Pitches/MedPitches/Meddia Coveragedia Coverage

Sample Pitch  

 Greetings Kevin,  Travel is continuing to be an illustrative indicator of the GLBT community’s market strength and business influence—even in the midst of an economic slump.  Recent studies show that despite the high cost of international travel, key GLBT destinations continue to remain solid.  Based on tourism industry data from the US Department of Commerce and CMI sample demographics, the annual economic impact of GLBT travelers is approximately $70.3 billion in the US alone.    Brainchild of former American Airlines executive, Jeffrey Ward, DC‐based Savvy Navigator is now positioning itself to be the premier luxury travel service for the sophisticated and affluent, gay male traveler and capitalize on Gay and Lesbian buying power expected to exceed $835 billion by 2011, according to Witeck‐Combs.  While  Savvy  Navigator  may  be  the  “new  kid  on  the  block,”  the  company  comes  backed  years  of  travel  industry experience and  is already receiving notable coverage (1, 2).  Headed by 20‐year airline  industry veteran, Jeffrey Ward, Savvy Navigator sticks its head above the crowd, designing unique “experiential journeys” and paying attention to every detail.   Key  to  the  company’s  success  is  the  exclusivity  of  its  offerings  that  include  off‐the‐beaten‐path  adventures known only to the  locals.  Ward  illustrates Savvy Navigator’s approach with an analogical visit to see a theatrical play.  “Where traditional operators offer customers a seat  in the house, Savvy Navigator offers the seat, the play, and an  in‐depth backstage tour of the facilities with multiple opportunities to mill with cast and crew.  We want clients to  leave with a rich and deep experience based on a Southern Africa normally known only to locals,” he says.  Currently, Savvy Navigator exclusively offers experiential journeys to South Africa and Zambia with plans to expand into other markets  in 2010.    “Our business model  is based on an  intimate knowledge of each  location,  including personal relationships with prominent  figures, personalities and  cultural authorities,” adds Ward.  The  company  is  set  to  take intimate groups of up to 12  like‐minded  individuals  in May and November of this year  into a South Africa and Zambia known  only  to  the most  devoted  chowhounds,  oenophiles,  cultural  critics,  and  nightlife  connoisseurs.   According  to Ward, “We put on the best dinner party one can imagine, and extended it over nearly two weeks in settings of startling African beauty.”  Please let me know if you are interested in Savvy Navigator.   I’d love to set up an opportunity for you to speak with resident Savvy Navigator himself, Jeffrey Ward, as well.  Jeff can fully speak to the birth and vision of the company as well as the growing excitement around this genre of GLBT travel.  Please feel free to visit the Savvy Navigator Web site and read his blog in the meantime.  I hope we can work together!  Thanks,  Jacob E. Holder Change Public Relations Tel: 512.487.2250 E‐mail: jacob.holder@changepr.com  Please consider the environment before printing this e‐mail.  

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"Sales reps are coming in and theyare saying ~e you able to hold yourown?' and we're. saying. 'We're up 10per cent· since last year! ("

Barry said recent history bears outthe notion that gay and lesbian travel isless affected by economiC .andother woes. He said that when thetravel industry in North Americawent into. sharp decline.after the2001 terrorist attacks, "our businessdidn't even burp." .

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jects director of Community sales and marketing. "BothMarketing, a San Francisco- our January 2009 Caribbean

The same thing happened based fIrm specializing in gay and Match 2009 Caribbeanin 2003 when the SARSscare and lesbian market research, cruises sailed at or very nearkept many out of Toronto, says about one-third of the capacity. Our Cancun resortsaid Bruce MacDonald of the gayand lesbian community in in May is sold out."Canadian Gay and Lesbian the U.S.feels threatened eco- Witeck says marketing toChamber of Commerce."Peo- nomically by the recession gay customers "is one of thepIe said, 'I've lived through and has cut back; another smarter investments in aAIIDSand lost friends; I'm not third had not changed its be- down economy."going to not travel because of haviour; and the fInal third is Toronto, for example, hasthe flu." actually increasing spending. been activelycourting the gay

Experts saythere are sever- Those people, said Paisley, and lesbian market for severalalleasons for this reaction. have told surveys they were years.

One is that most gays and "goingto travel like crazy." "It's one of our highest pri-lesbianhouseholds don't have And he said they are inter- orities right now," said Anchildren,and sohave more in- ested in high-end products drew Weir, vice-president ofcome for discretionary spend- being discounted because of communications at Tourisming. (That also means they the recession. Toronto.aren't· tied to the schoolyear "You can get luxury prod- . "We've increased our mar-~4can..ttliVelYear~rouna) . keting and sales in tlmgay ~

.Another reason is that trav- , lesbian market over the lastel is simply one of the things Gay people have a two years. It's not somethinggays and lesbians do. It's part strong affiniw to travel that~n done in response toof the culture, ifyou will. • ".•• the recession, it's done be-

"Gay p~9ple have a strong GIVenthe opportumty, cause we view it as a signffi-affinity to travel," said Bob they will travel' cant potential growth marketWiteck, co-founder and CEO for Toronto."ofWiteck-Combs Communi- BOB WITECK, CEO ofa U.S.- That's also one of the maincations, a strategic communi- based communicationsfirm reasons why Toronto aggres-cations fIrmheadquartered in .".. sively bid to host the IGLTAWashington,D.C.with exper- uets now for prices we haven't conference, which is expecttise in LGBl.Imarketing and seenina long time,"saidPais- ed to draw some 400 travelissues. "Given the opportuni- ley."For the gay community, professionalsfrom around thety,they will traveL" that can be very attractive. To world May] to 10.

He says his research sug- some degree, that's ~e big Whether gays and lesbiansgests that gay consumers be- story." will continue to travel if thehave differently when faced Beth Mairs runs Wild recession continues is anothwith an economic crunch. If Women Expeditions, a com- er matter.they have to cut spending, pany based in Northern On- OUT Adventures is a newthey may cut things other tario and specializing in ad- adventure travel company outthan traveL "venture holidays for women. of Toronto for the GLBTmar-

And MacDonald of the Nearlyhalfher clientele isles- ket, and co-own~r RobertChamber of Commerce adds bian, and she says business is Sharp says he frods he's havthat research suggests that doing well this year. In fact, ing to work harder to sell hisgays and lesbians take more she says her most expensive trips.vacations· than the general trips for this summer sold People are still booking, hepopUlation.Many take four to fIrst. . says, but they are takingsix trips a year, compared to ''Right now;you cannot buy longer to make up theirL5 or two for mainstream trav- a trip from us for over $1,000 •. minds.ellers.So even if they do cut They are all gone,"!fuesaid. In the States; Jeffrey Warddown on travel. they don't cut 'We at Atlantis are continu- of Savvy Navigator Toursit out entirely.. ing to sell out cruises," said agrees: "I don't think the gay

David Paisley. senior pro- Oscar Yuan, Atlantis's VP of and lesbian segment is book-

ing any less, but there's a lotmore deliberation and evaluation of what their travel andtour options are."

