalidad empresarial

UC para MNCs

Colaboración para PYMES


Cloud

Computing


#2 – Cloud Computing: La

nube explota en España

#2 – Cloud Computing: La nube

explota en España


2011

2012

11% 4,5% 1,5% 1,5% 4,5% 11%

22% 11% 4% 4% 11% 22%

Adopción

14,9%

Adopción

29%

Leyenda

Ambas

Pública

Privada

93% 83%

144

% 167

%

#2 – Cloud Computing: Habrá más

empresas en la nube que fuera de

ella


Ambas es distinto de híbrido

2011: 14,9%

Ambos: 1,5%

2013: +50%

Ambos: +7%

Convertido: 6%

Anticipado: 9%

Previsto: 6% 2012: 29%

Ambos: 4,5%

Convertido: 4%

Anticipado: 6%

Previsto: 4%

•Situación económica

• Madurez/competencia oferta

• Referencias mercado

• Nuevas necesidades

• “Awareness” en el mercado.

#2 – Cloud Computing: ¿y ahora qué?


2012 punto de

inflexión en la

adopción como

resultado de la

crisis

Mayor

penetración de

la cloud privada,

pero la pública

se acelera

CIO, decisor

clave, y CxO,

decisor

emergente

Nuevos actores

ganan peso

(telcos, hosters,

etc.)


Social

Business

#3 – Social Business: Lo

social ya no es una moda

#3 – Social Business: lo social ya no

es una moda


23% de

empresas

españolas ya

han desplegado

Los casos de

uso siguen

siendo

inmaduros

#3 – Social Business: 2013 La

Revolución Social llega a la Empresa

Inteligente


2013: año

del shift cultural

Gran

empresa liderará el

cambio

La clave está

en la

integración en

los procesos

de negocio

Más del 30% de empresas

adoptarán

Social

Business

#3 – Social Business: ¿procesos?


Social business market

Sales

Socialytics (network behavior, content, social data, consumer sentiment)

Enterprise social software

Digital commerce CRM Collaborative applications

Social commerce

Customer experience management

Sales intelligence

Sales enablement

Customer service

Marketing

Social marketing automation

Community management

Social channel response

Innovation management

Text analytics Social data analytics Social relationship

analytics Social collaboration

analytics

Supplier networks

Collaborative project management

Social learning

ERM

PPM

HCM

Talent acquisition Contact center

Secondary software markets

Functional software markets

Subtheme

Legend

Compound market


Big Data

#4 – Big Data: Fase inicial

de adopción

#4 – Big Data: fase inicial de

adopción


19,3% de

empresas

familiarizadas

5,2% de

empresas

conocen el

concepto y

fabricantes

4,8% de

empresas están

realizado pilotos

y desplegando

iniciativas

52% de

empresas tiene

un gap

tecnológico

#4 – Big Data: grandes

expectativas de crecimiento


2012 2013

2014

4,8% de

empresas

Más del

7,6% de

empresas

Más del

19,4% de

empresas

¿Estamos preparados para billones de

personas y empresas recopilando y

analizando datos?

#4 – Big Data: El año de la definición

de las propuestas de valor


¿Tengo el

portfolio /

partnership /

infraestructura adecuados?

¿Tengo las

competencias

adecuadas?

Big Data +

Analytics: la

pareja de baile

Dame

soluciones, no

me des

tecnología o

humo Implementar

progresivamente

IDC Retail

Insights

© IDC Retail Insights Visit us at IDC-ri.com 20

#5- Retail: Salto de la

Multicanalidad al

OmniCanal.

#5- Retail: del Multicanal al

OmniCanal.

21

Consumidor

OmniCanal Experiencia

de usuario

Nuevo

Ecosistema

Big Data

#5- Retail: Del Multicanal al

OmniCanal

22

#5- La naturaleza cambiante

del proceso de compra

23

Tradicionalmente:

Estímulos Primer momento

de la verdad

Segundo

momento de la

verdad

Secuencial

“Se compra lo que está en stock”

En la estantería En la tienda

Uso

#5- El nuevo proceso de compra

24

Facebook

Blogs

Daily deal sites

Word of Mouth

Twitter

Email

Twitter

Email CC

Store

Review site

Facebook

Blogs

Estímulos Seguimiento Transacción Descuento /

Fidelización Investigación Navegación

Online store

Mobile app

Store

Printed Catalogue

Facebook

In-store kiosk

Online store

Mobile app

POS

Call Center

Review sites

Click to chat

In-site reviews

Facebook

Digital Store

Coupon sites

Loyalty scheme

Wrapp

Groupon

¡10 puntos de contacto de media!

