what is thought leadership and what does it take to be one?
TRANSCRIPT
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Open Social Media: Where we tell it like it is
Open Social Media Education
A Captive Touch Initiative
Host: Sherry Nouraini Founder/President Captive Touch
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Open Social Media: Where we tell it like it is
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Open Social Media: Where we tell it like it is
Topic of Our Workshop Today
What is a thought leader and what does it take to be one?
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Open Social Media: Where we tell it like it is
Thought leader: A term that has
been thrown around so much
that it has lost it’s meaning.
Let’s try and change that.
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Open Social Media: Where we tell it like it is
Qualities of a Leader
•Knowledgeable and experienced in their particular field (not born out of vacuum)
•Self confident (you can’t be insecure if you want to be a leader)
•Compassionate and feels everyone matters
•Encourages and nurtures growth in others
•Facilitator but not a micromanager
•Grounded
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Open Social Media: Where we tell it like it is
http://bit.ly/CostcoLeader
James Sinegal, Former CEO Costco
Face of True Leadership
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Open Social Media: Where we tell it like it is
Qualities of a Thought Leader (1)
•All the qualities of a leader
•Has vision built upon their experience
•Questions everything
•Examines broader implications of a new developments in their field, rather than just reporting on them (leave that to Mashable!)
•Does not ride band wagons, is an independent thinker
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Open Social Media: Where we tell it like it is
Qualities of a Thought Leader (2)
•Practices what he/she preaches
•Strategic
•Is not afraid of experimentation and learns from mistakes
•Thought leaders have passion for what they do
•Agents of Change
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Open Social Media: Where we tell it like it is
Rachel Carlson, Marine BiologistMother of the global environment movement
Agent of Change
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Open Social Media: Where we tell it like it is
“I have no special talent. I am only passionately curious.”
Questions Everything
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Open Social Media: Where we tell it like it is
Stanford Commencement Speechhttp://youtu.be/D1R-jKKp3NA
Passion, strategy, Independent thinker, questions everything
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Open Social Media: Where we tell it like it is
Social media thought leadershipAltimeter Group
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Open Social Media: Where we tell it like it is
Open Social media Initiative recently hosted a number ofSocial media thought leaders
Agents of Change
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Open Social Media: Where we tell it like it is
Jay Baer
Examines broader implicationsOf developments in social media
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Open Social Media: Where we tell it like it is
You want to position yourself
as a thought leader?
•Stop reporting and start analyzing
•Stop riding on bandwagons
•Go out on a limb and take risks
•Be prepared to do the hard work
•Don’t be afraid to speak up if something doesn’t sound right
•Be remembered for adding value
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Open Social Media: Where we tell it like it is
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