industry forecast the future of beer & cider packaging

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1.

Industry Forecast

The Future of Beer & Cider Packaging Market in

France, 2008 to 2018

Consumption of Primary, Outer, Closure and Multi-pack Packaging

Reference Code: PK0647MR

Published: July 2014

Report price: US$ 1,250 (Single Copy)

©Canadean. This product is licensed and is not to be photocopied. Reference code: PK0647MR

The Packaging of Retail Beer & Cider in France, 2008 to 2018


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Summary

“The Future of the Beer & Cider Packaging Market in France to 2018”, published by Canadean,

is a data-only report providing extensive and highly detailed time series consumption data on

primary and outer packaging in the retail market. The report provides in-depth quantitative data

on retail Beer & Cider packaging, covering key segmentations such as pack material and type,

closure material and type, outer, and multi-pack information. Data sets are provided for 2008,

2013, and 2018, with 2013 being actuals.

Key findings

The number of pack units in the retail Beer & Cider industry is expected to grow at a

CAGR of 0.34% during 2013–2018

The most prominent pack material used for the retail packaging of Beer & Cider is

Glass, which registered a negative CAGR of 0.94% during 2008–2013 for number of

pack units

Bottle is the most popular pack format used in the retail Beer & Cider industry in France

Reasons to Buy

Packaging companies require a detailed understanding of packaging consumption by

individual product categories in order to align their sales and marketing efforts with the

latest trends in the market. This report clarifies in detail, by product category, where the

growth opportunities are in packaging materials and types to enable effective marketing

plans

As consumers’ product demands evolve, the dynamics between different packaging

types also change – favoring some packaging types and formats and leaving others

increasingly out of line with demand patterns. As a result, understanding the shifting

market dynamics is key to ensuring maximum sales in the future

The differing growth rates in overall product category sales, as well as changes in

packaging within those categories, drive fundamental shifts in the market. This report

provides detailed, authoritative data on these changes for marketers

The report provides the latest data on market dynamics in the France Beer & Cider

packaging market, providing marketers with essential data in order to understand their

own position in the market and to identify where to compete in the future

The report provides highly extensive product category level data on packaging

consumption of primary packaging, outers, closures, and multi-pack packaging. The

overall series covers a total of 28 pack types, 15 closure types, and eight outer types




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1. Overview

1.1 Beer & Cider Market Data

1.1.1 Beer & Cider Market Overview by Number of Packs

Table 1: France Beer & Cider Market Size by Packs (Million Units), 2008 – 2018

Category 2008 2013 2018 CAGR 2008 –

2013 CAGR 2013 –

2018

Beer

Beer & Ale

Cider

Overall

Source: Canadean © Canadean

Figure 1: France Beer & Cider Market Size by Packs (Million Units), 2008 – 2018





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1.2 Beer & Cider Packaging Trends and Issues

1.2.1 Beer & Cider Packaging Overview

Beer & Cider Container Material by Number of Packs

Table 2: France Beer & Cider Container Material by Packs (Million Units), 2008 – 2018

Material 2008 2013 2018 CAGR 2008 –

2013 CAGR 2013 –

2018

Flexible Packaging

Glass

Paper & Board

Rigid Metal

Rigid Plastics

Overall


Figure 2: France Beer & Cider Container Material by Packs (Million Units), 2008 – 2018





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2. Beer & Cider Packaging by Market

2.1 Beer Packaging by Market

2.1.1 BeerContainer Material and Type by Volume of Packaged Goods

Table 3: France Beer Container Material and Type by Volume of Packaged Goods (Million

Litres), 2008 – 2018

Material Type 2008 2013 2018 CAGR 2008 –

2013 CAGR 2013 –

2018

Glass Bottle

Rigid Metal Can - Drink

Keg/Drum

Overall





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2.2 Beer & Ale Packaging by Market

2.2.1 Beer & Ale Closure Material and Type by Volume of Packaged Goods

Table 4: France Beer Closure Material and Type by Packs (Million Units), 2008 – 2018

Material Type 2008 2013 2018 CAGR 2008 –

2013 CAGR 2013 –

2018

Metal Crown

None None

Plastic Stopper

Dispenser

Overall


Figure 3: France Beer Closure Material and Type, Volume Market Dynamics (Million

Units), 2008 – 2018





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3. Methodology

3.1 Introduction

This report is based upon our extensive packaging consumption data research program. This

research is far reaching, in terms of the range of products covered as well as the number of

countries researched, and detailed in terms of the number of products covered and the level of

packaging detail at the product category level. The program covers 170 different product

categories over 8 markets and 50 countries over 5 continents, and provides detailed information

on material, type for primary container, closure, outer, and multi-packaging in all these areas.

