justluxé 2009 advertising opportunities

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JustLuxé 2009 Advertising Opportunities. - PowerPoint PPT Presentation

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Page 1: JustLuxé 2009 Advertising Opportunities
Page 2: JustLuxé 2009 Advertising Opportunities

JustLuxé 2009 Advertising Opportunities

JustLuxé.com is a luxury portal that provides an all encompassing guide to the affluent lifestyle. Our editorial team publishes thousands of articles and points of insight into over 40 luxury categories including: Automobile, Aircraft, Travel Fashion, Art, Design, Architecture, Real Estate, Etc..

Since our inception in 2004 JustLuxe has grown to become the largest affluent lifestyle and travel site on the web with over 2.1 million unique users per month generating 10 million page views.

* JustLuxe has recently launched the Luxury Online Booking Engine for 4 and 5 star Hotels Internationally and is on target to build the largest Luxe Booking Engine on the Web by 2010.

Page 3: JustLuxé 2009 Advertising Opportunities

Independent Research about JustLuxé.com Audience

Quality of our Consumer - Nielsen Media Research shows the following: College/Post Graduate = 53.9%

Average HHI Income = $195,000 annually

Average Net worth= 2.7 Million

In the last six months JustLuxé visitors when compared to a general audience were:

3 times more likely to own an Infiniti, Mercedes-Benz, Audi or BMW

3 times more likely to have an investment portfolio of $1,000,000+

5 times more likely to travel to Southeast Asia and Australia

5 times more likely to enjoy flying and sailing

7 times more likely to have made a purchase from Saks Fifth Avenue or Neiman Marcus

In the last six months our JustLuxé travelers when compared to the general audience were: 16 times more likely to have visited the Ritz Carlton in the last 90 days 2.5 times more likely to have made a hotel reservation online 2.5 times more likely to visit an all-inclusive resort 4 times more likely to buy a vacation package online 5 times more likely to have visited a resort/spa in the last 2 years.

Page 4: JustLuxé 2009 Advertising Opportunities

ComScore Report

Page 5: JustLuxé 2009 Advertising Opportunities

JustLuxe Hotels

Overview JustLuxe Hotels is a Luxury online booking engine that is gives users the ability to

research and reserve over a thousand hand picked four and five star resorts worldwide through the GDS system (Pegasus).

Value Proposition Provides E-Commerce solutions to generate bookings for participating Hotel Partners.

Creates a unique multi- dimensional experience through video features, advertorials, reviews, photography to increase average time spent on Hotel Partner profile and personal referrals.

Educates visitors by creating a research platform (through LuxeTravel and Luxe City Guides) to not only book individual properties but familiarize themselves with all aspects of vacation destinations which converts your travel web site visitors into prospects and sales.

84% of travel research is done online- JustLuxe provides that travel information platform.

Increases exposure of individual properties through content syndication agreements (IBtimes.com and RedButler.com) resulting in increased traffic to Hotel Partner.

Page 6: JustLuxé 2009 Advertising Opportunities

Client Campaigns

Page 7: JustLuxé 2009 Advertising Opportunities

Hotel Partner Features: Hotel Profile/ Hotel Destination Page

Page 8: JustLuxé 2009 Advertising Opportunities

Newsletter/ 300x90 Ad in Content Sections (included in all packages)

Page 9: JustLuxé 2009 Advertising Opportunities

Hotel Best of Categories/ City Guide Feature

Page 10: JustLuxé 2009 Advertising Opportunities

Advertorials with Embedded Video Content and Slideshows

Page 11: JustLuxé 2009 Advertising Opportunities

Luxury Hotels Listing Opportunity Details

Hotel Partner Package- Highest available ranking in destination search resulting in 3-5 times more bookings Your hotel listed in 2 of the “best of” categories Reciprocal link from JustLuxe.com to your site via your profile page 300x90 ad featured in one luxury Lifestyle section on JustLuxe Once a year your hotel will be featured and emailed to 250,000 members Custom JustLuxe phone number

Hotel Premier Listing Package All features from Hotel Partner Package included Twice a year your hotel will be featured and emailed to 250,000 members Introductory Advertorial

Hotel Elite Listing Package All features from Hotel Premier Package included Top 3 position in city destination Bi- Annual Advertorial features Rotation in JustLuxe Spotlight, LuxeFaves, and Featured Hotels

Page 12: JustLuxé 2009 Advertising Opportunities

Individual Sponsorship Opportunities

1. Luxe Spotlight

2. Luxe Faves

3. Luxe Featured Hotels

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2

3

Page 13: JustLuxé 2009 Advertising Opportunities

Contact Information

Valen Scott

Director of Travel Sales and Acquisitions

JustLuxé.com

Ph. 619-615-0181 ext: 137

Cell: 619-865-3646

Fx: 619-578-5968

[email protected]