#5- Momentos OmniCanal de

participación

Investigación

Descuento / Fidelización

Transacción

Seguimiento

Estímulos

Navegación

25

Nuevo mapa de

experiencia:

Continua

“Tenemos lo que

compraras”

#5- El modelo (o3) para la próxima década

Source: IDC Retail Insights, 2012

Consumidor

OmniCanal

Experiencia de

usuario

Nuevo

Ecosistema

Omnicanal

Orquestación

Optimización

“Los nuevos clientes serán OmniCanal: conectados digitalmente ,

instrumentado y con un estilo de vida impulsado e inspirado por las

experiencias únicas con sus marcas preferidas”

26

IDC

Manufacturing

Insights

© IDC Manufacturing Insights Visit us at IDC-mi.com 27

#6- Manufacturing:

Orientación a la

información, construyendo

la fábrica del futuro.

#6 – Orientación a la información clave de la industria inteligente del futuro

28

2009

2012

© IDC Manufacturing Insights Visit us at IDC-mi.com 29

4,5

4,4

4,1

4,1

4

4

3,5 4 4,5 5

Reducir los costes e

incrementar la productividad

Estrechar las Relaciones con

los Clientes Clave

Explotar nuevos Mercados y

Segmentos

Impulsar la Innovación de

Producto

Conseguir la excelencia

operacional en fabricación

Mejorar la respuesta de la

cadena de suministro

P. ¿Cuáles son las estrategias de negocio que seguirá su compañía en los próximos

dos años?

#6 – Productividad, productividad y productividad.

Fuente: IDC Manufacturing Insights 2012 – N=155 Grandes Empresas Industriales Españolas

Productividad de los procesos.

Productividad del ecosistema.

Productividad de las personas

Gestión de la productividad.

#6 – Productividad y tercera

plataforma

30

Gestión de la productividad

Productividad y ecosistema

Productividad de procesos

Productividad persona

Datos en tiempo real

Entorno de toma de decisiones

#6 – La fábrica del futuro

31

Intensiva en personas

Intensiva en TIC

Centrada en automatización

Producción masiva /

personalizada

Producción masiva

#6 – El camino hacia las fábricas

del futuro

Impresoras 3D

Automatización

Plataforma TI operacional

32

"La gente va a estar en el centro de la fábrica del futuro, ya que proporcionan

el grado de flexibilidad y capacidad de decisión que se requieren para hacer

frente a la creciente complejidad"

IDC Energy

Insights

33

#7- Utilities: Las utilities

abrazan la tercera

plataforma.

#7 – Las utilities abrazan la tercera

plataforma

Visit us at www.idc-ei.com Follow us on Twitter@IDCSpainInsights 34

CIOs necesitarán recursos para

transformar las operaciones

Involucrar al cliente será el nombre

del juego en 2013

Flexibilidad “por defecto” en la

implantación de “Smart grids”

Apuesta por analíticas/big data para

sacar sentido a la información generada

Estalla la fiebre de apps y

dispositivos móviles

Demoras regulatorias frenan el

despliegue de “Smart metering”

El efecto “Smart cities” seguirá en

2013

Búsqueda de soluciones que integren una

generación distribuida (ej. Plantas de generación

virtuales), microredes descentralizadas, gestión de

demanda (ej. VE),etc. El despliegue de Smart meter se ralentizará,

aumentando la presión sobre los precios de

equipos. Las utilities harán énfasis en la gestión de

demanda con foco en redes domésticas (HAN) La convergencia de IT y OT continúa, lo cual puede

representar una oportunidad para que el CIO tome

el liderazgo.

