tbex 2016 asia, how to monitize your blog with print on demand, pete and betsy wuebaker
TRANSCRIPT
How To Monetize Your BlogWith Print on Demand
Peter and Betsy Wuebkerwww.PassingThru.Com
Our Business Revenue Structure• Diverse• Active• Passive
Why make a Business Plan?Monetization works better with an organized plan!
• Fragmented tactics
• Provides structure
• You’re a creative
Good News!Your business plan doesn’t need to be complex!
• Key functions• Basic outline
Business Plan ComponentsWe’re giving you the templates!
• Pro forma projection spreadsheet
• Simple outline document
What is a print on demand company?Why would I want to work with a POD?
• No start up costs• No inventory costs• Retail details handled for you
• Make money in your sleep
• Do the work once and move on – passive income• Work from anywhere in the world
• Original source of designs – product development• Considerable computer experience – working with images• Established online presence - promotional• Travel related products – niche marketing
You have advantages most others do not
Types of PODs
• Money driven – pay to play . . . TeeSpring, CafePress
• Art driven – primary emphasis is framed art . . . Society6• Designer driven – Easy to use and create . . .RedBubble
Advantages
• Simple to create products• Three ways to make money: royalty, affiliation, volume bonus• Easy to affiliate individual products or groups of products• Strong market place• Multiple free stores*• Active user forum• Customer Personalization
Advantages
• Use your photographyOpportunities to earn royalties
Opportunities to earn royalties
• Public domain images and designs• Your personal artwork
Opportunities to earn royalties• Travel related products
• Your Zazzle store• Your Blog – Plug In
Promote
• Stand Alone Web Site• Your social media – Auto marketing• Email signature
You’ve done the work, now expand your reach
http://bit.ly/PassingThru-TBEX• These slides• Revenue Projection Spreadsheet• Business Plan Template• List of Top PODs With Links• eBook: How2 Get Started on Zazzle• Zazzle Plug In For Wordpress
http://bit.ly/PassingThru-TBEX
Questions?