Both Sharp and Ward saythe market may soften as therecession goes on.

GLBT travellers are a selfaware group, one that identifIes and seeks out destinations responsive to them.

John Tanzella,executive director of the IGLTA,said thatdestinations that appeal directly to the gay and lesbianmarket - and make a concerted effort to understandtheir lives - will do well.

"Even in diffIcult fmandaltimes, this is a sophisticatedmarket that identifIes a genuine connection betweenyour product and theirneeds," he said.

Daniel Droletis an Ottawa writer.

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Sample Pitch  

From: Jacob Holder [mailto:jacob.holder@changepr.com] Sent: Friday, March 21, 2008 8:34 AM To: 'kchessman@entrepreneur.com' Subject: “Green and Growing” Greetings Kristin, It appears that Entrepreneur is including environmental coverage - “Green and Growing” – in your April issue for Earth Day. I know that the content for the print edition has already closed; however, I wanted to reach out to you regarding the prospect of an online story of a very green small business that is quickly growing their customer base at ten percent per month. Greenling (www.greenling.com) is an Austin-based company that delivers fresh organic produce directly to the customer’s doorstep. As a small business that started in a garage, Greenling now operates out of a sprawling warehouse, aiming to find a balance between economic progress and the combined health of consumers and the environment. Greenling is based on a fundamental premise of buy local and organic. By supporting the local farming and organic industry, Greenling helps keep the environment and the public toxin and pesticide-free. With a system modeled on Dell’s direct-to-consumer distribution process, the company has become an award-winning sensation. Just last year, Greenling was one of 10 finalists for the Dell/NFIB Small Business Excellence Award; won PC Magazine’s SBM 10 Award for Small Business; it was a finalist in the Austin Business Journal’s Tech Innovation Awards; and it was named Best Local Food Company by Austin Chronicle readers, trumping last year’s winner and hometown powerhouse, Whole Foods. Feel free to click here and view a video that illustrates Greenling’s explosive growth and helps explain the company’s technological infrastructure. If you are interested in the idea and would like to explore more about Greenling and how the company may fit into your “Green and Growing” online editorial plans, I’d love to put you in touch with Greenling founder Mason Arnold. Likewise, I’d like to offer up a Dell spokesperson who can fully explain the work Dell is doing to design technology for a sustainable work environment. Let me know your interest in making this happen and we will nail down the specifics. Thanks! Jacob E. Holder Change Public Relations Tel: 512.487.2250 E-mail: jacob.holder@changepr.com

Sample Coverage  

Making Every Day Earth Day April 22 lasts 365 days a year for these eco-friendly businesses. By Kristin Chessman | April 18, 2008

These days, it's good to be green.

So much so that companies like Target, Macy's and Dell are marketing eco-friendly products more than ever. Businesses are pledging their allegiance to all things green by promoting Earth Day--which takes place on April 22--just like any other marketing holiday.

Efforts to go green should be applauded, but experts stress the importance of living up to eco-friendly claims.

"Nothing will sink a company faster than the realization by its customers that it's only interested in good PR and not in real change," says Nik Kaestner, founder of Green Squared Consulting.

For companies like Greenling Organic Delivery, TwoGreenMoms and Dropps, that won't be a problem. These companies are built around products and services that make it easier for consumers to minimize their footprint on the environment. Meet the socially responsible entrepreneurs who are turning a profit while trying to save the planet.

Door-To-Door Organics The green lifestyle is nothing new to Greenling Organic Delivery co-founder Mason Arnold. He's been an organics pioneer since graduating from the University of Texas, Austin in 2001. Arnold, 29, created his first business, EarthAction Lawn and Landscape, an environmentally responsible lawn company, in 2002. He sold it two years later to launch Greenling in 2005.

The Austin-based company delivers fresh organic produce directly to customers' doorsteps. Currently, Greenling delivers to Austin and San Antonio, but Arnold says he plans to extend delivery to Dallas and Houston within 18 months. Ultimately, Arnold would like to

expand the service nationwide.

"We’ve developed a system that's a just-in-time inventory, so it reduces the time it takes for food to get from the farm to the table by more than half," Arnold says. "We're delivering a more

nutritious product, and we're able to deliver it much faster. We think everyone in the nation should have this available."

Greenling, which had revenues of $1.3 million in 2007, serves about 1,200 residential customers and between 30 and 40 wholesalers.

Though Arnold promotes a fun working environment for his 17 employees, he also practices what he preaches. The company purchased computers from Dell after researching its recycling and conservation efforts.

"We investigate every company we work with to make sure they share our core values," Arnold says. "We've turned down vendors and service providers before simply because they don't seem to share our values of conversation and sustainability."

In addition to providing a service that's good for consumers and the environment, Arnold uses his organics expertise to encourage Austin locals to do their part to conserve energy.

Arnold also formed a private organization, Organic Association of Texas, to give a voice to his industry.

Moms Gone Green Just a few months ago, Jill Clark and Mandi DuPuy were two moms wishing they could do something to help the environment. Now, they're the co-founders of TwoGreenMoms, a website

that launched in February 2008.

Their product: reusable totes to replace plastic bags. The polypropylene totes are available with or without insulation, in green or blue. The green bag features the saying "Little Green Bag," while the blue bag carries the phrase "Girls Gone Green." In addition to the totes with sayings, TwoGreenMoms also features customization.

The duo decided to create their line of eco-friendly bags to attract women like them who want to be green, but also stylish.

"I wanted a cuter bag than the ones I was carrying," DuPuy says. "You can be a walking advertisement for a grocery store for only so long."

DuPuy, 40, and Clark, 37--who both work out of their Waco, Texas, homes--were friends for seven years before deciding to partner. The

idea for the green totes sparked when Clark, who also owns a specialty item company, Kiddoozie, began noticing her clients asking for environmentally friendly products.

Clark, the sales guru of the team, saw the need for the totes and decided to fill the niche. She and DuPuy began giving the bags to friends as birthday gifts.

Releases/MeReleases/Media Coveragedia Coverage

Sample Release 

Dell Enhances Viewing, Graphics Capability in Inspiron Laptops New Inspiron 700m Offers Widescreen Display; XPS Customers Offered First Graphics Upgrade Option

Round Rock, Texas, July 27, 2004

Dell now delivers the ultimate in visual performance with its new Inspiron 700m and an upgradeable graphics card option for its Inspiron XPS laptop products.

Inspiron 700m

Dell's Inspiron 700m offers the company's first 12.1-inch Wide-Screen display on a laptop and includes the power and portability prized by consumers who want a unique viewing experience on the smallest chassis in the Inspiron family of laptops.