For container, closure, and outer the data includes both historical and forecast figures

3.1.1 Overall Research Program Framework

Our packaging research program uses an optimal mix of methods and approaches, in particular

extensive primary research, in order to deliver highly granular data. There are four research

phases, plus publication, enabling a synthesis of packaging consumption and market data from

a variety of industry sources

Figure 4: Packaging Research Program Methodology





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3.2 Stage 1 - Initial Market Sizing of the Packaging Market

The initial stage of research involves collecting information from multiple sources (including

other in-house research programs) in order to obtain baseline data for the value and volume of

the packaged consumer goods market as well as packaging formats and shares. This provides

both historical and forecast data

Our sources include

Our existing databases

o Canadean’s robust and established consumer packaged goods information, which is

itself based on extensive industry interviewing

o Exhaustive market research using online surveys into consumer behavior across 10

core countries, which provides both consumption data and consumer insights

o From year 2 onwards, feedback from previous years’ reports

Online desk research

o End use market sizing information from trade data, company data, industry sites and

portals

o Production, Imports, Exports, Sales information from Trade Associations,

Manufacturers, Government Bodies

Following this research and consolidation of findings we produce a set of baseline data, which

feeds forward to the next stage

3.3 Stage 2 – Primary Research on Packaging Consumption

Primary Research consists of detailed and extensive Store Checks and Industry Interviews.

Store Checks are conducted by local researchers in all 50 countries covered by the program to

collect current year data for primary packaging material and type, closure material and type,

outer material and type, and multi-packaging material and type, with shares, across all 170

categories. A strict data format is used to collect information in a consistent manner over both

geography and time. Researchers are also encouraged to comment on any formats that do not

fit the prescribed definitions or any changes they notice in packaging

Extensive interviews, carried out in local language as required, are carried out for all 50

countries and to cover all 170 categories. We speak to a variety of experts in both national and

international companies including

Leading Executives in packaging at both the global level and local level

Marketing Managers with specific knowledge about packaging from the major

manufacturers in local product category leaders




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Using a standardized, structured questionnaire with a facility to note ad-hoc comments, we

collect

Quantitative data

o Current and historical market size by volume and value

o Current and historical packaging formats and shares

Qualitative data

o Key market volume and value trends, and forecasts

o Possible future packaging formats

3.4 Stage 3 - Analyst Review

All inputs from the initial two research stages are systematically reviewed. Any information that

does not appear to be robust is checked against original sources - original data sets, interview

transcripts or original documentation. At this stage we may also ask for a store check or

interview to be re-done, and we also use the facility of online shopping to double check for any

unusual packaging combinations. Analysts review all data and consolidate into a final data set

for further review.

This stage of the process results in a final congruent dataset of information per country, showing

all the inputs for each of the 170 categories along with the proposed outputs, including historical

and forecast shares. The final dataset is a result of building information from the detailed level of

packs on a shelf to an overall industry view.

3.5 Stage 4 - Expert Review

At this stage the data is imported into a bespoke SQL database to provide enhanced data

review, improved data management, and allowing publication via interactive databases so that it

can be assessed against industry benchmarks and a Senior Management Review board. The

Review Board then provides feedback and any suggestions for improvement. The data is then

amended in line with these suggestions, re-imported in to the SQL database and re-exported to

the data cube for review and feedback, again by Senior Management. This loop is repeated as

often as is necessary to produce consistent and accurate data

3.6 Stage 5 – Publication

Once we have consistent and accurate data, the data cubes are published to our online

interactive portal, the Packaging Intelligence Center, to enable interrogation by subscribers. We

also produce reports by Country and Market containing a data book style of top-line data. These

reports are also uploaded to the Packaging Intelligence Center as well as being forwarded to

various Distributors and Sales teams




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Related Reports

The Packaging of Retail Beer & Cider in Germany, 2008 to 2018

The Packaging of Retail Beer & Cider in the UK, 2008 to 2018

The Packaging of Retail Beer & Cider in Ireland, 2008 to 2018

The Packaging of Retail Spirits in France, 2008 to 2018

The Packaging of Retail Wines in France, 2008 to 2018




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Table of Contents

1. Introduction ................................................................................................. 6

1.1 What is this Report About? ................................................................................... 6

1.2 Market Categories ................................................................................................ 6

1.2.1 Category Measures ............................................................................................................. 6

