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Stay relevant

DXIndex2019

Ellen Trolle, EVP

Who is SOS International?

How do we see the future?

Stay relevant focus

How do we succeed?

#stayrelevant#SOSinternational

Who is SOS International ?

SOS International is the leading assistance organisation in the Nordic region


https://www.sos.eu/en/company-presentation/

1961 2006 2014

Rødtkort

Sweden – Finland – Denmark - Norway

Technical Division

2012

- 40 % market share- Strongest setup in the Nordics


COMPANY PRESENTATION

How do we see the future?


Reduce complexity


Simple IT architecture

1 Callcenter

solution

4 different

systems to

dispatch technical

cases

4 different

systems to handle

cases

2 ERP systems

1 Callcenter

solution

3 different systems

to dispatch

technical cases

2 different systems

to handle cases

2 ERP systems

1 Callcenter

solution

1 system to

dispatch technical

cases

1 system to

handle cases

1 ERP system

COMPLEX BASIC SIMPLE


Stay relevant


111109/05/2019

DIVERSE MOBILITY

AUTONOMOUS DRIVING

ELECTRIFICATION

CONNECTIVITY

Mega trends


Going digital


Four digital workstreams

1.

Roadside

assistance

online

2.

Connected

car

3.

Operational

optimisation

4.

New tech

and future

growth



Connecting all the dots to stay relevant…



… by creating a digital customer journey…

#stayrelevant

By utilizing digitisation, new technology and data we

want to make mobility service:

✓ Automatic – easy and effective

✓ Convenient – value creating beyond

assistance

✓ Providing state of the art safety & mobility

✓ Smarter – tailored, proactive and

preventive

Our job is to create value in the customer journey,

when in need of assistance and beyond, on behalf of

our customers

161609/05/201906/05/2019

… by always taking on a customer centric view


Digitalise through MVP approach


”

Follow your truck


Change business model#stayrelevant#SOSinternational

20

Moonshots 2025

3 out of 4 cases are created digitally

Reduction of classic operational costs by 30 %

All light cases are handled 100 % digitally

Relative reduction in Network costs by 25 %

1 out of 2 customers have ”next level service offerings” from SOS

1 out of 3 assistances are proactive/preventive


Re-active Pro-active

Aiming for zero breakdowns


App provides

you an

overview of car

status and

reliability

In case of issues

we contact and

help you solve

themOur 24/7

alarm center

receives car

data

Install the

dongle in the

cars OBD-port

and download

the app

Get help before

the accident

occur

Connected car


https://www.youtube.com/watch?v=jqD9MDAdnTE

2306/05/2019

”SOS International pushes messages and

advices if something seems wrong with

our car. We have all mobility services

gathered in one app – tailored just for our

familiy’s needs. It’s easy, convienient and

we feel safe on the road”


How do wesucceed


”Assumptions are the

mother of all fuck-ups”

…or are they?


We need to change our riskwillingness…..

…and learn howto fail fast…


Strategyimplementationfor real


Create anddevelop therightorganisation


New ways of working

Long livedproduct teams


Sum up

Define moonshots

Tell the Why

Set the right teams

From facts to fail fast

Find courage and pressstart

Stay relevant


32

06/05/2019


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menu when you click stay relevant · stay relevant focus how do we succeed? #sosinternational...

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