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Page 1: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Page 2: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Villa Sistemi Medicali SpA

Rotograph Evo

Page 3: Villa Marketing Division - Oslo Dental

Villa Marketing Division

• Target Customers

• Value Proposition

• Positioning

• Product Description• Key Components • Main Applications• Configurations

• Features / Advantages / Benefits• FAB table• Competitive Comparison

Contents

Page 4: Villa Marketing Division - Oslo Dental

Villa Marketing Division

• All dental professionals, regardless from their specialization:

Rotograph Evo greatly supports General Practitioners as well

Orthodontists, Paedodontists, Periodontologists and any other

specialization

• Radiological centers

• Larger clinics or hospitals

Target Customers

Page 5: Villa Marketing Division - Oslo Dental

Villa Marketing Division

• Target Customers

• Value Proposition

• Positioning

• Product Description• Key Components • Main Applications• Configurations

• Features / Advantages / Benefits• FAB table• Competitive Comparison

Contents

Page 6: Villa Marketing Division - Oslo Dental

Villa Marketing Division

• The wide range of projections and the optional cephalometric arm enable a complete diagnostic coverage in every clinical case: panoramic, sinus, TMJ and ceph projections

• The experience of five decades of dedication to X-ray diagnostic imaging integrated with the new generation technology allow the realization of a reliable system

• The simplified patient positioning and the intuitive user interface increase the workflow

Rotograph Evo is a high-frequency dental panoramic unit, available in analog and digital version, that provides versatility, reliability and user friendliness to allow an immediate use and maximum efficiency

Value Proposition

Page 7: Villa Marketing Division - Oslo Dental

Villa Marketing Division

• Target Customers

• Value Proposition

• Positioning

• Product Description• Key Components • Main Applications• Configurations

• Features / Advantages / Benefits• FAB table• Competitive Comparison

Contents

Page 8: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Positioning

Rotograph Evo: advanced and reliable panoramic system that provides complete diagnostics, integrating the full range of

projections with high quality images and better user experience

Versatility - Reliability - User friendliness

Page 9: Villa Marketing Division - Oslo Dental

Villa Marketing Division

• Target Customers

• Value Proposition

• Positioning

• Product Description• Key Components • Main Applications• Configurations

• Features / Advantages / Benefits• FAB table• Competitive Comparison

Contents

Page 10: Villa Marketing Division - Oslo Dental

Villa Marketing Division

200 kHz High Frequency generator assures an efficient X-ray emission, for patient’s health safeguard

• Shadows produced by the spinal column are reduced by an effective modulation of the kV value during the rotation of the overhead assembly

Constant magnification allows an accurate geometrical representation of anatomic structures for an accurate diagnosis

Key Components

Page 11: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Wide range of projections covering all diagnostic needs

Digital version upgradeable to 3D for an evolution of the machine’s clinical applications

Multi-motorized rotation allows:

• adjustment of trajectory to different patient’s structures• constant magnification of the image • variety of projections• superior image quality

Automatic collimator sets the correct diaphragm for each exam

Key Components

Page 12: Villa Marketing Division - Oslo Dental

Villa Marketing Division

2 laser beams for simplified patient positioning

Alignment by mirror for patient self-centering possibility

Three-point headrest for maximized patient stability, minimizing the risk of movement during the exposure

Key Components

Page 13: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Electronic focal layer adjustment without patient repositioning

Complete range of chin rests to accommodate all patients for all exams

Telescopic motorized column for a faster positioning and compactness of the structure

• Chin rest height: 90 – 176 cm

Key Components

Page 14: Villa Marketing Division - Oslo Dental

Villa Marketing Division

For analog version, the on-board keyboard presents pushbuttons

grouped in logical areas coherent with the typical operating workflow:

setting of patient parameters, exam

protocol, exposure adjustments

• An alphanumeric LCD display

shows the main service messages

• DAP (Dose-Area Product) is

displayed by pressing F1

pushbutton

Key Components

Page 15: Villa Marketing Division - Oslo Dental

Villa Marketing Division

For digital version, touch screen interface for an easy use of the machine

• User-friendly graphical interface with

clear visualization of exam parameters

• Dedicated graphical representation for

each projection for an intuitive

selection

• DAP value is always displayed for

each exam, as well as it is recorded on

each acquired image

Key Components

Page 16: Villa Marketing Division - Oslo Dental

Villa Marketing Division

USB connection to save images on external device in case of PC or network unavailability