1.3 Packaging Categories .......................................................................................... 7

1.3.1 Primary Packaging Container .............................................................................................. 7

1.3.2 Primary Packaging Closure ................................................................................................. 9

1.3.3 Primary Packaging Outer .................................................................................................. 10

1.3.4 Multi-Packaging ................................................................................................................. 11

2. Methodology ............................................................................................. 12

2.1 Introduction ........................................................................................................ 12

2.1.1 Overall Research Program Framework ............................................................................. 12

2.2 Stage 1 - Initial Market Sizing of the Packaging Market ...................................... 13

2.3 Stage 2 – Primary Research on Packaging Consumption .................................. 13

2.4 Stage 3 - Analyst Review ................................................................................... 14

2.5 Stage 4 - Expert Review ..................................................................................... 14

2.6 Stage 5 – Publication ......................................................................................... 14

3. Overview .................................................................................................... 15

3.1 Beer & Cider Market Data .................................................................................. 15

3.1.1 Beer & Cider Market Overview by Number of Packs ........................................................ 15

3.1.2 Beer & Cider Market Overview by Volume ........................................................................ 16

3.2 Beer & Cider Packaging Data ............................................................................ 18

3.2.1 Beer & Cider Packaging Overview .................................................................................... 18

4. Beer & Cider Packaging by Market ......................................................... 24

4.1 Beer Packaging by Market ................................................................................. 24

4.1.1 Beer Container Material and Type by Volume of Packaged Goods .................................. 24

4.1.2 Beer Container by Number of Packs (Million Units) .......................................................... 25

4.1.3 Beer Closure Material and Type by Volume of Packaged Goods ..................................... 27

4.1.4 Beer Closure by Number of Packs (Million Units) ............................................................. 28

4.1.5 Beer Outer Material and Type by Volume of Packaged Goods ........................................ 30

4.1.6 Beer Outer by Number of Packs (Million Units) ................................................................. 31

4.2 Beer & Ale Packaging by Market ........................................................................ 32

4.2.1 Beer & Ale Container Material and Type by Volume of Packaged Goods ........................ 32

4.2.2 Beer & Ale Container by Number of Packs (Million Units) ................................................ 33

4.2.3 Beer & Ale Closure Material and Type by Volume of Packaged Goods ........................... 35




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4.2.4 Beer & Ale Closure by Number of Packs (Million Units).................................................... 36

4.2.5 Beer & Ale Outer Material and Type by Volume of Packaged Goods ............................... 38

4.2.6 Beer & Ale Outer by Number of Packs (Million Units) ....................................................... 39

4.3 Cider Packaging by Market ................................................................................ 40

4.3.1 Cider Container Material and Type by Volume of Packaged Goods ................................. 40

4.3.2 Cider Container by Number of Packs (Million Units) ......................................................... 41

4.3.3 Cider Closure Material and Type by Volume of Packaged Goods .................................... 43

4.3.4 Cider Closure by Number of Packs (Million Units) ............................................................ 44

4.3.5 Cider Outer Material and Type by Volume of Packaged Goods ....................................... 46

4.3.6 Cider Outer by Number of Packs (Million Units) ................................................................ 47

4.4 Multipackaging in the Beer & Cider Market......................................................... 48

4.4.1 Beer & Cider Multipackaging Material and Type by Volume of Packaged Goods ............ 48

4.4.2 Beer & Cider Multipackaging Material and Type by Number Of Packs ............................. 49

5. Appendices ............................................................................................... 50

5.1 Product Category Definitions .............................................................................. 50

5.2 Package Definitions ........................................................................................... 50

5.2.1 Primary Packaging Container ............................................................................................ 50

5.2.2 Primary Packaging Closure ............................................................................................... 52

5.2.3 Primary Packaging Outer .................................................................................................. 54

5.2.4 Primary Packaging Multi-Packaging .................................................................................. 55

5.3 About Canadean ................................................................................................ 56

5.4 Disclaimer .......................................................................................................... 56