Offered for the first time on a Dell laptop is the 700m's crystal clear LCD screen which has a smooth finish and provides rich and vibrant colors with sharp and crisp images. Users will find this screen's output resolution different from traditional LCD screens, similar to the difference between a glossy photo versus a matte finish. Coupled with the Wide-Screen format, the two-spindle 700m delivers impressive DVD viewing and allows for additional screen area to increase productivity. Included with each 700m laptop, customers will receive an LCD care kit to help safely clean, protect and preserve the screen from dust, dirt and fingerprints accumulated with everyday use.

Another never before seen feature on a Dell laptop is the 700m's Artic silver with Alpine white trim color scheme. Starting at $1,499 and 4.1lbs.1, the 700m makes the perfect travel companion and offers Intel's latest Dothan processors, the Intel Pentium® M 725 (1.6 GHz) and 745 (1.8 GHz) without sacrificing optical capabilities. Choices of integrated opticals include DVD/CD-RW or DVD+RW3. The 700m includes internal wireless capabilities and memory can be configured from 256MB to 2GB.

Inspiron XPS

First launched in February, Dell's new XPS laptops will now include the ATI MOBILITY RADEON 9800 graphics card with 256MB of memory, providing customers with exceptional frame rates ready to handle the latest 3D games. The ATI card is being sold exclusively on Dell Inspiron laptops for 30 days.

Another first time offering on a Dell laptop is the XPS graphics card installation service for enthusiasts who previously purchased XPS laptops that were configured with the ATI MOBILITY RADEON 9700 graphics card. Starting at $399, customers who purchase the service will be able to schedule and depend on a Dell-certified technician to install the ATI MOBILITY RADEON 9800 video card at their convenience. The card enables XPS users to power through the most graphic-intense games with the strongest 3D performance in a Dell Inspiron laptop, ready to travel to the next LAN party or gaming tournament.

For more information about the Inspiron 700m or XPS, please visit www.dell4me.com/inspiron. Product photos can be accessed at www.dell.com/imagebank.

Technical Highlights: Inspiron 700m

• Intel Pentium® M Processor 725 (1.6 GHz) or Processor 745 (1.8 GHz) • 256MB to 2 GB DDR SDRAM (shared2) at 333MHz • Integrated Intel Extreme® graphics with up to 64MB shared memory • Integrated 10/100 LAN and 56K4 modem • Integrated internal Wi-Fi (802.11b or 802.11b/g) • Choice of modular optical drives: DVD/CD-RW or DVD+RW3 • Choice of Hard Drives: 30, 60, 40, 80GB Ultra ATA • Ports include two USB 2.0 ports, one IEEE 1394 port and one S-Video Out • One SD Card Slot • One PC Card Slot • Choice of 4-cell (32WHr) Lithium Ion or 8-cell (65WHr) Lithium Ion battery

Sample Release 

• Standard 1-year limited warranty6 plus 1-year mail-in service

Technical Highlight: Inspiron XPS

• Intel® Pentium 4 or Pentium 4 Extreme Edition Processors both at 3.4GHz • 512MB to 2GB DDR RAM at 400MHz • UXGA UltraSharpTM Wide Aspect Display (15.4-inch) • ATI MOBILITY RADEON 9800 256MB • 10/100/1000 Ethernet5 and integrated 56K4 v.92 capable modem • Optional integrated Wi-Fi (802.11b/g or 802.11a/b/g) and BlueTooth capability • DVD+RW/+R3 • Choice of Hard Drives: 60, 80 or 100 GB Ultra ATA • Integrated subwoofer • Ports include four USB 2.0, one S-Video Out, one IEEE 1394 port and integrated DVI port • One PC Card slot • 96-watt Hour Lithium Ion battery • Optional second hard drive and floppy disk drive • Includes choice of 1 QuickSnapTM Color Kit cover • Exclusive XPS backpack • Standard 1-year limited warranty6 plus 1-year mail-in service

For more information about Inspiron products, go to www.dell.com/inspiron.

About Dell

Dell Inc. (NASDAQ: DELL) is a premier provider of products and services required for customers worldwide to build their information-technology and Internet infrastructures. Company revenue for the past four quarters totaled $43.5 billion. Dell, through its direct business model, designs, manufactures and customizes products and services to customer requirements, and offers an extensive selection of software and peripherals. Information on Dell and its products can be obtained at www.dell.com.  

Sample Coverage 

 

 

Dell 

 Sunday, July 31, 2005; Page F07  

Dell, aiming to provide a laptop for everyone, offers seven lines, each of which emphasizes a particular quality ‐‐ compact size, low price, multimedia, computer games and so on. The Inspiron 700m we tested lands in the middle of Dell's price range ‐‐ it sold for as low as $899 last week, and our upgraded test unit came in at $1,479. Like most Dell models, it can be a great choice if customized wisely (we'd buy it over Dell's other lighter‐weight models); going with a standard configuration; however, may limit its appeal. 

The best upgrade on our 700m was a higher‐capacity battery, which costs $99 more than the standard unit. It enabled the 700m to run for more than 3 1/2 hours playing a DVD; when set for maximum battery life, with WiFi shut off, it lasted just shy of six hours. 

This long‐life battery also added just under half a pound to the 700m's weight, pushing it past 4.6 pounds (a too‐hefty power adapter adds almost another pound). The 700m's keyboard is small, at 10 inches across, but comfortable. Its widescreen LCD is also on the compact side but is clear and bright. 

Software options include Windows XP Home or Professional, Microsoft Works, Corel WordPerfect and Microsoft Office. Dell also sells three Internet‐security suites at prices up to $99 ‐‐ but some configurations are offered without any security software. 

Our test system included a 15‐month subscription to Norton Internet Security 2005, plus a basic photo‐album program and a starter version of Intuit's QuickBooks business‐accounting program ‐‐ not Intuit's consumer‐focused Quicken. 

 

 

Dell Laptop Computer 

2005 Laptop Buyer's Guide 

Personal technology columnist Rob Pegoraro offers tips on how to pick the right laptop 

computer for your needs: 

It Takes a Discerning Eye to See Through Laptop Lingo  

Apple iBook G4  

Dell Inspiron 700m  

Gateway M250XL  

HP Pavilion dv100  

Toshiba Satellite M55‐S325  

Guide to Mobile Computing ‐‐ More Stories and Features   

Transcript 

Personal Tech: Laptop Reviews The Washington Post's Rob Pegoraro will be online to field your personal tech questions and discuss the latest laptops. 

 

Sample Coverage 

Dell has traditionally bundled a CD of Windows, but it now stashes a backup copy of Windows on a hidden hard‐drive partition and charges $10 extra for a Windows disc. Although the pre‐installed version of Windows XP included Service Pack 2, our CD copy lacked that vital update. 

