villa marketing division - oslo dental
TRANSCRIPT
Villa Marketing Division
Villa Marketing Division
Villa Sistemi Medicali SpA
Rotograph Evo
Villa Marketing Division
• Target Customers
• Value Proposition
• Positioning
• Product Description• Key Components • Main Applications• Configurations
• Features / Advantages / Benefits• FAB table• Competitive Comparison
Contents
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• All dental professionals, regardless from their specialization:
Rotograph Evo greatly supports General Practitioners as well
Orthodontists, Paedodontists, Periodontologists and any other
specialization
• Radiological centers
• Larger clinics or hospitals
Target Customers
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• Target Customers
• Value Proposition
• Positioning
• Product Description• Key Components • Main Applications• Configurations
• Features / Advantages / Benefits• FAB table• Competitive Comparison
Contents
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• The wide range of projections and the optional cephalometric arm enable a complete diagnostic coverage in every clinical case: panoramic, sinus, TMJ and ceph projections
• The experience of five decades of dedication to X-ray diagnostic imaging integrated with the new generation technology allow the realization of a reliable system
• The simplified patient positioning and the intuitive user interface increase the workflow
Rotograph Evo is a high-frequency dental panoramic unit, available in analog and digital version, that provides versatility, reliability and user friendliness to allow an immediate use and maximum efficiency
Value Proposition
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• Target Customers
• Value Proposition
• Positioning
• Product Description• Key Components • Main Applications• Configurations
• Features / Advantages / Benefits• FAB table• Competitive Comparison
Contents
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Positioning
Rotograph Evo: advanced and reliable panoramic system that provides complete diagnostics, integrating the full range of
projections with high quality images and better user experience
Versatility - Reliability - User friendliness
Villa Marketing Division
• Target Customers
• Value Proposition
• Positioning
• Product Description• Key Components • Main Applications• Configurations
• Features / Advantages / Benefits• FAB table• Competitive Comparison
Contents
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200 kHz High Frequency generator assures an efficient X-ray emission, for patient’s health safeguard
• Shadows produced by the spinal column are reduced by an effective modulation of the kV value during the rotation of the overhead assembly
Constant magnification allows an accurate geometrical representation of anatomic structures for an accurate diagnosis
Key Components
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Wide range of projections covering all diagnostic needs
Digital version upgradeable to 3D for an evolution of the machine’s clinical applications
Multi-motorized rotation allows:
• adjustment of trajectory to different patient’s structures• constant magnification of the image • variety of projections• superior image quality
Automatic collimator sets the correct diaphragm for each exam
Key Components
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2 laser beams for simplified patient positioning
Alignment by mirror for patient self-centering possibility
Three-point headrest for maximized patient stability, minimizing the risk of movement during the exposure
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Electronic focal layer adjustment without patient repositioning
Complete range of chin rests to accommodate all patients for all exams
Telescopic motorized column for a faster positioning and compactness of the structure
• Chin rest height: 90 – 176 cm
Key Components
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For analog version, the on-board keyboard presents pushbuttons
grouped in logical areas coherent with the typical operating workflow:
setting of patient parameters, exam
protocol, exposure adjustments
• An alphanumeric LCD display
shows the main service messages
• DAP (Dose-Area Product) is
displayed by pressing F1
pushbutton
Key Components
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For digital version, touch screen interface for an easy use of the machine
• User-friendly graphical interface with
clear visualization of exam parameters
• Dedicated graphical representation for
each projection for an intuitive
selection
• DAP value is always displayed for
each exam, as well as it is recorded on
each acquired image
Key Components
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USB connection to save images on external device in case of PC or network unavailability
A virtual keyboard can be displayed on the PC screen and allows to perform all the exam settings from within the imaging software
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High Speed / Definition mode for Ceph examination
Single or dual Ceph detector for the unit equipped with cephalometric arm, to protect the investment over time
Dicom functions for integration into hospital networks
Key Components
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Optional Evo XP eXtended Programs
• Adult/child half-panoramic (Right, Left)
• Adult/child Evo half-panoramic (R, L)*
• Improved orthogonality dentition
• Frontal dentition
• Low dose panoramic
• Low dose Evo panoramic*
• Bitewing (R, L, R&L)*