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List of Figures

Figure 1: Packaging Research Program Methodology ................................................................................................... 12

Figure 2: France Beer & Cider Market Size by Packs (Million Units), 2008 – 2018 ........................................................ 15

Figure 3: France Beer & Cider Market Dynamics (Million Units), 2008 – 2013 vs 2013 – 2018 ...................................... 16

Figure 4: France Beer & Cider Market Size by Volume (Million Litres), 2008 – 2018 ..................................................... 17

Figure 5: France Beer & Cider Market Dynamics (Million Litres), 2008 – 2013 vs 2013 – 2018 ..................................... 17

Figure 6: France Beer & Cider Container Material by Volume of Packaged Goods (Million Litres), 2008 – 2018............ 18

Figure 7: France Beer & Cider Container Material Market Dynamics (Million Litres), 2008 – 2018 ................................. 19

Figure 8: France Beer & Cider Container Material by Packs (Million Units), 2008 – 2018 .............................................. 20

Figure 9: France Beer & Cider Container Material Market Dynamics (Million Units), 2008 – 2018 ................................. 20

Figure 10: France Beer & Cider Container Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 .............. 21

Figure 11: France Beer & Cider Container Type Market Dynamics (Million Litres), 2008 – 2018 ................................... 22

Figure 12: France Beer & Cider Container Type by Packs (Million Units), 2008 – 2018 ................................................. 23

Figure 13: France Beer & Cider Container Type Market Dynamics (Million Units), 2008 – 2018 .................................... 23

Figure 14: France Beer Container Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ....... 24

Figure 15: France Beer Container Material and Type, Volume Market Dynamics (Million Litres), 2008 – 2018 .............. 25

Figure 16: France Beer Container Material and Type by Packs (Million Units), 2008 – 2018 ......................................... 26

Figure 17: France Beer Container Material and Type, Packs Market Dynamics (Million Units), 2008 – 2018 ................. 26

Figure 18: France Beer Closure Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 .......... 27

Figure 19: France Beer Closure Material and Type, Volume Market Dynamics (Million Litres), 2008 – 2018 ................. 28

Figure 20: France Beer Closure Material and Type by Packs (Million Units), 2008 – 2018 ............................................ 29

Figure 21: France Beer Closure Material and Type, Packs Market Dynamics (Million Units), 2008 – 2018 .................... 29

Figure 22: France Beer Outer Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ............. 30

Figure 23: France Beer Outer Material and Type by Packs (Million Units), 2008 – 2018 ................................................ 31

Figure 24: France Beer & Ale Container Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018

...................................................................................................................................................................................... 32

Figure 25: France Beer & Ale Container Material and Type, Volume Market Dynamics (Million Litres), 2008 – 2018 ..... 33

Figure 26: France Beer & Ale Container Material and Type by Packs (Million Units), 2008 – 2018 ................................ 34

Figure 27: France Beer & Ale Container Material and Type, Packs Market Dynamics (Million Units), 2008 – 2018 ........ 34

Figure 28: France Beer & Ale Closure Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 35

Figure 29: France Beer & Ale Closure Material and Type, Volume Market Dynamics (Million Litres), 2008 – 2018 ........ 36

Figure 30: France Beer & Ale Closure Material and Type by Packs (Million Units), 2008 – 2018 ................................... 37

Figure 31: France Beer & Ale Closure Material and Type, Packs Market Dynamics (Million Units), 2008 – 2018 ........... 37

Figure 32: France Beer & Ale Outer Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 .... 38

Figure 33: France Beer & Ale Outer Material and Type by Packs (Million Units), 2008 – 2018 ...................................... 39

Figure 34: France Cider Container Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ...... 40

Figure 35: France Cider Container Material and Type, Volume Market Dynamics (Million Litres), 2008 – 2018 ............. 41

Figure 36: France Cider Container Material and Type by Packs (Million Units), 2008 – 2018 ........................................ 42

Figure 37: France Cider Container Material and Type, Packs Market Dynamics (Million Units), 2008 – 2018 ................ 42

Figure 38: France Cider Closure Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ......... 43

Figure 39: France Cider Closure Material and Type, Volume Market Dynamics (Million Litres), 2008 – 2018 ................ 44

Figure 40: France Cider Closure Material and Type by Packs (Million Units), 2008 – 2018 ........................................... 45

