Post on 14-Jun-2015
Embed Size (px)
- 1. LanguageIs an abstract system of word and meaning andsymbols for all aspects of Culture. It includesspeech, written character, numerals ,symbols. Communicationthe activity of conveying information through theexchange of ideas, feelings, intentions, attitudes,expectations, perceptions or commands, as byspeech, gestures, writings ParalanguageThe language of Gesture, and expression .
2. Verbal Non-verbal 3. EnvironmentNoise sourceChannelSourceSender ReceiverMessageFeedbackNoise SourceEnvironment 4. Barriers Overcoming BarriersSemantic Clarify Ideas Before SendingFiltering of negative Information Motivate the receiverLack of credibility of sender Discuss differences in frames ofreferenceMixed signals Foster informal CommunicationDifferent Frames of reference Communicate feeling behind thefactsValue judgment Be aware of non verbalcommunicationInformation Overload Obtain feedbackPoor Communication Skills Adapt to other PersonCommunication styleEngage in mete-communication 5. Phonology SemanticsGrammar Pragmatics 6. PhonologyRefers to a system of sound. 7. SemanticsIs a study of word meanings and wordcombination GrammarRefers to the structure of language through itsmorphology and syntax. PragmaticsIs Concerned rules for the use of appropriatelanguage particular contexts. 8. Refers to the attitudes,values,customs,andbehavior patterns that characterize a socialgroup. 9. Culture is the learnednorms,values,knowledge,artifacts,language,and symbols, that are constantlycommunicated among people who share acommon way of life.- Calhoun,et al.,(1994)THE CHARACTERISTIC OF CULTURECulture is: Learned Shared by a group of people 10. CumulativeChangeDynamic IdeationalDiverseCulture gives us a range of permissiblebehavior 11. 1. Language-defines what is the mean ofhuman. It forms the core of all culture.2. Symbols-is anything that that carries aparticular meaning recognize by people whoshare culture. Symbols serve as the basis foreveryday reality. 12. 1.Ideas/Knowledge/Beliefs-2.Values-are defined as culturally definedstandards of desirability, goodness andbeauty which serve as the broad guidelinesfor social living.3. Accounts- Are how people use that commonlanguage toexplain,justify,rationalize,excuse orlegitimize our behavior to themselves andothers. 13. Norms Ares rules and expectations by which asociety guides the behavior of its members.Types of NormsMoreslaws FolkwaysRituals 14. MoresThey are customary behavior patterns or folkswhich haven taken on a moralistic value. Folkwaysare behavior patterns of society which areorganized and repetitive. LawsAre formalize norms, enacted by the people whoare vested with government power and enforcedby political and legal authorities designated bythe government RitualsAre highly scripted ceremonies or strips ofinteraction that follow a specific sequence ofactions. 15. Material components of culture refer tophysical objects of culture such as machines,equipment, tools, books, clothing etc. 16. The cultural of groups is an integratednetwork of folkways,mores,system of beliefs,and institutional patterns it can be brokeninto simple units or elements called Culturaltraits. Cultural traits, either of a material or non-materialculture, represents a singled elementor combination of elements related to aspecific situation. 17. EnculturationIt is the process of learning culture of ones owngroup. AcculturationIt is the process of learning some new traits fromanother culture AssimilationIt is term used for a process in which an individualentirely loses any awareness of his/her previousgroup identity and takes on the culture andattitudes of one another group. 18. Culture helps the individual fulfill hispotential as a human being. Through the development of culture, man canovercome his physical disadvantages andallows him to provide himself withfire,clothing,food and shelter. Culture provides rules of proper conduct forliving in a society. Culture also provides the individual hisconcepts of family. 19. Practices considered immoral or Taboo to acertain group of people but are accepted byother groups with a different culturalorientation.