Standard programs
• Adult/child panoramic
• Adult/child Evo panoramic*
• TMJ open/close mouth
• Maxillary Sinus P-A
Ceph programs
• Lateral Ceph
• Frontal Ceph
• Carpus
Optional Implant Program*
• Linear tomography for implantology
* only for digital unit
Main Applications
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• Panoramic projections for adult / child
• Sinus
• TMJ R/L with open/close mouth
Rotograph Evo covers all the needs in general dentistry with a full range of
standard panoramic projections for the patient dentition and related
anatomical structures:
The integration of the cephalometric arm allows to take lateral and frontal
projections of the skull
• Evo XP package
• Implant package
Optional advanced projections are available to further extend the diagnostic
capabilities of the machine:
Main Applications
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Standard programs: Adult panoramic
Exposure time: 13.8 s
Main Applications
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Standard programs: Child panoramic
Child panoramic
• Reduced trajectory size and shape
• Lower kV and mA
• Reduced height collimator (analog version only)
Main Applications
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Panoramic with Evo trajectory
Only for Rotograph Evo D
Trajectory available for panoramic projections
• Evo trajectory has an enlarged focal layer on the incisors area
• Large tolerance for errors of patient positioning
• Exposure time: 14.4 s adult / 13.3 s child
Main Applications
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Standard programs: TMJ open/close mouth
• 4 views are taken on the same image
• Each condyle is X-rayed with open and closed mouth
• True Lateral Projection shows the exact condyle anatomy
• Exposure time: 2.44 s (each projection) x 4 = 9.7 s
Right
close
Right
open
Left
open
Left
close
Main Applications
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Standard Programs: Maxillary Sinus P-A
ProjectionLayer
• Rotational projection (portion of panoramic)
• Specific reduced height chin rest is used
• Exposure time: 9.4 s
Main Applications
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Extended Programs: Improved orthogonality dentition
• The X-ray beam is always orthogonal to the dental arch to reduce overlapping of teeth
• Improved visibility of interproximal space and caries
• The scope is limited to the dentition area to reduce exposure
• Exposure time: 11.9 s
Main Applications
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Improved orthogonality
Standard PAN
X-ray beam
Teethprojection
X-ray beam
Teethprojection
NOTE: Only an image portion is shown for comparison
Main Applications
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• Useful to reduce the dose when the region of interest is limited to one half of the arch
• Exposure time: 7.4 s adult / 7.3 s child
Half panoramic Left Half panoramic Right
Extended Programs: Half panoramic
Main Applications
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Extended Programs: Low dose panoramic
• Panoramic limited to dentition for a reduced patient dose
• Useful in case of already known patient without TMJ’s problem
• Exposure time: 11.4 s
Main Applications
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• Segmented Panoramic limited to the
frontal dentition (canine to canine)
• Exposure time: 4.4 s
Extended Programs: Frontal dentition
Main Applications
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Extended Programs: Bite-wing
• Projection allowing the examination of lateral dentition (from eighth to fourth
approximately) with X-ray beam orthogonal to the dental arch
• Acquisition of one side of the dentition (right or left) or both of them (right + left in
one image)
• Exposure time: 3.2 s (Right or Left side), 6.3 s (both sides)
Bite-wing (R&L)Bite-wing (R)
Only for Rotograph Evo D
Main Applications
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• This program acquires 3 transversal slices (4 mm thickness
for incisors and canines – 5 mm for molars and premolars)
for the preliminary analysis of the implant sites and the
related follow-up
• Exposure time: 9.2 s (incisors and canines)
• Exposure time: 7.3 s (molars and premolars)
Implant packageOnly for Rotograph Evo D
Main Applications
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• AP view• LL view • Carpus exam(hand support is provided)
Cephalometric programs
Main Applications
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Digital cephalometrywith horizontal scanning movement
• This technique provides the same geometric
projection as in standard film exposure
• No need to compensate distortion via software
Primarycollimator
Secondarycollimator
Detector
Focus(fixed)
Patient
• Scanning movement of the x-ray beam is obtained with a linear scanning
movement of a primary collimator (near the tubehead)
maintaining the focus in a fixed position
Main Applications
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• An automatic soft tissue filter is applied to lateral
projections to enhance the visibility of the patient's profile
and a calibrated ruler is superimposed to the image for
proper geometric calibration
• Secondary collimator: during the ceph scan, each
portion of the skull is exposed for just fractions of a
second by a perfectly collimated x-ray beam, limiting
the overall patient exposure to a minimum. This is
particularly beneficial for children and teenagers,
which are often subject to ceph exams
Digital cephalometry
Main Applications