Creciente experimentación en tarifas por uso para

condicionar el comportamiento de los usuarios. –

prioridad menor en residencial-. En general, se

desarrollarán servicios basados en la inteligencia de

red para retener y adquirir clientes. Mayor competencia en el segmento retail empuja a

un mayor uso de analíticas para generar nuevos

servicios, entender mejor al cliente y proveer de una

mayor flexibilidad al negocio.

La movilidad impacta tanto en la fuerza de ventas y

el área de mantenimiento como en el cliente final.

#7 – El efecto Smart cities seguirá en

2013

35

Financiación de las Smartcities

Source: Spanish Smart Cities survey, IDC Energy Insights 2012

Objetivos de eficiencia energética

Iniciativas internacionales -Ej.

Convenant of Mayors- y nacionales -Red

de Ciudades Inteligentes en España-

Fondos estructurales

35

#7 – El efecto Smart cities

Uso de smart cities como plataforma de iniciativas de Smart Grids.

Búsqueda del ecosistema adecuado para aprovechar el efecto smart cities.

Búsqueda de reusabilidad de proyectos.

36

Las smart cities son el laboratorio de las utilities, una vez probado el

concepto, el reto será su escalado.

36

IDC

Government

Insights

© IDC Government Insights Visit us at IDC-gi.com 37

#8 – El año de la

reinvención del sector

público - Menos inversión

y distinto gasto

38

Fuente: Eurostat y Funcas

Economía

0

10

20

30

Desempleo

EU (27)

España

Italia

2,900

-3,700

-,300 ,400

-1,400 -1,600

,300

2008 2009 2010 2011 2012 2013 2014

% PIB

ESPAÑA

#8 – El año de la reinvención del sector público - Menos inversión y distinto gasto


Mejorar los

servicios

básicos Mejorar la

eficiencia

operacional

Racionalizar

los costes

TIC sin poder

tomar

muchas

decisiones

¡Cumplir con

la regulación! Proteger datos

sensibles a la

vez que se es

más

transparente

Ser más ágiles

en la

respuesta a

las

necesidades

públicas

Integrar los

sistemas

heredados con

nuevos entornos de

la 3ª Plataforma

Enriquecer los

perfiles internos en

ocasiones

desmotivados a la

vez que se colabora

con empresas

privadas en entornos

de escasez

#8 – Un Gran Reto para los CIOs


#8 – Distintas Estrategias

Francis Maude - Minister for the Cabinet Office and Paymaster General, and as a Member of Parliament representing the constituency of Horsham


#8 – Otras Aproximaciones

TIR = 27,7%

VAN = 7,7M€

IDC

Financial

Insights

© IDC Financial Insights Visit us at IDC-fi.com 42

#9 – 2013 crítico para el

"run the bank", lo Social

y Big Data marcarán la

diferencia en el "change

the bank”

© IDC Financial Insights Visit us at IDC-fi.com 43

#9 – 2013 crítico para el "run the bank", lo Social y Big Data marcarán la diferencia en el "change the bank”

Regulation Effectiveness

Channel

Proliferation

Infrastructure

Resilience

Growth

Expense

Control

Growth Big Data/

Analytics

Aceleradores Tecnológicos y de

Negocio 2013

44

Las Entidades Exitosas...

Aumentarán las inversiones –

“Change Bank”

Reducirán costes TIC – “Run the

Bank”


Canales: Estrategia Omnicanal


CIO AGENDA


#10 – By 2016, business

executives will be directly

involved in 80% of IT

investments

Agenda

IT Investment Outlook for 2013

2013 CIO Top Ten Predictions

Essential Guidance

4

CIO’s 2013 Personal Agenda

Q. In 2013, which of the following goals will be top of your personal agenda as CIO?

Please select your top 3 goals.