A virtual keyboard can be displayed on the PC screen and allows to perform all the exam settings from within the imaging software

Key Components

Page 17: Villa Marketing Division - Oslo Dental

Villa Marketing Division

High Speed / Definition mode for Ceph examination

Single or dual Ceph detector for the unit equipped with cephalometric arm, to protect the investment over time

Dicom functions for integration into hospital networks

Key Components

Page 18: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Optional Evo XP eXtended Programs

• Adult/child half-panoramic (Right, Left)

• Adult/child Evo half-panoramic (R, L)*

• Improved orthogonality dentition

• Frontal dentition

• Low dose panoramic

• Low dose Evo panoramic*

• Bitewing (R, L, R&L)*

Standard programs

• Adult/child panoramic

• Adult/child Evo panoramic*

• TMJ open/close mouth

• Maxillary Sinus P-A

Ceph programs

• Lateral Ceph

• Frontal Ceph

• Carpus

Optional Implant Program*

• Linear tomography for implantology

* only for digital unit

Main Applications

Page 19: Villa Marketing Division - Oslo Dental

Villa Marketing Division

• Panoramic projections for adult / child

• Sinus

• TMJ R/L with open/close mouth

Rotograph Evo covers all the needs in general dentistry with a full range of

standard panoramic projections for the patient dentition and related

anatomical structures:

The integration of the cephalometric arm allows to take lateral and frontal

projections of the skull

• Evo XP package

• Implant package

Optional advanced projections are available to further extend the diagnostic

capabilities of the machine:

Main Applications

Page 20: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Standard programs: Adult panoramic

Exposure time: 13.8 s

Main Applications

Page 21: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Standard programs: Child panoramic

Child panoramic

• Reduced trajectory size and shape

• Lower kV and mA

• Reduced height collimator (analog version only)

Main Applications

Page 22: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Panoramic with Evo trajectory

Only for Rotograph Evo D

Trajectory available for panoramic projections

• Evo trajectory has an enlarged focal layer on the incisors area

• Large tolerance for errors of patient positioning

• Exposure time: 14.4 s adult / 13.3 s child

Main Applications

Page 23: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Standard programs: TMJ open/close mouth

• 4 views are taken on the same image

• Each condyle is X-rayed with open and closed mouth

• True Lateral Projection shows the exact condyle anatomy

• Exposure time: 2.44 s (each projection) x 4 = 9.7 s

Right

close

Right

open

Left

open

Left

close

Main Applications

Page 24: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Standard Programs: Maxillary Sinus P-A

ProjectionLayer

• Rotational projection (portion of panoramic)

• Specific reduced height chin rest is used

• Exposure time: 9.4 s

Main Applications

Page 25: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Extended Programs: Improved orthogonality dentition

• The X-ray beam is always orthogonal to the dental arch to reduce overlapping of teeth

• Improved visibility of interproximal space and caries

• The scope is limited to the dentition area to reduce exposure

• Exposure time: 11.9 s

Main Applications

Page 26: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Improved orthogonality

Standard PAN

X-ray beam

Teethprojection

X-ray beam

Teethprojection

NOTE: Only an image portion is shown for comparison

Main Applications

Page 27: Villa Marketing Division - Oslo Dental

Villa Marketing Division

• Useful to reduce the dose when the region of interest is limited to one half of the arch

• Exposure time: 7.4 s adult / 7.3 s child

Half panoramic Left Half panoramic Right

Extended Programs: Half panoramic

Main Applications

Page 28: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Extended Programs: Low dose panoramic