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Image formats and scanning times
Projection Format
HD Times
3x3 binning
HS Times
5x5 binning
Skull Lateral (L-L) with
STF
22 x 18
vertical
Asymmetric
4.5 s
-
Skull Lateral (L-L)
With STF and full view of
the nape
22 x 24
horizontal
Asymmetric
12 s
6 s
Postero-Anterior (P-A)
22 x 24
horizontal
Symmetric
12 s
6 s
Skull Latero/Lateral or
Postero-Anterior (P-A)
22 x 30
horizontal
Symmetric
15 s
7.5 s
Hand/wrist
22 x 18
vertical
Symmetric
9 s
4.5 s
• High Definition (3x3 binning) for
higher image definition
• High Speed (5x5 binning) for fast
examination time
• Minimum exam time 4.5 s
• Depending on the exam type and patient size, several image areas can be
selected, from 18x22 cm to 22x30 cm
Two scanning mode can be
selected:
Main Applications
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Dual sensor:
if orthodontics is the field of
expertise, or simply to avoid
handling the detector and
have the system always
ready
Single sensor: the same digital detector can be moved
from Pan to Ceph position with a quick
and simple operation. It is the optimal
configuration in case of execution of few
studies per week
Two options for the Digital Ceph arm
Main Applications
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• State-of-the-art CCD sensor with CsI (Caesium Iodide) layer
• The CsI layer (scintillator screen) gives a better image resolution and dose
reduction compared to sensors with “Gadox” used by other competitors
• Real time image display
• Pixel size: 27 µm
• Sensor resolution: 6.2 lp/mm (typical, 3x3 binning)
• Image matrix: 1860 x 3310 PAN (3x3 binning)
2720 x 3555 CEPH (3x3 binning)
• A/D converter: 16 bits
Digital sensor
Main Applications
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Integrated image storage
• Direct image storage to USB memory sticks
• Images can be acquired even if the PC or network
is momentarily unavailable at the time of the exam
and can then be transferred at any time
Integrated Ethernet connection:
• Easy integration into existing PC network
• Images can be acquired from every PC in the practice
• Requires no dedicated boards to be installed in the
computer, making it possible to acquire images from
any PC, including notebooks
Dual mode connectivity
Main Applications
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Rotograph Evo D comes bundled with the QuickVision software package
that offers all the image processing tools required for a professional activity
The Dental Studio software package (option) brings additional possibilities to
image treatment:
• 16-bits image processing engine for
better control of image contrast
• Powerful patient archive and image
database
• Easy integration with practice
management software
• Integration in hospital Dicom/PACS
environments through DICOM
functionalities
Software packages
Main Applications
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Configurations
Villa Marketing Division
Configurations
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• Target Customers
• Value Proposition
• Positioning
• Product Description• Key Components • Main Applications• Configurations
• Features / Advantages / Benefits• FAB table• Competitive Comparison
Contents
Villa Marketing Division
● Improved workflow - More
productivity
● Diagnostic capabilities further
enhanced
● Upgradeable with cephalometric
arm
● No patients refused - Installation
in low-ceiling rooms
● Possibility to position every kind
of patient and to set maximum
height of the column
● Telescopic column with wide
vertical adjustment (905-1705
mm)
● Reduced patient dose● Efficient X-ray emission● 200 kHz frequency generator
FEATURE ADVANTAGE BENEFIT
● Multi-motor technology ● Wide range of examination
programs
● No patients refused - More
productivity
● Keyboard with intuitive user
interface
● User friendly and easy to use ● Quick learning - Less training
time
F.A.B
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● Improved and optimized
workflow
● Simplified patient positioning● 2 lasers and adjustable mirror
● No distortions - More accurate
diagnosis
● Steady patient positioning ● 3 point headrest and chin support
● No distortions - More accurate
diagnosis
● Reduced image shadows in the
incisor area
● Angulated handgrips
● Minimum patient dose -
Reduced energy consumption
● Detail-rich images and high
sensitivity
● CsI detector (Rotograph Evo D)
● No interruption of workflow● Save images in case of PC or
network unavailability
● USB connection (Rotograph Evo D)
FEATURE ADVANTAGE BENEFIT
● Touch screen interface on control
panel (Rotograph Evo D)
● Easy use of the machine ● Quick learning - Less training
time
F.A.B
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Competitive Comparison *
Keyboard and LED
display. Optional
integrated PC
with touch screen
PC controlKeyboard and LED
display
Touch screen control
panelOn board user interface
14.1 s13.9 s14.2 s13.8 s (13.4 s child)Scan time (STD Pan)
NONONO YESTelescopic column
Yes, with optional
integrated PCNONOUSB memory stickOnboard image storage
26 x 22 cm24 x 18 cm29 x 24 cm30 x 22 cmMax Digital Ceph image
dimension
GadoxGadoxGadoxCsIScintillator screen
75 - 150 kHz140 kHz120 kHz200 kHzX-ray generator (kHz
DC)
Instrumentarium
OP200D – OC200D
Carestream
8000 / 8000C
Sirona
Orthophos XG 5
Villa
Rotograph Evo DFeatures
* Please see the attached table for a complete product comparison with competitors
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Thank you for your attention!
Villa Sistemi Medicali Sales & Marketing Team