0% 5% 10% 15% 20% 25%

Implement a more rigorous process to evaluate

new ideas for IT to take on

Re-skill existing IT talent

More effectively attract new IT talent

Carve out more IT budget for new

projects/innovative projects

Focus IT organization on better understanding

the requirements of the consumers

Better align IT with the business

Foster a culture within IT where IT more often

provides a qualified "yes" to the business

Foster a culture within IT that drives more

innovation

Focus the IT organization more on business

strategy than technology strategy

US

WE

Total

n = 70

WE respondents = 21; US respondents = 49

Source: IDC 2013 CIO Agenda Survey, Fall 2012

5

2013 IT Budget Outlook

0%

5%

10%

15%

20%

25%

30%

35%

40%

45%

50%

Increase Decrease Stay the Same

Avg. increase = 11.4%

Avg. decrease = 3.6%

n= 68

US and WE respondents

Source: IDC 2013 CIO Sentiment Survey, Fall 2012

Q. In 2013, do you expect your total IT budget to increase, decrease or remain the same as 2012?

Please indicate the percentage change in your IT budget from 2012 to 2013.

6

Drivers of IT Budget Changes

Decreases You indicated in the previous question that you

expect your organization’s IT budget to decrease

in 2013, please select all contributing factors

that apply.

Increases You Indicated in the previous question that you

expect your organization’s IT budget to increase

in 2013, please select all contributing factors

that apply.

18%

18%

18%

27%

46%

55%

64%

77%

0% 20% 40% 60% 80% 100%

M&A

Positive Biz Outlook

Positive Economy

Regulatory

Repl. Gear

New Gear

New Projects

Growth

15%

15%

23%

46%

39%

62%

0% 20% 40% 60% 80%

Increased Inhouse

Open IT Projects

Lost Funding

IT Effiency

Weak Biz Outlook

Negative Economy

n= 68

US and WE respondents

Source: IDC 2013 CIO Sentiment Survey, Fall 2012

7

The 3rd Platform Shift:

From IT Productivity to Business Productivity

Innovation

Information

Business Agility

IT Agility

Services

Systems

Public Safety

Omnichannel Retail Smart

Buildings Connected

Health

Smart Cities

Intelligent Industries

Connected Vehicles

Smart Grid

Mobile Payments

8

#1 - By 2016, LOB executives will be directly

involved in 80% of new IT investments

It is Time to Revisit IT Planning, Governance, and Portfolio Management Methods

Of the new internal IT projects initiated at your

company this year, what percentage will be led

under the following scenarios?

N = 57

Source: IDC 2013 CIO Sentiment

Survey, Fall 2012

Prediction

58% of new IT investments in 2013 will

involve direct participation by LOB executives

Companies will initiate an average of 40 new

IT projects in 2013 (with or without IT)

Line of business’ participation in IT projects

will grow to 80% in 3 years

The implications are vast on how the CIO

works with the line of business

Situation Assessment

Cloud, social and mobile services are the

great equalizers, the balance-wheel of the

corporate machinery

Notable instances of CEOs and CFOs driving

the migration to Cloud and Managed Services 8%

17%

33%

42%

0% 10% 20% 30% 40% 50%

Project solely led /

managed by the LOBs

Project led / managed by

LOBs, but subject to review by IT

Project jointly led /

managed by IT and the LOBs

Project solely led /

managed by IT

9

#2 - By 2015, 90% of IT investments will be

evaluated in terms of strategic goals

Key characteristics of an IT services-based model (self-service, metered use, multi-tenancy) create accountability and alignment to business goals

IDC’s CIO 360° Model Prediction

Businesses will no longer view technology

investments as “IT investments”

They will be treated in the same way as any

other investment

Sharper clarity and accountability around risk

and return


Risk-to-Return: No more investments based

on infrastructure requirements

Sourcing-to-Service: Balancing what is

possible vs. what is necessary to deliver IT

services

Process-to-Organization: Process flow and

design follows from service requirements,

organization follows the process stages as

they move through the enterprise

10

#3 - CIOs and CFOs will move to “zero capital”

and transform the IT financial model

Prediction

The IT financial model is fundamentally changing

Businesses will transform the IT financial model by adopting

an IT “service-based” IT operational and financial model

Zero capital model will enable the business to produce true

product-line profitability by assessing IT (services) costs


In mature economies, 50%+ of all capital equipment is IT

As expensive as IT is, most orgs do not fully allocate capital

or expenses to business units

There are major business and economic issues with broad

implications

Strong business impetus to shift computing platforms to

more capital efficient models – cloud, outsourcing, etc.