Dell's standard warranty lasts only 90 days, but it will gladly sell you upgrade options such as a $29, one‐year warranty or a four‐year, all‐encompassing care package for $496. The overseas reps we reached were fairly well‐informed and very patient, although not always easy to hear. Dell's online support is excellent, with plenty of informative self‐help resources. ‐‐ Kevin Savetz 

Tested hardware: Dell Inspiron 700m, $1,479 

4.6 pounds (5.5 pounds with power adapter), 12.1‐inch widescreen LCD (1,280 by 800 pixels), 1.6 GHz Intel Pentium M, 512 MB memory (up to 64 MB shared for graphics use), 75.8 GB hard drive, CD‐RW/DVD+/‐RW drive, SD Card slot, Ethernet, WiFi, modem, PC Card slot, FireWire port, two USB 2.0 ports. 

90‐day warranty. 90 days of 24‐hour, toll‐free phone tech support; $39 per‐call fee afterward. 

  

 

MarketingMarketingg Collateralg Collateral

Is your high tech business ?

Managing an Increasingly Complex Network

Today, manufacturing supply chains reach beyond the boundaries of a single High Tech and Electronics (HTE) company’s plant floor, organization, or ge-ography. The global, dynamic nature of today’s supply chains add degrees of difficulty for management from suppliers, logistics providers, outsource manu-facturers to sales channels, customers, and active consumer communities.

Add to that mix the facts that emerging economies are requiring new, unique product configurations to meet regional and local needs, that energy prices are volatile, and that barriers to technology product market entry are low. More HTE companies than ever before are com-peting for the resources and services of the same suppliers, transporters, and manufacturers. And the short life typi-cal of today’s products creates the need for continuous reconfiguration, a task made dicey when dynamic — read wildly fluctuating — supply chains are upset by suppliers in unstable economic, political, and environmental regions.

Despite these difficulties, executives must build and monitor supply chains so that they receive quality products in the quan-tities they desire, when they need them, to near perfection. They need answers to questions like “How much inventory is on hand?” “Will I be able to match projected demand?” and “Are my suppliers on track to deliver their commitments?” They must minimize order fulfillment lead time while retaining flexibility and maintaining cost-effectiveness. They must also react to changing economic, technological, market, or competitive conditions. It’s a tall order.

Microsoft Introduces Supply Chain Collaboration and Visibility Solutions

Microsoft now offers manufacturers a set of technologies to integrate pro-cess workflows across systems, to create real-time visibility into materials, orders, and inventory. Microsoft believes that the ability to see supply chain events outside a company’s four walls benefits managers by letting them respond appropriately, so they can speed products to market.

Microsoft® supply chain collaboration and visibility solutions promote both supplier integration and the ability to constantly monitor, measure, and adjust. By monitoring in real-time, managers can avoid potential supply chain fiascos.

To help HTE companies achieve greater supply chain visibility and collaboration, Microsoft offers easy-to-use, familiar, integrated software that helps provide un-paralleled partner collaboration and detailed visibility into the journey of prod-ucts from supplier to consumer. Microsoft and its partners enable manufactur-ers to transform supply chain performance by becoming more demand-driven, adaptive, and responsive in their sales and operations planning processes.

Supply chains outfitted with Microsoft technology increase forecast accuracy through real-time collaboration and ef-fectively balance service levels and costs. Greater visibility into the supply chain’s day-to-day status can eliminate the lag time between when a problem occurs and its solution. Fixing problems quickly helps get products to market faster.

To help companies transform their supply chain to a collaborative state, Microsoft Uni-fied Communications technologies use the power of software to deliver complete com-munications — messaging, voice, and vid-eo—across the applications and devices that people use daily. Integrating the experienc-es associated with the telephone — phone calls, voice mail, and conferencing—and the work you do on a computer — documents, spreadsheets, instant messaging, e-mail, and calendars — can fundamentally change the way that supply chains operate.

Microsoft solutions provide supply chain managers and COOs with core analytics, integration, and collaboration tech-nologies that provide a single, foundational infrastructure that supports structured and unstructured collaboration with all supply chain partners.

For example, Fujitsu Siemens Computers deploys Microsoft Office Share-Point® Server 2007 to help it achieve operational excellence for its supply chain. FSC uses Office SharePoint Server 2007 as a full-blown portal server because it offers Web-based capabilities that integrate into the company’s existing corporate platform. With the installation, FSC can track orders more efficiently and was able to replace two proprietary document management systems, easing administration challenges and costs.�

By improving its supply chain operations, an HTE company can improve its overall performance and become an industry leader of tomorrow.

� Source: Prime, the Microsoft quarterly customer magazine for manufacturing innovation (www.onwindows.com).

Improving Supply Chain Visibility and Collaboration with Microsoft Solutions

Today’s HTE companies are increasingly dependent on the performance of their supply chain to drive top-line and bottom-line improvements. Microsoft visibility and collaboration solutions enable real-time monitoring and adjustments to stay ahead of the competition.

High Tech and Electronics — Supply Chain Visibility and Collaboration

Supply Chain, Front

www.microsoft.com/hightech

Benefits and Features of Microsoft Supply Chain Management Solutions

The Microsoft technology environment improves supply chains by enabling streamlined access to information through:

Improved supply chain visibility Efficient supply chain collaboration Improved operational efficiencies, decision making, and customer serviceReduced inventory: raw material, WIP, and finished goodsCost reduction: transportation, premium freight, operating changeovers, labor efficiency, etc.Improved agility and competitivenessDramatically reduced cycle timesStrategic relationship capabilitiesReal-time collaboration for quick responses and synchronization of changes across the networkReporting, KPIs, and alerts Portal-aware smart clients

Key Microsoft Technologies That Enable Supply Chain Management

Microsoft BizTalk® Server 2006 R2 optimizes business processes with the help of powerful and familiar tools to design, develop, deploy, and manage business processes.

Microsoft Office SharePoint Server 2007 is a collaborative platform solu-tion that delivers reliable and real-time information and gives end users the tools to easily create their own portals and workspaces and share assets across teams, departments, and organizations while maintaining IT control.

Microsoft Office PerformancePoint™ Server 2007 allows efficient planning to meet changing business conditions, analysis of variances, and monitoring of progress in a scorecard or dashboard.

Microsoft Office Enterprise 2007 improves operational efficiency with real-time analysis of key supply chain operational data. It offers supply chain col-laboration and visibility through a centralized, single location, and it helps companies achieve faster time to production with better supply chain proj-ect management through roll-up reporting and analysis.

Microsoft Dynamics® AX gives supply chain visibility into customer de-mands and the delivery of goods. It offers Enterprise Portals that provide role-tailored data and business processes in real time over the Web with full support for intranet, B2C, and B2B. Microsoft Dynamics AX also offers real-time access to KPIs, scorecards, and data through Enterprise Portal.

