Master of Science in Marketing L E A R N . C R E A T E . I N S P I R E .

At the University of Denver’s Daniels College of Business, we connect marketing and business to empower strategic thinkers who lead boldly with passion for marketing and a focus on a better bottom line.

“My experience provided many opportunities to engage with marketing professionals through classes and through the student-run DU Marketing Association. I was able to apply what I learned through hands-on marketing planning and strategy courses under the guidance of professors who really cared about my professional success.”

— Lulu Chen, Master of Science in Marketing, 2010

Regional Manager, TOEFL Junior – Shanghai

Always Evolving

Business isn’t something that simply stands still. It is a living, growing piece of today’s society, and

we believe it should be taught that way too. Our MS in Marketing program focuses on maintaining

relevance and innovating new ways to learn the most groundbreaking concepts in the field.

Our faculty set new standards as marketing leaders and help our students make connections in the

industry. These experts take their teaching beyond the classroom and into day-to-day practice as

they balance tried-and-true thinking with bold new marketing approaches. Plus, our small class

sizes, team projects and commitment to experiential learning give students the opportunity to delve

even deeper into each lesson and extract how it can apply to their careers.

Electives

More than a degree plan. A plan for success.

The Daniels MS Marketing program is a 45–47-credit degree that combines

the in-depth study of marketing practices and principles with the technical

skills necessary to be successful in the digital world. Your studies span the

theoretical to the real world—from an independent study research project of

your choosing to internships that will test your marketing mettle.

You can complete your MS in Marketing in as little as 15 months or you

have the flexibility to pursue your degree part-time.

*2 credit internship may be waived for previous marketing work experience.

Below is a sampling of where some of our graduates work now. Program Curriculum A 15–36-month, full or part-time, 45–47-credit program.

GMAT/GRE GMAT or GRE required

Program Start Date September

Tuition $1,258 per credit hour plus program fees*

Financial Aid Government student loans, private loans and GI benefits available. Some merit and need-based scholarships awarded by Daniels College of Business.

Application Deadlines Four rounds of admission deadlines for fall entry.

Fall November 15 January 15 March 15 May 15

*Subject to change

A successful future in marketing depends heavily on the students drive and passion for marketing, learning and creativity. At the Daniels College of Business, we prepare you to think critically and act with integrity as you lead the industry toward tomorrow. Our classroom lessons, independent study projects, research assignments, case competitions and internship opportunities are all built to help you test drive your marketing savvy so that you’re ready to put it into action in the real world.

33–35* credits Marketing

Core

Electives

12 credits

Master of Science in Marketing at a GlanceWhere They Work Now

What You Need to Know

� 90octane

� Ad Club Denver

� Cactus

� Carmichael Lynch

� CH2M Hill

� Charles Schwab

� Xfinity

� Datalogix

� Delhaize Group

� DISH Network

� ePublishing Company

� Goodyear

� Hitachi Consulting

� Homewatch CareGivers

� Horizon Media

� ILY Enterprises

� The Integer Group

� Intermap

� JX Enterprises (India)

� Karsh/Hagan

� KLA Group

� Miller Coors

� National CineMedia

� New York Islanders

� OmniTRAX

� rabble+rouser

� Spectranetics

� Spin Creative

� Statera

� State of Colorado

� TEKSystems

� Visa

Turn your passion for marketing into your dream career.

Your Track for Success: Choose from a specialization in integrated marketing communication, integrated marketing strategy or customize your own track.

Hone your Skills: Our marketing program challenges you to think critically to solve problems and teaches you to embrace ambiguity — the skills employers are looking for in marketing professionals. You will also gain extensive opportunities for executive and professional development that will help you hit the ground running upon graduation.

Hands-on Experience: Whether you are competing in a case competition, becoming certified in Google Analytics or AdWords or actively participating in a local professional marketing organization, you will take what you learn in the classroom and apply it to your life and career daily.

Leverage Technology: From helping our students create engaging brand imagery through digital design tools such as Adobe Photoshop and Illustrator, to providing the opportunity to learn the building blocks of the Internet, HTML and CSS, our graduates will have the key technical skills necessary to succeed in this field.

Here’s How

Pioneer YourPath to Success.

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Apply today at: daniels.du.edu | 303.871.3416