Capital Lean

Capital Intensive

The Zero-Capital IT financial model means IT shifts from SG&A to a true product line expense

11

#4 – In 2013, CIOs deliver 3rd Platform

mash-ups as competitive differentiators

Q. I see the role of CIO evolving

to be Chief Innovation Officer

The CIO dilemma: “innovate or lose relevance”

52%

19%

0% 20% 40% 60%

Strongly Disagree

Disagree

Neither agree nor disagree

Agree

Strongly Agree

n= 64

Source: IDC CIO Agenda Survey. Fall, 2011

Prediction

Innovative CIOs will build their 3rd Platform

mash-up (Cloud, Mobile, Social, Big Data) to

gain a competitive edge in their industry

Business execs will innovate with SaaS as LOB

acquisition of Cloud Services accelerates

CIOs will develop the Cloud Architecture and

Integration to build the Extended Enterprise

Technology partners will leverage recent

investments to foster innovation in Cloud,

Mobile, Social and Big Data

Background

SaaS and Mobile Services have delivered

breakthrough business services

Analytics is now on the Board agenda

3rd Platform pilots demonstrating value across

industries

12

#5 - 70% of CIOs will embrace a “cloud first”

strategy in 2016

What is on the CIO’s 2013 Agenda

n= 47

Source: IDC CIO Cloud Study. April-June, 2012

Prediction

Today, only 23% of enterprises have a “cloud first”

strategy on all new IT purchases

As CIOs establish cloud architecture standards, update

service mgmt processes for cloud and develop a cloud

migration path, this will grow

Experience in cloud initiatives will address the current

“skills gap” identified by many CIOs

PaaS solutions will be the Next Gen platform for CIOs

IaaS will radically drive down costs for early adopters


SaaS provides a direct linkage between solutions and

business demand in a self-service model

IasS will empower business users to decide on data

retention, processing needs, and network access needs

Software Vendors aggressively investing in Cloud

SMB CIOs still reluctant to adopt SaaS and IaaS

Architecture standards evolving in market with Cloud

Migrations defying vendor lock-in

CFOs will accelerate CLOUD FIRST

13

#6 - By 2013, one third of all new application

development will target a mobile form

factor

Prediction

In 2013, 33% of all new apps will target a mobile platform

In 2014, 40% of new mobile apps will target multiple OS

IT must decide on the mobile OS and device strategy as

46% of mobile app budget goes towards maintenance

More apps, integration and multi-platform development

will drive 60% of new mobile apps to be developed by IT

services providers in 2013

Enterprise mobile app penetration will force either: a

move to a standard corporate-liable devices (for

compatibility) or multi-platform development


“Mobile devices are the new primary design point”

Development portfolios skewed toward customers, sales,

and service functions

Mobile development is as much as 80% of some

development portfolios today

Mobile development is based on SOA practices

67%

16%

17%

0% 50% 100%

Non-Mobile Only

Devices

Mobile and Non-

Mobile Devices

Mobile Only Devices

Q. What Percentage of New Apps will

be for Mobile Devices vs. Non-

Mobile Devices?

IDC’s CIO Mobile Survey

Fall, 2012

14

#7 - Enterprise social networks move beyond

pilot stage with business sponsorship

Social Business maturity often starts with experimentation (a pilot) and moves to integration after value is demonstrated

Prediction

As pilot programs demonstrate value, CIOs will seek out

business sponsors in 2013 to move enterprise social

networks beyond the pilot stage

Social tools will be integrated with enterprise apps,

connecting people inside and outside the firewall

Solutions for collaboration and file sharing will remain

popular projects, owned by the CIO

E-mail persists but becomes more social


Cultural fit is essential to success

Business case can be difficult - 82% of CIOs are unsure or

disagree that “We are able to accurately measure the ROI of

our social business apps,” according to IDC social survey

Security, compliance and IP protection will remain barriers

Socialytics are a challenge due to complex data integration

15

#8 - Big Data & Analytics projects will be like

no other IT project

The Challenges CIOs Will Face Prediction

Get ready for a whole new IT project - more

experimenting, less predictive outcomes;