Figure 41: France Cider Closure Material and Type, Packs Market Dynamics (Million Units), 2008 – 2018 ................... 45

Figure 42: France Cider Outer Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ............ 46

Figure 43: France Cider Outer Material and Type by Packs (Million Units), 2008 – 2018 ............................................... 47

Figure 44: France Beer & Cider Multipackaging Material and Type by Volume of Packaged Goods (Million Litres), 2013

...................................................................................................................................................................................... 48

Figure 45: France Beer & Cider Multipackaging Material and Type by Packs (Million Units), 2013 ................................ 49




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List of Tables

Table 1: Beer & Cider Markets and Categories ................................................................................................................ 6 Table 2: Primary Packaging Container - Materials ........................................................................................................... 7 Table 3: Primary Packaging Container - Types ................................................................................................................ 8 Table 4: Primary Packaging Closure - Materials .............................................................................................................. 9 Table 5: Primary Packaging Closure - Types ................................................................................................................... 9 Table 6: Primary Outer - Materials ................................................................................................................................. 10 Table 7: Primary Outer - Types ..................................................................................................................................... 10 Table 8: Multi-Packaging - Materials .............................................................................................................................. 11 Table 9: Multi-Packaging - Types .................................................................................................................................. 11 Table 10: France Beer & Cider Market Size by Packs (Million Units), 2008 – 2018 ........................................................ 15 Table 11: France Beer & Cider Market Size by Volume (Million Litres), 2008 – 2018 ..................................................... 16 Table 12: France Beer & Cider Container Material by Volume of Packaged Goods (Million Litres), 2008 – 2018 ........... 18 Table 13: France Beer & Cider Container Material by Packs (Million Units), 2008 – 2018 ............................................. 19 Table 14: France Beer & Cider Container Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ............... 21 Table 15: France Beer & Cider Container Type by Packs (Million Units), 2008 – 2018 .................................................. 22 Table 16: France Beer Container Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ........ 24 Table 17: France Beer Container Material and Type by Packs (Million Units), 2008 – 2018........................................... 25 Table 18: France Beer Closure Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ........... 27 Table 19: France Beer Closure Material and Type by Packs (Million Units), 2008 – 2018 .............................................. 28 Table 20: France Beer Outer Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 .............. 30 Table 21: France Beer Outer Material and Type by Packs (Million Units), 2008 – 2018 ................................................. 31 Table 22: France Beer & Ale Container Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018

...................................................................................................................................................................................... 32 Table 23: France Beer & Ale Container Material and Type by Packs (Million Units), 2008 – 2018 ................................. 33 Table 24: France Beer & Ale Closure Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018.. 35 Table 25: France Beer & Ale Closure Material and Type by Packs (Million Units), 2008 – 2018 .................................... 36 Table 26: France Beer & Ale Outer Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ..... 38 Table 27: France Beer & Ale Outer Material and Type by Packs (Million Units), 2008 – 2018 ........................................ 39 Table 28: France Cider Container Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ....... 40 Table 29: France Cider Container Material and Type by Packs (Million Units), 2008 – 2018.......................................... 41 Table 30: France Cider Closure Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 .......... 43 Table 31: France Cider Closure Material and Type by Packs (Million Units), 2008 – 2018 ............................................. 44 Table 32: France Cider Outer Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ............. 46 Table 33: France Cider Outer Material and Type by Packs (Million Units), 2008 – 2018 ................................................ 47 Table 34: France Beer & Cider Multipackaging Material and Type by Volume of Packaged Goods (Million Litres), 2013

...................................................................................................................................................................................... 48 Table 35: France Beer & Cider Multipackaging Material and Type by Packs (Million Units), 2013 ................................. 49 Table 36: Beer & Cider Category Definitions ................................................................................................................. 50 Table 37: Primary Packaging Container Materials ......................................................................................................... 50 Table 38: Primary Packaging Container Types .............................................................................................................. 51 Table 39: Primary Packaging Closure Materials ............................................................................................................ 52 Table 40: Primary Packaging Closure Types ................................................................................................................. 52 Table 41: Primary Outer Materials ................................................................................................................................. 54 Table 42: Primary Outer Types ...................................................................................................................................... 54 Table 43: Multi-Packaging Material................................................................................................................................ 55 Table 44: Multi-Packaging Type .................................................................................................................................... 55

industry forecast the future of beer & cider packaging

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