shigeo fukuda presentation

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SHIGEO FUKUDA “I believe that in design, 30 percent dignity, 20 percent beauty and 50 percent absurdity are necessary,” Wednesday, March 9, 2011

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Shigeo Fukuda PresentationDesign Lecture Poster Prep

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Page 1: Shigeo Fukuda Presentation

SHIGEO FUKUDA“I believe that in design, 30 percent dignity, 20 percent beauty and 50 percent absurdity are necessary,”

Wednesday, March 9, 2011

Page 2: Shigeo Fukuda Presentation

"A playful heart requires no translation."

- Paul Rand on Shigeo

Wednesday, March 9, 2011

Page 3: Shigeo Fukuda Presentation

Shigeo Fukuda, was born on valentines day in 1932 in Tokyo, Japan to a family that was involved in manufacturing toys. He became interested in the minimalist Swiss Style of graphic design, and graduated from Tokyo National University of Fine Arts and Music in 1956.

Wednesday, March 9, 2011

Page 4: Shigeo Fukuda Presentation

Shigeo Fukuda's work is deeply in!uenced by Takashi Kohno; a pioneer in modem Japanese graphic design, Kohno was purported to be Japan's "rst designer possessing a distinct objective along with a creative personality. His posters heralded a new era of visual expressionism. Kohno's work was always controversial, yet visually inspiring. His posters were an exhilarating prelude to Fukuda's own imprint on communication design.

Wednesday, March 9, 2011

Page 5: Shigeo Fukuda Presentation

“Mr. Fukuda was expert at communicating messages using minimal graphic means. Although he admired Japanese woodblock traditions, his spare style was universal, his symbolism bridging cultural divides.”

- Steven Heller for the New York Times

Fukuda's most famous poster, entitled Victory 1945 , is a bitingly satirical commentary on the senselessness of war.

Wednesday, March 9, 2011

Page 6: Shigeo Fukuda Presentation

Human Rights Environmental Pollution Preserving History

Shigeo Fukuda's sense of high moral responsibility as a graphic designer is undertaken with "rm conviction. His work effectively mirrors and embraces the worldly causes he believes in. Coupled with his "ne !air for color and layout, along with advanced Japanese reproduction techniques, Fukuda always manages to get his points across.

Wednesday, March 9, 2011

Page 7: Shigeo Fukuda Presentation

Contrary to Western styles of expression, Japanese communication is more emotional than rational. Such emotion is profoundly linked to art. Fukuda dramatically shatters all cultural and linguistic barriers with his universally recognizable style.

Wednesday, March 9, 2011

Page 8: Shigeo Fukuda Presentation

“Fukuda is not a communicator who conforms to the principles of accessibility, With few exceptions, his purpose is to mystify.” - Seymour Chwast

Wednesday, March 9, 2011

Page 9: Shigeo Fukuda Presentation

“Shigeo Fukuda died on January 11, 2009. Our world has suffered a great loss, indeed. But if you change the way you look at the world, the world itself changes. Perhaps the illusion here is that Shigeo Fukuda lives on.”- KT Meaney

Wednesday, March 9, 2011

Page 10: Shigeo Fukuda Presentation

Wednesday, March 9, 2011

Page 11: Shigeo Fukuda Presentation

Panoramic Compositions 4 Images Panoramic Compositions 2 Images

Wednesday, March 9, 2011

Page 12: Shigeo Fukuda Presentation

Panoramic Compositions 4 Images

Panoramic Compositions 2 Images

Wednesday, March 9, 2011

Page 13: Shigeo Fukuda Presentation

“Mr. Fukuda was expert at communicating messages using minimal graphic means. Although he admired Japanese woodblock traditions, his spare style was universal, his symbolism bridging cultural divides.” - Steven Heller for the New York Times

nytimes.com - http://www.nytimes.com/2009/01/20/arts/design/20fukuda.html?_r=1

“I believe that in design, 30 percent dignity, 20 percent beauty and 50 percent absurdity are necessary,”

designishistory.com - http://www.designishistory.com/1960/shigeo-fukuda/

"A playful heart requires no translation."- Paul Rand on Shigeo

modernism101.com - http://www.modernism101.com/fukuda_invitation.php

“Shigeo Fukuda, was born on valentines day in 1932 in Tokyo, Japan to a family that was involved in manufacturing toys. He became interested in the minimalist Swiss Style of graphic design, and graduated from Tokyo National University of Fine Arts and Music in 1956.”

designishistory.com - http://www.designishistory.com/1960/shigeo-fukuda/

“Shigeo Fukuda's sense of high moral responsibility as a graphic designer is undertaken with "rm conviction. His work effectively mirrors and embraces the worldly causes he believes in. Coupled with his "ne !air for color and layout, along with advanced Japanese reproduction techniques, Fukuda always manages to get his points across.”

Art Directors Club - http://www.adcglobal.org/archive/hof/1987/?id=235

“Fukuda is not a communicator who conforms to the principles of accessibility, With few exceptions, his purpose is to mystify.” - Seymour Chwast

Nytimes.com - http://www.nytimes.com/2009/01/20/arts/design/20fukuda.html?_r=1

“Shigeo Fukuda died on January 11, 2009. Our world has suffered a great loss, indeed. But if you change the way you look at the world, the world itself changes. Perhaps the

illusion here is that Shigeo Fukuda lives on.” - KT Meaney

UnderConsiteration.com http://www.underconsideration.com/speakup/archives/005788.html

Sources (In order of appearance)

Wednesday, March 9, 2011