• Panoramic limited to dentition for a reduced patient dose

• Useful in case of already known patient without TMJ’s problem

• Exposure time: 11.4 s

Main Applications

Page 29: Villa Marketing Division - Oslo Dental

Villa Marketing Division

• Segmented Panoramic limited to the

frontal dentition (canine to canine)

• Exposure time: 4.4 s

Extended Programs: Frontal dentition

Main Applications

Page 30: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Extended Programs: Bite-wing

• Projection allowing the examination of lateral dentition (from eighth to fourth

approximately) with X-ray beam orthogonal to the dental arch

• Acquisition of one side of the dentition (right or left) or both of them (right + left in

one image)

• Exposure time: 3.2 s (Right or Left side), 6.3 s (both sides)

Bite-wing (R&L)Bite-wing (R)

Only for Rotograph Evo D

Main Applications

Page 31: Villa Marketing Division - Oslo Dental

Villa Marketing Division

• This program acquires 3 transversal slices (4 mm thickness

for incisors and canines – 5 mm for molars and premolars)

for the preliminary analysis of the implant sites and the

related follow-up

• Exposure time: 9.2 s (incisors and canines)

• Exposure time: 7.3 s (molars and premolars)

Implant packageOnly for Rotograph Evo D

Main Applications

Page 32: Villa Marketing Division - Oslo Dental

Villa Marketing Division

• AP view• LL view • Carpus exam(hand support is provided)

Cephalometric programs

Main Applications

Page 33: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Digital cephalometrywith horizontal scanning movement

• This technique provides the same geometric

projection as in standard film exposure

• No need to compensate distortion via software

Primarycollimator

Secondarycollimator

Detector

Focus(fixed)

Patient

• Scanning movement of the x-ray beam is obtained with a linear scanning

movement of a primary collimator (near the tubehead)

maintaining the focus in a fixed position

Main Applications

Page 34: Villa Marketing Division - Oslo Dental

Villa Marketing Division

• An automatic soft tissue filter is applied to lateral

projections to enhance the visibility of the patient's profile

and a calibrated ruler is superimposed to the image for

proper geometric calibration

• Secondary collimator: during the ceph scan, each

portion of the skull is exposed for just fractions of a

second by a perfectly collimated x-ray beam, limiting

the overall patient exposure to a minimum. This is

particularly beneficial for children and teenagers,

which are often subject to ceph exams

Digital cephalometry

Main Applications

Page 35: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Image formats and scanning times

Projection Format

HD Times

3x3 binning

HS Times

5x5 binning

Skull Lateral (L-L) with

STF

22 x 18

vertical

Asymmetric

4.5 s

-

Skull Lateral (L-L)

With STF and full view of

the nape

22 x 24

horizontal

Asymmetric

12 s

6 s

Postero-Anterior (P-A)

22 x 24

horizontal

Symmetric

12 s

6 s

Skull Latero/Lateral or

Postero-Anterior (P-A)

22 x 30

horizontal

Symmetric

15 s

7.5 s

Hand/wrist

22 x 18

vertical

Symmetric

9 s

4.5 s

• High Definition (3x3 binning) for

higher image definition

• High Speed (5x5 binning) for fast

examination time

• Minimum exam time 4.5 s

• Depending on the exam type and patient size, several image areas can be

selected, from 18x22 cm to 22x30 cm

Two scanning mode can be

selected:

Main Applications

Page 36: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Dual sensor:

if orthodontics is the field of

expertise, or simply to avoid

handling the detector and

have the system always

ready

Single sensor: the same digital detector can be moved

from Pan to Ceph position with a quick

and simple operation. It is the optimal

configuration in case of execution of few

studies per week

Two options for the Digital Ceph arm

Main Applications

Page 37: Villa Marketing Division - Oslo Dental

Villa Marketing Division

• State-of-the-art CCD sensor with CsI (Caesium Iodide) layer

• The CsI layer (scintillator screen) gives a better image resolution and dose

reduction compared to sensors with “Gadox” used by other competitors

• Real time image display

• Pixel size: 27 µm

• Sensor resolution: 6.2 lp/mm (typical, 3x3 binning)

