outdoor advertising key to budweiser’s sales success in 2009
TRANSCRIPT
OUTDOOR AdvertisingOUTDOOR AdvertisingKey to BUDWEISER’s sales success in 2009Key to BUDWEISER’s sales success in 2009
There are nearly 100,000 21+ Heavy Beer DrinkersThere are nearly 100,000 21+ Heavy Beer Drinkers
LAMAR OUTDOOR KnowsLAMAR OUTDOOR Knowswhere these Heavy Beer Drinkers Live and Drive.where these Heavy Beer Drinkers Live and Drive.
Over 500,000 21+ Pittsburgh Adults go toOver 500,000 21+ Pittsburgh Adults go toBars & Nightclubs every month.Bars & Nightclubs every month.
LAMAR OUTDOOR Knows where PittsburghLAMAR OUTDOOR Knows where PittsburghBars & Nightclub goers live and drive.Bars & Nightclub goers live and drive.
LAMAR OUTDOOR Knows where to findLAMAR OUTDOOR Knows where to findAdult Beverage Consuming SupermarketAdult Beverage Consuming SupermarketShoppers!Shoppers!
How many of these 325,000+ $100+/weekHow many of these 325,000+ $100+/weekwill be reminded to buy BUDWEISER products?will be reminded to buy BUDWEISER products?
How many of these 200,000+ $150+/weekHow many of these 200,000+ $150+/weekwill be reminded to buy BUDWEISER products?will be reminded to buy BUDWEISER products?
LAMAR OUTDOOR Knows where the bigLAMAR OUTDOOR Knows where the bigSupermarket spenders who enjoy Adult BeveragesSupermarket spenders who enjoy Adult BeveragesLive and Drive.Live and Drive.
LAMAR OUTDOORLAMAR OUTDOOReffectively Reaches nearlyeffectively Reaches nearly75% of Pittsburgh’s75% of Pittsburgh’sHeavy Beer Drinkers.Heavy Beer Drinkers.
LAMAR OUTDOORLAMAR OUTDOOReffectively reaches nearlyeffectively reaches nearly70% of Pittsburgh’s 21+70% of Pittsburgh’s 21+Bar & Nightclub Goers.Bar & Nightclub Goers.
LAMAR OUTDOORLAMAR OUTDOOReffectively Reaches overeffectively Reaches over70% of the $150+/week 70% of the $150+/week Supermarket shoppers whoSupermarket shoppers whoPurchase Adult beverages.Purchase Adult beverages.
Want 21-34 Beer Drinkers in an I-PodWant 21-34 Beer Drinkers in an I-PodSatellite Radio World? Satellite Radio World?
LAMAR OUTDOOR is seen weekly by overLAMAR OUTDOOR is seen weekly by over250,000 local 21+ Beer Consumers who spend250,000 local 21+ Beer Consumers who spendMore than $160 Million a year on Beer & Ale.More than $160 Million a year on Beer & Ale.