Microsoft SQL Server® 2008 data management software brings data to-gether from virtually any source within an organization and enables online analytical processing (OLAP) so that decision makers can centrally define and manage organizational business logic. It also supports simple ad hoc analysis and sophisticated predictive analytics in familiar, easy-to-use tools, which can be used to publish highly formatted and interactive reports that make data easily accessible to a large number of people.

Microsoft Unified Communications use the productivity tools that people work with every day — like e-mail, instant messaging, the 2007 Microsoft Office system, and Windows Mobile® devices — using integrated servers plus services and client applications. These include Microsoft Office Com-munications Server 2007, Microsoft Office Communicator 2007, Microsoft Exchange Server 2007, Microsoft Exchange Hosted Services, Microsoft Office Live Meeting (2007), and Microsoft Office Outlook® 2007 messaging and collaboration client.

©2009 Microsoft Corporation. All rights reserved. This case study is for informational purposes only. MICROSOFT MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY. Microsoft, Microsoft Dynamics, BizTalk, Outlook, PerformancePoint, SharePoint, and Windows Mobile are trademarks of the Microsoft group of companies. PART NUMBER 098-110779

About the Microsoft Worldwide High Tech & Electronics Group

The Microsoft Worldwide High Tech & Electronics (HTE) Group and its partners provide companies with technology solutions that empower people to achieve ex-cellence across their business networks. Microsoft solutions empower people within HTE organizations to gain insight through advanced analysis services, drive in-novation through collaboration, and improve performance through increased visibility into operations across the manufacturing value chain. Innovative software from Microsoft that is familiar and easy to use can take advantage of employees’ knowledge and capabilities to accelerate business results, and it can provide the flexibility that lets a company adapt to changes in partners, products, and the business climate. For more information, please visit www.microsoft.com/hightech.

Supply Chain, Back

Is your high tech business ?

Microsoft Solutions Offer Visibility into High Tech and Electronics Manufacturing

Running the First-to-Market Race

Tomorrow’s hottest-selling technology can’t easily be imagined today. Chal-lenged by the dual demands of shrinking margins and escalating consumer demand for the coolest, most capable, and affordable electronics — ranging from laptops to the latest mobile device — high tech and electronics (HTE) companies must shave every penny and every second from the manufac-turing time it takes to get products to market first.

For instance, mobile phones ceased be-ing just phones years ago, as people have upgraded to phone devices loaded with picture and video cameras, GPS systems, and personal organization fea-tures. Tomorrow’s next cool application for the mobile device is sometimes only a wild guess. And it’s the same for vir-tually every other consumer technology gizmo.

Staying competitive in this pressure cooker environment is a daunting task even for the most nimble manufacturers. To survive, they must be highly flexible and integrate processes and operations at global manufacturing plants running multiple production lines; respond to increasing regulatory pressure; cope with a shortage of skilled workers; and compete in a dynamic manufacturing environment. They must also monitor and make key decisions about produc-tion progress throughout the process, especially in view of the potentially great distances between the manufacturing operations and corporate headquarters, and the widely varying economic condi-tions where the suppliers are located.

HTE manufacturers need technology solutions that can address these chal-lenges, deploy rapidly, and scale to demanding production requirements. And the people, plant assets, business processes, and workflow at HTE com-panies must perform seamlessly.

Gaining Visibility into Manufacturing with Microsoft Solutions

Microsoft knows the difficulties inherent in the manufacturing environment, through its own experience spanning nearly three decades. Due to this ex-perience, Microsoft® solutions focus on giving manufacturing managers and supervisors the tools they need for gaining greater visibility into the entire manufacturing operation to ensure integration of all relevant pro-cesses, collaboration among all departments and operations, and the ana-lytics needed to add insight to decision making.

Microsoft visibility solutions deliver op-erational excellence through simple, in-tegrated user interfaces and better tools for powerful analysis, reporting access, and utilization. Because data is most valuable when it can inform and influ-ence decisions, Microsoft delivers tools that companies can use to:

Access in real-time the critical data needed for rapid response to problems, oppor-tunities, and customer needs.

Eliminate waste.

Manage excess capacity.

Align to evolving business needs.

Create a connected community of stake-holders, from suppliers and customers to the plant floor.

The value derived from such visibility expands exponentially when a company has the ability to connect all decision makers — at all levels — with up-to-date, consistent, and relevant information, for better decision making throughout

the enterprise. To achieve this vision, companies must supply all employ-ees — from the plant floor to the enterprise — with up-to-the-minute data.

Today’s manufacturing company can succeed by supplying its workers with the tools they need to optimize visibility into the plant floor in order to manage quality, cost, production flow, and security from the plant to the back office.

Microsoft and its partners offer technology tools to monitor, control, and manage the plant floor as well as manufacturing control and execution systems. Microsoft solutions support the capacity of these systems to integrate data — from plant floor to warehouse to control room to back office — in a single view. This comprehensive snapshot of the business gives HTE manufacturers the ability to analyze events in real time.

High Tech and Electronics — Manufacturing Operations

Manufacturing Operations, Front

www.microsoft.com/hightech

Key Benefits of Increased Visibility in Manufacturing Operations

Lowers manufacturing costs.Increases operational efficiency, on-time delivery performance, and competitiveness.Improves quality and customer service.Generates new sources of value.Ensures regulatory compliance.Operates efficiently locally, but with global coordination.

Key Microsoft Manufacturing Operation Technologies

Microsoft has a powerful and versatile business intelligence platform com-plemented by comprehensive collaboration tools and technologies:

Windows Server® 2008 operating system is designed to power the next generation of networks, applications, and Web services. With Windows Server 2008, you can develop, deliver, and manage rich user experiences and ap-plications, provide a highly secure network infrastructure, and increase tech-nological efficiency and value within your organization.

Microsoft SQL Server® 2008 data management software brings data to-gether from virtually any source within an organization and enables online analytical processing (OLAP) so that decision makers can centrally define and manage organizational business logic. It also supports simple ad hoc analysis and sophisticated predictive analytics in familiar, easy-to-use tools, which can be used to publish highly formatted and interactive reports that make data easily accessible to a large number of people.

Microsoft BizTalk® Server 2006 R2 builds on the Business Process Man-agement and SOA/ESB capabilities in prior releases to help organizations extend core process management technologies with new capabilities like native support for Electronic Data Interchange (EDI), AS2, and RFID. It closely aligns with the 2007 Microsoft Office system and Windows Vista®, including key .NET Framework technologies such as Windows® Workflow Foundation and Windows Communication Foundation.

