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TRANSCRIPT
WHY MARKET?
WHY YOUR STAFF?
STAFF UTILIZATION
Use their personal
social media
Promote during
customer service
interactions
Extra Hands/Brains
COMMUNICATE
Monthly Reports
Communication Log
Training/Walk-through
Include Them/Get Their Help
TOOLS
Marketing
Word of Mouth
Social Media
Traditional
Electronic
TOOLS
Marketing
Word of Mouth
Social Media
Traditional
Electronic
Outreach to Faculty
Staff Recommendations
Research Consultations
Customer Recommendations
TOOLS
Marketing
Word of Mouth
Social Media
Traditional
Electronic
Youtube
TOOLS
Marketing
Word of Mouth
Social Media
Traditional
Electronic
Flyers
Newspaper
TOOLS
Marketing
Word of Mouth
Social Media
Traditional
Electronic
Website
Blog
Electronic Signs
TOOLS
RESEARCH CONSULTATION
Personal Librarian Program
187
140
69
22
178
148 155
11
D ESK REFERRAL WALK- IN APPOINTMENT NO DATA
BEFORE AND AFTER TRADING CARDS
2014-2015 2015-2016
Data as of March 31, 2016
RESEARCH CONSULTATION
LIBRARY SERVICES
LIBRARY SERVICES
LIBRARY SERVICES
LIBRARY SERVICES
LIBRARY SERVICES
ACTIVITIES
ACTIVITIES
ACTIVITIES
EVENTS
EVENTS
EVENTS
“I really enjoy doing the activities at Fort Finals.
They definitely help ease my anxiety.”
“Fort Finals is my favorite event in the
Library because there is always a
different theme and fun activities to do.”