the daily dot

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Page 1: The Daily Dot
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This is Jane.

Jane reads the Daily Dot.

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Page 5: The Daily Dot
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The ultimate destination for original reporting about life online.Internet users are deeply passionate about their communities. We offer them stories that highlight the members of

those communities, created by our skilled team of more than 50 digital-native staffers and contributors—award-winning

e-sleuths and hard-nosed editors—and rooted in definitive, comprehensive writing and reporting in the best traditions of

journalism.

It is coverage that, uniquely, is not just on the web, but of the web.

The battle to destroy Wikipedia’s biggest sockpuppet army

And it's just the "tip of the iceberg," according to one editor.

Adult women are now the largest demographic in gaming

It's time to flush your stereotypes down the drain.

Physicist discovers the best place to put your router

Who knew there was such fine science behind the best way to stream Netflix.

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We’re the fastest growing original news site to date.

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We've more than doubled our traffic since this time last year.

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The Daily Dot Audience

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Our audience is influential, educated, and affluent.

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Our audience is social.

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I don’t let others tell me what I should be into.

I prefer to discover that

myself.

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I’m independent and opinionated. Fiercely so.

Also, I hate being defined as “the stereotypical woman” and will tell you this if you try.

Just because I’m young, don’t assume that makes me frivolous.

Sure, you’ll catch me reading an article in entertainment and pop culture— but only after I’ve read something on world news.

“Well rounded” doesn’t even begin to describe me.

Whatever the topic is, I like that the Daily Dot provides me with the facts, perspectives and analysis I need to make up my own mind. After all, it’s mine and mine alone.

Don’t pander to me and we’ll get along just fine.*

*Bonus points to those who respect and empower me.

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Our Audience –social creatures.

We asked Daily Dot readers how often they shares articles on social media. This is what

they said.

Source: Reader Survey, Sep 2014

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In a nutshell

The Daily Dot has the smartest conversations on the Web about everything readers care about—news, politics, business, entertainment, technology, and lifestyle. Our deeply original thinking about issues, events, and ideas inspires a passionate following among your best customers, the thought leaders within these communities.

The Daily Dot’s intelligence, wit, and creative use of the medium creates maximum engagement with our audience of New Influentials, 12.5 million top decision makers and cultural tastemakers who have grown up with the Web, technology, and social media. The Daily Dot is famed as the most-influential pioneer of Internet journalism.

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