startup e business model - strategie d'impresa
DESCRIPTION
TRANSCRIPT
![Page 1: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/1.jpg)
![Page 2: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/2.jpg)
Università Politecnica delle MarcheFacoltà di Economia “G. Fuà”
ancona, 10 maggio 2013
startup e business model:strumenti e metodoper far crescere nel modo giusto un’idea
![Page 3: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/3.jpg)
chi siamo e perchè siamo quistartup Worlddall'idea al businessIl business model canvasi fondamentali 9dal canvas al customer development utilizzare il business model canvasdomande & considerazioni finali
![Page 4: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/4.jpg)
chi siamo e perchè siamo quistartup Worlddall'idea al businessil business model canvasi fondamentali 9dal canvas al customer development utilizzare il business model canvasdomande & considerazioni finali
![Page 5: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/5.jpg)
strategia
chi siamo e perchè siamo qui1/5 • e-xtrategy
tecnologia
valori metodo
![Page 6: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/6.jpg)
chi siamo e perchè siamo qui2/5 • cosa facciamo
![Page 7: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/7.jpg)
chi siamo e perchè siamo qui3/5 • perché siamo qui
avere un' ideaè un' ottima cosama è ancora meglio sapere comeportarla avanti.”
Henry Ford, “My life and work”, 1922
“
![Page 8: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/8.jpg)
chi siamo e perchè siamo qui4/5 • perché siamo qui
formareed informare i giovani offrendo loronuovi strumenti strategici di business
abbiamo un obiettivo:
![Page 9: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/9.jpg)
chi siamo e perchè siamo qui5/5 • perché siamo qui
perché non è possibile utilizzare gli strumenti di business di ieri nelle aziende di oggi
![Page 10: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/10.jpg)
chi siamo e perchè siamo quistartup Worlddall'idea al businessil business model canvasi fondamentali 9dal canvas al customer development utilizzare il business model canvasdomande & considerazioni finali
![Page 11: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/11.jpg)
chi siamo e perchè siamo quistartup Worlddall'idea al businessil business model canvasi fondamentali 9dal canvas al customer development utilizzare il business model canvasdomande & considerazioni finali
![Page 12: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/12.jpg)
startup world1/14 • che cos’è una startup
![Page 13: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/13.jpg)
2/14 • le startup in italiastartup world
![Page 14: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/14.jpg)
3/14 • ci sono delle agevolazionistartup world
![Page 15: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/15.jpg)
4/14 • startup ecosystemstartup world
![Page 16: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/16.jpg)
5/14 • chi opera nel mercato
avvio
sviluppo
cambiamento
incubatore
business Angel
venture capitalist
acceleratore
mentor
investitori private equity
partner strategico
startup world
![Page 17: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/17.jpg)
avvio
![Page 18: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/18.jpg)
6/14 • l’incubatore
l’incubatore● iniziative che offrono la possibilità alle start-up di
sviluppare la loro idea imprenditoriale a 360° beneficiando di un sostegno pratico a livello di consigli, infrastrutture, e molto altro.
● supporta la startup nella fase primordiale, quando si è ancora in fase di idea innovativa
● incubazione limitata nel tempo
● a pagamento
startup world
![Page 19: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/19.jpg)
7/14 • l’acceleratore
l’acceleratore
● supporta il passaggio da startup a impresa matura.
● offre: piccoli finanziamenti e mentorship
● richiede: una quota della società
● fase più lunga dell'incubazione
startup world
![Page 20: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/20.jpg)
8/14 • business angels
business angels
● investitori privati o di aziende che sostengono la startup con una partecipazione finanziaria
● condividono con la startup il know-how, i contatti e partecipano al consiglio d’amministrazione
● motivazione non è unicamente legata al guadagno finanziario
startup world
![Page 21: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/21.jpg)
9/14 • venture capitalistsstartup world
venture capitalists
● investitori nel capitale di rischio di società con forte potenziale di crescita
● offrono: investimenti e consulenza direzionale e strategica
● effettuano investimenti maggiori dei business angel
![Page 22: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/22.jpg)
10/14
da cosa dipendela loro decisione?
startup world
![Page 23: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/23.jpg)
startup world
● la cultura organizzativa del team ● curricula e competenze del team● capacità di comunicazione interna● capacità di prendere decisioni● il sistema organizzativo● le previsioni di mercato
11/14
da cosa dipende la loro decisione?
![Page 24: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/24.jpg)
da cosa dipende la loro decisione?
startup world
elevatorpitch12/14
![Page 25: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/25.jpg)
sviluppo
![Page 26: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/26.jpg)
13/14 • mentor
il mentor
startup world
● figura molto importante sostiene lo startupper nel muovere i primi passi nel mondo imprenditoriale
● supporto molto utile sopratutto nella fase di creazione e strutturazione del business plan
![Page 27: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/27.jpg)
14/14 • partner strategico
il partner strategico
startup world
● guida lo startupper a compiere
nel modo giusto il percorso
dall'idea innovativa al business
di successo.
