presentation at 6th international aaai conference on weblogs and social media
TRANSCRIPT
Measuring Global Food Sentiment One Tweet at a Time
Culture Status Mood Place
Why? *
Food is political*
Food is political*
Food is emotional*
Food is a business*
Food is an emotional business*
Food is at a tipping point *
Project Goal
Barometer of food consumption + the related emotional responses amongst
Twitter users
Relate this to the wealth + obesity levels
*
Data*
“I had…..lunch”“I ate…..”
Process*
Insights*
o Majority positive sentiment
Insights*
Top 50 most Tweeted about Foods*
Fast-food companies dominate the food landscape*
Pic: the noun project
Meat: often tweeted + high sentiment*
Pic: the noun project
Culture-specific Foods*
Zimbabwe: curried goat
South Africa: lemon meringue pie
* Stark differences between neighbours
Pic: Superfad the noun project
* Traces of the past
Pic: the noun project
* Engagement
Partners*