shortage of talent available to work on your

project; project plans with 60-day iterations


Big data/analytics projects will change the

way businesses make decisions

CIOs must understand what is necessary to

succeed

Data architecture, data quality and data

governance is a major gap in large

enterprises

The technology will be easy when compared

to the business case

Seeking major funding for a rapid

development with no certain value

Talent (both IT and analytics) needs to be

able to create answers to undefined

questions

22%

22%

27%

28%

31%

40%

47%

Insufficient computing resources

Poor data quality

Insufficient specialized analytical skills required for use

Design and deployment time is too lengthy

Insufficient specialized IT skill-sets required for implementation

Data integration is very complex

High costs of technology

Business Analytics Challenges

Source: IDC 2012 Vertical IT & Communications Survey

N = 2699

9%

9%

10%

11%

13%

25%

Lack of business support and/or business units do not understand the benefits of …

Not knowing how to decide which technology is best/most appropriate …

Not having enough or the right analytics staff to analyze the data

Not having enough or the right IT skills to manage Big Data projects

Cost of technology infrastructure

Deciding what data is relevant (what data to keep/store and what data to discard)

Big Data Challenges

16

#9 - IT Talent will be become the biggest

barrier to innovation

Prediction

CIOs will find a wide range of IT talent issues highly correlated to

location and industry including:

Recruiting

Retention

Talent Development – Skills and Leadership

Performance Management

Inability to access new skill sets will limit an IT innovation


By 2016, the U.S. market has a severe shortage of IT labor

Technology developments are far outpacing workforce

development while the first-generation IT workforce retires

CIOs will need to cultivate best practices in IT talent strategies:

Assess current state and today’s needs

Define future organization model and skill needs

Create the internal talent strategy

Re-think sourcing strategies to augment IT talent

External IT talent has also become critical

17

#10 - By 2018, 50% of business execs will

view the CIO as a business innovator

Operational CIO Business Services Manager Chief Innovation Officer

1993 90% 10% 0%

2013 70% 20% 10%

2018 10% 40% 50%

Goal Keep the Lights On Provide an agile portfolio of

Business Services

Business Innovator

Focus Costs and Risk Service Excellence Business Value

Jobs Scope Data Center, IT Ops Business and Technology

Service Catalog

Business Processes,

Capabilities and Analytics

Prediction

By 2018, 50% of business executives will view their CIO primarily as a partner for business

innovation and improvement, while 50% will still view the CIO primarily as the overseer of IT

costs, risks and services. While CIOs may need to play all three roles, the key is business

perception. This has broad implications for the CIO Agenda

The transition from a portfolio of systems and technologies to a portfolio of services positions the

CIO to engage in business innovation and improvement

18

Essential Guidance:

Focus on the Information not the Technology

Adapt and Thrive!

Economic growth will be uneven in 2013; beyond will be

followed by modest economic expansion

Intense global competition accelerating innovation and

the pace of business change

IT strategies must be adaptable to seize opportunities

and counter global competition

Plan for an Extended Enterprise Architecture model as a

foundation for the agile enterprise

The compelling economic advantages of IaaS (Zero-

Capital) will soon make Cloud First a CFO imperative

Adoption, integration and management of information

services will be keys to IT agility

Next-gen sourcing and IT talent strategies will enable the

transition from Information Systems to Services

The right portfolio of services and systems will enable the agile enterprise and

separate winners from losers

19

El pilar fundamental y sus derivadas

Lluís Altés

Director General @Lluis_Altes

#IDCpredictions

“The simplicity of happiness”


Velocidad adaptación al cambio


La sombra de TI se alarga


“Innovación como palanca de cambio y de

evolución, buscando nuevas formas de hacer

las cosas y de enfrentarse a los retos.” Mariano Ferrera

BSPreviews Magazine


IDC CxO Programme

CFO Summit

Noviembre 2013

Whitepaper

“Enterprise Tech Strategy”

CxOs Connections en Colaboración con:

Diálogos CxOs

CIO Summit

Septiembre 2013

Feliz Navidad

y

Próspero Año 2013



@IDCSpain IDC Research España

#IDCpredictions

idc españa predictions 2013

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