Windows Mobile® operating system provides an exceptionally versatile platform for delivering and developing mobile applications and the ability to maximize existing IT assets and knowledge within an organization. It also gives greater control over security; centralized, streamlined device manage-ment; and a more scalable management solution that can support tens of thousands of users per server.

Windows Vista Business operating system has powerful new security fea-tures that you can use to better protect the key information that your busi-ness depends on and that your customers trust you to keep confidential. Your employees can use its enhanced mobility technology to stay connected in and out of the office. They will find information and collaborate more easily using new search and organization features. And you will spend less time on technology support issues with the advanced network management features in Windows Vista Business.

Microsoft Office for Business Applications offers solutions that help infor-mation workers access design information for documentation, maintenance, and repair.

Microsoft Office SharePoint® Server 2007 offers enterprise portal solutions that help in providing role-based access and real-time visibility to consoli-dated product and business information through dashboards.

Microsoft Office PerformancePoint™ Server 2007 allows efficient planning to meet changing business conditions, analysis of variances, and monitoring of progress in a scorecard or dashboard.

The 2007 Microsoft Office system provides user-friendly ways to access, analyze, and share information.

©2009 Microsoft Corporation. All rights reserved. This case study is for informational purposes only. MICROSOFT MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY. Microsoft, BizTalk, PerformancePoint, SharePoint, SQL Server, Windows, Windows Mobile, and Windows Server are trademarks of the Microsoft group of companies. PART NUMBER 098-110780

About the Microsoft Worldwide High Tech & Electronics Group

Microsoft’s Worldwide High Tech & Electronics Group and its partners provide companies with technology solutions that empower excellence across their business network by enabling people to meet global demands, increase quality, and reduce costs in new ways—throughout the organizational value network. Microsoft technologies help streamline manufacturing operations with visibility solutions and offer integrated environments to help companies handle their most difficult challenges. For more information, please visit www.microsoft.com/hightech.

Manufacturing Operations, Back

Web CWeb Contentontent

Case Studies

Close Premium Finance Founded in 1977, Close Premium Finance (CPF) is the leading provider of premium finance products for the general insurance market in the UK and Ireland. The company is based in Subirton, a suburban area of London, and has a sales channel network that consists of 3,000 insurance brokers. Part of the Close Brothers Group, CPF is the largest independent merchant in the UK and provides over £2 billion a year in insurance premium funding for private citizens and multinational corporations. With currently over 300 employees, including 80 contact centre staff, the company provides customer interaction services to both business lines (brokers) and commercial lines (consumers) and uses technology as a cornerstone strategy in delivering customer service excellence.

Contact Centre Service Improvement Based on an Innovative CRM System with Channel Integration

The premium finance industry is a fiercely competitive environment. To set CPF apart from other companies in this historically paper-based market, leading technology was implemented to modernise the creation of contracts and improve margins. CPF introduced i-prompt, a Web-based real-time online trading platform and self-service application that allows brokers the ability to conduct transactions electronically and in real time. While the success of i-prompt was immediate, this also led to an exponential increase in the volume of e-mail received by CPF and soon the company was overwhelmed, struggling to meet a 4-hour industry average response time.

CPF knew that in order to remain competitively advantaged they would need to not only meet, but also beat the industry average and take service to the next level through a CRM system that could integrate all contact centre communication channels, including phone, e-mail and fax, as well as capture paper-based queries. Basically, the company searched for a system that could process and analyze all relevant data to customer interactions, ultimately enhancing and optimising service offerings.

Altitude Software Develops a Sophisticated “Ecosystem” that Revolutionises the Broker-Consumer Relationship

To design and implement a highly intelligent customer contact management system, CPF partnered with Altitude Software. According to Tim Wilson, director of sales and marketing at Close Premium Finance, “After an in-depth selection and validation process, we decided to implement Altitude uCI, not only for its strength in e-mail management, but especially due to the technology’s intelligent design that has been clearly built with the customer in mind.”

Altitude’s full array of software solutions for call centres included skills-based routing applications which provided CPF with the ability to create a sole universal queue to direct all communication vehicles, including calls, faxes and e-mails, to the most the appropriately skilled agents.

Aftpronotbut

“ er an in-depth selection and validation cess, we decided to implement Altitude uCI, only for its strength in e-mail management, especially due to the technology’s intelligent

design that has be rly built with the customer in mind.

en clea

arketingTim Wilson Director of Sales and M , Close Premium Finance ”

Close Premium Finance

Leading provider of premium finance products in the UK and Ireland, founded in 1977

Part of the Close Brothers Group, the largest independent quoted merchant group in the UK

Based in London, CPF currently employs over 300 people, including 80 are contact centre staff

Provides £2 billion a year in premiums for insurance premiums for private citizens and multinational corporations

Sales channel network consists of 3,000 insurance brokers across the UK

Business Benefits

Higher Agent Productivity Using Interactive Voice Response (IVR) to filter out misdirected calls has freed up 15% of agents’ time to focus on more complex, higher-value calls Customer Satisfaction All inbound e-mail enquiries are answered in an average of 35 minutes compared to over 80% of UK online e-tailers that average over 5 hours

Reduced Contact Centre Costs Customer self- and assisted service has enabled CPF to slash £100,000 from its contact centre cost base with potential to equally cut costs through speech recognition-based IVR technology

Improved Systems Availability All e-mails, phone calls and faxes are presented in a unified queue and routed to an appropriately skilled agent, increasing systems availability from 90% to 99% within the first few weeks

In addition to enhancing service and agent occupancy rates, Altitude Software increased CPF’s broker-generated revenue and revolutionised the company’s customer interactions. The new platforms and systems standardisation within CPF created immediate and apparent benefits, including:

E-mail responses shortened to 35 minutes on average Calls answered in less than 5 seconds with less than 3% lost Agent training times slashed by 60% Agency productivity rose by 20% Customer self-service facilities savings in excess of £100,000 a year 20% of calls redirected to brokers

CPF Solution Based on Altitude uCI Suite Wins 2005 “Call Centre Solution of the Year” at Channel Network Awards

In 2005, the Close Premium Finance's multi-channel contact centre solution earned the Call Centre Solution of the Year Award at the prestigious Channel Network Awards ceremony. This achievement reflected the solution’s impressive results, including the management of 10,500 e-mails per month, full documentation and availability of contact histories across all customer communication vehicles and enhanced service and call routing. Additionally, the creation of a universal agent queue with Web collaboration allowed CPF to efficiently train thousands of insurance brokers and provided sophisticated analysis of incoming communications, improving the CPF’s customer service.

“The Call Centre Solution of the Year award recognises the project that demonstrated the strongest combination of innovation, delivery and exceptional ROI,” said John Chapman, Channel Network Awards Chairman. “CPF’s commitment to service excellence, backed by intelligent investments in technology, distinguishes it from others in this highly competitive market.”