● offre: servizi strategici
● servizi tecnologici per mettere a
punto il prototipo tecnologico
e-xtrategyfreelance
aziende
tutorcoach
![Page 28: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/28.jpg)
chi siamo e perchè siamo quistartup Worlddall'idea al businessil business model canvasi fondamentali 9utilizzare il business model canvasdal canvas al customer development domande & considerazioni finali
![Page 29: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/29.jpg)
chi siamo e perchè siamo quistartup Worlddall'idea al businessil business model canvasi fondamentali 9utilizzare il business model canvasdal canvas al customer development domande & considerazioni finali
![Page 30: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/30.jpg)
1/1 • trasformare una buona idea in un ottimo businessdall’idea al business
definizione modello
di businessidea Innovativa
sviluppo del prototipo tecnologico
testing del modello di business
nel mercato di riferimento
![Page 31: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/31.jpg)
chi siamo e perchè siamo quistartup Worlddall'idea al businessil business model canvasi fondamentali 9dal canvas al customer development utilizzare il business model canvasdomande & considerazioni finali
![Page 32: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/32.jpg)
chi siamo e perchè siamo quistartup Worlddall'idea al businessil business model canvasi fondamentali 9dal canvas al customer development utilizzare il business model canvasdomande & considerazioni finali
![Page 33: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/33.jpg)
1/3 • lo strumento adottatoil business model canvas
![Page 34: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/34.jpg)
business model canvas story
2/3 • business model canvas storyil business model canvas
● creato nel 2010 da A. Osterwalder, Yves Pigneur, Alan Smith, e 470 ricercatori provenienti da 45 paesi diversi, è lo strumento più utilizzato da imprenditori di tutto il mondo per la definizione strategica del proprio modello di business.
● l'idea iniziale nasce in Svizzera ma i primi utilizzi fanno riferimento agli imprenditori americani.
● oggi, grazie alla sua efficacia, è uno strumento utilizzato da un numero sempre maggiore di aziende.
● in Italia rappresenta uno strumento altamente innovativo ma ancora sconosciuto a gran parte degli imprenditori.
![Page 35: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/35.jpg)
il modello di business descrive la logica con la quale un’organizzazionecrea, distribuisce e cattura valore.”
Alexander Osterwalder
“
3/3 il business model canvas
![Page 36: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/36.jpg)
chi siamo e perchè siamo quistartup Worlddall'idea al businessil business model canvasi fondamentali 9dal canvas al customer development utilizzare il business model canvasdomande & considerazioni finali
![Page 37: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/37.jpg)
chi siamo e perchè siamo quistartup Worlddall'idea al businessil business model canvasi fondamentali 9dal canvas al customer development utilizzare il business model canvasdomande & considerazioni finali
![Page 38: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/38.jpg)
1/16 i fondamentali 9
![Page 39: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/39.jpg)
2/16 • segmenti di clientela i fondamentali 9
![Page 40: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/40.jpg)
3/16 • valore offertoi fondamentali 9
![Page 41: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/41.jpg)
4/16 • canalii fondamentali 9
![Page 42: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/42.jpg)
5/16 • relazioni coni clientii fondamentali 9
![Page 43: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/43.jpg)
6/16 • flussi di ricavii fondamentali 9
![Page 44: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/44.jpg)
7/16 • risorse chiavei fondamentali 9
![Page 45: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/45.jpg)
8/16 • attività chiavei fondamentali 9
![Page 46: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/46.jpg)
9/16 • partner chiavei fondamentali 9
![Page 47: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/47.jpg)
10/16 • struttura dei costii fondamentali 9
![Page 48: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/48.jpg)
11/16 i fondamentali 9
1
3
5
4
2
9
6
78
![Page 49: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/49.jpg)
12/16
sì,ma io ho giàun business plan.utilizzare il business model canvas
![Page 50: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/50.jpg)
nessun business plansopravviveal primo incontrocon il cliente.”
Steve Blank
13/16 utilizzare il business model canvas
“
![Page 51: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/51.jpg)
14/16 utilizzare il business model canvas
il business model canvas non è un’alternativa al business plan.
![Page 52: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/52.jpg)
15/16 utilizzare il business model canvas
è parte integrante del business plan.
