5. How did you attract/address your audience?

Evaluation Media AS

Research and Attracting my Audience

• For my final piece, I researched what type of magazine my target audience would like to see. I did this by asking friends and family of my target age group, 16-26 what they would like to see in a house music magazine, including, the name, the content, and the price. Here are some of the outcomes of this questionnaire.

Findings

THE

WAREH

OUSE

MY

HOUSE

WAREH

OUSE

ACID T

RAX

DECKS

0

1

2

3

4

5

6

7

Series1

NO YES1. Do you buy music magazines?

0

2

4

6

8

10

12

14

16

Series1

Addressing my Audience

• After I had finished my final product, I put it on Facebook and sent it to a handful of friends that suited my target audience. I asked them if they liked the format of my magazine, and if they had any criticisms of it, things to improve it from a different point of view. This is what I found.

Findings from Facebook

Conclusions

• From my Facebook interviews I found that my contents page was generally my weakest point, which is why I changed it from the first image to the second.