Wilson added, “At a time when many large organisations are moving their call centres overseas, the judges were keen to find examples of UK-based solutions. Our commitment to excellent service and investment in technology keeps us ahead of the game.”

Altitude Solution’s Advantages

“Best of Suite” System Altitude offers a complete suite designed for contact centres that includes a common architecture and single development environment

Complete Solution Altitude uCI provides a central customer interaction management system across all contact channels, blending e-mail, phone and fax responses

Complete Solution Altitude’s skills-based routing directs calls, faxes and e-mails to the most appropriately skilled agent, creating a universal queue

Competitive Advantage Altitude suite has enabled CPF to increase the revenue it generates from brokers and revolutionise the way it deals with customers

Solution Description

Altitude uCI Suite

Altitude Voice Portal

Altitude IVR

Altitude Email

Altitude Collaborator

Contacts

Altitude Software 7 Theale Lakes Business Park, Reading, Berkshire RG7 4GB - UK Tel: + 44 (0) 08700 605 234 Fax: + 44 (0) 1189 838 019

Close Premium Finance 21st Floor, Tolworth Tower, Ewell Road,Tolworth, Surbiton, Surrey KT6 7EL Tel: 0870 241 3418

Catalogs

CANADA

NORTH AMERICA

PERU

CHILE

BRAZIL

ENGLAND

DENMARK

SWEDEN FINLAND

NORWAY

VENEZUELA

JAMAICA

GUYANA

SURINAME

ARGENTINA

MEXICO

INDONESIA

PAPUA NEW GUINEA

AUSTRALIA

LAOS

CONYMET DURATRAY PTY. LTD.

SUSPENDED DUMP BODY SYSTEMA NEW GENERATION IN MINING

CONYMET DURATRAY PTY. LTD.

www.duratray.com info@duratray.com

AUSTRALIA CHILENORTH AMERICADuratray International Pty. Ltd.P.O. BOX 935 - 8 Dunlop CourtBayswater, VIC 3153 - MelbourneTelephone: +61.3.8761.2800Fax: +61.3.8761.2899

Conymet Duratray North America1000 Heritage Center CircleRound Rock, TX, USA 78664Telephone: +1.512.238.3055Fax: +1.309.406.3991

Duratray S.A.Ongolmo 350AntofagastaTelephone: +56.55.232.332Fax: +56.55.290.101

With presence in four continents and 20 countries,the company is one of the three largest manufacturers of mining dump bodies worldwide.

DURATRAY SDBSSUSPENDED DUMP BODY SYSTEM

OPERATIONAL ADVANTAGES

CONYMET DURATRAY PTY. LTD.

SUSPENDED DUMP BODY SYSTEM (SDBS)A NEW GENERATION IN MINING

The New XpSystem provides for

eXtra payload

eXtra performance

eXtra productivity

eXtra simplicity

Since 1973, Conymet Duratray has developed dumpbodies for major truck manufacturers.

KOMATSU – CATERPILLAR – HITACHI – TEREX – LIEBHERR

Customers worldwide choose DuratraySuspended Dump Bodies to signifi cantlyimprove their production output dueto unique operational benefi ts.

AUSTRALIAAUSTRALIA

The revolutionary Duratray systemreplaces the traditional steel fl oor of the dump body with a rubber mat system. This durable yet fl exible fl ooring providesa hammock-like designsuspended by industrial-strength elastic rubber and polyester cords.

RubberFront Liner

RubberWear Mat

RubberUndermat

SteelFrame

RubberCanopy Liner

RubberSide Liners

HIGHER PAYLOAD HIGHER VOLUME LOWER MAINTENANCE COST REDUCED CARRYBACK LOWER COST PER TON

Each SDBS is customized to the operationalneeds of each mine in order to optimize payload.

Newsletters

I N N O VA C I Ó N • T E C N O L O G Í A • N E G O C I O S

JULIO 2006

En los últimos 18 meses:

98% DE TOLVAS PARA CAMIONES KOMATSU 930E ASIGNADAS A CONYMET

DIARIO MINEROPara Komatsu 930E:

TOLVAS CONYMET TAE EN AUSTRALIA

Tolvas metálicas Conymet TAE siendo embarcadas en Antofagasta rumbo a Australia.

• Codelco - Chuquicamata (53 tolvas):11 tolvas para camiones nuevosKomatsu 930E42 tolvas para camiones en operación Komatsu 930E

• Codelco Radomiro Tomic (16 tolvas):16 tolvas para camionesnuevos Komatsu 930E

• Codelco Gaby (11 tolvas):11 tolvas para camionesnuevos Komatsu 930E

• Anglo American - Los Bronces(34 tolvas):34 tolvas para camionesnuevos Komatsu 930E

• TOTAL: 114 tolvas para camiones Komatsu 930E

Órdenes de Conymet:

Tolva metálicaTAE para camiónKomatsu 930E.

S e trata de 114 camiones Komatsu 930E que tendrán Tolvas de Alta Efi ciencia Conymet. Ello debido a que un gran aumento han experi-

mentado las órdenes de compra de tolvas metálicas para este modelo de camiones de 300 toneladas métricas.

En los últimos 18 meses se han solicitado tolvas de alta efi ciencia (TAE) para un 98% de los camiones de este tipo que han ingresado a nuestro país.

Poco menos de un 50% de estas tolvas se destinarán a Chuquicamata. Serán 11 las unidades que se monta-rán sobre camiones nuevos, a las que se suman 42 nuevas tolvas que reem-plazarán a las DT Hi Load que actual-mente se encuentran en operaciones.

Sólo en Codelco Norte serán 80 los Komatsu 930E que operarán con tolvas metálicas livianas Conymet TAE.

114 tolvas Conymetse montarán sobrecamiones Komatsu 930E en Chile.

Mientras que el resto se repartirá entre las faenas mineras de Radomi-ro Tomic, con 16 TAE para camio-nes nuevos, y otras 11 se destinarán al nuevo proyecto Gaby, también pertenecientes a Codelco Norte.

En la zona central, Los Bronces (Región Metropolitana), mina de pro-piedad de Anglo American, incorpo-rará 11 tolvas TAE en su nueva fl ota Komatsu, las que podrían aumentar en 23 más, llegando a un total de 34 tolvas Conymet Duratray.

Cabe destacar que para la compa-ñía chilena Conymet Duratray su pro-ducto tolva metálica TAE representa

en la actualidad alrededor de un 70% de las ventas.

U n envío de cuatro tolvas metálicas Conymet TAE se concretó al pro-ductor y exportador de carbón más

grande de Australia: la compañía BHP Billiton Mitsubishi Alliance, BMA.

Este líder internacional en la industria carbonífera decidió adquirir las tolvas metálicas livianas para camiones Komatsu 930E (360 tons.) como parte de la fl o-ta en sus minas Blackwater y Goonyella Riverside, ambas ubicadas al norte de Queensland, Australia, en la zona conoci-da como Bowen Basin.

