it industry email lists
TRANSCRIPT
AN IT COMPANY’S JOURNEY IN WINNING
CONSUMERS THROUGH SOCIAL MEDIA MARKETING
COMPANY PROFILE
Established in the year 2003, the client is a leading global offshore software development and
information technology company. They provide tailored, integrated software products and
solutions and end-to-end service solutions to mobile operators and chipset vendors worldwide.
Headquartered in United States, the company also has offices and R&D facilities in Asia,
Australia and European continent. To trim the budget while growing business at the same time,
the company decided to move the majority of its efforts into social media.
CHALLENGES
The company faced inbuilt issues and strong brand communication barriers from other telecom
operators. However, they were determined to change the scenario through pure innovation,
strategy and execution. To topple it there were difficulties for the business to reach its target
audience. As the company is cost-conscious, the kind of growth that was expected did not
happen. The overall challenge was to increase the consumer awareness towards the brand which
had been "pretty flat" for a few months and to provide a platform where they could have an
ongoing lead generation.
SOLUTION
After performing a complete introspection and survey on brand awareness, the company
approached us in resolving the brand factor and reaching the target audience. As soon as the
charge was given, the research analyst team along with the marketing experts came out with the
answer being B2B Marketing Partners’ Social Media Marketing and to a great extent of Direct
Email Marketing. B2B Marketing Partners’ Direct Email Marketing helped in getting the latest
contact details of the client’s prospects from our database so that they can easily identify and
target the right prospects. B2B Marketing Partners’ Social Media helped the client to connect
with the exact target group and the brand they wanted to associate with. Additionally, we
depicted an extensive strategy to connect the power of Social Media and build brand awareness
within the consumers.
Solution B2B Marketing Partners provided:
Mass sourcing
Building brand support
Micro communication
Building consumer engagement
TESTIMONIAL
Working with B2B Marketing Partners is wonderful. The variety of options B2B Marketing
Partners has for social media networking, coupled with its industry-leading innovation is just
what you can only imagine your end project could be. They continue to develop new advanced
strategies that help businesses of all sizes, open new doors that lead to new customers, brand
endorsements and higher productivity. Moving forward the selling point in working with B2B
Marketing Partners was the talent and pace of their team and how flawlessly they work together
in a collaborative manner. We will definitely work together again in the future. B2B Marketing
Partners provided me with the guidance I need and will continue to need! Thank you so much
for all your hard work.
Richard Wilson
(Marketing Head)
RESULTS AND CONCLUSION
B2B Marketing Partners’ marketing strategies and services had the wow element and was
clearly surpassing the client’s expectations. It turned a Facebook promotion into not only an
increase in fans, but also there was a rise in Twitter followers, visitors to its site and paying
customers.
Helped client to target the right prospects and the brand they wanted to associate
with.
Helped them to cut off all kinds of brand communication barriers.
700% of Facebook fan growth
68 % Twitter follower growth
A 65% increase in visitor traffic in website compared to the previous months
Rise in growth that surpassed everybody’s expectations.
ABOUT US:
B2B Marketing Partners is a famous marketing
firm founded in the year of 2003 which is
headquartered in USA; we have offices spread
across various nations in the globe to provide
consistent solution for businesses hitched with
marketing issues.
With the blend of latest technology and
traditional marketing method we have a crew of
experts working to quick fix all your data snag.
We let you connect with people across the globe
with innovative ideas for over two decades. We
have been providing various e-mail marketing
services like Data Matching, Email Campaign,
Email Lists, Web Designing, SEO & Content
writing to individuals and organizations who
actively seek to connect with people in order to
promote their brands and products.
CONTACT US
ADDRESS:
77 Water Street, 8th Floor, Manhattan,
New York, 10005
PHONE: 888-530-1130
EMAIL US: [email protected]
VISIT US: [email protected]