• Image matrix: 1860 x 3310 PAN (3x3 binning)

2720 x 3555 CEPH (3x3 binning)

• A/D converter: 16 bits

Digital sensor

Main Applications

Page 38: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Integrated image storage

• Direct image storage to USB memory sticks

• Images can be acquired even if the PC or network

is momentarily unavailable at the time of the exam

and can then be transferred at any time

Integrated Ethernet connection:

• Easy integration into existing PC network

• Images can be acquired from every PC in the practice

• Requires no dedicated boards to be installed in the

computer, making it possible to acquire images from

any PC, including notebooks

Dual mode connectivity

Main Applications

Page 39: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Rotograph Evo D comes bundled with the QuickVision software package

that offers all the image processing tools required for a professional activity

The Dental Studio software package (option) brings additional possibilities to

image treatment:

• 16-bits image processing engine for

better control of image contrast

• Powerful patient archive and image

database

• Easy integration with practice

management software

• Integration in hospital Dicom/PACS

environments through DICOM

functionalities

Software packages

Main Applications

Page 40: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Configurations

Page 41: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Configurations

Page 42: Villa Marketing Division - Oslo Dental

Villa Marketing Division

• Target Customers

• Value Proposition

• Positioning

• Product Description• Key Components • Main Applications• Configurations

• Features / Advantages / Benefits• FAB table• Competitive Comparison

Contents

Page 43: Villa Marketing Division - Oslo Dental

Villa Marketing Division

● Improved workflow - More

productivity

● Diagnostic capabilities further

enhanced

● Upgradeable with cephalometric

arm

● No patients refused - Installation

in low-ceiling rooms

● Possibility to position every kind

of patient and to set maximum

height of the column

● Telescopic column with wide

vertical adjustment (905-1705

mm)

● Reduced patient dose● Efficient X-ray emission● 200 kHz frequency generator

FEATURE ADVANTAGE BENEFIT

● Multi-motor technology ● Wide range of examination

programs

● No patients refused - More

productivity

● Keyboard with intuitive user

interface

● User friendly and easy to use ● Quick learning - Less training

time

F.A.B

Page 44: Villa Marketing Division - Oslo Dental

Villa Marketing Division

● Improved and optimized

workflow

● Simplified patient positioning● 2 lasers and adjustable mirror

● No distortions - More accurate

diagnosis

● Steady patient positioning ● 3 point headrest and chin support

● No distortions - More accurate

diagnosis

● Reduced image shadows in the

incisor area

● Angulated handgrips

● Minimum patient dose -

Reduced energy consumption

● Detail-rich images and high

sensitivity

● CsI detector (Rotograph Evo D)

● No interruption of workflow● Save images in case of PC or

network unavailability

● USB connection (Rotograph Evo D)

FEATURE ADVANTAGE BENEFIT

● Touch screen interface on control

panel (Rotograph Evo D)

● Easy use of the machine ● Quick learning - Less training

time

F.A.B

Page 45: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Competitive Comparison *

Keyboard and LED

display. Optional

integrated PC

with touch screen

PC controlKeyboard and LED

display

Touch screen control

panelOn board user interface

14.1 s13.9 s14.2 s13.8 s (13.4 s child)Scan time (STD Pan)

NONONO YESTelescopic column

Yes, with optional

integrated PCNONOUSB memory stickOnboard image storage

26 x 22 cm24 x 18 cm29 x 24 cm30 x 22 cmMax Digital Ceph image

dimension

GadoxGadoxGadoxCsIScintillator screen

75 - 150 kHz140 kHz120 kHz200 kHzX-ray generator (kHz

DC)

Instrumentarium

OP200D – OC200D

Carestream

8000 / 8000C

Sirona

Orthophos XG 5

Villa

Rotograph Evo DFeatures

* Please see the attached table for a complete product comparison with competitors

Page 46: Villa Marketing Division - Oslo Dental

Villa Marketing Division

Thank you for your attention!

Villa Sistemi Medicali Sales & Marketing Team