Las TAE, que partie-ron rumbo a Oceanía el 9 de junio pasado,

Las Tolvas metálicas livia-nas de Alta Efi ciencia (TAE) tienen como destino dos faenas mineras de carbón, propiedad de BHP Billiton Mitsubishi Alliance, en el estado de Queensland.permitirán transportar los 14 millones de toneladas de carbón que produce cada una de estas faenas mineras al año.

Cabe señalar que desde 2004 la compañía Conymet Duratray

también ha realizado cinco envíos de tolvas con piso

de goma en suspensión, Duratray SDB, para

camiones CAT 785 (150 tons.) em-

pleados en otras de las ocho minas de BMA,

entre las que se cuenta Norwich. Relación comercial que se ve for-

talecida con esta nueva adquisi-ción de tolvas metálicas.

DURATRAY ENTRAAL MERCADODE LAS CANTERASPÁG. 7

TOLVA METÁLICACONYMET SOBRE CAMIÓN CATERPILLAR 797PÁG. 8

TOLVAS DURATRAY EN EL “BOOM”DEL DIAMANTEPÁG. 3

CONSOLIDADA PRESENCIADE TOLVAS METÁLICASCONYMET EN CHILE

PÁGS. 4 y 5

8 DIARIO MINERO JULIO 2006

DIARIO MINERO• Dirección, Edición y Producción: Comunicaciones Corporativas Conymet • Responsable Edición: Jacob Holder • Colaboradores: Mary McCaig • Diseño: publicidad arte&diseño • Imprenta: Impresores B&B, quien sólo tiene la calidad de impresor. Prohibida la reproducción total o parcial de esta edición. ENRIQUE FOSTER SUR 39 PISO 11, LAS CONDES – SANTIAGO, TELÉFONO 56 02 2450411 – 2450895, FAX 2450412

El más grande del planeta (400 tons.):

TOLVA METÁLICA CONYMETSOBRE CAMIÓN CATERPILLAR 797

Innovador modelo de tolva liviana Conymet TAE.

Desarrollada por Conymet:

10º ANIVERSARIO DE LA INVENCIÓNDE LA TOLVA LIVIANA EN EL MUNDO

P ioneros en el desarrollo de tecnologías, Conymet revolu-ciona el mercado de las tolvas

al fabricar en 1996 la primera tol-va liviana.

Se trataba de un modelo de tolva metálica para camión CAT 785 (150 tons. de payload) que operaba en Codelco Andina, ubica-da 80 kms. al noreste de Santiago.

Ese mismo año fueron 20 las tolvas metálicas livianas que se montaron sobre una fl ota de camiones Komatsu 685 (200 tons. de carga) en la faena de Chuqui-camata, también propiedad de la minera estatal.

La tolva liviana que desarrolló Conymet ha signifi cado un espec-tacular incremento en el volumen

Inventada por Conymet y desarrollada en Chile, la tolva metálica liviana fue una revolucionaria innovación tecnológica en el mercado minero de clase mundial.de producción de las compañías mineras. Y desde 1973, fecha en que Manuel Medel Lepe fundó la empresa, la compañía chilena ha liderado permanente en materia de innovación tecnológica aplicada a la industria minera.

Es así como en 1984 Conymet fabrica la primera tolva en Chile y luego, en 1996, lanza al mercado internacional la primera tolva liviana del mundo.

Otro gran hito comercial se produce el año 2001, cuando se incorpora al mercado chile-no el concepto de tolva con piso de goma en suspensión, con el

modelo Duratray SDB. Trayectoria tecnológica que

incorpora una nueva innovación este año con la tolva Duratray XP, última versión de la tolva con piso de goma en suspensión, que en su nuevo diseño aumenta aún más el payload e incrementa fac-tores de seguridad, estabilidad y disponibilidad del equipo.

A 10 años de la introducción de la tolva liviana en el mundo, Conymet Duratray espera seguir liderando y desarrollando nuevas tolvas que incorporen signifi cati-vos avances tecnológicos aplica-dos a la industria de la minería.

L a tolva metálica más grande del mundo se encuentra en Collahuasi. Y un dato a desta-car: es chilena.

Fabricada por la compañía Conymet, esta Tolva extraliviana de Alta Efi ciencia, TAE, (cuyo peso es de tan sólo 35 toneladas), hace poco más de un año que está montada, a modo de prueba, sobre el camión de más grandes dimensiones del planeta: el CAT 797, que permite transportar 400 toneladas métricas de payload.

Anglo American.Es en esta faena del norte de Chile

donde la compañía de tolvas Conymet Duratray tiene una fuerte presencia en la fl ota de camiones que allí operan, realizando envíos desde el año 2002.

Se trata de 21 tolvas metálicas

En 1996 comenzó la etapa de desa-rrollo y construcción de este proyecto minero cuprífero y cuyos propietarios son Noranda Falconbridge (octavo pro-ductor de cobre en el mundo, mismos dueños de Lomas Bayas, Segunda Re-gión de Chile, y Antamina, en Perú) y

Conymet de Alta Efi ciencia (TAE). Una de ellas para camión CAT 793 (de 240 tons.) y las 20 restantes para Komatsu 830 (también de 240 tons.). Tolvas que ya cumplieron 20 mil horas de opera-ción y que recién ahora están entrando a overhaul.

Además, Conymet presta los ser-vicios de mantención y reparación de baldes y puertas de pala, así como tam-bién para las tolvas y equipos de apoyo que operan en Collahuasi, contrato que se extiende hasta 2007.

La empresa Conymet Duratray tam-bién ha sido proveedora de 10 tolvas Duratray con piso de goma en suspen-sión, SDB, para este mineral de cobre, las que han sido montadas sobre mo-delos Komatsu 830 y Cat 793, ambos con una capacidad de carga de 240 toneladas.

Ubicada en la zona altiplánica de Chile, 180 kms. al sudeste de Iquique y a 4.400 metros sobre el nivel del mar, Collahuasi inició sus operaciones comerciales en 1999 y tiene una pro-ducción aproximada de 480.000 to-neladas de cobre, entre concentrado y cátodos de dicho mineral. Debido a ello es considerada uno de los productores de cobre mina más importantes.

Con gran parte de la fl ota imple-mentada con sus dos tipos de tolvas, la compañía chilena Conymet Duratray espera seguir liderando los próximos proyectos de Compañía Minera Doña Inés de Collahuasi.

Con 31 tolvas (240/400 tons.) en la faena de cobre Collahuasi, Conymet Duratray ha sabido liderar desde 2002 el proyecto minero más importante de la Primera Región de Chile.

TAE extraliviana paracamión CAT 797 en lafaena de Collahuasi,Primera Región, Chile.