![Page 53: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/53.jpg)
16/16
ok.ho compilato il canvas.cosa c’è dopo?
utilizzare il business model canvas
![Page 54: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/54.jpg)
chi siamo e perchè siamo quistartup Worlddall'idea al businessil business model canvasi fondamentali 9dal canvas al customer development utilizzare il business model canvasdomande & considerazioni finali
![Page 55: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/55.jpg)
chi siamo e perchè siamo quistartup Worlddall'idea al businessil Business Model Canvasi fondamentali 9dal canvas al customer development utilizzare il business model canvasdomande & considerazioni finali
![Page 56: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/56.jpg)
1/12 • le 9 ipotesi dal canvas al customer development
6 ipotesi
9 ipotesi
8 ipotesi
7 ipotesi
2 ipotesi
4 ipotesi
1 ipotesi
3 ipotesi
5 ipotesi
![Page 57: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/57.jpg)
2/12 • customer development dal canvas al customer development
![Page 58: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/58.jpg)
3/12 • customer development dal canvas al customer development
go outside the building!
![Page 59: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/59.jpg)
4/12 • customer development dal canvas al customer development
![Page 60: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/60.jpg)
5/12 • customer development dal canvas al customer development
![Page 61: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/61.jpg)
6/12 • customer development dal canvas al customer development
![Page 62: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/62.jpg)
7/12 • customer development dal canvas al customer development
![Page 63: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/63.jpg)
8/12 • lean startup circle dal canvas al customer development
![Page 64: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/64.jpg)
9/12 • groupon business model canvas dal canvas al customer development
![Page 65: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/65.jpg)
10/12 • apple’s iTunes / iPod business Model utilizzare il business model canvas
![Page 66: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/66.jpg)
11/12 • google’s book search utilizzare il business model canvas
![Page 67: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/67.jpg)
12/12 • nespresso business model utilizzare il business model canvas
![Page 68: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/68.jpg)
chi siamo e perchè siamo quistartup Worlddall'idea al businessil business model canvasi fondamentali 9dal canvas al customer development utilizzare il business model canvasdomande & considerazioni finali
![Page 69: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/69.jpg)
chi siamo e perchè siamo quistartup Worlddall'idea al businessil Business Model Canvasi fondamentali 9dal canvas al customer development utilizzare il business model canvasdomande & considerazioni finali
![Page 70: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/70.jpg)
1/7
perché usareIl business model canvas?
utilizzare il business model canvas
![Page 71: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/71.jpg)
organizzazionedelle ideein modo schematico
2/7utilizzare il business model canvas
![Page 72: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/72.jpg)
partecipazionedi tutte le figure chiavein azienda
3/7 utilizzare il business model canvas
![Page 73: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/73.jpg)
4/7 utilizzare il business model canvas
visione completa del proprio business
![Page 74: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/74.jpg)
l’imprenditore partecipa al processo in prima persona
utilizzare il business model canvas5/7
![Page 75: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/75.jpg)
6/7 utilizzare il business model canvas
facile individuazione
dei punti chiave
![Page 76: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/76.jpg)
7/7 utilizzare il business model canvas
aiuta a rispondereal cambiamento
![Page 77: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/77.jpg)
chi siamo e perchè siamo quistartup Worlddall'idea al businessil business model canvasi fondamentali 9dal canvas al customer development utilizzare il business model canvasdomande & considerazioni finali
![Page 78: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/78.jpg)
chi siamo e perchè siamo quistartup Worlddall'idea al businessil business model canvasi fondamentali 9dal canvas al customer development utilizzare il business model canvasdomande & considerazioni finali
![Page 79: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/79.jpg)
grazie per l’attenzione.
domande?
domande e considerazioni
![Page 80: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/80.jpg)
formazione miratasul business model canvas
formazione metodo di lavoro agile
workshop
implementazione del business model canvas
coaching / consulting
customer development& value proposition
implementazionedel prototipo tecnologico (MVP)
elevator pitch
strategia promozionee comunicazione digitale
scenario& market research
tutti i servizi di e-xtrategy per i modelli di business domande e considerazioni
![Page 81: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/81.jpg)
credits & approfondimenti
domande e considerazioni
libri● creare modelli di business: un manuale pratico ed efficace per ispirare chi deve creare o
innovare un modello di business; A. Osterwalder e Y. Pigneur, Edizioni FAG 2012.● business Model Generation : A Handbook for Visionaries, Game Changers, and Challengers,
A. Osterwalder● running Lean: Iterate from Plan A to a Plan That Works, Ash Mauria● the Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create
Radically Successful Businesses,E. Ries● the four steps to epiphany, S. Blank● creating startup success, A. Osterwalder e S. Blank● business Model and Customer Development, January 2013, S. Blank● restart Italia: rapporto della Task Force sulle startup istituita dal Ministro dello sviluppo
economico
link● www.leancanvas.com● www.businessmodelgeneration.com● il business model canvas in 2 minuti: http://www.youtube.com/watch?
feature=player_embedded&v=QoAOzMTLP5s● www.steveblank.com
referenze
![Page 82: Startup e business model - strategie d'impresa](https://reader033.vdocuments.net/reader033/viewer/2022051611/54b3561a4a795939178b4612/html5/thumbnails/82.jpg)
via s. ubaldo 3660030 monsano (an)tel +39 0731 60225